Book picks similar to
How to Be Creative by Hugh MacLeod


art-design
non-fiction
creativity
design

Make a Killing on Kindle (Without Blogging, Facebook or Twitter)


Michael Alvear - 2012
    I will show you convincing industry research that social media is the least effective way to sell books on Kindle. And then I'll show you the 12 steps that work. Guy Kawasaki, mega-entrepreneur, endorsed this book in his own best seller, APE “I insist that all my clients read this book before they publish-- and I have thousands of clients.” -- Kimberly Hitchens, Owner www.booknook. biz, an Amazon-preferred ebook conversion specialist. “The best I’ve seen on the subject of selling books on Kindle.” -- The consensus among nearly 500 reviews of this book “Three hat tips to Make A Killing On Kindle!” -- Guy Kawasaki, Entrepreneurial bestseller in his book, APE. Read Vivid Case Studies Of How I Turned My Client’s Underperforming Books Into Bestsellers. I’m a book marketing consultant as well as a successful independent author. See how I used the principles of my Attract • Engage • Convert book marketing strategy to dramatically increase sales of basement-dwelling titles (the authors and publishers allowed me to use their real names). This Book Is Designed For Writers Who Don’t Understand Technology Or Marketing. There are only 12 steps to successful Kindle selling and I show you how to do each of them with step-by-step directions, including picture tutorials. You’ll learn how to: Rank On Page 1 Of Amazon’s Search Engine Within 24 Hours. You can’t be bought if you can’t be found. As an SEO expert I’ve gotten every one of my books on Page 1 of Amazon’s search results, and I’m going to show you how you can do it, too. The secret is using Amazon’s little-known “Leading Indicators,” a series of clues that tell you exactly what keyword phrases people use to find books like yours. Must-Know Approaches To Kindle Publishing & Marketing. This guide will show you how to: Come up with must-click book titles. Pick the right categories. Pick from five of the most effective launch prices. Test post-launch prices. Get reviews that make people want to buy your book. Use the Look Inside Feature to sell more books on Kindle. Find Out How Many Books Your Competitors Are Selling! I commissioned a statistician to develop a formula showing daily sales for every book on Amazon. Just check your competitor’s sales rank then look at the chart in Chapter 15--it’ll tell you how many books they sold that day! About The Author. As word got out that I sold over 100,000 ebooks, authors and publishers flocked to me for advice, attracted to the methodical ways I turned guerilla marketing tactics into stellar revenue. These strategies work for me, they work for my clients, and they will work for you. Believe in your books. Nobody believed in mine and now I make a great living as a writer. You can too by following my formula. Scroll up, click the buy button & get started today!

Analyzing the Analyzers


Harlan Harris - 2013
    

Failed It!: How to Turn Mistakes Into Ideas and Other Advice for Successfully Screwing Up


Erik Kessels - 2016
    Erik Kessels celebrates imperfection and failure and shows why they are an essential part of the creative process.Failed it! celebrates the power of mistakes and shows how they can enrich the creative process. This is part photobook and part guide to loosening up and making mistakes to take the fear out of failure and encourage experimentation.It showcases the best and most hilarious examples of imperfection and failure across a broad range of creative forms, including art, design, photography, architecture and product design, to inspire and encourage creatives to embrace and celebrate their mistakes.We live in an era when everyone is striving for perfection and we have become afraid of failure, which limits our potential. Mistakes help us find new ways of thinking and innovative solutions, and failures can change our perceptions and open up new ways of looking things. This book transforms mistakes from something to be embarrassed about into a cause for celebration.It includes over 150 visual examples drawn from Kessels personal collection of artworks and found photographs, along with tips, quotes, anecdotes and wisdom for celebrating with failure. To quote Kessels: 'the ubiquity of Apple + Z, means that we can literally undo any mistake before it has had time to breathe, be considered and — perhaps — evolve into something else: a fascinating, strange, provocative or even original piece of work. This book asks readers to embrace their fuck-ups, learn from them and celebrate their tawdry glory'.

The Secret Lives of Color


Kassia St. Clair - 2016
    From blonde to ginger, the brown that changed the way battles were fought to the white that protected against the plague, Picasso's blue period to the charcoal on the cave walls at Lascaux, acid yellow to kelly green, and from scarlet women to imperial purple, these surprising stories run like a bright thread throughout history.In this book, Kassia St. Clair has turned her lifelong obsession with colors and where they come from (whether Van Gogh's chrome yellow sunflowers or punk's fluorescent pink) into a unique study of human civilization. Across fashion and politics, art and war, the secret lives of color tell the vivid story of our culture.

Smartcuts: How Hackers, Innovators, and Icons Accelerate Success


Shane Snow - 2014
    They employ what psychologists call "lateral thinking: to rethink convention and break "rules" that aren't rules.These are not shortcuts, which produce often dubious short-term gains, but ethical "smartcuts" that eliminate unnecessary effort and yield sustainable momentum. In Smartcuts, Snow shatters common wisdom about success, revealing how conventions like "paying dues" prevent progress, why kids shouldn't learn times tables, and how, paradoxically, it's easier to build a huge business than a small one.From SpaceX to The Cuban Revolution, from Ferrari to Skrillex, Smartcuts is a narrative adventure that busts old myths about success and shows how innovators and icons do the incredible by working smarter—and how perhaps the rest of us can, too.

The Soul of the Camera: The Photographer's Place in Picture Making


David duChemin - 2017
    But with over one trillion photos taken each year, why are there so few successes? Why do so many fail? With advances in camera technology, it is not because the images lack focus or proper exposure; the camera does that so well these days. Photographer David duChemin believes the majority of our images fall short because they lack soul. And without soul, the images have no ability to resonate with others. They simply cannot connect with the viewer, or even--if we're being truthful--with ourselves.In The Soul of the Camera: The Photographer's Place in Picture-Making, David explores what it means to make better photographs. Illustrated with a beautiful collection of black-and-white photographs, the book's essays speak to topics such as craft, mastery, vision, audience, discipline, story, and authenticity. The Soul of the Camera is a personal and deeply pragmatic book that quietly yet forcefully challenges the idea that our cameras, lenses, and settings are anything more than dumb and mute tools. It is the photographer, not the camera, that can and must learn to make better photographs--photographs that convey our vision; that connect with others; that, at their core, contain our humanity.

Jumpstart Your Creativity: 10 Jolts to Get Creative and Stay Creative (Jumpstart Series)


Steven Rowell - 2013
     This fun lighthearted and easy to read book will give you 10 Jolts to reawaken and tap into your innate creativity in order to be more successful at work and in your personal life. In this book, you will learn the tools techniques and methods for getting and staying creative in a competitive world. "Jumpstart Your Creativity gives you proven specific effective tools and great tips to use, to both generate ideas and evaluate them effectively. Are you ready to tap into your creativity?  This book will show you how, and you will be amazed at the results!  "Are you creative? Do you want to be more creative in your business and personal life?  Everyone has the ability to be creative. This fun lighthearted and easy to read book will give you 10 Jolts to reawaken and tap into your innate creativity in order to be more successful at work and in your personal life.

How to


Michael Bierut - 2015
    Featuring more than thirty-five of his projects, it reveals his philosophy of graphic design—how to use it to sell things, explain things, make things look better, make people laugh, make people cry, and (every once in a while) change the world. Specially chosen to illustrate the breadth and reach of graphic design today, each entry demonstrates Bierut’s eclectic approach. In his entertaining voice, the artist walks us through each from start to finish, mixing historic images, preliminary drawings (including full-size reproductions of the notebooks he has maintained for more than thirty-five years), working models and rejected alternatives, as well as the finished work. Throughout, he provides insights into the creative process, his working life, his relationship with clients, and the struggles that any design professional faces in bringing innovative ideas to the world.Offering insight and inspiration for artists, designers, students, and anyone interested in how words, images, and ideas can be put together, How to provides insight to the design process of one of this century’s most renowned creative minds.

The Art of Creative Thinking: How to Be Innovative and Develop Great Ideas


John Adair - 2007
    Employees who generate these new ideas -- who practice the art of creative thinking -- are one of a company's greatest assets. The Art of Creative Thinking shows the reader practical ways of becoming a more creative thinker. Each succinct chapter is built around one core idea which is then developed and illustrated. End-of-chapter key points summarize the main points. The Art of Creative Thinking shows you how to: develop your understanding of the creative process; overcome barriers to creating new ideas; broaden your vision; build on new ideas; develop a creative attitude; become more confident as a creative thinker.

The Muse Is In: An Owner’s Manual to Your Creativity


Jill Badonsky - 2012
    As a creativity-coaching pioneer, Jill knows that many people feel distracted, blocked, and overwhelmed.The Muse Is In: An Owner's Manual to Your Creativity outlines how to power up one's genius, take it for a test drive, troubleshoot problems along the way, and offers tips for proper care and maintenance. With her dazzling illustrations and quirky humor, Jill Badonsky delivers the operating instructions for helping her fans spark their creative passion.

The Perfect Edge: The Ultimate Guide to Sharpening for Woodworkers


Ron Hock - 2009
    In The Perfect Edge, the mystery of the elusive sharp edge is solved by long-time sharpening expert and tool maker Ron Hock. You'll soon find how easy and safe hand tools are to use.This book covers all the different sharpening methods so you can either improve your sharpening techniques using your existing set-up, or determine which one will best suit you needs and budget. Ron shows you the tricks and offers expert advice to sharpen all your woodworking tools, plus a few around-the-house tools that also deserve a perfect edge.

Pursuing Christ. Creating Art.: Exploring Life at the Intersection of Faith and Creativity


Gary A. Molander - 2011
    CREATING ART. is written for people who are living in the intersection of the Christian faith, and the creation of art. By their nature, artists look at a life of faith differently, and that unique journey warrants an exploration of what it means to be a Christ-follower and an artist. The book intentionally veers away from tips and techniques and formulas, while concentrating on the journey, the mystery, and the heart.

The Happiness of Pursuit: Finding the Quest That Will Bring Purpose to Your Life


Chris Guillebeau - 2014
      When he set out to visit all of the planet’s countries by age thirty-five, compulsive goal seeker Chris Guillebeau never imagined that his journey’s biggest revelation would be how many people like himself exist – each pursuing a challenging quest.  And, interestingly, these quests aren’t just travel-oriented.  On the contrary, they’re as diverse as humanity itself.  Some involve exploration; others the pursuit of athletic or artistic excellence; still others a battle against injustice or poverty or threats to the environment.   Everywhere that Chris visited he found ordinary people working toward extraordinary goals, making daily down payments on their dream.  These “questers” included a suburban mom pursuing a wildly ambitious culinary project, a DJ producing the world’s largest symphony, a young widower completing the tasks his wife would never accomplish, and a teenager crossing an entire ocean alone - as well as a do-it-yourselfer tackling M.I.T.’s computer-science course, a nerd turning himself into real-life James Bond, and scores of others writing themselves into the record books.   The more Chris spoke with these strivers, the more he began to appreciate the direct link between questing and long-term happiness -- how going after something in a methodical way enriches our lives -- and he was compelled to complete a comprehensive study of the phenomenon and extract the best advice.  In The Happiness of Pursuit he draws on interviews with hundreds of questers, revealing their secret motivations, their selection criteria, the role played by friends and family, their tricks for solving logistics, and the importance of documentation.   Equally fascinating is Chris’ examination of questing’s other side, including questers’ acute awareness of mortality, their struggle against monotony, and their wistful feelings once a quest has succeeded. What happens after the summit is climbed, the painting hung, the endurance record broken, the “at risk” community saved?    A book that challenges each of us to take control – to make our lives be about something while at the same time remaining clear-eyed about the commitment -- The Happiness of Pursuit will inspire readers of every age and aspiration.  It’s a playbook for making your life count.

Beyond the Castle: A Guide to Discovering Your Happily Ever After


Jody Jean Dreyer - 2017
    You will read her stories about working with Walt’s nephew, Roy E. Disney, her front-line role in the opening of theme parks around the world and her own journey to discovering how to bring some Disney magic into every day.The wish for happy endings is written in our hearts. Every park guest or movie watcher is looking for their own “happily ever after,” as they ask the questions: What’s my story? Does it matter? Will the story end well for me? Jody’s personal experiences and her underpinning faith help her to offer practical and sometimes unexpected principles to better appreciate and navigate our own stories.Jody’s entertaining storytelling will satisfy a reader's desire to open the doors and peek inside the castle – and more, to unlock and illuminate life’s true treasure.

The Digital Photography Book


Scott Kelby - 2006