The Unfolding of Language: An Evolutionary Tour of Mankind's Greatest Invention


Guy Deutscher - 2005
    If we started off with rudimentary utterances on the level of "man throw spear," how did we end up with sophisticated grammars, enormous vocabularies, and intricately nuanced degrees of meaning?Drawing on recent groundbreaking discoveries in modern linguistics, Deutscher exposes the elusive forces of creation at work in human communication, giving us fresh insight into how language emerges, evolves, and decays. He traces the evolution of linguistic complexity from an early "Me Tarzan" stage to such elaborate single-word constructions as the Turkish sehirlilestiremediklerimizdensiniz ("you are one of those whom we couldn't turn into a town dweller"). Arguing that destruction and creation in language are intimately entwined, Deutscher shows how these processes are continuously in operation, generating new words, new structures, and new meanings.

Marketing Management


Philip Kotler - 1967
    This is the 12th edition of 'Marketing Management' which preserves the strengths of previous editions while introducing new material and structure to further enhance learning.

The Glamour of Grammar: A Guide to the Magic and Mystery of Practical English


Roy Peter Clark - 2010
    Roy Peter Clark, author of Writing Tools, aims to put the glamour back in grammar with this fun, engaging alternative to stuffy instructionals. In this practical guide, readers will learn everything from the different parts of speech to why effective writers prefer concrete nouns and active verbs. The Glamour of Grammar gives readers all the tools they need to"live inside the language" -- to take advantage of grammar to perfect their use of English, to instill meaning, and to charm through their writing. With this indispensable book, readers will come to see just how glamorous grammar can be.

Understanding Second Language Acquisition


Lourdes Ortega - 2007
    The field of Second language acquisition (SLA, for short) investigates the human capacity to learn additional languages in late childhood, adolescence, or adulthood, after the first language -in the case of monolinguals- or languages -in the case of bilinguals- have already been acquired. Understanding Second Language Acquisition offers a wide-encompassing survey of this burgeoning field, its accumulated findings and proposed theories, its developed research paradigms, and its pending questions for the future. The book zooms in and out of universal, individual, and social forces, in each case evaluating the research findings that have been generated across diverse naturalistic and formal contexts for second language acquisition. It assumes no background in SLA and provides helpful chapter-by-chapter summaries and suggestions for further reading.Ideal as a textbook for students of applied linguistics, foreign language education, TESOL, and education, it is also recommended for students of linguistics, developmental psycholinguistics, psychology, and cognitive science.

504 Absolutely Essential Words


Murray Bromberg - 2005
    It presents 42 brief but effective word-building lessons. Each lesson introduces twelve new words contained in sample sentences and short articles. Fill-in-the-blanks exercises help students gauge their word-building progress.

Film History: An Introduction


Kristin Thompson - 1994
    As in the authors' bestselling "Film Art", concepts and events are illustrated with actual frame enlargements, giving students more realistic points of reference than competing books that use publicity stills.

The Sociology Book: Big Ideas Simply Explained


Sam Atkinson - 2015
    The Sociology Book takes on some of humankind's biggest questions: What is society? What makes it tick? Why do we interact in the way that we do with our friends, coworkers, and rivals? The Sociology Book profiles the world's most renowned sociologists and more than 100 of their biggest ideas, including issues of equality, diversity, identity, and human rights; the effects of globalization; the role of institutions; and the rise of urban living in modern societyEasy to navigate and chock-full of key concepts, profiles of major sociological thinkers, and conversation starters galore, this is a must-have, in-a-nutshell guide to some of the most fascinating questions on earth.The Sociology Book is part of the award-winning Big Ideas Simply Explained series, designed to distill big ideas and elusive theories into graspable, memorable concepts, using an approachable graphic treatment and creative typography.

They Say / I Say: The Moves That Matter in Academic Writing


Gerald Graff - 2006
    In addition to explaining the basic moves, this book provides writing templates that show students explicitly how to make these moves in their own writing.

Lost in Translation: A Life in a New Language


Eva Hoffman - 1989
    Eva Hoffman spent her early years in Cracow, among family friends who, like her parents, had escaped the Holocaust and were skeptical of the newly imposed Communist state. Hoffman's parents managed to immigrate to Canada in the 1950s, where Eva was old enough to feel like a stranger--bland food, a quieter life, and schoolmates who hardly knew where Poland was. Still, there were neighbors who knew something of Old World ways, and a piano teacher who was classically Middle European in his neurotic enthusiasm for music. Her true exile came in college in Texas, where she found herself among people who were frightened by and hostile to her foreignness. Later, at Harvard, Hoffman found herself initially alienated by her burgeoning intellectualism; her parents found it difficult to comprehend. Her sense of perpetual otherness was extended by encounters with childhood friends who had escaped Cracow to grow up in Israel, rather than Canada or the United States, and were preoccupied with soldiers, not scholars. Lost in Translation is a moving memoir that takes the specific experience of the exile and humanizes it to such a degree that it becomes relevant to the lives of a wider group of readers.

Allen and Greenough's New Latin Grammar


Joseph Henry Allen - 1975
    The key system widely used to reference grammar in numerous Latin texts has been retained. Available also in hardcover.

Introducing Translation Studies: Theories and Applications


Jeremy Munday - 2001
    The texts discussed are taken from a broad range of languages - English, French, German, Spanish, Italian, Punjabi, Portuguese and Spanish - and English translations are provided. A wide variety of text types is analysed, including a tourist brochure, a children's cookery book, a Harry Potter novel, the Bible, literary reviews and translators' prefaces, film translation, a technical text and a European Parliament speech. Each chapter includes the following features: * a table introducing key concepts * an introduction outlining the translation theory or theories * illustrative texts with translations * a chapter summary * discussion points and exercises.Including a general introduction, an extensive bibliography, and websites for further information, this is a practical, user-friendly textbook that gives a balanced and comprehensive insight into translation studies.

Basic Kanji Book, Vol. 1


Chieko Kano - 1990
    These books are really textbooks just for learning kanji. Each lesson covers about 10 characters and begins with a section called "About the kanji" which gives interesting background on the kanji you are about to learn. Next comes writing and reading lessons for each kanji. Lastly, there is a longer reading section followed by a game or some quiz.

The Official Cambridge Guide To Ielts Student's Book With Answers With Dvd Rom


Pauline Cullen - 1899
    The Official Cambridge Guide To Ielts Student's Book With Answers With Dvd Rom

The Grouchy Grammarian: A How-Not-To Guide to the 47 Most Common Mistakes in English Made by Journalists, Broadcasters, and Others Who Should Know Better


Thomas Parrish - 2002
    Some of the most prominent professionals in TV broadcasting and at major newspapers and magazines-people who really should know better-are guilty of making all-too-common grammatical errors. In this delightfully amusing, clever guide, Thomas Parrish points out real-life grammar gaffes from top-notch publications such as the New York Times and the New Yorker to illustrate just how widespread these errors are. With red pen in hand, Parrish's fictional friend the Grouchy Grammarian leads the charge, examining the forty-seven most common mistakes in English and imparting the basics of good grammar with a charming mixture of fussiness and common sense. All of which makes The Grouchy Grammarian the most entertaining, accessible how-not-to guide you'll ever read.

The Oxford Dictionary of English Etymology


C.T. Onions - 1966
    It is based on the original edition of "The Oxford English Dictionary" but much augmented by further research on the etymology of English and other languages. Providing a fascinating insight into the development of English, it describes 38,000 words in 24,000 articles, which include: