This title presents the use of focus companies and the financial statements. The decision-making focus shows the relevance of financial accounting regardless of whether or not the student has chosen to major in accounting.

    The 11th edition of this text continues to build on four major marketing themes: building and managing profitable customer relationships, building and managing strong brands to create brand equity, harnessing new marketing technologies in the digital age, and marketing in a socially responsible way around the globe.

    Written by well-known computer scientists, this introduction to database systems offers a comprehensive approach, focusing on database design, database use, and implementation of database applications and database management systems. The first half of the book provides in-depth coverage of databases from the point of view of the database designer, user, and application programmer. It covers the latest database standards SQL:1999, SQL/PSM, SQL/CLI, JDBC, ODL, and XML, with broader coverage of SQL than most other texts. The second half of the book provides in-depth coverage of databases from the point of view of the DBMS implementor. It focuses on storage structures, query processing, and transaction management. The book covers the main techniques in these areas with broader coverage of query optimization than most other texts, along with advanced topics including multidimensional and bitmap indexes, distributed transactions, and information integration techniques.

    These stories are unique in time and circumstance, yet they address a common dilemma: how to reconcile America's mythologized "promise" with its more complex reality. New to the collection are Sherman Alexie, Michelle Cliff, Edwidge Danticat, Junot Diaz, Chitra Divakaruni, Jewelle Gomez, Thomas King, Bruce Morrow, Agnes Rossi, and David Wong Louie. They join Toni Cade Bambara, Richard Bausch, Marita Bonner, Nash Candelaria, Sandra Cisneros, Louise Erdrich, Mei Mei Evans, Oscar Hijuelos, Gish Jen, LeRoi Jones/Amiri Baraka, Kim Yong Ik, Monfoon Leong, Bernard Malamud, Paule Marshall, Nicholasa Mohr, Toshio Mori, Bharati Mukherjee, Mikhail Naimy, Tahira Naqvi, Gregory Orfalea, Grace Paley, Jeanne Schinto, Leslie Marmon Silko, Michael Stephens, Sui Sin Far, Alice Walker, and Hisaye Yamamoto—making this, once again, the most authoritative and useful multicultural collection available.

    Its focus is on formalism - how the forms of the film create meaning. It is updated with recent films and personalities for students.

    Widely used by both experienced and inexperienced writers, "The Little, Brown Compact Handbook "works as both a comprehensive classroom text and an accessible reference guide.

    His aim is to present calculus as the first real encounter with mathematics: it is the place to learn how logical reasoning combined with fundamental concepts can be developed into a rigorous mathematical theory rather than a bunch of tools and techniques learned by rote. Since analysis is a subject students traditionally find difficult to grasp, Spivak provides leisurely explanations, a profusion of examples, a wide range of exercises and plenty of illustrations in an easy-going approach that enlightens difficult concepts and rewards effort. Calculus will continue to be regarded as a modern classic, ideal for honours students and mathematics majors, who seek an alternative to doorstop textbooks on calculus, and the more formidable introductions to real analysis.

    All necessary corrections have been made, and the book retains the form which has long made it the most complete and valuable work of its kind. In this descriptive grammar the author offers a treatment of Greek syntax which is exceptionally rich as well subtle and varied.

    Aidan Chambers proposes an approach for discussing books so children learn to talk well about what they've read. Indeed, not only talk well, but listen well. And not just about books, but about other things. For the “Tell me” approach ultimately helps children learn to clarify ideas for themselves and to communicate with others. It is, in short, a basic step in applying knowledge and articulating meaning.Tell Me offers practical information about book talking in the classroom, explaining some of the processes and outlining the ground rules developed by teachers and others who work with children and books. From their experience he has formulated a Framework, “a repertoire of questions that assist readers in speaking out their reading.”Tell Me is companion to The Reading Environment.

    Yet it is rare to find someone prepared to defend all freedom of speech, especially if the views expressed are obnoxious or obviously false. So where do we draw the line? How important is our right to freedom of speech? In this accessible and up-to-date Very Short Introduction, Nigel Warburton covers a wide range of controversial free-speech issues, from Holocaust denial and pornography to the status of modern copyright law. The book offers a concise guide to many of the vexing issues concerning our right to speak freely, including: Should a civilized society set limits on freedom of speech? How can we balance free speech with the sensitivities of religious and minority groups? How have digital technology and the Internet changed the debate?

    Their groundbreaking new reader, Writing About Writing, does exactly that, by encouraging students to draw on what they know in order to contribute to ongoing conversations about writing and literacy. Class-tested by thousands of students, Writing about Writing presents accessible writing studies research by authors such as Donald Murray, Mike Rose, and Deborah Brandt, together with popular texts by authors such as Malcolm X, Sherman Alexie, and Junot Díaz. Throughout the book, friendly explanations and scaffolded questions help students connect to readings and — even more important — develop knowledge about writing they can use at work, in their everyday lives, and in college. The conversation on writing about writing continues on the authors' blog, Write On: Notes on Writing about Writing (a channel on Bedford Bits, Bedford/St.Martin's blog for teachers of writing).

    With this book in hand, thousands of students have watched the story of art unfold in its full historical, social, religious, economic, and cultural context, and thus deepened their understanding of art, architecture, painting, and sculpture. By virtue of its comprehensive coverage, strong emphasis on context, and rich, accurate art reproductions, GARDNER'S ART THROUGH THE AGES has earned and sustained a reputation of excellence and authority. So much so, that in 2001, the Text and Academic Authors Association awarded both the McGuffey and the "Texty" Book Prizes to the Eleventh Edition of the text. It is the first art history book to win either award and the only title ever to win both prizes in one year. The Twelfth Edition maintains and exceeds the richness of the Gardner legacy with updated research and scholarship and an even more beautiful art program featuring more color images than any other art history book available. The Twelfth Edition features such enhancements as more color photographs, a stunning new design, and the most current research and scholarship. What's more, the expanded ancillary package that accompanies GARDNER'S ART THROUGH THE AGES, features a wealth of tools to enhance your students' experience in the course. With each new copy of the book, students receive a copy of the ArtStudy 2.0 CD-ROM--an interactive electronic study aid that fully integrates with the Twelfth Edition and includes hundreds of high-quality digital images, plus maps, quizzes, and more.

    Contains information required about lower invertebrates, higher invertebrates, and more.

    The book is also ideal for university and third-level physics or engineering courses on solar photovoltaics, with exercises to check students' understanding and reinforce learning. It is the perfect companion to the Massive Open Online Course (MOOC) on Solar Energy (DelftX, ET.3034TU) presented by co-author Arno Smets. The course is available in English on the nonprofit open source edX.org platform, and in Arabic on edraak.org. Over 100,000 students have already registered for these MOOCs.

    Like its predecessors, this updated Sixth Edition is organized around the periodic table of elements and provides a systematic treatment of the chemistry of all chemical elements and their compounds. It incorporates important recent developments with an emphasis on advances in the interpretation of structure, bonding, and reactivity.From the reviews of the Fifth Edition: "The first place to go when seeking general information about the chemistry of a particular element, especially when up-to-date, authoritative information is desired."--Journal of the American Chemical Society"Every student with a serious interest in inorganic chemistry should have [this book]."-- Journal of Chemical Education "A mine of information . . . an invaluable guide."-- Nature "The standard by which all other inorganic chemistry books are judged."-- Nouveau Journal de Chimie "A masterly overview of the chemistry of the elements."-- The Times of London Higher Education Supplement "A bonanza of information on important results and developments which could otherwise easily be overlooked in the general deluge of publications."-- Angewandte Chemie