At the Craighead County Jonesboro Public Library in Arkansas, Bizzle and his colleagues defied common practices by using creative risk-taking in marketing and outreach to transform their library into a dynamic institution that continues to grow and thrive. Here they recount their story, sharing techniques for success alongside a provocative marketing philosophy that will spur libraries to move beyond their comfort zone. Focusing on creative ways to pull patrons in rather than just push the library out, this book-Steers libraries towards defining their brand, explaining why it is crucial to meeting the needs of their users and potential users-Offers strategies for getting stakeholders on board and engaged, including how to address budgeting concerns-Demonstrates the importance of the library’s website as the digital “main branch” of the library, with guidance for creating and promoting it-Details the systematic marketing campaign undertaken at the Craighead County Jonesboro Public Library, encompassing both traditional and new media channels such as billboards, posters, newspapers, TV and radio, and mobile technology-Takes the mystery out of how to use social media platforms as public awareness tools, complete with detailed strategies and step-by-step instructions-Shows how to pull it all together into a manageable campaign through strong leadership and teamworkBy the time readers have finished this book, they’ll have a roadmap for revolution at their own institution.

    In defiance of doomsayers, Johnson finds librarians more vital and necessary than ever, as they fuse the tools of the digital age with love for the written word and the enduring values of truth, service to all, and free speech. This Book Is Overdue! is a romp through the ranks of information professionals who organize our messy world and offer old-fashioned human help through the maze.

    A library is an ever-changing organism; when done the right way, weeding helps a library thrive by focusing its resources on those parts of the collection that are the most useful to its users. Her handbook takes the guesswork out of this delicate but necessary process, giving public and school library staff the knowledge and the confidence to effectively weed any collection, of any size. Going through the proverbial stacks shelf by shelf, VnukExplains why weeding is important for a healthy library, demonstrating that a vibrant collection leads to robust circulation, which in turn affects library budgetsWalks readers through a library’s shelves by Dewey area, with recommended weeding criteria and call-outs in each area for the different considerations of large collections and smaller collectionsFeatures a chapter addressing reference, media, magazines and newspapers, e-books, and other special materialsShows how a solid collection development plan uses weeding as an ongoing process, making it less stressful and more productiveOffers guidance for determining how to delegate responsibility for weeding, plus pointers for getting experienced staff on boardGives advice for educating the community about the process, how to head off PR disasters, and what to do with weeded materialsIncludes a dozen sample collection development plans, easily adaptable to suit a library’s individual needsFilled with field-tested, no nonsense strategies, this handbook will enable libraries to bloom by maintaining a collection that users actually use.

    An authoritative reviewer in her own right, Kathleen Horning provides practical guidelines for reading critically, evaluating an initial response, answering questions raised during the first reading, putting a response into words, balancing description with criticism, and writing reviews for a particular audience.

    This foundation to the profession covers the competencies needed by professional librarians and can serve as both introduction to the new student and an update to the veteran.Typically, interested laypeople and students are introduced to the knowledge, skills, and abilities of professional librarians piecemeal or through introductory or core courses. Unlike other fields (e.g., business administration, management), there is no published broad overview of the profession. Almost peculiarly, the basic foundation course in LIS education is about information in context, or libraries and their mission, but not about the competencies of professional librarians as a foundation for future courses.This book fills that gap, whether as an introduction to the profession or as a response to the question What does a librarian do?Here, experts in several fields of library and information science provide introductions to their areas of expertise, covering the competencies needed by professional librarians. Accessible and comprehensive, The Portable MLIS can serve as both an introduction for the new student and an update for the veteran.

    Now they are in crisis. Former rare books librarian and Harvard metaLAB visionary Matthew Battles takes us from Boston to Baghdad, from classical scriptoria to medieval monasteries and on to the Information Age, to explore how libraries are built and how they are destroyed: from the scroll burnings in ancient China to the burning of libraries in Europe and Bosnia to the latest revolutionary upheavals of the digital age. A new afterword elucidates how knowledge is preserved amid the creative destruction of twenty-first-century technology.

    Library and information science students and professionals will find the background and concepts they need to meet today's - and tomorrow's - challenges. TABLE OF CONTENTS: 1. The Information Infrastructure: Libraries in Context; 2. Information Science: A Service Perspective; 3. Redefining the Library: The Impacts and Implications of Technological Change; 4. Information Policy: Stakeholders and Agendas; 5. Information Policy as Library Policy: Intellectual Freedom; 6. Information Organization: Issues and Techniques; 7. From Past to Present: The Library s Mission and Its Values; 8. Ethics and Standards: Professional Practices in Library and Information Science; 9. The Library as Institution: An Organizational View, and 10. Librarianship: An Evolving Profession.

    In this much expanded revision of his 1996 book, veteran author Michael Cart shows how the best of contemporary YA lit has evolved to tackle such daunting subjects without resorting to sensationalism. He brings his historical survey of this category fully up to date, covering its explosive growth in the past decade, and advocating that librarians and teachers look beyond romance and horror when advising young adults. This survey helps YA librarians who want to freshen up their readers' advisory skills, teachers who use novels in the classroom, and adult services librarians who increasingly find themselves addressing the queries of teen patrons by covering the following: Reading habits of today's teens, Influence of new technologies and formats, New YA lit awards, This insightful and often humorous work presents the evolution of YA lit in an appealing way, making it equally useful for students of literary studies. You'll definitely update your recommended "to read" lists after a spin through Cart's advisory.

     Reading is dying in our schools. Educators are familiar with many of the factors that have contributed to the decline—poverty, second-language issues, and the ever-expanding choices of electronic entertainment. In this provocative book Readicide: How Schools are Killing Reading and What You Can Do About It , author and teacher Kelly Gallagher suggests it is time to recognize a new and significant contributor to the death of reading: our schools. InReadicide, Gallagher argues that American schools are actively (though unwittingly) furthering the decline of reading. Specifically, he contends that the standard instructional practices used in most schools are killing reading by:Valuing standardized testing over the development of lifelong readersMandating breadth over depth in instruction Requiring students to read difficult texts without proper instructional support and insisting students focus on academic textsIgnoring the importance of developing recreational readingLosing sight of authentic instruction in the looming shadow of political pressures  Readicide provides teachers, literacy coaches, and administrators with specific steps to reverse the downward spiral in reading—steps that will help prevent the loss of another generation of readers.

    What is librarianship when it is unmoored from cataloging, books, buildings, and committees? In The Atlas of New Librarianship, R. David Lankes offers a guide to this new landscape for practitioners. He describes a new librarianship based not on books and artifacts but on knowledge and learning; and he suggests a new mission for librarians: to improve society through facilitating knowledge creation in their communities. The vision for a new librarianship must go beyond finding library-related uses for information technology and the Internet; it must provide a durable foundation for the field. Lankes recasts librarianship and library practice using the fundamental concept that knowledge is created though conversation. New librarians approach their work as facilitators of conversation; they seek to enrich, capture, store, and disseminate the conversations of their communities. To help librarians navigate this new terrain, Lankes offers a map, a visual representation of the field that can guide explorations of it; more than 140 Agreements, statements about librarianship that range from relevant theories to examples of practice; and Threads, arrangements of Agreements to explain key ideas, covering such topics as conceptual foundations and skills and values. Agreement Supplements at the end of the book offer expanded discussions. Although it touches on theory as well as practice, the Atlas is meant to be a tool: textbook, conversation guide, platform for social networking, and call to action.Copublished with the Association of College & Research Libraries.

    It has been expanded and improved with: - Easy ways to create "read alike" lists, identifying what else is "like" a favorite book- Practical guidelines for conducting the advisory interview so it's a comfortable exchange- Confidence-boosting tactics for drawing on reviews to make recommendations- Methods for incorporating nonfiction into the discussion- More resources and online tools

    This is not an encyclopedic reference book of the past--but rather a cutting edge resource for teachers who want to connect with their techno-savvy 21st century students and in turn connect them to the literature of today. Using themes of exploration and connecting to literature--the authors emphasize actual reading of books, rather than reading about them. The authors also encourage using the Internet to expand our knowledge and interest of literature. Finally, the text contains the most current materials that will get adolescents reading-horror, humor, mystery, science fiction, fantasy, graphic novels and comic books.

    The only reference text to identify the top resources in major subject areas and genres, it shows students how to approach the reference query by matching specific types of questions to the most appropriate format (when answering questions that require handy facts, for example, go first to ready reference sources; for questions about current events and issues, start with indexes). The book begins with the essentials -- interviewing patrons, determining the information need, and developing a basic search strategy. It then gives a thorough overview of the materials, print and electronic, most frequently used to answer questions -- from government information to bibliographic resources, dictionaries, encyclopedias, biographical information sources, atlases, and more. A section on special topics in reference includes chapters on when and how to use the Internet as a reference tool, suggestions on user instruction at the reference desk, and reader's advisory work, as well as a chapter on service to children and youth authored by acclaimed expert Mary K. Chelton. Finally, the book addresses reference management basics: selection and evaluation of material, management of the reference department, assessing and improving reference services, and future trends. Guided by an advisory board and a focus group, the authors have achieved an ideal balance between practical elements and guiding principles. This landmark text is sure to be of interest to LIS educators, students, and both novice and experienced reference professionals.

    Genres and reading trends are demystified as more than 5,000 titles are classified, with two new chapters on Christian fiction and emerging genres. You'll also find essays by genre experts and the foremost proponents of readers' advisory today.For the past 150 years, America's public libraries have supplied billions of books to billions of people, and most of those books have been (and continue to be) popular fiction. The new edition of Genreflecting explains not only what library patrons are reading, but why. In the process, it casts reading in a new light, demonstrating the way in which it functions as an essential information service that creates communities in culturally democratic ways.Focusing on what today's readers read, this classic guide introduces current genre fiction and popular reading tastes. By defining genres, describing their features and characteristics, and grouping titles by genre, subgenre, and theme, the book helps those who work with readers understand distinct patterns in reading habits and book selection. It thus helps users identify read-alikes and other titles their patrons will enjoy.Genreflecting has become a standard reference and readers' advisory tool for library practitioners, and an insightful text for students of library and information science. Building upon previous editions, this new volume features informative essays on the essence, history, and latest trends of various genres, contributed by top scholars and genre experts, edited by Dr. Wayne Wiegand. New chapters on Christian fiction and emerging genres (women's fiction and chick lit) have been added. In addition, more than 5,000 titles, approximately one-third new to this edition, are classified, focusing on titles published since the last edition along with perennial classics and benchmark titles. The popular feature D's Picks identifies new and noteworthy titles in each genre. Other features new to this edition include lists of selected classic authors and titles in each genre, sections on genreblends in those areas where they occur (e.g., horror/humor, mystery/romance), and three new essays. The Social Nature of Reading by Dr. Wiegand, The Readers' Advisory Interview by Dr. Catherine Ross, and A Brief History of Readers' Advisory by Melanie A. Kimball offer further insight into the nature and importance of this field. A standard professional tool for readers' advisors, and an invaluable collection development guide and text, this is a must-purchase for all libraries. Young adult and adult or Grades 10 and up.