This brief edition of the most widely adopted book of its kind offers all of the editorial features of the longer book with about half the stories and writer commentaries in a shorter, less expensive format.

    A chapter on clear e-mail communication and etiquette is brand new in this edition, as are many of the author’s challenging “Brain Ticklers.” Her helpful chapter on how to edit a school paper has also been heavily revised and updated. Barron’s popular Painless Series of study guides for middle school and high school students offer a lighthearted, often humorous approach to their subjects, transforming details that might once have seemed boring or difficult into a series of interesting and mentally challenging ideas. Most titles in the series feature many fun-to-solve “Brain Tickler” problems with answers at the end of each chapter.

    From adjectives and exclamation points to dialect and hoopetedoodle, Elmore Leonard explains what to avoid, what to aspire to, and what to do when it sounds like "writing" (rewrite).Beautifully designed, filled with free-flowing, elegant illustrations and specially priced, Elmore Leonard's 10 Rules of Writing is the perfect writer's—and reader's—gift.

    In addition to explaining the basic moves, this book provides writing templates that show students explicitly how to make these moves in their own writing.

    The author's objective is to offer an understanding of what leads to these moments, be it the excitement of the artist at the easel or the scientist in the lab, so that knowledge can be used to enrich people's lives. Drawing on 100 interviews with exceptional people, from biologists and physicists to politicians and business leaders, poets and artists, as well as his 30 years of research on the subject, Csikszentmihalyi uses his famous theory to explore the creative process. He discusses such ideas as why creative individuals are often seen as selfish and arrogant, and why the tortured genius is largely a myth. Most important, he clearly explains why creativity needs to be cultivated and is necessary for the future of our country, if not the world.

    Burger teaches at Wiliams College; Starbird at The University of Texas at Austin. Here, they “reveal the hidden powers of deep understanding (earth), failure (fire), questions (air), the flow of ideas (water), and the quintessential element of change that brings all four elements together. By mastering and applying these practical and proven strategies, readers develop better thinking habits and learn how to create their own successes.”Brilliant people aren't a special breed--they just use their minds differently. By using the straightforward and thought-provoking techniques in "The 5 Elements of Effective Thinking," you will regularly find imaginative solutions to difficult challenges, and you will discover new ways of looking at your world and yourself--revealing previously hidden opportunities.The book offers real-life stories, explicit action items, and concrete methods that allow you to attain a deeper understanding of any issue, exploit the power of failure as a step toward success, develop a habit of creating probing questions, see the world of ideas as an ever-flowing stream of thought, and embrace the uplifting reality that we are all capable of change. No matter who you are, the practical mind-sets introduced in the book will empower you to realize any goal in a more creative, intelligent, and effective manner. Filled with engaging examples that unlock truths about thinking in every walk of life, "The 5 Elements of Effective Thinking" is written for all who want to reach their fullest potential--including students, parents, teachers, businesspeople, professionals, athletes, artists, leaders, and lifelong learners.Whenever you are stuck, need a new idea, or want to learn and grow, "The 5 Elements of Effective Thinking" will inspire and guide you on your way.

    Yet most of us don’t know how to read body language–and don’t realize how our own physical movements speak to others. Now the world’s foremost experts on the subject share their techniques for reading body language signals to achieve success in every area of life.Drawing upon more than thirty years in the field, as well as cutting-edge research from evolutionary biology, psychology, and medical technologies that demonstrate what happens in the brain, the authors examine each component of body language and give you the basic vocabulary to read attitudes and emotions through behavior. Discover:• How palms and handshakes are used to gain control• The most common gestures of liars• How the legs reveal what the mind wants to do• The most common male and female courtship gestures and signals• The secret signals of cigarettes, glasses, and makeup• The magic of smiles–including smiling advice for women• How to use nonverbal cues and signals to communicate more effectively and get the reactions you wantFilled with fascinating insights, humorous observations, and simple strategies that you can apply to any situation, this intriguing book will enrich your communication with and understanding of others–as well as yourself.

    In response, the technique of rhetoric rapidly developed, bringing virtuoso performances and a host of practical manuals for the layman. While many of these were little more than collections of debaters’ tricks, the Art of Rhetoric held a far deeper purpose. Here Aristotle establishes the methods of informal reasoning, provides the first aesthetic evaluation of prose style and offers detailed observations on character and the emotions. Hugely influential upon later Western culture, the Art of Rhetoric is a fascinating consideration of the force of persuasion and sophistry, and a compelling guide to the principles behind oratorical skill.

    New features in this revised edition:-A new chapter on "SELF-DESIGNATION" discusses the names by which countries and people call themselves, as opposed to the names outsiders give them.-A new chapter on "LANGUAGE AND PSYCHOLOGY" covers one of the mysterious areas of language - the connection of words with the mental processes of both the individual and the social group.-Detailed discussion of such additional languages as Vietnamese and the African tongues.-New material on nonlinguistic systems of communication, such as gestural and symbolic language, and animal talk.-Most recent findings on the origin of language and how a child learns to speak.-Coverage of slang (American, British, foreign); underworld cant and professional jargons; government gobbledygook; the language of euphemism, politeness and insult brought up to date.

    Revealing the latest findings in neuroscience and psychology, along with engaging examples of artists and innovators throughout history, the book shines a light on the practices and habits of mind that promote creative thinking. Kaufman and Gregoire untangle a series of paradoxes— like mindfulness and daydreaming, seriousness and play, openness and sensitivity, and solitude and collaboration – to show that it is by embracing our own contradictions that we are able to tap into our deepest creativity. Each chapter explores one of the ten attributes and habits of highly creative people: Imaginative Play * Passion * Daydreaming * Solitude * Intuition * Openness to Experience * Mindfulness * Sensitivity * Turning Adversity into Advantage * Thinking Differently With insights from the work and lives of Pablo Picasso, Frida Kahlo, Marcel Proust, David Foster Wallace, Thomas Edison, Josephine Baker, John Lennon, Michael Jackson, musician Thom Yorke, chess champion Josh Waitzkin, video-game designer Shigeru Miyamoto, and many other creative luminaries, Wired to Create helps us better understand creativity – and shows us how to enrich this essential aspect of our lives.

    It can be used by groups of teachers working with a trainer, or as a self-study resource. The Trainee's Book provides all the tasks given in the main book but without background information, bibliographies, notes or solutions. It is suitable for those studying on a trainer-led course, where feedback is readily available.

    The techniques he presents in "How to Learn Any Language" will have you speaking, reading, writing and enjoying any foreign language you want to learn - or have to learn - in a surprisingly short time.Without beating your head against verb conjugations or noun declensions, you can follow Farber's principles and glide toward proficiency in your chosen language. His method consist of four ground-breaking but simple concepts hailed by language-teaching professionals:

    Teaching English Grammar aims to combine language information and methodological help in a straightforward, authoritative way and thus help English language teachers prepare and deliver grammar lessons within their syllabus. The book provides teachers with an authoritative and practical handbook on teaching grammar and helps to make preparing grammar lessons easy and straightfoward.KEY FEATURES• Situational presentations of the target grammar structures (with picture representations - giving teachers resources they can reproduce on the board when first presenting the structure) • Explanations of the grammar structures (with timelines and concept questions, where appropriate) • Practice ideas (that can be used in different teaching situations e.g. teenagers, large classes, etc.)

    Imperative reading for all teachers and students of writing.”—ChoiceThis humorous and accessible classic on style calls for the return of wordplay and delight to writing instruction. Richard Lanham argues that many tomes on writing, with their trio of platitudes—clarity, plainness, sincerity—lie “upon the spirit like wet cardboard.”"People seldom write to be clear. They have designs on their fellow men. Pure prose is as rare as pure virtue, and for the same reasons…The Books [Lanham’s term for misguided composition textbooks], written for a man and world yet unfallen, depict a ludicrous process like this: 'I have an idea. I want to present this gift to my fellow man. I fix this thought clearly in mind. I follow the rules. Out comes a prose that gift-wraps thought in transparent paper.' If this sounds like a travesty, it’s because it is one. Yet it dominates prose instruction in America."—from Chapter 1Richard A. Lanham is professor emeritus of English at the University of California, Los Angeles, and president of Rhetorica, Inc., a consulting and editorial services company. He is the author of numerous books on writing, including A Handlist of Rhetorical Terms, Analyzing Prose, The Electronic Word, and most recently, The Economics of Attention.

    It includes a full account of Tolkien the linguist, as well as telling how to write all the languages, with guides to grammar and pronunciation, and a complete dictionary of the fourteen languages.Here is a book to deepen and enhance our enjoyment of those classics of Middle-earth, The Hobbit, The Lord of the Rings, and The Silmarillion.Ruth Noel teaches remedial and developmental reading in Riverside, California. She is the author of The Mythology of Middle-earth, on the relation between The Lord of the Rings and European myth in general. "The author is convincing and fascinating as she connects Tolkien's fantasies with the hallowed myths of other cultures." - Publishers Weekly