Listful Thinking: Using Lists to Be More Productive, Successful and Less Stressed


Paula Rizzo - 2015
    These successful people, along with CEOs and successful entrepreneurs, all use lists to keep track of their ideas, thoughts, and tasks. Finding enough hours in the day to get everything accomplished and allow for some downtime can be a struggle. It's no wonder so many of us are stressed, overextended, and exhausted. More than half of all American employees feel overwhelmed, according to a study by the nonprofit Family and Work Institute. For the 54 percent of us who feel like we're chasing our own tails, Listful Thinking is here to prove that it doesn't have to be that way. You can still find time to relax, read a good book, and do the things you love. Listful Thinking is the book that will give readers their lives back with indispensible tips on saving time, getting organized, improving productivity, saving money, and reducing stress.

The Productive Writer: Tips & Tools to Help You Write More, Stress Less & Create Success


Sage Cohen - 2010
    Facing the blank page, staying inspired, sustaining momentum, managing competing priorities and coping with rejection are just a few of the challenges writers face regularly."The Productive Writer" is your guide to learning the systems, strategies and psychology that can help you transform possibilities into probabilities in your writing life. You'll sharpen your productivity pencil by learning how to:Set clear goals--and achieve themCreate a writing schedule that really worksDiscover what keeps you writing, revising, and submittingCarve out writing time amidst the demands of work and familyWeed out habits and attitudes that are not serving youOrganize your thinking, workspace, papers and filesIncrease your odds of publication and prosperityUse social media to build an author platformGet comfortable going public and promoting your writingCreate a sustainable writing rhythm and lifestyleAccomplish what matters most to youCreate the writing life you most desire. "The Productive Writer" will help take you there.

Making Habits, Breaking Habits: Why We Do Things, Why We Don't, and How to Make Any Change Stick


Jeremy Dean - 2012
    How long should it take before you stop having to force it and start doing it automatically?The surprising answers are found in Making Habits, Breaking Habits, a psychologist's popular examination of one of the most powerful and under-appreciated processes in the mind. Although people like to think that they are in control, much of human behavior occurs without any decision-making or conscious thought.Drawing on hundreds of fascinating studies, psychologist Jeremy Dean busts the myths to finally explain why seemingly easy habits, like eating an apple a day, can be surprisingly difficult to form, and how to take charge of your brain's natural “autopilot” to make any change stick.Witty and intriguing, Making Habits, Breaking Habits shows how behavior is more than just a product of what you think. It is possible to bend your habits to your will—and be happier, more creative, and more productive.

Writing to Learn: How to Write--And Think--Clearly about Any Subject at All


William Zinsser - 1988
    This is an essential book for everyone who wants to write clearly about any subject and use writing as a means of learning.

Win Bigly: Persuasion in a World Where Facts Don't Matter


Scott Adams - 2017
     Scott Adams--a trained hypnotist and a lifelong student of persuasion--was one of the earliest public figures to predict Trump's win, doing so a week after Nate Silver put Trump's odds at 2 percent in his FiveThirtyEight.com blog. The mainstream media regarded Trump as a novelty and a sideshow. But Adams recognized in Trump a level of persuasion you only see once in a generation.Trump triggered massive cognitive dissonance and confirmation bias on both the left and the right. We're hardwired to respond to emotion, not reason. We might listen to 10 percent of a speech--a hand gesture here, a phrase there--and if the right buttons are pushed, we irrationally agree with the speaker and invent reasons to justify that decision after the fact.The point isn't whether Trump was right or wrong, good or bad. Win Bigly goes beyond politics to look at persuasion tools that can work in any setting--the same ones Adams saw in Steve Jobs when he invested in Apple decades ago. For instance:- If you need to convince people that something is important, make a claim that's directionally accurate but has a big exaggeration in it. Everyone will spend endless hours talking about how wrong it is while accidentally persuading themselves the issue is a high priority. - Stop wasting time on elaborate presentations. Inside, you'll learn which components of your messaging matter, and where you can wing it. - Creating "linguistic kill shots" with persuasion engineering (such as "Low-energy Jeb") can be more powerful than facts and policies.Adams offers nothing less than "access to the admin passwords to human beings." This is a must-read if you care about persuading others in any field--or if you just want to resist persuasion from others.

Maximum Achievement: Strategies and Skills that Will Unlock Your Hidden Powers to Succeed


Brian Tracy - 1993
    In Maximum Achievement, he gives you a powerful, proven system -- based on twenty-five years of research and practice -- that you can apply immediately to get better results in every area of your life.You learn ideas, concepts, and methods used by high-achieving people in every field everywhere. You learn how to unlock your individual potential for personal greatness. You will immediately become more positive, persuasive, and powerfully focused in everything you do. Many of the more than one million graduates of the seminar program upon which this book is based have dramatically increased their income and improved their lives in every respect.The step-by-step blueprint for success and achievement presented in these pages includes proven principles drawn from psychology, religion, philosophy, business, economics, politics, history, and metaphysics. These ideas are combined in a fast-moving, informative series of steps that will lead you to greater success than you ever imagined possible -- they can raise your self-esteem, improve personal performance, and give you complete control over every aspect of your personal and professional life.

Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content


Ann Handley - 2014
    If you are on social media, you are in marketing. And that means that we are all relying on our words to carry our marketing messages. We are all writers.Yeah, but who cares about writing anymore? In a time-challenged world dominated by short and snappy, by click-bait headlines and Twitter streams and Instagram feeds and gifs and video and Snapchat and YOLO and LOL and #tbt. . . does the idea of focusing on writing seem pedantic and ordinary?Actually, writing matters more now, not less. Our online words are our currency; they tell our customers who we are.Our writing can make us look smart or it can make us look stupid. It can make us seem fun, or warm, or competent, or trustworthy. But it can also make us seem humdrum or discombobulated or flat-out boring.That means you've got to choose words well, and write with economy and the style and honest empathy for your customers. And it means you put a new value on an often-overlooked skill in content marketing: How to write, and how to tell a true story really, really well. That's true whether you're writing a listicle or the words on a Slideshare deck or the words you're reading right here, right now...And so being able to communicate well in writing isn't just nice; it's necessity. And it's also the oft-overlooked cornerstone of nearly all our content marketing.In Everybody Writes, top marketing veteran Ann Handley gives expert guidance and insight into the process and strategy of content creation, production and publishing, with actionable how-to advice designed to get results.These lessons and rules apply across all of your online assets — like web pages, home page, landing pages, blogs, email, marketing offers, and on Facebook, Twitter, LinkedIn, and other social media. Ann deconstructs the strategy and delivers a practical approach to create ridiculously compelling and competent content. It's designed to be the go-to guide for anyone creating or publishing any kind of online content — whether you're a big brand or you're small and solo.Sections include: How to write better. (Or, for "adult-onset writers": How to hate writing less.) Easy grammar and usage rules tailored for business in a fun, memorable way. (Enough to keep you looking sharp, but not too much to overwhelm you.) Giving your audience the gift of your true story, told well. Empathy and humanity and inspiration are key here, so the book covers that, too. Best practices for creating credible, trustworthy content steeped in some time-honored rules of solid journalism. Because publishing content and talking directly to your customers is, at its heart, a privilege. "Things Marketers Write": The fundamentals of 17 specific kinds of content that marketers are often tasked with crafting. Content Tools: The sharpest tools you need to get the job done. Traditional marketing techniques are no longer enough. Everybody Writes is a field guide for the smartest businesses who know that great content is the key to thriving in this digital world.

Comedy Writing Secrets: The Best-Selling Book on How to Think Funny, Write Funny, Act Funny, And Get Paid For It


Melvin Helitzer - 1987
    In this expanded new edition, Mel Helitzer, named the "funniest professor in the country" by Rolling Stone magazine, and funnyman Mark Shatz pack in even more insight and instruction, including:- Humor writing exercises to punch up your jokes- Extra information on writing for sitcoms and stand-up- Comedic brainstorming techniques using associations and listings- Exclusive tips for writing humor for specific markets like editorials, columns, speeches, advertising, greeting cards, t-shirts, and moreTap into your comedic genius with Comedy Writing Secrets, 2nd edition, and you'll always leave ?em laughing!

Why Authors Fail: 17 Mistakes Self Publishing Authors Make That Sabotage Their Success (And How To Fix Them)


Derek Doepker - 2014
    Even just one missing link in an otherwise perfect plan can kill your results. The easiest way to avoid these mistakes is to learn from those who have made the mistakes for you, found a way to overcome them, and can take you by the hand to show you the principles you need to follow to guarantee long-term success. Can Anyone Become A Successful Author? I was once a broke valet parker and struggling writer. Through years of study, experimentation, and a lot of mistakes, I eventually cracked the code to becoming a multiple #1 bestselling author. My own experience combined with coaching students from all over the world has revealed the hidden mistakes most authors don't even realize they're making. I hate seeing passionate authors missing out on their chance for success simply because no one took the time to share these insights. I wanted to write the book I wish I had when I first started my journey of self-publishing that would have saved me endless headaches and frustration. What All Authors Must Know This is not strictly a book on marketing strategies, how to write a better book, or a technical guide to self-publishing. Instead, this book gives you what you really need to succeed - the real world principles all successful authors follow. Inside you'll discover... • Why struggling authors sabotage any chance of success before they write a single word… and how to virtually guarantee you’ll have a bestselling book, before you even begin. • Why struggling authors spend countless hours and hundreds of dollars publishing their dream book, only to find it gets lost among all the other self-published “wannabe” books… and how you can make sure your book stands out from the competition. • Why struggling authors can have the best written book on a topic... but still fail to make it a best selling book. • Why struggling authors often never get their book or series finished… and how you hack your motivation and creative inspiration to get your book done fast. • Why struggling authors’ creativity can be what leads to their failure… and how you can combine one simple thing with creativity to give you an edge no one else has. • Why struggling self publishing authors turn off potential readers before they’ve even had a chance to read their book… and how you can utilize simple psychological tactics that practically force browsers to purchase your book. • Why struggling authors can’t create a long-term business… and how you can set things up from the start to ensure you’re thriving off of book sales for years to come. You can either unknowingly make these mistakes and wonder why you're not seeing the results you want as an author, or you can learn from a #1 best selling author and publishing coach saving yourself countless hours and headaches. After getting your copy of "Why Authors Fail," you'll never again have to worry you don't know what it takes to become the successful author you were meant to be. “If failure is not on your author's checklist then this book is a must read! A powerful, business-saving wealth of knowledge for the serious, result driven author.

Your First 1000 Copies: The Step-by-Step Guide to Marketing Your Book


Tim Grahl - 2013
    He has worked with authors across all fiction and non-fiction genres. Along with his client work, he has studied many other successful authors to learn what works and what doesn't.The result is Your First 1000 Copies where he walks you through the Connection System, a plan that every author can immediately start using. The plan looks like this: Permission - How to open up communication with your readers where you can reliably engage them and invite them to be involved. Content - How to use content to engage with current readers and connect with new ones. Outreach - How to ethically and politely introduce yourself to new readers. Sell - How all of these steps can naturally lead to book sales without being pushy or annoying Track - How to use modern online tools to see what's working and what's not working, and how to make decisions based on data.This is a system that any author can immediately put in place to start building their platform. Whether you're a seasoned author looking to step into the new publishing landscape, or you're a brand new author, Your First 1000 Copies will give you the tools to connect with readers and sell more books.

Mindshift: Break Through Obstacles to Learning and Discover Your Hidden Potential


Barbara Oakley - 2017
    Our passions and talents may actually surprise us. In Mindshift, Barbara Oakley tells the stories of people who have overcome learning "handicaps" of all kinds—such as Imposter's Syndrome and advancing age—and shows how we can turn perceived weaknesses into strengths. For example, people may feel like they're at a disadvantage if they pursue a new field later in life; yet those who change careers can be fertile cross-pollinators—they bring valuable insights from one discipline to another. The power of simple persistence in building talent is also often underestimated. Dr. Oakley reveals the latest neuroscientific insights into how our brains change when we learn something new. She shares strategies for learning that are backed by brain science, including practical exercises to apply in our own lives.

The Art of Procrastination: A Guide to Effective Dawdling, Lollygagging and Postponing


John R. Perry - 2012
    Or Hillary Clinton, or Steven Spielberg. Clearly they have no trouble getting stuff done. For the great majority of us, though, what a comfort to discover that we’re not wastrels and slackers, but doers . . . in our own way. It may sound counterintuitive, but according to philosopher John Perry, you can accomplish a lot by putting things off. He calls it “structured procrastination”:In 1995, while not working on some project I should have been working on, I began to feel rotten about myself. But then I noticed something. On the whole, I had a reputation as a person who got a lot done and made a reasonable contribution. . . . A paradox. Rather than getting to work on my important projects, I began to think about this conundrum. I realized that I was what I call a structured procrastinator: a person who gets a lot done by not doing other things.Celebrating a nearly universal character flaw, The Art of Procrastination is a wise, charming, compulsively readable book—really, a tongue-in-cheek argument of ideas. Perry offers ingenious strategies, like the defensive to-do list (“1. Learn Chinese . . .”) and task triage. He discusses the double-edged relationship between the computer and procrastination—on the one hand, it allows the procrastinator to fire off a letter or paper at the last possible minute; on the other, it’s a dangerous time suck (Perry counters this by never surfing until he’s already hungry for lunch). Or what may be procrastination’s greatest gift: the chance to accomplish surprising, wonderful things by not sticking to a rigid schedule. For example, Perry wrote this book by avoiding the work he was supposed to be doing—grading papers and evaluating dissertation ideas. How lucky for us.

Designing Your Life: Build a Life that Works for You


Bill Burnett - 2016
    Now in book form for the first time, their simple method will teach you how to use basic design tools to create a life that will work for you.Using real-life stories and proven techniques like reframing, prototyping and mind-mapping, you will learn how to build your way forwards, step-by-positive-step, to a life that’s better by a design of your own making.Because a well-designed life means a life well-lived.

Master Lists for Writers: Thesauruses, Plots, Character Traits, Names, and More


Bryn Donovan - 2015
    Write faster...write more! MASTER LISTS FOR WRITERS makes “show, don’t tell” much easier and helps you figure out your story more quickly. In this book, you’ll find: • lists of phrases for describing facial expressions, body language, gestures, physical appearance, and emotions • 175 master plot ideas, including romance, high-stakes, family, and workplace stories • lists of words for writing action scenes and love scenes • inspiration for figuring out character traits and quirks, backstories, occupations, motivations, and goals • lists for describing settings and writing dialogue • lists of good character names for contemporary stories...plus medieval England, Regency England, Wild West, and WWII settings • and more! Whether you’re writing novels or short fiction, screenwriting, or any other kind of storytelling, MASTER LISTS FOR WRITERS is a rich source of inspiration you’ll turn to again and again. This book contains adult language.

Dialogue: Techniques and Exercises for Crafting Effective Dialogue


Gloria Kempton - 2004
    Craft Compelling DialogueWhen should your character talk, what should (or shouldn't) he say, and when should he say it? How do you know when dialogue—or the lack thereof—is dragging down your scene? How do you fix character who speaks with the laconic wit of the Terminator?Write Great Fiction: Dialogue by successful author and instructor Gloria Kempton has the answers to all of these questions and more! It's packed with innovative exercises and instructions designed to teach you how to:•Create dialogue that drives the story•Weave dialogue with narrative and action•Use dialogue to pace your story•Write dialogue that fits specific genres•Avoid the common pitfalls of writing dialogue•Make dialogue unique for each characterAlong with dozens of dialogue excerpts form today's most popular writers, Write Great Fiction: Dialogue gives you the edge you need to make your story stand out from the rest.