Get Out of Your Own Way: A Skeptic's Guide to Growth and Fulfillment
Dave Hollis - 2020
and husband of #1 New York Times bestselling author Rachel Hollis, refutes the lies people believe but don't talk about, keeping them stuck in a rut, and points the way for readers to finally start living the best versions of their lives.When Rachel Hollis began writing the #1 New York Times bestseller Girl, Wash Your Face, her husband Dave bristled at her transparency about her self-deceptions. Then he had a revelation: women aren't the only ones who believe lies. Both women and men buy into a host of lies that keep them from reaching their potential, often against a backdrop of ingrained ideas about how they should or shouldn't act, how they should or shouldn’t reach for help, or how they show up for life.Dave knows this personally. He believed all the lies, too. He found himself stuck in a rut, unmotivated, unfulfilled, and a version of himself he didn't like, all while being skeptical he could actually do anything about it. Then, he began to wake up. In his new book, he talks honestly about topics people aren't normally honest about--his impulse to solve instead of listen, his struggle to accept help or admit he needs it, even his insecurities about being a parent. Unpacking the untruths he once believed, he reveals how those lies held him back and outlines the tools that helped him change his life. Offering encouragement, challenge, and a hundred moments to laugh at himself, Dave points the way for others to drop bogus ideas and finally start living the best versions of their lives too.
I Am Positive!: 31 Positive Self Talk Declarations to Speak Faith Over Your Life (Negative Self Talk Book 2)
Lynn R. Davis - 2014
If all we ever hear or speak is negativity, then when life pressures us, we're going to spew out toxic waste-doubt, fear, anxiety, poverty. As believers, we must be so filled with a Godly spirit, that when we are squeezed, nothing comes out but faith and Holy Ghost power. Its time to stop wavering in our faith and start living like we are positively sure of God's faithfulness. This inspirational 31 day positive self-talk declarations will bless you. It is a guide designed to compliment the Negative Self Talk Series. But can definitely stand on its own. It will provide examples of daily declarations that you can change to fit your situation. Each declaration is followed by a short inspirational message. Use this book as a bible study, alone or with a group of your closest friends. Encourage each other to be positive Christians. Lets allow our light to shine before men so that others will see our good works and glorify the Father in heaven (Matthew 5:16). Let's get delivered from negative self talk. Its time to live the blessed life God intended.
The Everything Store: Jeff Bezos and the Age of Amazon
Brad Stone - 2013
But its visionary founder, Jeff Bezos, wasn't content with being a bookseller. He wanted Amazon to become the everything store, offering limitless selection and seductive convenience at disruptively low prices. To do so, he developed a corporate culture of relentless ambition and secrecy that's never been cracked. Until now. Brad Stone enjoyed unprecedented access to current and former Amazon employees and Bezos family members, giving readers the first in-depth, fly-on-the-wall account of life at Amazon. Compared to tech's other elite innovators--Jobs, Gates, Zuckerberg--Bezos is a private man. But he stands out for his restless pursuit of new markets, leading Amazon into risky new ventures like the Kindle and cloud computing, and transforming retail in the same way Henry Ford revolutionized manufacturing.The Everything Store will be the revealing, definitive biography of the company that placed one of the first and largest bets on the Internet and forever changed the way we shop and read.
You Are A Writer (So Start Acting Like One)
Jeff Goins - 2012
In You Are a Writer, Jeff Goins shares his own story of self-doubt and what it took for him to become a professional writer and best-selling author—and the principles he’s learned from seeing many others do the same. He gives you practical steps to improve your writing, get published, and build a platform that puts you in charge. This book is about what it takes to be a writer in the 21st Century. You will learn the importance of passion and discipline and how to show up every day to do the work. You Are a Writer will help you fall back in love with writing and build an audience who shares your love. It’s about living the dream of a life dedicated to words.
Like a Virgin: Secrets They Won't Teach You at Business School
Richard Branson - 2012
From his top tips on succeeding in business to some hard-hitting opinions on the global finance crisis, this book brings together his best advice on all things business.It's business school, the Branson way.
The Trusted Advisor
David H. Maister - 1998
Green and Robert M. Galford to bring us the essential tool for all consultants, negotiators, and advisors.In today's fast-paced networked economy, professionals must work harder than ever to maintain and improve their business skills and knowledge. But technical mastery of one's discipline is not enough, assert world-renowned professional advisors David H. Maister, Charles H. Green, and Robert M. Galford. The key to professional success, they argue, is the ability to earn the trust and confidence of clients. To demonstrate the paramount importance of trust, the authors use anecdotes, experiences, and examples -- successes and mistakes, their own and others' -- to great effect. The result is an immensely readable book that will be welcomed by the inexperienced advisor and the most seasoned expert alike.
Minimalist Living: Decluttering for Joy, Health, and Creativity
Genevieve Parker Hill - 2013
If your garage, attic, closets, and surfaces are filled with clutter, all that extra stuff can get in the way of a full experience of life as it was meant to be lived. Minimalist Living covers not only techniques for decluttering, but how to fill your newfound space with meaningful activities that add joy to your life and support your goals. This guide to simplifying for health, joy, and creativity teaches: • Why you should define your own sense of minimalism • How to create your "Minimalist Mission Statement" • How to use the techniques of "blazing" and "gazing" to declutter • Why decluttering now can lead to a happier, healthier, and more creative life • How to deal with sentimental items without losing their meaning • The amazing connection between minimalism and living your soul's deepest purpose And much more...
This Is How You Pitch: How To Kick Ass In Your First Years of PR
Ed Zitron - 2013
This book will teach you all you need to know about public relations, from
what to do on your first day at your desk to how to start your own PR
agency. You’ll learn the core skill of the business: pitching. It’ll also
tell you how to avoid becoming a buzzword-spitting automaton that the media
will hate. Written by a PR veteran who has done it all – and made every mistake along the way – This Is How You Pitch is an honest, direct guidebook to Public Relations and how to survive your first years in the business and how to turn it into a prosperous, fulfilling career.
Trump: The Art of the Deal
Donald J. Trump - 1987
I always have. To me it’s very simple: If you’re going to be thinking anyway, you might as well think big.”—Donald J. Trump Here is Trump in action—how he runs his business and how he runs his life—as he meets the people he needs to meet, chats with family and friends, clashes with enemies, and changes the face of the New York City skyline. But even a maverick plays by rules, and Trump has formulated eleven guidelines for success. He isolates the common elements in his greatest deals; he shatters myths; he names names, spells out the zeros, and fully reveals the deal-maker’s art. And throughout, Trump talks—really talks—about how he does it. Trump: The Art of the Deal is an unguarded look at the mind of a brilliant entrepreneur and an unprecedented education in the practice of deal-making. It’s the most streetwise business book there is—and the ultimate read for anyone interested in achieving money and success, and knowing the man behind the spotlight.
Scientific Advertising
Claude C. Hopkins - 1923
The author of Scientific Advertising, Claude C. Hopkins, is well known as the father of modern advertising techniques, and this book has been widely used by students of advertising and marketing. This book covers many important aspects of advertising including how advertising laws are established, mail order advertising, headlines, psychology, strategy, budgeting, and more advanced subjects like negative advertising and how to test an advertising campaign.
Shoe Dog: A Memoir by the Creator of Nike
Phil Knight - 2016
Selling the shoes from the trunk of his lime green Plymouth Valiant, Knight grossed $8,000 his first year. Today, Nike’s annual sales top $30 billion. In an age of startups, Nike is the ne plus ultra of all startups, and the swoosh has become a revolutionary, globe-spanning icon, one of the most ubiquitous and recognizable symbols in the world today.But Knight, the man behind the swoosh, has always remained a mystery. Now, for the first time, in a memoir that is candid, humble, gutsy, and wry, he tells his story, beginning with his crossroads moment. At 24, after backpacking around the world, he decided to take the unconventional path, to start his own business—a business that would be dynamic, different.Knight details the many risks and daunting setbacks that stood between him and his dream—along with his early triumphs. Above all, he recalls the formative relationships with his first partners and employees, a ragtag group of misfits and seekers who became a tight-knit band of brothers. Together, harnessing the transcendent power of a shared mission, and a deep belief in the spirit of sport, they built a brand that changed everything.
Power Trip (Eric Swan, #1)
Dom Testa - 2019
Eric Swan is a modern mashup of James Bond and Fletch.” - Charlie Keaton, author and founder of Brubaker Creative Eric Swan can be killed - but he can never die. For a government agent hunting the most dangerous domestic terrorists, that comes in handy. But Swan is beginning to question his own humanity. Is technology turning this Q2 secret agent into a monster himself? Now villainous brother-sister twins, fueled by a lust for power and revenge, have set their sights on taking down the power grid. And they’ve hired an army of mercenaries to protect them. The clock is ticking with millions of lives at stake, and Swan must battle an army of killers while questioning the authenticity of his own soul. If he fails, the country will slip into a dark age of chaos and anarchy. Power Trip is the first book in the Eric Swan thriller series. If you enjoy a dynamic fusion of action and intrigue, with a solid dose of humor, you’ll love Dom Testa’s Eric Swan novels. Get your copy now and discover the most entertaining and unique spy series in years.
The 1-Page Marketing Plan: Get New Customers, Make More Money, And Stand out From The Crowd
Allan Dib - 2016
Traditionally, creating a marketing plan has been a difficult and time-consuming process, which is why it often doesn't get done. In The 1-Page Marketing Plan, serial entrepreneur and rebellious marketer Allan Dib reveals a marketing implementation breakthrough that makes creating a marketing plan simple and fast. It's literally a single page, divided up into nine squares. With it you'll be able to map out your own sophisticated marketing plan and go from zero to marketing hero. Whether you're just starting out or are an experienced entrepreneur, The 1-Page Marketing Plan is the easiest and fastest way to create a marketing plan that will propel your business growth. In this groundbreaking new book you'll discover: • How to get new customers, clients, or patients and how make more profit from existing ones. • Why “big business” style marketing could kill your business and strategies that actually work for small and medium-sized businesses. • How to close sales without being pushy, needy, or obnoxious while turning the tables and having prospects begging you to take their money. • A simple step-by-step process for creating your own personalized marketing plan that is literally one page. Simply follow along and fill in each of the nine squares that make up your own 1-Page Marketing Plan. • How to annihilate competitors and make yourself the only logical choice. • How to get amazing results on a small budget using the secrets of direct response marketing. • How to charge high prices for your products and services and have customers actually thank you for it.
Creativity, Inc.: Overcoming the Unseen Forces That Stand in the Way of True Inspiration
Ed Catmull - 2009
Creativity, Inc. is a book for managers who want to lead their employees to new heights, a manual for anyone who strives for originality, and the first-ever, all-access trip into the nerve center of Pixar Animation—into the meetings, postmortems, and “Braintrust” sessions where some of the most successful films in history are made. It is, at heart, a book about how to build a creative culture—but it is also, as Pixar co-founder and president Ed Catmull writes, “an expression of the ideas that I believe make the best in us possible.” For nearly twenty years, Pixar has dominated the world of animation, producing such beloved films as the Toy Story trilogy, Monsters, Inc., Finding Nemo, The Incredibles, Up, and WALL-E, which have gone on to set box-office records and garner thirty Academy Awards. The joyousness of the storytelling, the inventive plots, the emotional authenticity: In some ways, Pixar movies are an object lesson in what creativity really is. Here, in this book, Catmull reveals the ideals and techniques that have made Pixar so widely admired—and so profitable. As a young man, Ed Catmull had a dream: to make the first computer-animated movie. He nurtured that dream as a Ph.D. student at the University of Utah, where many computer science pioneers got their start, and then forged a partnership with George Lucas that led, indirectly, to his founding Pixar with Steve Jobs and John Lasseter in 1986. Nine years later, Toy Story was released, changing animation forever. The essential ingredient in that movie’s success—and in the thirteen movies that followed—was the unique environment that Catmull and his colleagues built at Pixar, based on philosophies that protect the creative process and defy convention, such as: • Give a good idea to a mediocre team, and they will screw it up. But give a mediocre idea to a great team, and they will either fix it or come up with something better. • If you don’t strive to uncover what is unseen and understand its nature, you will be ill prepared to lead. • It’s not the manager’s job to prevent risks. It’s the manager’s job to make it safe for others to take them. • The cost of preventing errors is often far greater than the cost of fixing them. • A company’s communication structure should not mirror its organizational structure. Everybody should be able to talk to anybody. • Do not assume that general agreement will lead to change—it takes substantial energy to move a group, even when all are on board.
Getting to Yes: Negotiating Agreement Without Giving In
Roger Fisher - 1981
One of the primary business texts of the modern era, it is based on the work of the Harvard Negotiation Project, a group that deals with all levels of negotiation and conflict resolution. Getting to Yes offers a proven, step-by-step strategy for coming to mutually acceptable agreements in every sort of conflict. Thoroughly updated and revised, it offers readers a straight- forward, universally applicable method for negotiating personal and professional disputes without getting angry-or getting taken.This is by far the best thing I`ve ever read about negotiation. It is equally relevant for the individual who would like to keep his friends, property, and income and the statesman who would like to keep the peace." --John Kenneth Galbraith"