Short, clear presentations and lots of opportunity for practice give students the confidence to use new vocabulary. 80 units at each level mean they cover a huge range of topics and everyday situations. Extra practice and interactive activities on CD-ROM.

    'Roadville' is a white working-class community of families steeped for generations in the life of textile mills; 'Trackton' is an African-American working-class community whose older generations grew up farming the land, but whose existent members work in the mills. In tracing the children's language development the author shows the deep cultural differences between the two communities, whose ways with words differ as strikingly from each other as either does from the pattern of the townspeople, the 'mainstream' blacks and whites who hold power in the schools and workplaces of the region. Employing the combined skills of ethnographer, social historian, and teacher, the author raises fundamental questions about the nature of language development, the effects of literacy on oral language habits, and the sources of communication problems in schools and workplaces.

    In his witty way, Mr. Safire enlightens us concerning proper usage, correct pronunciation, the roots of our daily discourse, and the vacuous vogue lingo in which "subsume" is co-opting "co-opt," wood-burning stoves become "energy systems," and stores that sell eyeglasses squint out at us as "vision centers."He is aided in his campaign for precision and clarity in language by a legion of word buffs, language lovers, and learned eccentrics--many of them world-class wordsmen in their own right.Here are Mr. Safire's delightful, crotchety, subtly informative, and awesomely informed comments, decisions, and advisories--the best of his famous column in The New York Times. Plus scores of letters written by enthusiastic or furious readers, who glory in nailing an expert to the wall.

    Some of these words appeal because of their aptness, some for their obscurity, some for their euphony, and some for their quirkiness.

    In this book, James Paul Gee introduces the field and presents his unique integrated approach to it.Assuming no prior knowledge of linguistics, the author presents both a theory of language-in-use and a method of research. Clearly structured and written in a highly accessible style, An Introduction to Discourse Analysis incorporates perspectives from a variety of approaches and disciplines, including applied linguistics, education, psychology, anthropology and communication to help students and scholars from a range of backgrounds to formulate their own views on discourse and engage in their own discourse analysis. The second edition has been completely revised and updated and contains substantial new material and examples of oral and written language, ranging from group discussions with children, adults, students and teachers to conversations, interviews, academic texts and policy documents.

    Now, in this new and highly revealing biography, Tom Lodge draws on a wide range of original sources to uncover a host of fresh insights about the shaping of Mandela's personality and public persona, from his childhood days and early activism, through his twenty-seven years of imprisonment, to his presidency of the new South Africa. The book follows Mandela from his education at two elite Methodist boarding schools to his role as a moderating but powerful force in the African National Congress. Throughout, Lodge emphasizes the crucial interplay between Mandela's public career and his private world, revealing how Mandela drew moral and political strength from encounters in which everyday courtesy and even generosity softened conflict. Indeed, the lessons Mandela learned as a child about the importance of defeating ones opponents without dishonoring them were deeply engrained. They shaped a politics of grace and honor that was probably the only approach that could have enabled South Africa's relatively peaceful transition to democracy. Here then is a penetrating look at one of the most celebrated political figures of our time, illuminating a pivotal moment in recent world history.Authoritative and fair-minded...deserves to be read widely.--Adam Roberts, The EconomistA fascinating, indeed riveting, and plausible as well as persuasive examination of why Nelson Mandela should have acquired a world following and can remain as he does an iconic figure even in the 21st century. It is certain to provoke much heated debate.--Desmond Tutu

    Semiology, therefore aims to take in any system of signs, whatever their substance and limits; images, gestures, musical sounds, objects, and the complex associations of all these, which form the content of ritual, convention or public entertainment: these constitute, if not languages, at least systems of signification . . . The Elements here presented have as their sole aim the extraction from linguistics of analytical concepts which we think a priori to be sufficiently general to start semiological research on its way. In assembling them, it is not presupposed that they will remain intact during the course of research; nor that semiology will always be forced to follow the linguistic model closely. We are merely suggesting and elucidating a terminology in the hope that it may enable an initial (albeit provisional) order to be introduced into the heterogeneous mass of significant facts. In fact what we purport to do is furnish a principle of classification of the questions. These elements of semiology will therefore be grouped under four main headings borrowed from structural linguistics: I. Language and Speech; II. Signified and Signifier; III. Syntagm and System; IV. Denotation and Connotation."--Roland Barthes, from his Introduction

    These miniature messages depend not on the elements of style but rather on the atoms of style. They require microstyle. Branding consultant Christopher Johnson here reveals the once-secret knowledge of poets, copywriters, brand namers, political speechwriters, and other professional verbal miniaturists. Each chapter discusses one tool that helps miniature messages grab attention, communicate instantly, stick in the mind, and roll off the tongue. As he highlights examples of those tools used well, Johnson also examines messages that miss the mark, either by failing to use a tool or by using it badly. Microstyle shows readers how to say the most with the least, while offering a lively romp through the historic transformation of mass media into the media of the personal.

    It's a window on a whole genre of literature through the words invented and passed along by the genre's most talented writers. In addition, it shows how many words we consider everyday vocabulary-words like spacesuit, blast off, and robot-had their roots in imaginative literature, and not in hard science.Citations are included for each definition, starting with the earliest usage that can be found. These citations are drawn not only from science fiction books and magazines, but also from mainstream publications, fanzines, screenplays, newspapers, comics, film, songs, and the Internet. In addition to illustrating the different ways each word has been used, citations also show when and where words have moved out of the science fiction lexicon and into that of other subcultures or mainstream English.Brave New Words covers the shared language of science fiction, as well as the vocabulary of science fiction criticism and its fans--those terms that are used by many authors in multiple settings. Words coined in science fiction have become part of the vocabulary of any number of subcultures and endeavors, from comics, to neo-paganism, to aerospace, to computers, to environmentalism, to zine culture. This is the first book to document this vocabulary transfer. Not just a useful reference and an entertaining browse, this book also documents the enduring legacy of science fiction writers and fans.

    The devices presented allow the speaker of a foreign language to demonstrate the level of his/her language more impressively. These techniques were developed and tested by the author with adult professionals in such varied fields as journalism, diplomacy, government, and international business.

    This revised edition collects forty-one of the most important articles in the field, making it the most up-to-date and comprehensive volume on the subject. The fourth edition features several new articles including influential work by Bertrand Russell, John R. Searle, John Perry, Ruth Garrett Millikan, and John Stuart Mill. Other selections include classic articles by such distinguished philosophers as Gottlob Frege, P. F. Strawson, J. L. Austin, Hilary Putnam, and David Kaplan. The selections represent evolving and varying approaches to the philosophy of language, with many articles building upon earlier ones or critically discussing them. Eight sections cover the central issues: Truth and Meaning; Speech Acts; Reference and Descriptions; Names and Demonstratives; Propositional Attitudes; Metaphor; Interpretation and Translation; and The Nature of Language. The revised general introduction and introductions to each section give students background to the issues and explain the connections between them. A list of suggested further reading follows each section.

    It offers a comprehensive guide to all aspects of the English language including idiom, everyday usage and formal syntax. It is suitable for both native English speakers and students of English as a second language and can be used in class, or as a reference and revision book.Develops a strong basis of understanding with core topics such as vocabulary, spelling and syntax covered in clear and accessible languageImproves student's ability to use language effectively through a wide range of exercises and testsReflects its international readership with updated terms and information that are suitable and accesisble for students around the world

    In the original edition, Steiner provided readers with the first systematic investigation since the eighteenth century of the phenomenologyand processes of translation both inside and between languages. Taking issue with the principal emphasis of modern linguistics, he finds the root of the Babel problem in our deep instinct for privacy and territory, noting that every people has in its language a unique body of shared secrecy. Withthis provocative thesis he analyzes every aspect of translation from fundamental conditions of interpretation to the most intricate of linguistic constructions. For the long-awaited second edition, Steiner entirely revised the text, added new and expanded notes, and wrote a new preface setting the work in the present context of hermeneutics, poetics, and translation studies. This new edition brings the bibliography up to the present with substantiallyupdated references, including much Russian and Eastern European material. Like the towering figures of Derrida, Lacan, and Foucault, Steiner's work is central to current literary thought. After Babel, Third Edition is essential reading for anyone hoping to understand the debates raging in theacademy today.

    Instead, it’s usually scattered throughout textbooks, self-made crib sheets, and sticky-notes on their computer monitor. Now there’s a better way! The Zondervan Get an A! Study Guides to Biblical Greek and Biblical Hebrew are handy, at-a-glance study aids ideal for last minute review, a quick overview of grammar, or as an aid in translation or sermon preparation. Each set contains four information-packed sheets that are laminated and three-hole-punched, making them both durable and portable. The study guides are tied to Zondervan’s Basics of Biblical Greek and Basics of Biblical Hebrew.

    Enhance your knowledge of American Sign Language and interpreting with this reader-friendly resource. Explains the interpreting process, ethics, the job market, and much more. For beginners to seasoned interpreters, for in-class use or independent study. Includes thought questions and practice activities.