His two previous books, "Picture Perfect Practice" and "Picture Perfect Posing," shattered the mold of instructional photography books as they empowered readers to advance their composition and posing skills. "Picture Perfect Lighting," the third book in the "Picture Perfect" series, brings that same spirit and approach to teaching lighting. With it, Roberto empowers photographers to embrace lighting as a source of creativity and expression in service of their vision for the image. In "Picture Perfect Lighting," Roberto has created a truly original system for understanding and controlling light in photography. After discussing the universal nature of light, Roberto introduces the five key behaviors of light, which are essential to understand in order to improve your knowledge of light. With those behaviors established, Roberto introduces his concept of circumstantial light, an ingenious way of examining and breaking down the light around you in any given situation. Providing a detailed analysis of circumstantial light, Roberto develops the top ten circumstantial light elements you need to know in order to fully harness the power of the light around you to create an image that is true to your vision. But how will you know if the circumstantial light is enough? The final piece of the "Picture Perfect Lighting" system is Roberto s lighting benchmark test, a brilliant method for determining the quality of the light in any given situation. It is with the lighting benchmark test that you will determine if and when you need to use helper light, the light that is needed or manipulated in order to help the circumstantial light so that your vision comes to life. Helper light is created with diffusers, reflectors, flashes, strobes, and light modifiers. "Picture Perfect Lighting" covers all of this in depth. Don t limit yourself to using only one kind of light, and don t depend on Photoshop actions and plug-ins to create the wow factor in your images. That is the job of light. With "Picture Perfect Lighting" by your side, you will learn to master light. With that mastery, you will finally have the ability to create that true wow factor in camera and in your photographs."

    His 1976 exhibition, Photographs by William Eggleston, at the Museum of Modern Art in New York, marked a turning point in the history of photography: this was when color photography gained recognition as a medium of artistic expression. His intense and dramatic use of color and "democratic" approach to mundane subject matter continue to have an enormous impact on contemporary photographic practice. Published to accompany a French exhibition, this book brings together Eggleston's most significant works, from his first experiments in black-and-white to a series of photographs of Kyoto produced specifically for the exhibit. Drawing on public and private collections in Europe and the United States, the book includes vintage prints executed in the technique most characteristic of his work, the dye transfer process, as well as many lesser-known and previously unseen photographs. From Mississippi to Berlin, Kenya to Asia, Eggleston has tirelessly explored the wider world, transforming, through his camera, the ordinary into the extraordinary. Distributed on behalf of the Fondation Cartier pour l'art contemporain. 160 color photographs.

    In Daido Moriyama: How I Take Photographs , he offers a unique opportunity for fans to learn about his methods, the cameras he uses, and the journeys he takes with a camera.

    After his death, the contents of his studio, including thousands of glass negatives, were sold off for five dollars. For years the fragile negatives sat forgotten and deteriorating in cardboard boxes in an open carport. How did it happen, then, that the most implausible of events took place? That Disfarmer’s haunting portraits were retrieved from oblivion, that today they sell for upwards of $12,000 each at posh New York art galleries; his photographs proclaimed works of art by prestigious critics and journals and exhibited around the world? The story of Disfarmer’s rise to fame is a colorful, improbable, and ultimately fascinating one that involves an unlikely assortment of individuals. Would any of this have happened if a young New York photographer hadn't been so in love with a pretty model that he was willing to give up his career for her; if a preacher’s son from Arkansas hadn't spent 30 years in the Army Corps of Engineers mapping the U.S. from an airplane; if a magazine editor hadn't felt a strange and powerful connection to the work? The cast of characters includes these, plus a restless and wealthy young Chicago aristocrat and even a grandson of FDR. It’s a compelling story which reveals how these diverse people were part of a chain of events whose far-reaching consequences none of them could have foreseen, least of all the strange and reclusive genius of Heber Springs. Until now, the whole story has not been told.

    Through a carefully curated selection of quotes and images, this book reveals what matters most to the masters of photography. With accompanying text by Henry Carroll, author of the internationally bestselling Read This If You Want To Take Great Photographs series, you’ll learn what photography actually means to the giants of the genres and how they developed their distinctive visual styles.

    It is hard enough to find thesequalities in trained photographers with the benefit of schooling and mentors and a community of fellow artists and aficionados supporting and rewarding their efforts. It is incredibly rare to find it in someone with no formal training and no network of peers.Yet Vivian Maier is all of these things, a professional nanny, who from the 1950s until the 1990s took over 100,000 photographs worldwide—from France to New York City to Chicago and dozens of other countries—and yet showed the results to no one. The photos are amazing both for the breadth of the work and for the high quality of the humorous, moving, beautiful, and raw images of all facets of city life in America’s post-war golden age.It wasn’t until local historian John Maloof purchased a box of Maier’s negatives from a Chicago auction house and began collecting and championing her marvelous work just a few years ago that any of it saw the light of day. Presented here for the first time in print, Vivian Maier: Street Photographer collects the best of her incredible, unseen body of work.

    In less than one year, she transformed herself from pop singer to pop icon, thanks to her talent, drive, and oh yes--her fashion. She's reached a new level of "living the fame" with her collection of extreme, often controversial couture. Lady Gaga: Critical Mass Fashion takes an in-depth look at Gaga's litany of eye-popping leotard, asymmetrical dresses, and fashionably impractical heels.Top designers love the Lady--everyone from Armani to Hussein Chalayan to the late lamented Alexander McQueen has taken her under their wings. On message twenty-four hours a day, Lady Gaga never stops. From the fake eyelashes to the faux nails down to her toes, she's living out her ideas of celebrity to the last detail.Visual explosion on screen, on stage, and on the page: that's Gaga's goal. All the of the 120+ images in this book showcase the gorgeous insanity of her vision.

    Oriented toward traditional black and white photography, the book also explores digital techniques and web photography resources, equipment, the exposure and development of film, and the making and finishing of prints.

    Elsken focuses on the Left Bank of Paris in the 1950s—a time when it was recognised as a centre of creative ferment which would determine the cultural agenda of a generation. With its unconventional, gritty, snapshot-like technique the work has been acclaimed as expanding the boundaries of documentary photography.

    In this acclaimed reference work, Martin covers everything from the core aspects of working in Photoshop to advanced techniques for professional results. Subjects covered include organizing a digital workflow, improving creativity, output, automating Photoshop, and using Camera RAW. The style of the book is extremely clear, with real examples, diagrams, illustrations, and step-by-step explanations supporting the text throughout. This is, quite simply, the essential reference for photographers of all levels using Photoshop. All DVD content is now available online at http://booksite.focalpress.com/compan... for kindle and eBook readers. * Learn Photoshop the Martin Evening way! Everything you need to know for superb photographic results using Photoshop CS5 * Accompanying DVD includes the images used in the book, as well as QuickTime movie tutorials that show you how to get results fast * Packed with diagrams, step-by-steps, and over 750 color images

    "I have always loved hearts," writes acclaimed actress Drew Barrymore in the foreword to this heartwarming gift book. "The way that continuous line accomplishes the most extraordinary thing -- it conveys love." In Finding it in Everything, Barrymore shares the photographs she has taken of heart-shaped objects and patterns she has come across over the past ten years. Some are obvious and others barely discernible. A discarded straw wrapper, a hole in a T-shirt, a scallion in a bowl of miso soup -- seemingly everywhere she turns her lens a heart reveals itself. A very personal collection of images, many of them accompanied by brief captions that reflect on beauty in the everyday, Finding it in Everything is a delightful book from the beloved actress and director, who now adds photographer to her list of credentials.

    Accompanying the images are the photographers' accounts of the techniques they used and their adventures in the field -- sometimes humorous, sometimes terrifying, and always vividly compelling. National Geographic The Photographs also includes an introductory chapter that chronicles the evolution of the photographic principles that have kept National Geographic at the forefront of the field and presents the visionaries who believed that photography had the power to tell important truths.ContentsForewordThen and nowFaraway placesIn the wildUnderwaterThe SciencesIn the U.S.A.Index

    From his famously controversial portrait of President George H.W. Bush (which led to the revocation of Heisler’s White House clearance) to his evocative post-9/11 Time magazine cover of Rudolph Giuliani, to stunning portraits of Julia Roberts, Denzel Washington, Hillary Clinton, Michael Phelps, Muhammad Ali, and many more, Heisler reveals the creative and technical processes that led to each frame. For Heisler’s fans and all lovers of photography, Gregory Heisler: 50 Portraits offers not only a gorgeous collection of both black-and-white and color portraits, but an engrossing look at the rarely seen art of a master photographer at work. With a foreword by New York City mayor Michael R. Bloomberg.

    In this volume artists such as Mode 2, KozynDan, Mike Giant, James Jean, Evan Hecox, Grotesk, Alex Pardee and Morning Breath are briefly profiled, then allowed the space to let their work do the talking.

    “Photography Demystified—Your Guide to Understanding Photography, Gaining Creative Control and Taking Amazing Photographs!” has been designed to resolve your frustrations and photography difficulties. This book will give you the tools, education and practical applications needed to understand how to take great pictures! PLUS, a section entirely dedicated to assignments has been included! Video tutorials are also available at no charge! http://mckaylive.com/bonus/Along with my wife Ally, I own McKay Photography Academy. Leading hundreds of photographic tours around the world, I have taught over twelve thousand people just like you how to excel in photography. Having earned my Master of Photography and Photographic Craftsmen degrees from Professional Photographers of America, the leading photography organization in the world, I have been a full time professional photographer for over twenty nine years and am passionate about teaching others how to achieve great results in their photography. My motivation is to see that everyone can enjoy photography and take the frustration out of the process!Beginning photographers, camera buffs, photo enthusiast, and many others who struggle with understanding photography concepts, exposure, and their camera manuals have already experienced my proven methods of teaching beginner’s photography. This book will do the same for you!•Terry L from Santa Cruz, CA says: “Taking someone off automatic settings to manual settings can be daunting at times. Fortunately, I have had the experience of learning from David McKay. David has taken me further into the world of photography than I could have ever imagined.”•Keith W from Austin, TX writes: “David is one of those rare individuals that combine passion, extensive knowledge and a laid-back style in teaching photography. What else can I say; it is refreshing to learn from someone this talented.” •Steve of Steve Scurich Photography in Santa Barbara,CA states: “The ability to take decades of complex photography knowledge and boil it down into concepts that are clear, understandable and easy to implement, is David’s gift to the world. Personally, I am forever grateful for the inspiration and encouragement he’s given me.”•Denise Mann from San Antonio, TX says: “David McKay is passionate about photography and equally as passionate about teaching it to those eager to learn.”•Jeff G from Sacramento CA says: “David McKay is a great photographer—not every photographer can be a great educator, David is! David is able to take complicated topics and break them down to something easy to digest and practical to implement—you are inspired to go out and use what you just learned!”•Kara from San Jose, CA writes: “You can’t help but to feel his love for photography and his passion for teaching.