Stealing MySpace: The Battle to Control the Most Popular Website in America


Julia Angwin - 2009
    Scroll down to the present day and MySpace is one of the most visited Internet destinations in America, displaying more than 40 billion webpage views per month and generating nearly $1 billion annually for Rupert Murdoch’s online empire. Even by the standards of the Internet age, the MySpace saga is an astounding growth story, which climaxed with the site’s acquisition by Murdoch’s News Corporation in 2005 for a sum approaching one billion dollars. But more than that, it may be the defining drama of the digital era. In Stealing MySpace, Pulitzer Prize-winning journalist Julia Angwin chronicles the rise of this Internet powerhouse. With an unerring eye, Angwin details how MySpace took the Internet by storm by grabbing the best ideas from around the Web, encouraging pinup stars such as Tila Tequila to make their home on its pages and giving everyone freedom to experiment with online identities–including using somebody else’s identity. Stealing MySpace introduces us to the site’s founders, Chris DeWolfe and Tom Anderson, who dabbled in computer hacking, online pornography, spam, and spyware before starting MySpace. Although their street savvy, doggedness, and clubbing skills far eclipsed their tech prowess, they stumbled their way to success and soon found themselves at ground zero of a high-stakes war that pitted Rupert Murdoch against his frequent nemesis, the combative Viacom CEO Sumner Redstone. Angwin sheds light on the dizzying backroom deals that allowed Murdoch to snatch MySpace from Viacom’s grasp even as the MySpace founders remained in the dark about their own fate. Then she takes us inside the Murdoch empire as DeWolfe and Anderson lobby furiously to regain control of their creation. Venturing beyond the business aspects of the story, Angwin also explores the Internet culture, a voyeuristic world in which MySpace must stay one step ahead of amateur pornographers, sexual predators, and “spoofers” who set up fake profiles (Rupert Murdoch himself tolerates dozens of phony “Ruperts” on the site) and cope with the general excesses and sometimes illegal acts of a community of account holders equal in number to the population of Japan. In Stealing MySpace, Julia Angwin dishes on the epic real-world battle for control of a virtual empire. In a savvy, smart, fast-paced narrative reminiscent of Bryan Burrough and John Helyar’s Barbarians at the Gate and Michael Lewis’s The New New Thing, Stealing MySpace tells is the whole gripping story behind a breakout cultural phenomenon.

SEO 2016: Learn Search Engine Optimization (SEO Books Series)


R.L. Adams - 2015
    It's certainly no walk in the park. And, depending on where you've been for your information when it comes to SEO, it might be outdated, or just flat-out wrong. Why is that? Search has been evolving at an uncanny rate in recent years. And, if you're not in the know, then you could end up spinning your wheels and wasting valuable and precious time and resources on techniques that no longer work. The main reason for the recent changes: to increase relevancy. Google's sole mission is to provide the most relevant search results at the top of its searches, in the quickest manner possible. But, in recent years, due to some mischievous behavior at the hand of a small group of people, relevancy began to wane. SEO 2016 :: Understanding Google's Algorithm Adjustments The field of SEO has been changing, all led by Google's onslaught of algorithm adjustments that have decimated and razed some sites while uplifting and building others. Since 2011, Google has made it its mission to hunt out and demote spammy sites that sacrifice user-experience, focus on thin content, or simply spend their time trying to trick and deceive their way to the top of its search results. At the same time, Google has increased its reliance on four major components of trust, that work at the heart of its search algorithm: Trust in Age Trust in Authority Trust in Content Relevancy In this book, you'll learn just how each of these affects Google's search results, and just how you can best optimize your site and content to ensure that you're playing by Google's many rules. And, although there have been many algorithm adjustments over the years, four major ones have shaped and forever changed the search engine landscape: Google Panda Google Penguin Google Hummingbird Google Mobilegeddon We'll discuss the nature of these changes and just how each of these algorithm adjustments have shaped the current landscape in search engine optimization. So what does it take to rank your site today? In order to compete at any level in SEO, you have to earn trust - Google's trust that is. But, what does that take? How can we build trust quickly without jumping through all the hoops? SEO is by no means a small feat. It takes hard work applied consistently overtime. There are no overnight success stories when it comes to SEO. But there are certainly ways to navigate the stormy online waters of Google's highly competitive search. Download SEO 2016 :: Learn Search Engine Optimization Lift the veil on Google's complex search algorithm, and understand just what it takes to rank on Google searches today, not yesterday.

Black Code: Inside the Battle for Cyberspace


Robert J. Deibert - 2013
    We depend on it for everything we do. We have reengineered our business, governance, and social relations around a planetary network unlike any before it. But there are dangers looming, and malign forces are threatening to transform this extraordinary domain.In Black Code, Ronald J. Deibert, a leading expert on digital technology, security, and human rights, lifts the lid on cyberspace and shows what’s at stake for Internet users and citizens. As cyberspace develops in unprecedented ways, powerful agents are scrambling for control. Predatory cyber criminal gangs such as Koobface have made social media their stalking ground. The discovery of Stuxnet, a computer worm reportedly developed by Israel and the United States and aimed at Iran’s nuclear facilities, showed that state cyberwar is now a very real possibility. Governments and corporations are in collusion and are setting the rules of the road behind closed doors.This is not the way it was supposed to be. The Internet’s original promise of a global commons of shared knowledge and communications is now under threat. Drawing on the first-hand experiences of one of the most important protagonists in the battle — the Citizen Lab and its global network of frontline researchers, who have spent more than a decade cracking cyber espionage rings and uncovering attacks on citizens and NGOs worldwide — Black Code takes readers on a fascinating journey into the battle for cyberspace. Thought-provoking, compelling, and sometimes frightening, it is a wakeup call to citizens who have come to take the Internet for granted. Cyberspace is ours, it is what we make of it, Deibert argues, and we need to act now before it slips through our grasp.

5 Days in May: The Coalition and Beyond


Andrew Adonis - 2013
    The talks ultimately resulted in failure for Labour amid recriminations on both sides and the accusation that the Lib Dems had conducted a dutch auction, inviting Labour to outbid the Tories on a shopping list of demands. Despite calls for him to give his own account of this historic sequence of events, Adonis has kept his own counsel until now. Published to coincide with the third anniversary of the general election that would eventually produce an historic first coalition government since the Second World War, 5 Days In May is a remarkable and important insider account of the dramatic negotiations that led to its formation. It also offers the author's views on what the future holds as the run-up to the next election begins. 5 Days in May presents a unique eyewitness account of a pivotal moment in political history.

It Came from Something Awful: How a Toxic Troll Army Accidentally Memed Donald Trump into Office


Dale Beran - 2019
    The most impactful recent political movements on the far left and right started with massive online collectives of teenagers. Strangely, both movements began on the same website: an anime imageboard called 4chan.org. It Came from Something Awful is the fascinating and bizarre story of 4chan and its profound effect on youth counterculture.Dale Beran has observed the website's shifting activities and interests since the beginning. 4chan is a microcosm of the internet itself--simultaneously at the vanguard of contemporary culture, politics, comedy and language, and a new low for all of the above. It was the original meme machine, mostly frequented by socially awkward and disenfranchised young men in search of a place to be alone together.During the recession of the late 2000's, the memes became political. 4chan was the online hub of a leftist hacker collective known as Anonymous and a prominent supporter of the Occupy Wall Street movement. But within a few short years, the site's ideology spun on its axis; it became the birthplace and breeding ground of the alt-right. In It Came from Something Awful, Beran uses his insider's knowledge and natural storytelling ability to chronicle 4chan's strange journey from creating rage-comics to inciting riots to--according to some--memeing Donald Trump into the White House.

The Mexican Revolution: A History From Beginning to End


Hourly History - 2018
     Over a period of more than ten years, following the overthrow of the government in 1910, Mexico experienced a period of intense and bloody warfare as a bewildering array of factions in ever-changing alliances took power and then lost it. Presidents were elected (or elected themselves) and were then deposed or assassinated. New factions appeared with impressive sounding slogans, took to the field, and were either wiped out and never heard of again or became the next government. Inside you will read about... ✓ The Porfiriato ✓ The Unlikely Revolutionary ✓ Reign and Assassination of Madero ✓ The Iron Hand of Huerta ✓ Carranza Takes on Zapata and Villa ✓ Last Man Standing And much more! The Mexican Revolution is confusing and difficult to understand—there is, for example, still no agreement between scholars and historians on when it ended—but it is essential in understanding the national identity of modern Mexico. The civil war produced heroes whose names live on in legend and villains whose bloody exploits are still horrifying. It also caused anything up to two million casualties both as a direct result of the fighting and in the famine, economic hardship, and disease which followed in its wake. Modern Mexico was created out of the turmoil of the Mexican Revolution; this is the story of la revolución mexicana.

Tubes: A Journey to the Center of the Internet


Andrew Blum - 2012
    But what is it physically? And where is it really? Our mental map of the network is as blank as the map of the ocean that Columbus carried on his first Atlantic voyage. The Internet, its material nuts and bolts, is an unexplored territory. Until now.In Tubes, journalist Andrew Blum goes inside the Internet's physical infrastructure and flips on the lights, revealing an utterly fresh look at the online world we think we know. It is a shockingly tactile realm of unmarked compounds, populated by a special caste of engineer who pieces together our networks by hand; where glass fibers pulse with light and creaky telegraph buildings, tortuously rewired, become communication hubs once again. From the room in Los Angeles where the Internet first flickered to life to the caverns beneath Manhattan where new fiber-optic cable is buried; from the coast of Portugal, where a ten-thousand-mile undersea cable just two thumbs wide connects Europe and Africa, to the wilds of the Pacific Northwest, where Google, Microsoft, and Facebook have built monumental data centers—Blum chronicles the dramatic story of the Internet's development, explains how it all works, and takes the first-ever in-depth look inside its hidden monuments.This is a book about real places on the map: their sounds and smells, their storied pasts, their physical details, and the people who live there. For all the talk of the "placelessness" of our digital age, the Internet is as fixed in real, physical spaces as the railroad or telephone. You can map it and touch it, and you can visit it. Is the Internet in fact "a series of tubes" as Ted Stevens, the late senator from Alaska, once famously described it? How can we know the Internet's possibilities if we don't know its parts?Like Tracy Kidder's classic The Soul of a New Machine or Tom Vanderbilt's recent bestseller Traffic, Tubes combines on-the-ground reporting and lucid explanation into an engaging, mind-bending narrative to help us understand the physical world that underlies our digital lives.

Ten Doors Down: the story of an extraordinary adoption reunion


Robert Tickner - 2020
    Born in 1951, he had a happy childhood — raised by his loving adoptive parents, Bert and Gwen Tickner, in the small seaside town of Forster, New South Wales. He grew up to be a cheerful and confident young man with a fierce sense of social justice, and the desire and stamina to make political change. Serving in the Hawke and Keating governments, he held the portfolio of minister for Aboriginal and Torres Strait Islander affairs. Among other achievements while in government, he was responsible for initiating the reconciliation process with Indigenous Australians, and he was instrumental in instigating the national inquiry into the stolen generations.During his time on the front bench, Robert’s son was born, and it was his deep sense of connection to this child that moved him at last to turn his attention to the question of his own birth. Although he had some sense of the potentially life-changing course that lay ahead of him, he could not have anticipated learning of the exceptional nature of the woman who had brought him into the world, the deep scars that his forced adoption had left on her, and the astonishing series of coincidences that had already linked their lives. And this was only the first half of a story that was to lead to a reunion with his birth father and siblings.This deeply moving memoir is a testament to the significance of all forms of family in shaping us — and to the potential for love to heal great harm.

Republicans Buy Sneakers Too: How the Left Is Ruining Sports with Politics


Clay Travis - 2018
    Whether it’s in the stadium or the studio, the conversation isn’t about who’s talented and who stinks. It’s about who said the right or wrong thing from the sidelines or on social media. And we know which side is playing referee in that game.Having ruined journalism and Hollywood, far left-wing activists have now turned to sports. Travis argues it’s time for right-thinking fans everywhere to put down their beers and reclaim their teams and their traditions. In Republicans Buy Sneakers, Too he replays the arguments he’s won and lays out all the battles ahead. His goal is simple: to make sports great again.Travis wants sports to remain the great equalizer and ultimate meritocracy—a passion that unites Americans of all races, genders, and creeds, providing an opportunity to find common ground and an escape from polarizing commentary. He takes readers through the recent politicization of sports, controversy by controversy and untalented-but-celebrated hero by hero, and skewers outlets like ESPN which spend more time mimicking MSNBC than covering sports.Travis hopes that if we can stop sports from being just another political battlefield, and return it to our common ground, we can come together as a country again.

My Life


David Lange - 2005
    His Labour government introduced sweeping new legislation that unchained the country from its old conservative bonds, established the world's first nuclear free state and let loose a free market economic agenda that radically transformed the country. It was a rapid climb to the very top for the overweight doctor's son from working class South Auckland. As leader during the final years of the Cold War he confronted the agendas of Ronald Reagan and Margaret Thatcher, and lived through the political upheavals of the fall of the Soviet Union, post-apartheid South Africa and Rajiv Ghandi's India. Along the way he memorably defeated the Reverend Jerry Falwell in a famous Oxford Union debate about the morality and sanity of the nuclear arms race, and negotiated the aftermath of the tragic bombing of the Rainbow Warrior by French agents in Auckland harbour.

Sikhs: The Untold Agony Of 1984


Nilanjan Mukhopadhyay - 2015
    She claimed the police had inserted a stick inside her… Swaranpreet realised that she had been cruelly violated; He spoke a single sentence but repeated it twice in chaste Punjabi: ‘Please give me a turban? I want nothing else…’ These are voices begging for deliverance in the aftermath of Indira Gandhi’s assassination in October-November 1984 in which 2,733 Sikhs were killed, burnt and exterminated by lumpens in the country. Nilanjan Mukhopadhyay walks us through one of the most shameful episodes of sectarian violence in post Independent India and highlights the apathy of subsequent governments towards Sikhs who paid a price for what was clearly a state-sponsored riot. Poignant, raw and most importantly, macabre, the personal histories in the book reveal how even after three decades, a community continues to battle for its identity in its own country.

Angel is Airborne: JFK's Final Flight from Dallas


Garrett M. Graff - 2013
    Vice President Lyndon B. Johnson boarded the plane in secrecy, with few in the world aware that President Kennedy was dead, and then after taking the presidential oath, Johnson had 132 minutes to assemble his thoughts and a government before landing at Andrews Air Force Base and presenting himself to the cameras as the new leader of the free world.While there are many individual recollections of the flight, there exist few comprehensive reconstructions of all that unfolded on the plane. Graff's account of the flight—based on dozens of accounts of those on board plus more than 500 pages of archive documents as well as a recently discovered two-hour-and-22-minute audio recording of Air Force One’s radio traffic with Andrews on the day of the assassination—reveals that even amid one of the most dramatic presidential transitions in history there arose very human moments of envy, anger, bewilderment, and courage, as those aboard endured what would be for all of them the most difficult hours of their lives.

Big Al's MLM Sponsoring Magic: How to Build a Network Marketing Team Quickly


Tom Schreiter - 2013
    MLM is different than a regular job. Every new person in your business should have a copy of this book to guide them in the early days of their network marketing career. This book shows the beginner exactly what to do, exactly what to say, and does it through the eyes of brand-new Distributor Joe. "Big Al" teaches Distributor Joe a very basic system to get to 100 distributors fast. Using just a few contacts and a very simple, rejection-free appointment and presentation system, Distributor Joe learns by observing, and thus builds leadership skills instantly. The magic script to help every new distributor get his first network marketing distributor makes it easy to build deep. In a few words or examples "Big Al" brings to light the real answers to network marketing leadership challenges. You’ll find the same humor and directness that has endeared "Big Al" to his workshop audiences throughout the world. Published as Big Al Tells All (Sponsoring Magic) in 1979, and revised in 1985 and 1999, this latest revision includes updates to match the changes in the network marketing industry. It still retains the classic techniques that are essential to successful network marketing. Every new person deserves instant success in MLM, so why not use this easy system to get them started fast? Motivation, attitude, positive attitude and philosophy are great, but at some point, every new MLM distributor has to learn the skills of what to say and do. This is the book they need. Big Al’s MLM Sponsoring Magic How To Build A Network Marketing Team Quickly is a fun and fascinating network marketing system that every new distributor enjoys. What a great way to start off a new distributor's career, with this easy-to-read book. Order your copy now!

Questioning Islam: Tough Questions & Honest Answers About the Muslim Religion


Peter Townsend - 2014
    Among these questions the most important one of all sometimes gets lost: Is Islam true? With his new book author Peter Townsend invites you to accompany him on a journey through the foundational texts of the Muslim religion. In the process the truth-claims of Islam will be respectfully, honestly and impartially evaluated. Along the way the following questions will be asked: - Can the traditional Islamic historical accounts be trusted? - Is the Qur'an a 'Perfect Book, Perfectly Preserved'? - Was Muhammad indeed a 'Beautiful Pattern of Conduct'? The answers to these questions will not be sought from modern commentaries on Islam. Instead Questioning Islam goes straight to the classic sources of Islam namely the Qur'an, hadiths (traditions) and biographies of Muhammad. Questioning Islam is not an attempt to promote any other belief system or ideology. Its focus is simply on asking the hard questions about Islam that are all too often ignored or swept under the carpet. Simply put, if you have ever wondered whether the truth-claims of Islam can withstand critical scrutiny then this book is for you!

Outbound Sales, No Fluff: Written by two millennials who have actually sold something this decade.


Rex Biberston - 2017
    In the past 30 years, there has been an incredible amount of research and growth in the sales profession to help modern sales professionals better serve their customers. However, after reading Rory Vaden's New York Times Bestseller "Take The Stairs" and learning that "95% of all books that are purchased are never completely read" and "70% of all books ever purchased are never even opened" we wanted to write a book that everyone could read and take action on immediately.This book is a step-by-step guide for the modern sales professional. We want to give you the framework, knowledge, and skills to fill a sales pipeline with highly qualified opportunities. It's all practical advice - no cutesy stories, no rants, and no product pitches.There are really only two ways to fill a funnel: inbound leads or outbound prospecting. We focus this book exclusively on outbound prospecting, because it's the half of the formula that an individual sales rep can control (that's why so many sales job descriptions include the phrase "we're looking for a hunter").