It explains: what goes on at the track what to look for in horses and jockeys how to read a racing form and do simple handicapping how to manage betting funds and make wagers that stand a good chance of paying off. Complete with coverage of off-track and online betting, it's just what anyone needs to play the ponies-and win! Richard Eng (Las Vegas, NV) is a racing writer and handicapper for the Las Vegas Review-Journal, a columnist for the Daily Racing Form, and the host of a horseracing radio program in Las Vegas. He was formerly a part of the ABC Sports team that covered the Triple Crown.

    Laxman has always had a rather unique way of looking at things. His Common Man cartoons have lampooned just about every aspect of political and social life over the past five decades. Now that he has, at long last, decided to write the story of his life, the narrative is imbued with the same acerbic wit and quizzical insights we are so familiar with, while the tone is that of a relaxed after-dinner conversation.There are anecdotes here that can rival the most uncanny adventures of the Common Man. Laxman is tormented by gamblers who are convinced they can see lucky numbers concealed in his cartoons, mistaken for a Mexican and debarred from attending an invitation dinner on Park Avenue because he is carrying a raincoat, and charged with importing obscene literature into the country because a friend has sent him a copy of Playboy. These descriptions are interspersed with delightful thumbnail sketches of luminaries ranging from Graham Greene to V.K. Krishna Menon.Always looking for the contradictions that make life unpredictable and reveling in absurd juxtapositions, Laxman embellishes his canvas with a keen sense of humour and the satirist’s ability to take a whimsical, cock-eyed look at just about anything under the sun. He is a gifted storyteller and pulls the reader along on an enchanting, comical journey down the corridors of time.

    

    Organized around a strategic marketing framework"Services Marketing" guides readers into the consumer and competitive environments in services marketing. The marketing framework has been restructured for this edition to reflect what is happening in services marketing today.

    

    Design is how it works."-Steve Jobs There's a new race in business to embrace "design thinking." Yet most executives have no clue what to make of the recent buzz about design. It's rarely the subject of business retreats. It's not easily measurable. To many, design is simply a crapshoot. Drawing on interviews with top executives such as Virgin's Richard Branson and Nike's Mark Parker, Jay Greene illuminates the methods of companies that rely on design to stand out in their industries. From the experiences of those at companies from Porsche to REI to Lego, we learn that design isn't merely about style and form. The heart of design is rethinking the way products and services work for customers in real life. Greene explains how: -Porsche pit its designers against each other to create its bestselling Cayenne SUV -Clif listened intently to customers, resulting in the industry-changing Luna energy bar -OXO paid meticulous attention to the details, turned its LiquiSeal mug from an abysmal failure into one of its greatest successes -LEGO started saying no to its designers-saving its brick business in the process Greene shows how important it is to build a culture in which design is more than an after-the-fact concern-it's part of your company's DNA. Design matters at every stage of the process. It isn't easy, and it increases costs, but it also boosts profits, sometimes to a massive extent. In an increasingly competitive marketplace, design represents the best chance you have of transcending your competitors.

    The 16 project-based lessons show readers step-by-step the key techniques for working with InDesign CS6. Readers learn what they need to know to create engaging page layouts using InDesign CS6. This completely revised CS6 edition covers the new tools for adding PDF form fields, linking content, and creating alternative layouts for digital publishing. The companion CD includes all the lesson files that readers need to work along with the book. This thorough, self-paced guide to Adobe InDesign CS6 is ideal for beginning users who want to master the key features of this program. Readers who already have some experience with InDesign can improve their skills and learn InDesign's newest features. "The Classroom in a Book series is by far the best training material on the market. Everything you need to master the software is included: clear explanations of each lesson, step-by-step instructions, and the project files for the students." -Barbara Binder, Adobe Certified Instructor, Rocky Mountain Training Classroom in a Book(R), the best-selling series of hands-on software training workbooks, helps you learn the features of Adobe software quickly and easily. Classroom in a Book offers what no other book or training program does-an official training series from Adobe Systems Incorporated, developed with the support of Adobe product experts. All of Peachpit's eBooks contain the same content as the print edition. You will find a link in the last few pages of your eBook that directs you to the media files.Helpful tips:If you are able to search the book, search for "Where are the lesson files?"Go to the very last page of the book and scroll backwards.You will need a web-enabled device or computer in order to access the media files that accompany this ebook. Entering the URL supplied into a computer with web access will allow you to get to the files.Depending on your device, it is possible that your display settings will cut off part of the URL. To make sure this is not the case, try reducing your font size and turning your device to a landscape view. This should cause the full URL to appear.

    From afar, it looks like they did it with ease...but the truth is much more complicated."--InnerFidelityFor everyone who didn't win the venture capital lottery,or everyone who wasn't born with a trust fund,for everyone who doesn't have rich relatives...This is the story of how real start-ups work. This is how to turn a dream into a multimillion dollar business—without selling out, without spending a mint on marketing, and without losing your sense of humor.Meet Schiit Audio, a company born in a garage that went on to change the face of high-end personal audio—challenging the idea that everything must be made in China, rejecting old ideas about advertising and social awareness, and forging our own unforgettable brand. This is our (improbable) story.Here’s to your own stories—and your success!

    Walter Bell (1880-1954), known as Karamojo Bell, was a Scottish adventurer, big game hunter in East Africa, soldier, decorated fighter pilot, sailor, writer, and painter.Famous for being one of the most successful ivory hunters of his time, Bell was an advocate of the importance of shooting accuracy and shot placement with smaller calibre rifles, over the use of heavy large-bore rifles for big African game. He improved his shooting skills by careful dissection and study of the anatomy of the skulls of the elephants he shot. He even perfected the clean shooting of elephants from the extremely difficult position of being diagonally behind the target; this shot became known as the Bell Shot.Although chiefly known for his exploits in Africa, Bell also traveled to North America and New Zealand, sailed windjammers, and saw service in South Africa during the Boer War, and flew in the Royal Flying Corps in East Africa, Greece and France during World War I.

    Decorated extensively, he secured a total of 16 'kills' over the course of the conflict, with 10 of these occurring during the Battle of Britain. Pivotal moments in his career include the time, in August 1940, when his flight encountered around a hundred enemy aircraft, including Messerschmitt 110's; he led the flight in attack against them, and soon found himself in a stalled position, out of which he spun, only to be confronted by a Dornier 215, which he shot down, before later destroying a Messerschmitt 109. Scores of these kind of risky maneuvers and winning victories punctuated a career defined by great courage, leadership and initiative in the face of fierce opposition.This new and engaging biography profiles a pilot who, until now, hasn't been the subject of such a thorough book-length study. The story of his career is incredibly entertaining, featuring a number of hair-raising episodes, and is sure to appeal to fans of aviation history as well as the more general reader seeking out an action-packed biography offering fresh insights into one of the most pivotal conflicts of the twentieth century.

    

    When a team of soccer players from the Wild Boar Academy Football Club - a scrappy club of undocumented migrants and outcasts - became stranded behind rising water in a labyrinthine Thai cave system, they set in train a drama that would captivate the world.Nine days later, still trapped in the dark without food, and with only water leaking through the walls to drink, their survival seemed unlikely. Yet against the odds a team of determined divers traversed floodwaters and narrow cave-ways to locate the boys - alive and hopeful. And so began one of the most daring rescues the world has seen.ABC foreign correspondent Liam Cochrane was on the ground as the dramatic events unfolded. Using his local knowledge and firsthand connections, he puts us at the centre of the story, as we witness the boys' agonising wait, the divers' battle against muddy currents, the race to pump out flooded caves, and the work of the often-quirky international experts who flew in to help.He also reveals un-reported or little-known information about the families; the background politics; the near misses and tragedies; the burn-out; the triumph; and what the future holds for a bunch of children and their coach - whose fun excursion after soccer practice turned suddenly deadly.

     Deneys Reitz was an unusual soldier. Having fought against the British in the Boer War, in 1917 he decided to go to London, in order to join the British Army. Presenting himself at a recruiting office in Chelsea, he enlisted as a private soldier. Shortly afterwards he was commissioned, and was sent to the Western Front in September 1917. Whilst on the Western Front, he witnessed the German spring offensive in 1918, and the allied counter-attack which followed. He was wounded twice as well as being gassed. Reitz experienced more than his fair share of the difficulties of trench warfare, from finding himself living in a trench whose sides were built out of sandbag-covered corpses, to being stretchered into a Casualty Clearing Station with serious wounds.

    But she escaped a life of drugs, alcohol, and promiscuity for a fresh start with Jesus. Cleaned up and happy, with a handsome husband, a nice house, and two wonderful children, her life seemed perfect. Then, the unthinkable: In an instant, everything changed. That one moment triggered a chain reaction of unwanted challenges, and her life would never be the same. Can you relate? In an instant... • the marriage is over, • the job ends, • the car’s wrecked, • the money’s gone, • the diagnosis is pronounced ... ... and your dreams are crushed. All you can do is cry, “Why?” You long for the lost to be found, for the broken to be fixed, for the stolen to be returned. You want your life back! In The Widow Wore Pink, you’ll discover that the God who was faithful to Robyn will also be faithful to you. Learn to face the unwelcome changes in your life by knowing and trusting the promises of God for yourself. Robyn Dykstra is an author, speaker, and Bible teacher who loves Jesus. For decades, Robyn has been presenting life-changing messages to help thousands energize their faith in God and find the strength to face life’s challenges. WWW.ROBYNDYKSTRA.COM

    Based on more than forty interviews with Steve Jobs conducted over two years--as well as interviews with more than 100 family members, friends, adversaries, competitors, and colleagues--Walter Isaacson has written a riveting story of the roller-coaster life and searingly intense personality of a creative entrepreneur whose passion for perfection and ferocious drive revolutionized six industries: personal computers, animated movies, music, phones, tablet computing, and digital publishing. Isaacson's portrait touched millions of readers. At a time when America is seeking ways to sustain its innovative edge, Jobs stands as the ultimate icon of inventiveness and applied imagination. He knew that the best way to create value in the twenty-first century was to connect creativity with technology. He built a company where leaps of the imagination were combined with remarkable feats of engineering. Although Jobs cooperated with the author, he asked for no control over what was written. He put nothing off-limits. He encouraged the people he knew to speak honestly. He himself spoke candidly about the people he worked with and competed against. His friends, foes, and colleagues offer an unvarnished view of the passions, perfectionism, obsessions, artistry, devilry, and compulsion for control that shaped his approach to business and the innovative products that resulted. His tale is instructive and cautionary, filled with lessons about innovation, character, leadership, and values. Steve Jobs is the inspiration for the movie of the same name starring Michael Fassbender, Kate Winslet, Seth Rogen, and Jeff Daniels, directed by Danny Boyle with a screenplay by Aaron Sorkin.