It could not anticipate what was to come after, neither could it grasp what had happened in literary theory in the light of where it was to lead.

    Aristotle wrote an important treatise on it and Demosthenes remains famous to this day for his skills as a rhetorician. But skill with rhetoric today is no longer admired. Rhetoric is often seen as a synonym for shallow, deceptive language-empty words, empty rhetoric--and therefore as something quite negative. But if we view rhetoric in more neutral terms, as the art of persuasion, it is clear that we are all forced to engage with it at some level, if only because we are constantly exposed to the rhetoric of others. In this Very Short Introduction, Richard Toye explores the purpose of rhetoric. Rather than presenting a defense of it, he considers it as the foundation-stone of civil society, and an essential part of any democratic process. Using wide-ranging examples from ancient Greece, medieval Islamic preaching, the wartime speeches of Winston Churchill, and modern cinema, Toye considers why we should all have an appreciation of the art of rhetoric.About the Series:Oxford's Very Short Introductions series offers concise and original introductions to a wide range of subjects--from Islam to Sociology, Politics to Classics, Literary Theory to History, and Archaeology to the Bible. Not simply a textbook of definitions, each volume in this series provides trenchant and provocative--yet always balanced and complete--discussions of the central issues in a given discipline or field. Every Very Short Introduction gives a readable evolution of the subject in question, demonstrating how the subject has developed and how it has influenced society. Eventually, the series will encompass every major academic discipline, offering all students an accessible and abundant reference library. Whatever the area of study that one deems important or appealing, whatever the topic that fascinates the general reader, the Very Short Introductions series has a handy and affordable guide that will likely prove indispensable.

    Indeed it could be said that all history is colonial history, if one takes a broad enough definition and goes far enough back. And although the great historic imperial systems--the land-based Russian one as well as the seaborneempires of western European powers--have collapsed during the past half century, their legacies shape almost every aspect of life on a global scale. Meanwhile there is fierce argument, and much speculation, about what has replaced the old territorial empires in world politics. Do the United Statesand its allies, transnational companies, financial and media institutions, or more broadly the forces of globalization, constitute a new imperial system?Stephen Howe interprets the meaning of the idea of empire through the ages, disentangling the multiple uses and abuses of the labels empire and colonialism, etc., and examines the aftermath of imperialism on the contemporary world.

    Not simply a textbook of definitions, each volume provides trenchant and provocative--yetalways balanced and complete--discussions of the central issues in a given topic. Every Very Short Introduction gives a readable evolution of the subject in question, demonstrating how it has developed and influenced society. Whatever the area of study, whatever the topic that fascinates the reader, the series has a handy and affordable guide that will likely prove indispensable.

    In addition, the author discusses the development of the Big Bang theory, and more speculative modern issues like quantum cosmology, superstrings, and dark matter.About the Series: Combining authority with wit, accessibility, and style, Very Short Introductions offer an introduction to some of life's most interesting topics. Written by experts for the newcomer, they demonstrate the finest contemporary thinking about the central problems and issues in hundreds of key topics, from philosophy to Freud, quantum theory to Islam.

    Scerri looks at the trends in properties of elements that led to the construction of the periodic table, and how the deeper meaning of its structure gradually became apparent with the development of atomic theory and quantum mechanics, so that physics arguably came to colonize an entirely different science, chemistry.

    Lyman Sargent discusses the role of utopianism in literature, and in the development of colonies and in immigration. The idea of utopia has become commonplace in social and political thought, both negatively and positively. Some thinkers see a trajectory from utopia to totalitarianism with violence an inevitable part of the mix. Others see utopia directly connected to freedom and as a necessary element in the fight against totalitarianism. In Christianity utopia is labelled as both heretical and as a fundamental part of Christian belief, and such debates are also central to such fields as architecture, town and city planning, and sociology among many othersSargent introduces and summarizes the debates over the utopia in literature, communal studies, social and political theory, and theology.ABOUT THE SERIES: The Very Short Introductions series from Oxford University Press contains hundreds of titles in almost every subject area. These pocket-sized books are the perfect way to get ahead in a new subject quickly. Our expert authors combine facts, analysis, perspective, new ideas, and enthusiasm to make interesting and challenging topics highly readable.

    In this account of his life and work A. C. Grayling introduces both his technical contributions to logic and philosophy, and his wide-ranging views on education, politics, war, and sexual morality. Russell is credited with being one of the prime movers of Analytic Philosophy, and with having played a part in the revolution in social attitudes witnessed throughout the twentieth-century world. This introduction gives a clear survey of Russell's achievements across a wide ange.

    This book describes what schizophrenia is really like, how the illness progresses, and the treatments that have been applied. It also summarizes the most up-to-date knowledge available about the biological bases of this disorder. Finally it attempts to give some idea of what it is like to have schizophrenia and what this disorder tells us about the relationship between mind and brain.

    The book discusses environmental issues including pollution control, reducing environmental damage, global climate change policies, questions about how we should balance environmental and economic considerations, and what form government policies should take. In recent years, Smith reveals, many economists have argued for greater use of incentives such as pollution charges and emissions trading rather than more traditional direct regulation of polluters. Including many illustrative case studies, this book offers an illuminating introduction to an exciting field of economics.About the Series: Combining authority with wit, accessibility, and style, Very Short Introductions offer an introduction to some of life's most interesting topics. Written by experts for the newcomer, they demonstrate the finest contemporary thinking about the central problems and issues in hundreds of key topics, from philosophy to Freud, quantum theory to Islam.

    Jan Westerhoff shows that the question "what is real?" is not some esoteric puzzle that only philosophers ponder. Scientists also ask this question when they investigate whether candidates for the fundamental constituents of matter are actually "out there" or just a mere abstraction from a successful theory and cognitive scientists ask it when trying to find out which set of the bewildering array of data processed by our brain could constitute the basis for the self.

    Modern Art: A Very Short Introduction engages general readers, offering them not only information and ideas about modern art, but also explaining its contemporary relevance and history. The book focuses on interrogating the idea of modern art by asking such questions as: What makes a work of art qualify as modern, or fail to? How has this selection been made? What is the relationship between modern and contemporary art? Is postmodernist art no longer modern, or just no longer modernist? In either case, why--and what does this claim mean, both for art and the idea of the modern?Cottingham examines many key aspects of this subject, including the issue of controversy in modern art, from Manet's Dejeuner sur L'Herbe (1863) to Picasso's Les Demoiselles, and Tracey Emin's Bed (1999). He also looks at the role of the dealer from the main Cubist art dealer Kahnweiler, to Charles Saatchi.About the Series: Combining authority with wit, accessibility, and style, Very Short Introductions offer an introduction to some of life's most interesting topics. Written by experts for the newcomer, they demonstrate the finest contemporary thinking about the central problems and issues in hundreds of key topics, from philosophy to Freud, quantum theory to Islam

    He charts life in Roman Britain from the first Roman invasion under Julius Caesar to the final collapse of the Roman Empire in the West around AD 500.

    During his lifetime he worked as a civil servant and published only a handful of short stories, the best known being The Transformation. His other three novels, published after his death, helped to found his reputation as a uniquely perceptive interpreter of the twentieth century.Discussing both Kafka's crisis-ridden life and the subtleties of his art, Ritchie Robertson provides an intriguing and accessible look at the life of this fascinating author. Using Metamorphosis as a recurring example, Robertson shows how Kafka's work explores such characteristically modern themes as the place of the body in culture, the power of institutions over people, and the possibility of religion after Nietzsche had proclaimed the death of God.

    But how did they come to be here? What were their agricultural, spiritual, and hunting practices? How did their societies evolve and what challenges do they face today? Eminent historians Theda Perdue and Michael Green begin by describing how nomadic bands of hunter-gatherers followed the bison and woolly mammoth over the Bering land mass between Asia and what is now Alaska between 25,000 and 15,000 years ago, settling throughout North America. They describehunting practices among different tribes, how some made the gradual transition to more settled, agricultural ways of life, the role of kinship and cooperation in Native societies, their varied burial rites and spiritual practices, and many other features of Native American life. Throughout the book, Perdue and Green stress the great diversity of indigenous peoples in America, who spoke more than 400 different languages before the arrival of Europeans and whose ways of life varied according to the environments they settled in and adapted to so successfully. Most importantly, the authors stresshow Native Americans have struggled to maintain their sovereignty--first with European powers and then with the United States--in order to retain their lands, govern themselves, support their people, and pursue practices that have made their lives meaningful. Going beyond the stereotypes that so often distort our views of Native Americans, this Very Short Introduction offers a historically accurate, deeply engaging, and often inspiring account of the wide array of Native peoples in America.About the Series: Combining authority with wit, accessibility, and style, Very Short Introductions offer an introduction to some of life's most interesting topics. Written by experts for the newcomer, they demonstrate the finest contemporary thinking about the central problems and issues in hundredsof key topics, from philosophy to Freud, quantum theory to Islam.