Go Fund Yourself


Alice Tapper - 2019
    Maybe you’ve always dreamt of doing your own thing and earning money under your own terms but are too scared to take the leap. Or perhaps you feel trapped in a job that pays the bills but just doesn’t do it for you. You’re not alone. Our relationship with money is linear; we’re taught more is better, but that’s about it! We rarely question what financial success and freedom mean for us personally or educate ourselves on how to be smart with our money and earn it in the way that we want. Starting with the most important question ‘what does a plentiful and financially successful life mean to YOU?’, this book will educate and empower the reader with practical activities and digestible advice on the topics of Understanding, Earning, Making, Investing and Spending your money. From getting on the property ladder, negotiating your way through a career pivot, to getting a pay rise, making an investment or starting the business you’ve always dreamed about, this book is a blueprint for financial freedom. "

The Production of Money: How to Break the Power of Bankers


Ann Pettifor - 2017
    Pettifor argues that democracies can, and indeed must, reclaim control over money production and restrain the out-of-control finance sector so that it serves the interests of society, as well as the needs of the ecosystem.The Production of Money examines and assesses popular alternative debates on, and innovations in, money, such as “green QE” and “helicopter money.” She sets out the possibility of linking the money in our pockets (or on our smartphones) to the improvements we want to see in the world around us.

Treasure Hunt: Inside the Mind of the New Consumer


Michael J. Silverstein - 2006
    For instance, the average mall shopper will spend about $100, then leave when she hits that limit. She'll probably buy shoes rather than clothing, because she doesn't want to think about her dress size. And the store most likely to get her money isn't the one with the nicest display or the deepest discounts-it's the one closest to her parking spot.In his consulting with dozens of leading companies, Michael J. Silverstein has interviewed thousands of customers, extracting fascinating patterns about what really drives their purchase decisions. His first book, the acclaimed bestseller Trading Up, has taught a generation of marketers about the "new luxury" phenomenon, and why consumers will happily pay a steep premium for goods and services that are emotionally satisfying, from golf clubs to bathroom fixtures to beauty products.But Trading Up revealed only part of the story of the new consumer. The same middle-class people who are happily trading up at Victoria's Secret and Panera are going on treasure hunts at Costco and Home Depot. And they are often getting as much emotional satisfaction in the discount stores as in the luxury stores. TREASURE HUNT shows how even the most mundane shopping-for things like paper towels and pet food-has become an adventure rather than a tedious chore.In just about every category, both the high end and the low end are growing and innovation- rich. Many middle-class consumers gladly spend $5 a day for a Starbucks venti latte; others spend forty cents a day on home-brewed coffee, feel good about their frugality, and save up the difference to buy Apple's newest Nano. TREASURE HUNT explains the success of companies as diverse as Dollar General, H. E. Butt, eBay, Commerce Bank, and Tchibo.But beware: in our bifurcated global market, businesses need a clear strategy for aiming high or low, while avoiding the treacherous middle, where so many have recently stumbled. If your offering isn't exciting enough to inspire trading up, but not enough of a bargain to satisfy the treasure hunters, you'll have no emotional connection with your target audience. And then, as many fallen companies have discovered, your tried-and-true marketing strategies will go into a severe stall.TREASURE HUNT takes us into the homes of real people making real decisions, and into the CEO's offices of innovative companies finding new ways to accommodate them. Written with the same flair, empathy, and intelligence that made Trading Up an instant classic, this is an essential guide to the moods and habits of the constantly changing consumer.

Freaks of Fortune: The Emerging World of Capitalism and Risk in America


Jonathan I. Levy - 2012
    "Freaks of Fortune" tells the story of how the modern concept of risk emerged in the United States. Born on the high seas, risk migrated inland and became essential to the financial management of an inherently uncertain capitalist future.Focusing on the hopes and anxieties of ordinary people, Jonathan Levy shows how risk developed through the extraordinary growth of new financial institutions insurance corporations, savings banks, mortgage-backed securities markets, commodities futures markets, and securities markets while posing inescapable moral questions. For at the heart of risk s rise was a new vision of freedom. To be a free individual, whether an emancipated slave, a plains farmer, or a Wall Street financier, was to take, assume, and manage one s own personal risk. Yet this often meant offloading that same risk onto a series of new financial institutions, which together have only recently acquired the name financial services industry. Levy traces the fate of a new vision of personal freedom, as it unfolded in the new economic reality created by the American financial system.Amid the nineteenth-century s waning faith in God s providence, Americans increasingly confronted unanticipated challenges to their independence and security in the boom and bust chance-world of capitalism. "Freaks of Fortune" is one of the first books to excavate the historical origins of our own financialized times and risk-defined lives.

Exile on Wall Street: One Analyst's Fight to Save the Big Banks from Themselves


Mike Mayo - 2011
    capitalism, the future of banking, and the root causes of the financial meltdown.Award winning, veteran sell side Wall Street analyst Mike Mayo writes about one of the biggest financial and political issues of our time - the role of finance and banks in the US. He has worked at six Wall Street firms, analyzing banks and protesting against bad practices for two decades.In Exile on Wall Street, Mayo:Lays out practices that have diminished capitalism and the banking sector Shares his battle scars from calling truth to power at some of the largest banks in the world and how he survived challenging the status quo to be credited as one of the few who saw the crisis coming Blows the lid off the true inner workings of the big banks and shows the ways in which Wall Street is just as bad today as it was pre-crash. Analyzes the fallout stemming from the market crash, pointing out the numerous holes that still exist in the system, and offers practical solutions. While it provides an education, this is no textbook. It is also an invaluable resource for finance practitioners and citizens alike.

The Crash of 2016: The Plot to Destroy America--and What We Can Do to Stop It


Thom Hartmann - 2013
    In THE CRASH OF 2016, Thom Hartmann argues that the facade of our once-great United States will soon disintegrate to reveal the rotting core where corporate and billionaire power and greed have replaced democratic infrastructure and governance. Our once-enlightened political and economic systems have been manipulated to ensure the success of only a fraction of the population at the expense of the rest of us. The result is a "for the rich, by the rich" scheme leading to policies that only benefit the highest bidders. Hartmann outlines the destructive forces-planted by Lewis Powell in 1971 and come to fruition with the "Reagan Revolution"-that have looted our nation over the past decade, and how their actions fit into a cycle of American history that lets such forces rise to power every four generations. However, a backlash is now palpable against the "economic royalists"-a term coined by FDR to describe those hoarding power and wealth-including the banksters, oligarchs, and politicians who have plunged our nation into economic chaos and social instability. Although we are in the midst of what could become the most catastrophic economic crash in American History, a way forward is emerging, just as it did in the previous great crashes of the 1760s, 1856, and 1929. The choices we make now will redefine American culture. Before us stands a genuine opportunity to embrace the moral motive over the profit motive-and to rebuild the American economic model that once yielded great success. Thoroughly researched and passionately argued, THE CRASH OF 2016 is not just a roadmap to redemption in post-Crash America, but a critical wake-up call, challenging us to act. Only if the right reforms are enacted and the moral choices are made, can we avert disaster and make our nation whole again.

In Defense of Global Capitalism


Johan Norberg - 2001
    This book will change the debate on globalization in this country and make believers of skeptics.

Unstoppable: The Emerging Left-Right Alliance to Dismantle the Corporate State


Ralph Nader - 2014
    He strongly believes that—contrary to conventional political wisdom regarding extreme partisanship—significant change can be accomplished by focusing on issues that most Americans, regardless of political labels, agree are important and need to be addressed. This book is about the emerging political re-alignment that is combining the Left and the Right against corporate tyranny. One of the most urgent issues of our time is the dominant corporate control of the United States economy and political process. Large segments from the progressive, conservative, and libertarian political camps find themselves aligned on a variety of issues, such as opposing the destruction of civil liberties, the draining corporate welfare state, the expansion of America's aggressive wars, and the growing intensity of Wall Street crimes. All of these issues can be traced back to the growing influence of corporate goliaths and their ability to combine forces with indentured government against the interests of the broader public.Nader urges Americans to fight back with unlikely allies. He draws on half a century of his own experience working at the grassroots and in Congress and tells of many surprising victories that have united progressive and conservative forces. As a participator and active observer of these budding alliances, he breaks new ground in showing how these coalitions can expand to achieve power on Capitol Hill, in the courts, and in the arena of public opinion. These examples provide a blueprint for how Americans on both sides of the aisle can fight against the corporate agenda, and reclaim their right to consume safe foods and drugs, breathe clean air, become fairly rewarded for their daily work, regain control of taxpayer assets, and obtain greater voice in the decisions that affect them.This book shows how corporatist strategies of divide-and-rule can be overcome through a united front, in order to enact long overdue changes in our country. Far from espousing “let’s meet half-way” type compromises, Nader argues that it is in the interest of citizens of different political labels to join in the struggle against the corporate state that is ruining the Republic, trampling our constitution, and pushing the American people into the ground.

The Clash of Economic Ideas


Lawrence H. White - 2012
    

The Great Reflation: How Investors Can Profit from the New World of Money


J. Anthony Boeckh - 2010
    But the full impact of the crises we have recently faced will create far more problems, and unless you're prepared, you'll struggle to regain your financial footing.In The Great Reflation, author Tony Boeckh helps you understand how these crises, and the policies passed to jumpstart the economy, will play out for investments and business, and provides you with the tools to excel in today's rapidly evolving financial landscape. He reveals how similar episodes compare with the current crises and what this could mean for your financial future.Arms you with practical insights that will allow you to evaluate different investment options Explores the implications of the end of the private debt cycle, the possible rise of a new age of thrift, and the new government debt crisis Reveals how you can profit from once-in-a-lifetime opportunities as well as proper portfolio allocation strategies While things may never return to "normal," you can still make choices that will allow you to prosper. This book will show you how.

The Israel Test


George Gilder - 2009
    George Gilder's global best-seller ?Wealth and Poverty? made the moral case for capitalism. Now Gilder makes the case for Israel, portraying a conflict of barbarism and envy against civilization and creativity. Gilder reveals Israel as a leader of human civilization, technological progress, and scientific advance. Tiny Israel stands behind only the United States in its contributions to the hi-tech economy. Israel has become the world's paramount example of the blessings of freedom. Hatred of Israel, like anti-Semitism through history, arises from resentment of Jewish success. Rooted in a Marxist zero-sum-game theory of economics, this vision has fueled the anti-Semitic ranting of Hitler, Arafat, bin Laden and history's other notorious haters. Faced with a contest between murderous regimes sustained by envy and Nazi ideology, and a free, prosperous, and capitalist, Israel, whose side are you on?

The Robber Barons


Matthew Josephson - 1934
    Rockefeller, J. P. Morgan, Cornelius Vanderbilt, Andrew Carnegie, E. H. Harriman, Jay Gould, Henry Clay Frick . . . their names carry a powerful historical ring, still echoing today in the countless institutions that are part of their legacy, from universities to museums to banks. But who were the people behind the legends, and how did they rise to their positions of vast wealth and influence in the latter half of the nineteenth century? The Robber Barons is a classic work on the financiers and industrialists of the Gilded Age, who shaped their own era as well as the future of the United States—“not a mere series of biographies but a genuine history” (The New York Times Book Review).

Bull's Eye Investing: Targeting Real Returns in a Smoke and Mirrors Market


John Mauldin - 2004
    Now is the time to learn to target where the market is going to be, not where it has been, so you can invest successfully. Financial expert John Mauldin makes a powerful, almost irrefutable case regarding the future direction of the markets. He then details a new approach to investing that will allow you to adjust to the new reality of investing. You'll consider options beyond traditional stock portfolios as you learn to choose between the stable and secure investments that will enable you to profit in turbulent markets. Buy your copy of this must-read investment roadmap today.

Fiat Money Inflation in France (How It Came, What It Brought, and How It Ended)


Andrew Dickson White - 1933
    I shall give it in the exact words of that thoughtful historian from whom I have already quoted: "Before the end of the year 1795 the paper money was almost exclusively in the hands of the working classes, employees and men of small means, whose property was not large enough to invest in stores of goods or national lands.

The System: Who Rigged It, How We Fix It


Robert B. Reich - 2020
    After years of stagnant wages, volatile job markets, and an unwillingness by those in power to deal with profound threats such as climate change, there is a mounting sense that the system is fixed, serving only those select few with enough money to secure a controlling stake. With the characteristic clarity and passion that has made him a central civil voice, Robert B. Reich shows how wealth and power have interacted to install an elite oligarchy, eviscerate the middle class, and undermine democracy. Using Jamie Dimon, the chairman and CEO of JPMorgan Chase as an example, Reich exposes how those at the top propagate myths about meritocracy, national competitiveness, corporate social responsibility, and the free market to distract most Americans from their accumulation of extraordinary wealth, and power over the system. Instead of answering the call to civic duty, they have chosen to uphold self-serving policies that line their own pockets and benefit their bottom line. Reich's objective is not to foster cynicism, but rather to demystify the system so that we might instill fundamental change and demand that democracy works for the majority once again.