How a Foreign Chocolate won Indian Hearts: The Cadbury Story (Rupa Quick Reads)


Anisha Motwani - 2017
    The remarkable story of the brand that was able to pull off the near-impossible challenge of integrating itself into the food habits of a nation strongly habituated to eating indigenous sweets is recounted here. It is a behind-the-scenes look at the Cadbury Dairy Milk journey in India over the last six decades.

Def Jam, Inc.: Russell Simmons, Rick Rubin, and the Extraordinary Story of the World's Most Influential Hip-Hop Label


Stacy Gueraseva - 2005
    Few could or would have predicted that the improvised raps and raw beats busting out of New York City's urban underclass would one day become a multimillion-dollar business and one of music's most lucrative genres. Among those few were two visionaries: Russell Simmons, a young black man from Hollis, Queens, and Rick Rubin, a Jewish kid from Long Island. Though the two came from different backgrounds, their all-consuming passion for hip-hop brought them together. Soon they would revolutionize the music industry with their groundbreaking label, Def Jam Records. Def Jam, Inc. traces the company's incredible rise from the NYU dorm room of nineteen-year-old Rubin (where LL Cool J was discovered on a demo tape) to the powerhouse it is today; from financial struggles and scandals-including The Beastie Boys's departure from the label and Rubin's and Simmons's eventual parting-to revealing anecdotes about artists like Slick Rick, Public Enemy, Foxy Brown, Jay-Z, and DMX. Stacy Gueraseva, former editor in chief of Russell Simmons's magazine, Oneworld, had access to the biggest players on the scene, and brings you real conversations and a behind-the-scenes look from a decade-and a company-that turned the music world upside down. She takes you back to New York in the '80s, when late-night spots such as Danceteria and Nell's were burning with young, fresh rappers, and Simmons and Rubin had nothing but a hunch that they were on to something huge. Far more than just a biography of the two men who made it happen, Def Jam, Inc. is a journey into the world of rap itself. Both an intriguing business history as well as a gritty narrative, here is the definitive book on Def Jam-a must read for any fan of hip-hop as well as all popular-culture junkies.

Introduction to Kettlebells: A Minimalist's Guide to Blasting Fat and Boosting Muscle


Pat Flynn - 2019
    You simply move more deeply into them. For anyone - the kettlebell novice to the 15-year veteran - this short (read: just 30 page) ebook provides the perfect foundation or refresher of the fundamental kettlebell techniques, including the kettlebell swing, goblet squat, snatch, Turkish get up, clean, and military press. Each movement has detailed instructions plus step-by-step photos to help the reader understand the movements as well as safely and effectively execute them. After we discuss the hows of each of the basic movements, we move into applying what we've learned with a simple, straightforward kettlebell program for strength, muscle, mobility, conditioning, and (for those who want it) weight loss. This 7-day program can be run through just once as a refresher or for up to six weeks as a standalone program. This book includes: *The following kettlebell exercises: Kettlebell swing, goblet squat, snatch, Turkish get up, clean, and military press. *Each kettlebell exercise features a detailed description of the movement, step-by-step photos and key points. *A straightforward and simple 7-day program (repeatable for up to 6 weeks) to help the novice acclimate to kettlebell training or for the kettlebell veteran hone their technique and skills.

Love and Honor in the Himalayas: Coming to Know Another Culture


Ernestine McHugh - 2001
    It was in their steep Himalayan villages that McHugh came to know another culture, witnessing and learning the Buddhist appreciation for equanimity in moments of precious joy and inevitable sorrow.Love and Honor in the Himalayas is McHugh's gripping ethnographic memoir based on research among the Gurungs conducted over a span of fourteen years. As she chronicles the events of her fieldwork, she also tells a story that admits feeling and involvement, writing of the people who housed her in the terms in which they cast their relationship with her, that of family. Welcomed to call her host Ama and become a daughter in the household, McHugh engaged in a strong network of kin and friendship. She intimately describes, with a sure sense of comedy and pathos, the family's diverse experiences of life and loss, self and personhood, hope, knowledge, and affection. In mundane as well as dramatic rituals, the Gurungs ever emphasize the importance of love and honor in everyday life, regardless of circumstances, in all human relationships. Such was the lesson learned by McHugh, who arrived a young woman facing her own hardships and came to understand--and experience--the power of their ways of being.While it attends to a particular place and its inhabitants, Love and Honor in the Himalayas is, above all, about human possibility, about what people make of their lives. Through the compelling force of her narrative, McHugh lets her emotionally open fieldwork reveal insight into the privilege of joining a community and a culture. It is an invitation to sustain grace and kindness in the face of adversity, cultivate harmony and mutual support, and cherish life fully.

The Dysautonomia Project


Kelly Freeman - 2015
    It has been written by physicians & patients for physicians & patients. The book is designed to:- Facilitate a better dialogue between doctor and patient- Be a helpful reference for physicians and others in the clinic or hospital setting- Serve as a core text for the Grand Rounds CME CourseCore chapters are written with patient information on the left and physician information on the right of the book. This layout helps the physician and patient have a more meaningful dialogue. It also helps the patient to prepare well before diagnostic tests and follow up appointments. Academic chapters written by top researchers in ANS disorders and related conditions summarize key findings in recent research.This book is a collaborative effort of many volunteer physicians and patients to speed the time to proper assessment and treatment of patients with dysautonomia at the community level.

The Naked Soldier: A True Story of the French Foreign Legion


Tony Sloane - 2005
    Well known as the most notorious, bloody, and ruthless band of mercenaries in the world, in 1998 the Legion accepted Tony Sloane at the age of 18, inviting him as an elite member of this secret and mysterious fighting force. The legend and the myths of the Legion captivated Sloane and he quickly learned that life as a legionnaire was not just about physical training, but also about pledging mind and soul to the missions and operations.

Forensic Detective: How I Cracked the World's Toughest Cases


Robert Mann - 2006
    It’s not only inevitable and frightening, it’s intriguing and fascinating–especially today, when science continues to make ever more stunning advances in the investigation of the oldest and darkest of mysteries. To discover the how and why of death, unearth its roots, and expose the mechanics of its grim handiwork is, at least in some sense, to master it. And in the process, if a criminal can be caught or closure found, so much the better.Enter Robert Mann, forensic anthropologist, deputy scientific director of the U.S. government’s Central Identification Laboratory, and, some might say, the Sherlock Holmes of death detectives. When the dead reveal some of their most sensational, macabre, and poignant tales, more often than not it’s Mann who’s been listening. Now, in this remarkable casebook, he offers an in-depth behind-the-scenes portrait of his sometimes gruesome, frequently dangerous, and always compelling profession. In cases around the world, Mann has been called upon to unmask killers with nothing but the bones of their victims to guide him, draw out clues that restore identities to the nameless dead, recover remains thought to be hopelessly lost, and piece together the events that can unlock the truth behind the most baffling deaths.The infamous 9/11 terror attacks, which killed thousands; the unplanned killing that inaugurated serial murderer Jeffrey Dahmer’s grisly spree; mysterious military fatalities from World War II to the Cold War to Vietnam, including the amazing case of the Vietnam War’s Unknown Soldier–all the fascinating stories are here, along with photos from the author’s personal files. Mystery hangings, mass graves, errant body parts, actual skeletons in closets, and a host of homicides steeped in bizarre clues and buried secrets–they’re all in a day’s work for one dedicated detective whose job begins when a life ends.From the Hardcover edition.

Identity Theft: Rediscovering Ourselves After Stroke


Debra Meyerson - 2019
    In addition to providing realistic expectations for the hard work needed to regain everyday capabilities, Meyerson focuses on the less frequently documented emotional journey in recovery. Virtually every survivor is haunted by questions like: “Who am I now?” and “How do I rebuild a meaningful and rewarding life?” after losing so much of what they had before—capabilities, careers and jobs, relationships, and more. This is a book full of hope for survivors—from stroke or other injuries—as well as their families and support networks.Debra Meyerson and her husband, Steve Zuckerman, have created Stroke Onward (strokeonward.org), a non-profit initiative of the Social Good Fund, to provide stroke survivors, families and caregivers with more resources to help them navigate the emotional journey to rebuild their identities and rewarding lives.”Winner of the 2019 Silver Nautilus Book Award, Identity Theft centers on Debra’s experience: her stroke, her extraordinary efforts to recover, and her journey to redefine herself. But she also draws on her skills as a social scientist, sharing stories from several dozen fellow survivors, family members, friends, colleagues, therapists, and doctors she has met and interviewed. By sharing this diversity of experiences, Debra highlights how every person is different, every stroke is different, and every recovery is different. She provides a valuable look at the broad possibilities for successfully navigating the challenging physical recovery—and the equally difficult emotional journey toward rebuilding one’s identity and a rewarding life after a trauma like stroke.

A Microsoft Life


Stephen Toulouse - 2010
    Enjoy a journey through the eyes of a geek working at one of the most important companies in the world as he walks you through events both large and small. Just don't get caught in the Redmond reality distortion field! What others are saying about "A Microsoft Life": "Any self-respecting geek needs to read this book. Stepto provides an enjoyable and entertaining insight of life inside Microsoft." - Larry "Major Nelson" Hryb, Director of Programming for Xbox LIVE "Anyone who lived through the adolescent years of the computer revolution will alternate between laughing and crying (from laughing) at these great stories from inside the monolith. - Ken Denmead, NYT Bestselling Author, and editor of Geekdad.com

The Spanish Flu: A History from Beginning to End


Hourly History - 2020
    It infected nearly one-third of the world’s population and killed ten percent of those it struck. In its wake, schools and businesses closed, hospitals became overwhelmed, and the sick spilled out into makeshift care centers in public spaces. Policemen, public transportation workers, and everyday citizens in face masks were a common—and eerie—sight. Yet, discussion of this global pandemic often takes a backseat to World War I and other contemporary events.

House of Rain: Tracking a Vanished Civilization Across the American Southwest


Craig Childs - 2007
    Drawing on scholarly research and archaeological evidence, the author examines the accomplishments of the Anasazi people of the American Southwest and speculates on why the culture vanished by the 13th century.

Listen Carefully: Truth and Evidence in the JonBenet Ramsey Case


True Crime Detectives Guild - 2016
     Exposing the many myths and misrepresentations of facts in the Ramsey case, the book uses documented evidence and detailed research, as well as extensive interviews with many who were involved in the case, to present the truth surrounding JonBenet’s death and the 20-year investigation. With a thorough linguistic analysis of the ransom note, as well as handwriting comparisons, new photos, footnotes, a bibliography for further reading and five appendices (including timelines, Ramsey house plans, and a guide to understanding DNA), the book is essential for anyone interested in not only what happened to JonBenet, but why.

The CR Way: Using the Secrets of Calorie Restriction for a Longer, Healthier Life


Paul Mcglothin - 2008
    By following Calorie Restriction, a revolutionary diet that provides the body with fewer calories than is traditionally required, people are getting dramatic benefits. Now, with The CR Way, you too can slow the aging process; protect against cardiovascular disease, cancer, and diabetes; and increase your energy and mental capabilities. And, if needed, you'll lose weight and keep it off.Paul McGlothin and Meredith Averill, leaders of the Calorie Restriction Society, provide quick and easy menus and recipes so delicious that you will wonder why you ever wanted to eat more than you need. And for those who want some of the benefits without sacrificing all the calories, the authors will show you how to plan a diet that works for you. Groundbreaking and controversial, The CR Way is your key to a happier, healthier life.

The Boy Who Fired The First Shot


Gregg Olsen - 2013
    A boy with a rifle walks into a middle school, intent on carrying out Western-style vigilante justice. A wife and mother of four kisses her twelve-year-old student and forever changes our definition of student-teacher conferences. The world’s most famous serial killers put Washington on the map. A bathtub, a handgun, a meat grinder, and a burn barrel play a role in the murder of the captain of a freighter. New York Times bestselling author Gregg Olsen (“If Loving You Is Wrong,” “Starvation Heights”) and veteran journalist Rebecca Morris (“Ted and Ann – The Mystery of a Missing Child and Her Neighbor Ted Bundy”), take a new look at Washington’s most notorious crimes. Many of them made history. Two – Ted Bundy’s killings and Mary Kay Letourneau’s teacher sex scandal – made Time magazine’s list of the top crimes of the 20th century. Some are lesser known or have taken on new importance, including one of the country’s first school shootings, in Moses Lake. With a bonus essay by Washington native Gregg Olsen on growing up in the shadow of serial killers Ted Bundy, Gary Ridgway, and Robert Lee Yates, Jr. Cases include: Barry Loukaitis – Before Sandy Hook and Columbine, there was Frontier Middle School in Moses Lake, Washington. Rosalina Misina Mendoza Dugeno Manthie Edmondson – She had many last names as she married and killed one husband after another. Ruth Neslund – Her husband thought captaining a huge freighter right into the West Seattle Bridge was the worst that could happen to him. It wasn’t. Mary Kay LeTourneau – She said they were “soul mates.” He made a bet with another student that he would sleep with her. Ted Bundy – He’s the one and only “Ted,” and remains a part of our lives. Now we’ve learned more about his. Kenneth Bianchi – Los Angeles’ most terrifying murders were finally solved 1,200 miles north in Bellingham, Washington. About the authors: GREGG OLSEN IS THE NEW YORK TIMES, Wall Street Journal and USA Today bestselling author of twenty books, both true crime and fiction, including Abandoned Prayers, Closer than Blood, A Twisted Faith, Starvation Heights, and If Loving You Is Wrong. He appears frequently on Dateline NBC, NPR, Good Morning America, The Early Show, FOX News; CNN, Anderson Cooper 360, Entertainment Tonight, Inside Edition, Extra, Access Hollywood, Snapped, Deadly Women, and A&E's Biography.REBECCA MORRIS IS A VETERAN JOURNALIST and the author of Ted and Ann – The Mystery of a Missing Child and Her Neighbor Ted Bundy. Her writing has appeared in People, Entertainment Weekly, New York Newsday, The Seattle Times, The Oregonian and many other publications. She worked in broadcast journalism in New York. Olsen and Morris’s book about missing Utah mom Susan Powell, her husband Josh, and their boys Charlie and Braden, If I Can’t Have You – Susan Powell, Her Mysterious Disappearance and the Murder of Her Children, will be published by St. Martin’s in 2014. Also by Gregg Olsen and Rebecca Morris The Girl and the Horrors of Howard Avenue (Notorious Oregon) The Stranger and the World’s Bravest Little Girl (Notorious Idaho) If there’s a notorious case you’d like us to write about – anywhere in the country – contact us. Gregg@GreggOlsen.com Rebecca@RebeccaTMorris.com

On Target: How the World's Hottest Retailer Hit a Bull's-Eye


Laura Rowley - 2003
    On Target is the first in-depth look at the business leaders and strategies that made Target such a runaway success. The company's easily recognizable red-and-white logo, youthful television advertisements, and upscale partnerships-with designers like Michael Graves, Mossimo, and Todd Oldham-have not only removed the stigma traditionally attached to discount store shopping, but actually made it hip to be frugal. In the process, the company has cemented its place as the favorite discount retailer of middle- and upper-income families across the country. In On Target, award-winning business journalist Laura Rowley examines the methods and the success of the company from its shrewd merchandising strategy to its clever marketing campaigns, ingenious branding effort, and extensive philanthropy . An excellent education in how to beat the competition even in a crowded and weak retail market, Target's story details the history and incredible success of a unique company and an enticing, unmistakable brand. Both insightful and entertaining, On Target offers important business lessons for executives and managers in need of a bull's-eye.Laura Rowley (Maplewood, NJ) is an award-winning television, radio, and print journalist specializing in business reporting. She is the personal finance and career columnist for Self magazine and has also been published in The New York Times, Parents, and Newsweek. As a reporter and producer for CNN in New York, she reported on air for Your Money and Business Unusual, and produced live programs for CNNfn. She has also appeared on Good Morning America, Oxygen Media, and CNBC.