Book picks similar to
Little Black Stretchy Pants: Story of lululemon by the Founder, Chip Wilson (unauthorized) by Chip Wilson
business
biography
biography_memoir
branding
That Will Never Work: The Birth of Netflix and the Amazing Life of an Idea
Marc Randolph - 2019
Late fees were ubiquitous, video-streaming unheard was of, and widespread DVD adoption seemed about as imminent as flying cars. Indeed, these were the widely accepted laws of the land in 1997, when Marc Randolph had an idea. It was a simple thought—leveraging the internet to rent movies—and was just one of many more and far worse proposals, like personalized baseball bats and a shampoo delivery service, that Randolph would pitch to his business partner, Reed Hastings, on their commute to work each morning.But Hastings was intrigued, and the pair—with Hastings as the primary investor and Randolph as the CEO—founded a company. Now with over 150 million subscribers, Netflix's triumph feels inevitable, but the twenty first century's most disruptive start up began with few believers and calamity at every turn. From having to pitch his own mother on being an early investor, to the motel conference room that served as a first office, to server crashes on launch day, to the now-infamous meeting when Netflix brass pitched Blockbuster to acquire them, Marc Randolph's transformational journey exemplifies how anyone with grit, gut instincts, and determination can change the world—even with an idea that many think will never work.What emerges, though, isn't just the inside story of one of the world's most iconic companies. Full of counter-intuitive concepts and written in binge-worthy prose, it answers some of our most fundamental questions about taking that leap of faith in business or in life: How do you begin? How do you weather disappointment and failure? How do you deal with success? What even is success?From idea generation to team building to knowing when it's time to let go, That Will Never Work is not only the ultimate follow-your-dreams parable, but also one of the most dramatic and insightful entrepreneurial stories of our time.
The Best of Vanity Fair ELIZABETH TAYLOR: Eight Remarkable Stories About Hollywood's Most Beautiful, Most Controversial Star
Dominick DunneGraydon Carter - 2011
In a moving tribute to the big screen’s grande dame, the editors of Vanity Fair have published the magazine’s first e-book, a star-studded collection of classic stories from the likes of Dominick Dunne and George Hamilton—taken from the pages of Vanity Fair, Hollywood’s acknowledged arbiter of talent, glamour, and power. This e-book lifts the veil on the real Elizabeth Taylor—the child star and cinematic beauty, the seductress and consummate diva—through her more than 50 films and seven husbands, through her torrid affairs and countless illnesses, meltdowns, and triumphs. Here is a behind-the-scenes portrait of La Liz—in all her dazzling, madcap glory.
Nathan Fa'avae: Adventurer At Heart
Nathan Fa'avae - 2015
In Adventurer at Heart he shares his life story, and provides a compelling and unique insight into this remarkable pursuit.It takes a Tour de France cyclist about 90 hours of cycling, spread over three weeks with rest days, to complete the race. An adventure race, however, can take up to 160 hours of non-stop racing over as much as six days, with virtually no sleep or rest. To excel at this sport requires an elite level of skill in mountain running, mountain biking, kayaking, rafting and navigation but, above all, an almost superhuman capacity to endure suffering and pain.Part-Samoan, Nathan was raised in Nelson, and it was as a wayward adolescent that he discovered outdoor adventure. Since then he has never looked back, and has been a full-time adventurer working as an outdoor educator, the owner of multiple adventure-based businesses, and a professional athlete.Nathan’s career has taken him all over the world, and he has raced in the deserts of Africa, Mexico and the Emirates, the plains of Tibet and China, and the peaks and valleys of Nepal, Ecuador, Brazil, Patagonia, Russia, the European Alps, and New Zealand.Adventurer at Heart is a story of courage and perseverance, and of overcoming tremendous challenges. Nathan Fa’avae is an outstanding New Zealander, and this book is an inspiring account of what it takes to become a world champion.
Building a StoryBrand: Clarify Your Message So Customers Will Listen
Donald Miller - 2017
This revolutionary method for connecting with customers provides readers with the ultimate competitive advantage, revealing the secret for helping their customers understand the compelling benefits of using their products, ideas, or services. Building a StoryBrand does this by teaching readers the seven universal story points all humans respond to; the real reason customers make purchases; how to simplify a brand message so people understand it; and how to create the most effective messaging for websites, brochures, and social media. Whether you are the marketing director of a multibillion dollar company, the owner of a small business, a politician running for office, or the lead singer of a rock band, Building a StoryBrand will forever transform the way you talk about who you are, what you do, and the unique value you bring to your customers.
How I Lost 170 Million Dollars: My Time as #30 at Facebook
Noah Kagan - 2014
What was life like in the early days of Facebook? How did the company operate when it was just a small startup? Who were this team of misfits that built one of the most powerful tech companies in the world? In How I Lost 170 Million Dollars, Noah Kagan paints a compelling picture of the ups, downs, hard work, wild partying, and fascinating characters that populated the office during his time as Facebook's 30th employee.
The Pixar Touch: The Making of a Company
David A. Price - 2008
With the help of visionary businessman Steve Jobs and animating genius John Lasseter, Pixar has become the gold standard of animated filmmaking, beginning with a short special effects shot made at Lucasfilm in 1982 all the way up through the landmark films Toy Story, Finding Nemo, Wall-E, and others. David A. Price goes behind the scenes of the corporate feuds between Lasseter and his former champion, Jeffrey Katzenberg, as well as between Steve Jobs and Michael Eisner. And finally he explores Pixar's complex relationship with the Walt Disney Company as it transformed itself into the $7.4 billion jewel in the Disney crown.
Crossing Pirate Waters (Escape Book 2)
Julie Bradley - 2020
Join Glen and Julie as they continue around the world through less traveled, dangerous areas on the far side of the world.
Turmoil in the Mideast convinces Glen and Julie to linger in the South Pacific visiting primitive villages on remote islands. But hang on tight, because to finish their voyage they must leave friendly shores and navigate through trouble in the Indian Ocean, Gulf of Aden and the Red Sea before arriving in Europe.Full of dry wit and compelling descriptions, Julie takes the reader along for the ride of a lifetime in this sequel (book 2 of the Escape Series) to her previous bestseller, Escape from the Ordinary.
GREAT PEOPLE, PLACES AND PROSE
From natives in penis sheaths on tropical islands to tribesmen on camels in the desert, this gripping story satisfies hardcore sailors and armchair adventurers alike. You will want an atlas by your side as you travel from one epic adventure to the next as the intrepid couple immerse themselves and you, the reader, in places such as: -Vanuatu-New Caledonia-New Zealand-Lord Howe Island-Australia-Bali-Borneo-Indonesia-Singapore-Malaysia-Thailand-Maldives Islands-Djibouti-Eritrea-Sudan-Egypt-Turkey-Malta
This is Marketing: You Can't Be Seen Until You Learn To See
Seth Godin - 2018
He is the inventor of countless ideas and phrases that have made their way into mainstream business language, from Permission Marketing to Purple Cow to Tribes to The Dip. Now, for the first time, Godin offers the core of his marketing wisdom in one accessible, timeless package. At the heart of his approach is a big idea: Great marketers don't use consumers to solve their company's problem; they use marketing to solve other people's problems. They don't just make noise; they make the world better. Truly powerful marketing is grounded in empathy, generosity, and emotional labour.This book teaches you how to identify your smallest viable audience; draw on the right signals and signs to position your offering; build trust and permission with your target market; speak to the narratives your audience tells themselves about status, affiliation, and dominance; spot opportunities to create and release tension; and give people the tools to achieve their goals.It's time for marketers to stop lying, spamming, and feeling guilty about their work. It's time to stop confusing social media metrics with true connections. It's time to stop wasting money on stolen attention that won't pay off in the long run. This is Marketing offers a better approach that will still apply for decades to come, no matter how the tactics of marketing continue to evolve.
Extreme Ownership: How U.S. Navy SEALs Lead and Win
Jocko Willink - 2015
you teach guys and gals about leadership and you've helped not only military guys but families." - Megyn Kelly"You show in the book how to motivate... thanks for writing the book Extreme Ownership." Bill O'Reilly"[Jocko] is the co-author of an incredible new book - which I've been loving. Trust me. Buy it." - Tim Ferriss"This is a life-learning lesson for everyone... the book is awesome." - Sean HannitySent to the most violent battlefield in Iraq, Jocko Willink and Leif Babin’s SEAL task unit faced a seemingly impossible mission: help U.S. forces secure Ramadi, a city deemed “all but lost.” In gripping firsthand accounts of heroism, tragic loss, and hard-won victories in SEAL Team Three’s Task Unit Bruiser, they learned that leadership—at every level—is the most important factor in whether a team succeeds or fails.Willink and Babin returned home from deployment and instituted SEAL leadership training that helped forge the next generation of SEAL leaders. After departing the SEAL Teams, they launched Echelon Front, a company that teaches these same leadership principles to businesses and organizations. From promising startups to Fortune 500 companies, Babin and Willink have helped scores of clients across a broad range of industries build their own high-performance teams and dominate their battlefields.Now, detailing the mind-set and principles that enable SEAL units to accomplish the most difficult missions in combat, Extreme Ownership shows how to apply them to any team, family or organization. Each chapter focuses on a specific topic such as Cover and Move, Decentralized Command, and Leading Up the Chain, explaining what they are, why they are important, and how to implement them in any leadership environment.A compelling narrative with powerful instruction and direct application, Extreme Ownership revolutionizes business management and challenges leaders everywhere to fulfill their ultimate purpose: lead and win.
Product Research 101: Find Winning Products to Sell on Amazon and Beyond
Renae Clark - 2015
If you are an experienced seller or are looking to do arbitrage this book will have less value as I don’t discuss sourcing by arbitrage. I don’t do arbitrage, so I don’t teach it. This book is written for the new or struggling seller wanting to source wholesale or private label products. What you will learn: Basic steps for finding top selling products How to generate product ideas and look for trends How to validate demand Tips for finding suppliers Analyzing data to help you pick a product It took me 5 months of research before I pulled the trigger on my first products to sell on Amazon. Five months and countless hours. I have pages of notes with product ideas in many different categories. Some were wholesale products, others were ideas for my own products. I had some money set aside to buy inventory. But I couldn’t commit. I was looking for...not necessarily thee perfect product, but, well yeah, the perfect product. Fear of choosing “wrong” was holding me back. I knew that product selection was key to success so I needed to choose right. Another part of the problem was I had bigger ideas—I wanted to create a brand and I had some ideas as to what sorts of products I would carry. But those ideas required more capital than I was willing to invest for my first product. As a result, I put so much pressure on myself to dream big and think towards the future that I did…nothing! Another hold up was I was a little skittish to follow the advice to source from Chinese suppliers. It seemed so complicated for a beginner. Could I not take a little less profit and source domestically? Were there not manufacturers that could produce my ideas in North America? Yes, and yes. Ultimately the delays helped me because I learned a lot by joining Facebook groups and listening to and learning from the experiences of others. I devoured the advice in forums as well as blogs, books, webinars, and courses. I learned of the pitfalls of private label that the gurus selling you the dream never talk about. And finally, I did pull the trigger. I put together this guide to help any of you who are feeling a little gun-shy too. I put this book together for all of you who have the brains to say “Hey, if everyone buys top 100 selling products wont that saturate the market?” I put this book together to help you find great products from many different approaches. After reading this, you should feel confident enough to find a product and get started with your e-commerce business.
The Soundtrack to My Life
Dermot O'Leary - 2014
Throughout this journey, music has been a constant companion: a best friend, confidant, a really annoying sibling, and at times a tormentor. Here Dermot shows that really it is the songs that choose you, not the other way around. These are the tracks that have a hold on us because they have become inextricably linked to the most important moments of our lives and spark the memories and stories that shape us. With a wonderful gift for storytelling, Dermot describes with humor and brilliant detail what it was like to grow up a second generation Irishman in 1970s England. The Pope, rebel songs, and Irish dancing were all part of everyday life, along with the usual brand of childhood nostalgia, like endless summers, freshly cut grass, and the occasional dead animal found in a ditch. Dermot's home life was filled with music which was to set the scene for the years ahead. From Irish folk singer Brendan Shine's Catch Me If You Can to The Smiths, Elbow, and Dermot's hero Bruce Springsteen, in The Soundtrack to My Life Dermot shares with us his musical DNA.
The Four: The Hidden DNA of Amazon, Apple, Facebook, and Google
Scott Galloway - 2017
Just about everyone thinks they know how they got there. Just about everyone is wrong. For all that's been written about the Four over the last two decades, no one has captured their power and staggering success as insightfully as Scott Galloway.Instead of buying the myths these compa-nies broadcast, Galloway asks fundamental questions. How did the Four infiltrate our lives so completely that they're almost impossible to avoid (or boycott)? Why does the stock market forgive them for sins that would destroy other firms? And as they race to become the world's first trillion-dollar company, can anyone chal-lenge them?In the same irreverent style that has made him one of the world's most celebrated business professors, Galloway deconstructs the strategies of the Four that lurk beneath their shiny veneers. He shows how they manipulate the fundamental emotional needs that have driven us since our ancestors lived in caves, at a speed and scope others can't match. And he reveals how you can apply the lessons of their ascent to your own business or career.Whether you want to compete with them, do business with them, or simply live in the world they dominate, you need to understand the Four.
Risk Game: Self Portrait of an Entrepreneur
Francis J. Greenburger - 2016
Greenburger risked it all to buy three older loft buildings at 50 West Street near the current 9/11 Memorial. He ultimately dreamed of one day erecting a magnificent skyscraper in their place. But disaster struck in 2008, just as his plans were coming together, and development came to a screeching halt. The global financial crisis had made the land practically worthless and it would be years before he could get back on track, but he refused to give up on his dream.Today, 50 West is a striking 780-foot skyscraper with curved glass windows that has become an iconic feature on the city skyline—but it took much more than a financial investment to get there. It required Greenburger to do what he does best—take huge risks at every turn.During his parallel careers, Francis J. Greenburger has made publishing and real-estate history. Whether risking the reputation of his agency for the super -star authors of tomorrow, such as James Patterson to Dan Brown, or pioneering the New York co-op market by taking “hopeless” properties and turning them into prized homes, he has successfully navigated the worlds of business, politics, and social change to become the quintessential American entrepreneur.A math and business prodigy who started working for his father at the age of 12. After a stop–and-start academic career, he voluntarily left one of the most elite and academically distinguished New York City high schools and started his adult life at 15. Greenburger has made it his life’s work to find value where others never thought to look, and his keen instincts and innovative strategies have taken him from a high-school "dropout" to a well-educated self-made billionaire.Francis has mastered the "risk game." Now, with Rebecca Paley’s gripping prose, he takes us behind the scenes in Risk Game and reveals firsthand how he has become a self-made force in the competitive world of New York real estate—and a champion for nonprofit organizations in the fields of art, education, and, most recently, social and criminal justice.
Wanna Bet?: A Degenerate Gambler's Guide to Living on the Edge
Artie Lange - 2018
He is also an artist haunted by his fair share of demons, which overtook him in the years that followed. After a suicide attempt, a two-year struggle with depression, and years of chronic opiate addiction, Artie entered recovery and built himself back up, chronicling his struggle in brave detail in his next book and second New York Times bestseller, Crash and Burn.In his hilarious third book, the two-time bestselling author, comedian, actor, and radio icon explains the philosophy that has kept his existence boredom-free since the age of 13—the love of risk. An avid sports better and frequent card player, Lange believes that the true gambler gets high not from winning, but from the chaotic unknown of betting itself. He recounts some of his favorite moments, many of which haven't involved money at all. In this candid and entertaining memoir, he looks back at the times he's wagered the intangible and priceless things in life: his health, his career, and his relationships. The stories found in Wanna Bet? paint a portrait of a man who would just as quickly bet tens of thousands of dollars on a coin toss as he would a well thought out NBA or NFL wager. Along for the ride are colorful characters from Artie's life who live by the same creed, from a cast of childhood friends to peers like comedian and known gambler Norm McDonald. The book is a tour of a subculture where bookies and mobsters, athletes and celebrities ride the gambling roller coaster for the love of the rush. Through it all, somehow Artie has come out ahead, though he does take a few moments to imagine his life if things hadn't quite gone his way. Unrepentant and unrestrained, the book is Lange at his finest.
The Beginning After the End: Publisher's Pack #3-4
TurtleMe - 2020
Beckoning Fates (book 3):Was I taking this life for granted? Having this amount of power at my age had made me lose some of the sense of rationality I’d had in my former life. No longer a king, no longer tied down by rules and politics, I’d become careless. In this world, my potential was boundless.Though Arthur Leywin would like nothing more than to pursue his studies at the esteemed Xyrus Academy, where he hopes to push his already potent magical abilities to new plateaus and perhaps discover something more about his reincarnation into this world, he finds the politics of the school’s halls even more challenging to navigate than those of the council chambers he once inhabited as King Grey. Arthur faces inept professors, jealous classmates, and an overeager director while fending off the affection of an old friend and the aggression of an old enemy. Then a routine class trip into a low-level dungeon turns out to be anything but, and Arthur discovers something that will change his life forever.Horizon's Edge (book 4):In my past life I hadn’t had anyone I would have given my life to protect. I had that now, but I didn’t have the strength to protect them - not against what was about to come.In another life, Arthur Leywin was a king and no stranger to war. He was not ready, however, to find himself at the heart of a conflict that will reshape his entire new world. Despite his abilities, it seems as if the danger only increases with every discovery he makes. His oldest friend succumbs to a power that may destroy her, a power Arthur gave her. His most constant foe accepts a dark gift to challenge Arthur’s strength, an act that threatens all of Xyrus Academy. How can he keep his family safe if his very presence is the thing that draws danger to them? Can he dispel the specters of war before it is too late?©2016 TurtleMe (P)2020 Podium Publishing