Book picks similar to
My Way by David P. Perlmutter


mystery
non-fiction
social-media
amazon-books-reference

The Art of War: Sun Tsu - The Key Book of the Way of the Warrior


Alfredo Tucci - 2001
    

Mad Men & Bad Men: What Happened When British Politics Met Advertising


Sam Delaney - 2015
    Suddenly, every aspiring PM wanted a fast-talking, sharp-thinking ad man on their team to help dazzle voters. But what were the consequences of their fixation with the snappy and simplistic? Sam Delaney embarks on a journey to expose the shocking truth behind the general election campaigns of the last four decades. Everything is here - from the man who snorted coke in Number 10 to the politician who fell in love with her own ad exec, from the fist-fights in Downing Street to the all-day champagne binges in Whitehall offices. Sam Delaney talks to the men at the heart of the battles - Alistair Campbell, Peter Mandelson, Tim Bell, Maurice Saatchi, Norman Tebbit, Neil Kinnock - and many more. Dark, revealing and frequently hilarious, Mad Men and Bad Men tells the story of how unelected, unaccountable men ended up informing policy - and how the British public paid the price.

Becoming Facebook: The 10 Challenges That Defined the Company That's Disrupting the World


Michael Hoefflinger - 2017
    But for the people who actually molded this great idea into a game-changing $300 billion company, the experience was far more tumultuous and uncertain than we might expect.Mike Hoefflinger was one of those Facebook insiders. As a computer engineer turned marketing innovator who worked with COO Sheryl Sandberg, Hoefflinger had a front-row seat to the company's growing pains, stumbles, and reinventions.Becoming Facebook tells the coming-of-age story of the now venerable giant. Filled with insights and anecdotes from crises averted and challenges solved, the book tracks the company's development, uncovering lessons learned on its way to greatness: How Facebook recovered from its "disastrous" IPO ● How the growth team achieved the impossible ● Why Facebook's News Feed ads were the company's most important business decision ever ● How Google+ attacked and lost ● Why—and how—Instagram and WhatsApp were added to the mix ● What the company does to win the talent wars ● What makes Zuckerberg, Sandberg, Cox, and other A-teamers tick ● Which products and technical advancements are on the horizon and why ● And much moreIntimate, fast-paced, and deeply informative, Becoming Facebook shares the true story of how Zuckerberg joined the ranks of iconic CEOs like Steve Jobs, Larry Page, and Jeff Bezos—as Facebook grows up, overcomes setbacks, and works to connect the world.

I Killed Pink Floyd's Pig: Inside Stories of Sex, Drugs and Rock & Roll


Beau Phillips - 2014
    Never-been-told stories of sex, drugs and rock & roll. Plus exclusive photos! It's your all-access pass...a behind-the-scenes VIP tour of when rock was great. The author takes you backstage and inside bands' dressing rooms, hotel suites and private planes of Led Zeppelin, Rolling Stones, AC/DC, Eric Clapton, Paul McCartney and dozens more.

Early Morning: Remembering My Father, William Stafford


Kim Stafford - 2002
    His first major collection--Traveling Through the Dark--won the National Book Award. He published more than sixty-five volumes of poetry and prose and was Poetry Consultant to the Library of Congress-a position now known as the Poet Laureate. Before his death in 1993, he gave his son Kim the greatest gift and challenge: to be his literary executor.In Early Morning, Kim creates an intimate portrait of a father and son who shared many passions: archery, photography, carpentry, and finally, writing itself. But Kim also confronts the great paradox at the center of William Stafford's life. The public man, the poet who was always communicating with warmth and feeling-even with strangers-was capable of profound, and often painful, silence within the family. By piecing together a collage of his personal and family memories, and sifting through thousands of pages of his father's daily writing and poems, Kim illuminates a fascinating and richly lived life.

Entrepreneur: Anthony Robbins: 7 Life Changing Lessons (Free "9 Keys to improving your life" and "10 Minutes Morning Ritual guide" Inside)


Dave O'Brian - 2016
    When we listen, we can notice that there are seven main lessons he encourages for people to learn. By learning and implementing these lessons and habits into your everyday life, you can increase your likelihood of achieving your goals and manifesting your dreams into reality. These habits work in both your personal life, as well as your career life, and will assist you in making the most of any opportunity. It is important to realize that you must work simultaneously on your personal and business lives to achieve success in either, because as Anthony says: “Success without fulfillment is failure.” You cannot truly succeed in one, if you are unhappy and failing within’ the other.

The Fire She Set


Leigh Overton Boyd - 2020
    They did not talk about their mom's extended absences or why their dad put Scotch tape on the backdoor frame. To cover up the chaos, they kept their clothes neat and got good grades. But when they were teenagers, an arson fire destroyed their home and killed their parents. Rumors were thick that summer that smart, angry, fourteen-year-old Lisa set the blaze. Then, adult powers they did not understand squelched the investigation. As teenagers accustomed to keeping silent, they packed up and moved on.Forty years later, Leigh, the oldest, decided it was time to find out who killed their parents. She obtained copies of the police and fire investigations and began unwrapping the past. This memoir is the story of that investigation as Leigh tried to piece together the truth, but found more lies instead. With the help of her sisters, Leigh was able to reconstruct much of what happened to them in the beach towns around Atlantic City in the early 1970s. After the fire, one sister turned to heroin and another to alcohol; Leigh became Miss Atlantic City. Then, one by one, they each moved to California and shut the door on their past, even though they privately wondered whether one of them killed Frank and Nancy Overton. It's funny. They never wondered whether one of their parents was trying to kill them.

Give: The Ultimate Guide To Using Facebook Advertising to Generate More Leads, More Clients, and Massive ROI


Nicholas Kusmich - 2017
    The best marketers concentrate on what they have to give. The way people consume media is changing, fast. Laptops, tablets, and smartphones keep us constantly connected to the web. This represents a huge opportunity for savvy marketers. The only problem: the old methods are no longer working. New media demands new advertising. Facebook is the single most effective platform for marketing in the Internet era, and Nicholas Kusmich is the best Facebook marketer in the world. In GIVE, he will show you what differentiates Facebook from traditional advertising and explain why it’s so important to promote your business in a way that’s congruent with the norms of social media. He’ll take you through a four-step process to pinpoint your market, master your message, create a magnet, and build a mechanism that both collects and helps you retain and develop those relationships. When used well, Nic’s Facebook advertising strategies can send your return on investment through the roof. In GIVE, you’ll find the tools you need to share your authentic voice with the people who want to hear it and turn their attention into satisfying, meaningful sales.

Piece By Piece a Genealogical Jigsaw


Irene Lewis Ward - 2015
     Piece by piece, like a giant Victorian jigsaw, the evidence forms a fascinating picture, but one with a hole at its heart – a hole that will not be filled until the baffling mystery is solved.. Do they ever solve it and complete the picture? After ten years research in North Wales, a new piece of evidence and a distant memory cause a sudden change in venue which reveals the reason for the conspiracy of silence and the staggering truth about his mother.

Stoked!: An inspiring story about courage, determination and the power of dreams


Chris Bertish - 2015
    That same year, he finished third on the Big Wave World Tour, despite only surfing three of the five events. Chris’s mantra is Dream it, See it, Believe it, Achieve it. With his infectious enthusiasm, Chris tells how he pulled off death-defying antics, time and again, overcame overwhelming obstacles and manoeuvred around the many random twists of fate to achieve his goals and fulfil his dreams.

How a Foreign Chocolate won Indian Hearts: The Cadbury Story (Rupa Quick Reads)


Anisha Motwani - 2017
    The remarkable story of the brand that was able to pull off the near-impossible challenge of integrating itself into the food habits of a nation strongly habituated to eating indigenous sweets is recounted here. It is a behind-the-scenes look at the Cadbury Dairy Milk journey in India over the last six decades.

Olive Oatman: Explore The Mysterious Story of Captivity and Tragedy from Beginning to End


Brent Schulte - 2019
    She is the girl with the blue tattoo.The story behind the distinctive tattoo is the stuff of legends. Some believed it was placed on her face during her captivity, following the brutal murders of her family members and the kidnapping of her and her sister. Others believe it was placed on her after her return.Rumors swelled. Her tattoo became a symbol of Native barbarianism and the triumph of American goodness, but like many stories of that era, the truth is far more complicated.This short book details the murders, her captivity, the aftermath, and her baffling return to her captors. Unravel the mystery of the woman who would become famous for all the wrong reasons and discover what her life story says about cultural identity, the power of resiliency, and what happens when fact and fiction bend and twist to muddy the waters.Read on to find out the truth!

Jason Leonard: The Autobiography


Jason Leonard - 2002
    His big break came when he was invited to join the England squad for their tour to Argentina in 1990 and has been capped 100 times.

An Outsider Living With the Amish


Ashley Joy Lowell - 2011
     Join bestselling author Ashley Emma as she travels to the Amish community of Unity, Maine and stays with three Amish families for a total of a week a half over the span of both books in this series. This unique journal's rare photos literally show you the places you are reading about--even what inside Amish homes look like. Come along on the fascinating journey as twenty-year-old Ashley learns everything she can about the Amish as she rides in buggies, shells buckets of peanuts, attends Amish church services, helps make 100 quarts of applesauce, learns Amish customs, and teaches in the schoolhouse. Most of all, she makes lasting friendships with the Amish which make the characters in her novels so realistic. What does a day in the life of an Amish person look like? If you've ever been curious about the Amish way of life, this book will not just tell you, it will show you what it means to be Amish. Join Ashley on this amazing Amish adventure and experience the Amish way of life for yourself! Note: Depending on what type of Kindle you have, the photos may be black and white instead of color. This book is intended for middle schoolers and high schoolers but may also be enjoyed by adults.

Burn Zones: Playing Life's Bad Hands


Jorge P. Newbery - 2015
    A high school dropout and serial entrepreneur, he had built a real estate empire of over 4,000 apartments across the USA. Taking risks and working tirelessly were the ingredients to his rise. But, he took one risk too many. An ice storm on Christmas Eve 2004 triggered his collapse. He was maligned, publicly shamed, and financially gutted – even arrested. He lost everything and ended up $26 million in debt. As he struggled to regain his footing, he spent what he could to get others to lift him up. But no one did. He discovered that there was only one person who could build him back up. To move forward, he crafted a new life’s purpose: to help others crushed by unaffordable debts rebuild themselves Burn Zones is a story of playing life’s bad hands and overcoming adversity against the greatest of challenges. It’s an inspirational story of a man who was pushed to his mental and physical limits, and came out the other side even stronger. And, most of all, it’s a lesson that you can do the same.