What is unique about each Social Media Platform? We'll cover what is unique about each social media platform and how best to use them, so you don't post the same everywhere. You'll be able to decide which social networks are best suited for your particular business and brand and how to use all the unique features available.Tips for creating great graphical posts and how to research viral topics are discussed as well as a number of great training resources (both free and paid) to take your social media marketing to the next level. Interactive with many Videos and Outside Resources Social Media Marketing has become one of the most effective strategies to build your brand online, spread your message and attract new clients and customers.This book will help you take your social media game to the next level. FREE Bonus Report: “Words that Sell” The Psychology behind the 10 most Influential Words in the English Language and how you can use them to GrowYour Following and turn Readers into Buyers Would You Like To Know More? Download now and start your Social Media Portfolio on a road to SuccessScroll to the top of the page and select the BUY button.

    Now, from her front-row perch on the day’s events, Gladstone brings her genius for making insightful, unexpected connections to help us understand what she calls—and what so many of us can acknowledge having—“trouble with reality.” Reality, as she shows us, was never what we thought it was—there is always a bubble, people are always subjective and prey to stereotypes. And that makes reality actually more vulnerable than we ever thought. Enter Donald J. Trump and his team of advisors. For them, as she writes, lying is the point. The more blatant the lie, the easier it is to hijack reality and assert power over the truth. Drawing on writers as diverse as Hannah Arendt, Walter Lippmann, Philip K. Dick, and Jonathan Swift, she dissects this strategy, straight out of the authoritarian playbook, and shows how the Trump team mastered it, down to the five types of tweets that Trump uses to distort our notions of what’s real and what’s not. And she offers hope. There is meaningful action, a time-tested treatment for moral panic. And there is also the inevitable reckoning. History tells us we can count on it. Brief and bracing, The Trouble with Reality shows exactly why so many of us didn’t see it coming, and how we can recover both our belief in reality—and our sanity.

    Based on more than 40 years of combined experience working with more than 1,000 organizations, the authors examine 5 key areas where the traditional approach that organizations have taken in the past needs to be altered. The 5 key areas of change are:- Overhaul the governance model and committee operations (and get the right people focused on the right things). - Empower the CEO and leverage staff expertise. - Zero in on your member market. - Rationalize programs and services--and focus where you can have an effect. - Get the supporting technology framework right.The book includes worksheets, checklists, and case studies all geared towards helping association leaders--staff and volunteers alike--to kick off the thought-provoking discussions that are generally at the forefront of change, be prepared for those fighting for the status quo, and to implement change without sacrificing your influence. Order a copy today for all of your association leaders and start your drive to thrive.

    How did this happen? According to Air America radio host Thom Hartmann, the apologists of the Right have become masters of the subtle and largely subconscious aspects of political communication. It's not an escalation in Iraq, it's a surge; it's not the inheritance tax, it's the death tax; it's not drilling for oil, it's exploring for energy. Conservatives didn't intuit the path to persuasive messaging; they learned these techniques. There is no reason why progressives can't learn them too. In Cracking the Code, Hartmann shows you how. Drawing on his background as a psychotherapist and advertising executive as well as a national radio host, he breaks down the structure for effective communication, sharing exercises and examples for practical application.

    Management guru Steve is back, working with young Senior VP Cameron Summerfield, who has superstar sales skills but a severe and demoralizing leadership style. Along the way, both Steve and Cameron learn how taking responsibility for making the future markedly better than the present can improve the world. Readers will learn answers to these questions:•How can people amp up their lives to amazing levels of achievement?•If individuals assume personal responsibility, can customers, companies, and employees change for the better?•Is it really possible to shake off inertia and transform your work—and your life?"The best book you’ll read this year. Captivating from the first page and jam packed with invaluable lessons. This is a must read. The Radical Edge is terrific!" --Jason Jennings New York Times bestselling author It’s Not The Big That Eat The Small – It’s The Fast That Eat The Slow, Less is More and Think BIG Act Small"Farber’s style is disarmingly honest as he gives us a playbook for harnessing the power of the human spirit. Invite your team to read The Radical Edge and you’ll have a lasting framework to move your life and business forward." --Simon Billsberry CEO Kineticom (#33 on the Inc. 500, 2005)

    It brings you clear coverage essential to understanding the clinical relevance of anatomical and physiological principles. Fully updated and written by respected veterinary technician educators, this popular textbook is the practical, comprehensive foundation for your success in veterinary technology.Clinical application boxes help you sharpen your skills and apply principles to practice.Test Yourself boxes throughout chapters emphasize important study points.An extensive glossary provides quick reference to hundreds of important terms and definitions.Over 300 new illustrations help you identify structures with rich, realistic clarity.A NEW full color format visually enhances your understanding of anatomic and physiologic concepts.Four NEW chapters give you the latest insight on the chemical basis of life, nutrition and metabolism, pregnancy, development, and lactation, and reptile and amphibian anatomy and physiology.A revised chapter on the cardiovascular system helps you most effectively comprehend the complex functions of the heart and blood vessels.

    Life keeps us busy, and the poor and disenfranchised of our world are invisible as we go from our garage to our workplace and back again. But suburbanites can be a force for social justice in the world. In this unique book, readers will take a journey with a young couple from the 'burbs as they learn to notice and act on the issues of justice that abound no matter where you live. This engaging narrative helps readers kiss apathy and ignorance goodbye in favor of a life of concern and action in order to help our fellow human beings.

    A much-needed look at sharing Christ with unbelievers, based not on the techniques of guerrilla hard-sell tactics, but on engaging questions and caring interaction. Filled with humor and stories, this book provides a challenging yet encouraging look at evangelism in our world today. This volume argues that asking questions and starting meaningful conversations is a far better method for sharing faith than prepared lectures or statements. It gives advice on what people need to hear in response to the world around them.Author was raised Jewish and has a unique, rabbinical outlook on evangelismEncouraging and usefulEasy-to-read, conversational styleStudy guide at the end to aid in teaching and discussion

    And that evolution has huge implications for everything we see, buy and do online. Rejecting the zero-sum, vending-machine model of ecommerce practiced by other leading internet retailers, who view the Internet purely as a facilitator of speed and profit, Hiroshi Mikitani argues for an alternate model that benefits merchants, consumers, and communities alike by empowering players at every step in the process. He envisions retail "ecosystems," where small and mid-sized brick-and-mortar businesses around the world partner with online marketplaces to maximize their customer bases and service capabilities, and he shows why emphasizing collaboration over competition, customization over top-down control, and long-term growth over short-term revenue is by far the best use of the Internet's power, and will define the 3.0 era.Rakuten has already pioneered this new model, and Marketplace 3.0 offers colorful examples of its success in Japan and around the world. Mikitani reveals how the company enforces a global mindset (including the requirement that all its employees speak English, even in Tokyo); how it incorporates new acquisitions rather than seeking to completely remake or sell them for a quick profit; and how it competes with other retailers on speed and quality, without sacrificing the public good. Marketplace 3.0 is an exciting new vision for global commerce, from a company that's challenging all the accepted wisdom.

    In Crush It! Why NOW Is the Time to Cash In on Your Passion, Gary Vaynerchuk shows you how to use the power of the Internet to turn your real interests into real businesses. Gary spent years building his family business from a local wine shop into a national industry leader. Then one day he turned on a video camera, and by using the secrets revealed here, transformed his entire life and earning potential by building his personal brand. By the end of this book, readers will have learned how to harness the power of the Internet to make their entrepreneurial dreams come true. Step by step, Crush It! is the ultimate driver’s manual for modern business.

    Therapists Dr David Veale and Robert Willson provide a step-by-step self-help approach to overcoming the condition, helping individuals to break free from the destructive cycle of obsessive behaviour and regain control of their lives.

    Known to millions from her frequent TV appearances, she was no stranger to high stakes and dirty opponents, and the longtime Democratic strategist had a reputation in Washington as a one-stop shop for fixing sticky problems. What Brazile found at the DNC was unlike anything she had experienced before--and much worse than is commonly known. The party was beset by infighting, scandal, and hubris, while reeling from a brazen and wholly unprecedented attempt by a foreign power to influence the presidential election. Plus, its candidate, Hillary Clinton, faced an opponent who broke every rule in the political playbook. Packed with never-before-reported revelations about what went down in 2016, Hacks is equal parts campaign thriller, memoir, and roadmap for the future. With Democrats now in the wilderness after this historic defeat, Hacks argues that staying silent about what went wrong helps no one. Only by laying bare the missteps, miscalculations, and crimes of 2016, Brazile contends, will Americans be able to salvage their democracy.

    Filled with wisdom and practical advice from a seasoned college professor and student mentor, Thriving at College covers the ten most common mistakes that college students make--and how to avoid them! Alex leaves no stone unturned--he discusses everything from choosing a major and discerning one's vocation to balancing academics and fun, from cultivating relationships with peers and professors to helping students figure out what to do with their summers. Most importantly, this book will help students not only keep their faith but build a vibrant faith and become the person God created them to be.

    Fire departments, political candidates, and C0EOs have used Twitter to share up-to-the-minute information. Laura Fitton, maybe better known by her Twitter handle - @Pistachio, has more than 10,000 followers on Twitter, and gives presentations on how to use Twitter to build business and personal opportunity. She's joined by Michael Gruen and Leslie Poston to share Twitter expertise in this easy-to-follow guide.You'll discover how to get set up on Twitter, build a follower list, and find a voice for your tweets. Then you'll learn to use third party tools to link Twitter to other sites and incorporate it into business communication models. This book coversThe basics of signing up and creating tweets Following other users and adding followers to your own tweets Mastering the "Twecosystem"-the tools that tie Twitter to many other Web applications, including mobile devices Strategies for enhancing business communication, marketing, and networking opportunities with Twitter Twitter For Dummies gets you up and running on this hot communications tool the fun and easy way.

    However, most betraying spouses are completely unprepared for the ensuing tumult, emotional roller-coaster, and trauma reactions by the injured partner. They often make terrible mistakes in their efforts to calm their spouses and stop the earthquake that has shaken their marriages to the core, inadvertently hastening the path to divorce. As an infidelity specialist for 23 years, Linda J. MacDonald has identified certain behaviors on the part of unfaithful spouses that determine the success or failure to save their marriages. "How to Help Your Spouse Heal From Your Affair" provides a practical road map for unfaithful spouses who wish to have another chance with their partners. Find out for yourself what the difference is between those who blow up their marriages in the aftermath of affairs and those who successfully manage to repair and rebuild their marriages into better-than-ever relationships. “I regularly provide copies of How to Help Your Spouse Heal from Your Affair to my clients who are facing this challenge. Unanim-ously they report, ‘That [book] was very helpful.’ I notice they continue to use it. I believe the expanded version will be even more helpful.” —Earl D. Wilson, Ph.D., Licensed Psychologist, Portland, OR Author of Steering Clear, and coauthor of Restoring the Fallen“Your material on helping spouses heal from an affair was absolutely excellent. I have counseled for twenty-five years and found it well-done, balanced, and accurate.” —Jim Velez M.S., M.A., L.P.C., Portland, Oregon