Readings for Foundations of Communication


Steven D. Levitt - 2004
    

The Weekend That Changed Wall Street: An Eyewitness Account


Maria Bartiromo - 2010
     During a single historic weekend (September 12-14, 2008) the fate of Lehman Brothers was sealed, Merrill Lynch barely survived, and AIG became a ward of the federal government. Top CNBC anchor Maria Bartiromo spent the entire weekend taking frantic phone calls from the most powerful players on Wall Street and in Washington, as they toiled to keep the economy from complete collapse. Those CEOs and dozens of other sources gave Bartiromo behind-the-scenes details unavailable to other members of the media, of the crisis and its aftermath. Now she draws on her high-level network to provide an eyewitness account of the biggest events of the financial crisis including at length interviews with former treasury secretary Henry Paulson, former AIG chairman Hank Greenberg, former Merrill Lynch CEO John Thain, and JP Morgan CEO Jamie Dimon, among many others. Writing with both authority and dramatic flair, Bartiromo weaves a thrilling narrative that will make news. She also tackles the big questions: how did an unmatched period of market euphoria and growth turn sour, catapulting the economy into a dangerous slide? And in the long run, how will the near-catastrophe really change Wall Street?

Become Your Own Financial Advisor: The real secrets to becoming financially independent


Warren Ingram - 2013
    This highly accessible book is aimed at anyone who wants to improve their financial situation, from the financial novice who needs clear basic guidelines on how to deal with money to those who are more financially savvy but want to supplement their knowledge. Covering a range of topics, from saving, investing, debt management, buying a house to blunders to avoid, Become Your Own Financial Advisor provides people of all ages and levels of wealth with practical information on how to improve their finances. And, in the process, proves that financial freedom is possible for everyone.

The New Elite: Inside the Minds of the Truly Wealthy


Jim Taylor - 2008
    With all the emphasis on the rich and famous in America, we would think we know everything about them. In reality, very few of us truly understand those who make up the very wealthiest Americans--those with liquid assets of $5 million or more. What is this new class of people and how did they get that way?In The New Elite, the authors reveal what motivates our country's most powerful and influential class, what they want, where they shop, and how they really spend their money. With candor and unique insight, they reveal that the people who drive our economy are not Ivy league-educated, luxury-seeking socialites. While they include luminaries like Bill Gates, David Geffen, Ralph Lauren, and Donald Trump, they also include the small business owner next door. Based on unprecedented research with hundreds of interviews with members of this unique group, The New Elite uncovers the five classes of America's newly wealthy--including those who struggle with its implications, those who refuse to let it change them, and those who give it away, and how each of them is changing our culture and economy. This is an entertaining and enlightening look at America's ruling class, the profound ways they have redefined what it means to be rich, and how we court them.

Citizen Marketers: When People Are the Message


Jackie Huba - 2006
    They clarify the context and importance of technological and societal shifts that are changing the nature of customer expectations and relationships.

The Brothers Bihari


Sankarshan Thakur - 2015
    One a charismatic populist, the other a shrewd introvert. Taken together a mesmerizing duo: heroes to some, villains to others, champions of the underdog yet imperious of manner; allies in youth, foes in midlife, now ageing veterans. For a quarter of a century, the two by turns dictated the destiny of Bihar. What do Laloo and Nitish mean to Bihar? Here, for the first time, an omnibus edition of Sankarshan Thakur’s widely acclaimed biographies of the men Subaltern Saheb and Single Man. From one of India’s finest journalists, this revised, updated and collected volume is essential reading to understand Bihar. In the lives of the two giants lies the arresting story of one of India’s largest and most challenging states.

The Flipping Blueprint: The Complete Plan for Flipping Houses and Creating Your Real Estate-Investing Business


Luke Weber - 2017
    Everything you need to begin or continue your journey in real estate investing is here. How to present yourself to other real estate professionals, where to find the deals, how to talk to private lenders, where to find contractors, how to maximize profits on your flips and more. This is your guide to creating your real estate investing future. If you have ever thought about getting into real estate investing, this book will show you how to do it safely and securely.

The Domino Effect


E. Russell Braziel - 2016
    This book presents a unique, integrated perspective on natural gas, crude oil and natural gas liquids that is vital to understanding energy prices, product flows, infrastructure, equity values and the global energy economy.Innovative analysis provides energy producers, marketers, end users, financiers, and investors with a framework for understanding the tectonic shift in global supply and demand that will continue to drive energy markets for decades to come. The Domino Effect also delivers high-level insights into exploiting the extraordinary investment, trade and career opportunities that will continue to be opened by the shale revolution.

The Age of Deleveraging


A. Gary Shilling - 2010
    Shilling explains in clear language and compelling logic why the world economy will struggle for several more years and what investors can do to protect and grow their wealth in the difficult times ahead. The investment strategies that worked for last 25 years will not work in the next 10 years. Shilling advises readers to avoid broad exposure to stocks, real estate, and commodities and to focus on high-quality bonds, high-dividend stocks, and consumer staple and food stocks. Written by one of today's best forecasters of economic trends-twice voted by Institutional Investor as Wall Street's top economist Clearly explains what to invest in, what to avoid, and how to cope with a deflationary, slow-growth economy Demonstrates how Shilling has been consistently right about major economic trends since he began forecasting in the early 1980s Filled with in-depth insights and practical advice, this timely guide lays out a convincing case for why investors need to be prepared for a long period of weak growth and deflation-not inflation-and what you can do to prosper in the difficult times ahead.

Economics of Small Things


Sudipta Sarangi - 2020
    The book studies the development of familiar cultural practices from India and around the world and links the regular to the esoteric and explains everything from Game Theory to the Cobra Effect without depending on graphs or equations-a modern-day miracle!Through disarmingly simple prose, the book demystifies economic theories, offers delightful insights, and provides nuance without jargon. Each chapter of this book will give you the tools to meaningfully engage with a subject that has long been considered alienating but is unavoidable in its relevance.

The Secret Language of Money: How to Make Smarter Financial Decisions and Live a Richer Life


David Krueger - 2009
    What's complicated is what we do with money. We use money to soothe our feelings and buy respect, to show how much we care or how little. We don't simply earn, save, and spend money: we flirt with it, crave it, and scorn it; we punish and reward ourselves with it.Without realizing it, we give money meaning it doesn't really have--what former psychiatrist and current business coach David Krueger calls our "money story." And in the process of playing out that money story, we often sacrifice the most important things in our life: our health, freedom, relationships, and happiness.What is your money story?Do you consistently spend more than you have?Do you follow the herd in your investments--even though you know the herd is usually wrong?Have you neglected to save for the future, even when you have the means?Do you feel controlled or shackled by debt?Is your money somehow never "enough"?Is money, or the lack of it, always on your mind?The Secret Language of Money is a guided tour to the subconscious meanings we give money, the conflicted ways our braindeals with money, the reasons we tend to make the same money mistakes over and over--and most importantly, how you can change all that.A brilliant blend of cutting-edge science and real-world application, The Secret Language of Money helps you rewrite your money story and find that elusive balance of wealth, health, and joy we all seek.

Modernist Cooking Made Easy: Sous Vide: The Authoritative Guide to Low Temperature Precision Cooking


Jason Logsdon - 2014
    Most importantly it will allow you to significantly increase the quality and consistency of the dishes you create on a daily basis. And for those of you whose lives are harried, the sous vide technique also allows you to create remarkable meals while working around your hectic schedule.Modernist Cooking Made Easy: Sous Vide is the authoritative guide to low temperature precision cooking and it will help make sous vide a part of your everyday cooking arsenal.Sous vide is a simple an extremely effective way to cook. This book covers every step of the sous vide process, from seasoning, sealing, and temperature control to how to determine the times and temperatures needed to turn out great food. There are also extensive write ups for the main types of food including steak and red meat, pork, fish and shellfish, eggs, fruits and vegetables, and much more.What You Get In This Book:•The bulk of this book is the more than 85 recipes it contains. Designed so you can skim the recipes, looking for something that inspires you, or turn to a specific recipe to learn all about how to cook the cut of meat it features.•A detailed look at the entire sous vide process, including pre-sous vide preparation, sous vide sealing, temperature control, determining time and temperatures, and finishing sous vided foods.•More than 85 recipes providing a wide variety of dishes across many cuts of meat and types of vegetables. They include:•Beef, Lamb, and Other Red Meat•Pork•Sausage and Ground Meats•Chicken, Turkey, Duck, and Poultry•Eggs•Fish and Shellfish•Fruits and Vegetables•Infusions of Alcohol, Oil, and Vinegar•Sweet and Sours such as yogurt, creme brulee, and dulce de leche•An introduction to the equipment you will need for cooking sous vide. From a simple no-cost method that will allow you to give sous vide cooking a try, to a low-cost setup that will meet all of your sous vide cooking needs.•A comprehensive sous vide time and temperature chart, as well as cooking-by-thickness times.•More than 35 "Modernist Notes" with suggestions for using modernist ingredients and techniques to turn everyday meals into upscale and elegant dishes.If you want to use sous vide to prepare amazing food simply and easily then this is the book for you!

Ask a Pro: Deep Thoughts and Unreliable Advice from America’s Foremost Cycling Sage


Phil Gaimon - 2017
    

Human Caused Global Warming


Tim Ball - 2016
    It explains how it was a premeditated, orchestrated deception, using science to impose a political agenda. It fooled a majority including most scientists. They assumed that other scientists would not produce science for a political agenda. German Physicist and meteorologist Klaus-Eckart Puls finally decided to look for himself. Here is what he discovered. Ten years ago I simply parroted what the IPCC told us. One day I started checking the facts and data—first I started with a sense of doubt but then I became outraged when I discovered that much of what the IPCC and the media were telling us was sheer nonsense and was not even supported by any scientific facts and measurements. To this day I still feel shame that as a scientist I made presentations of their science without first checking it.…scientifically it is sheer absurdity to think we can get a nice climate by turning a CO2 adjustment knob. This book uses the same approach used in investigative journalism. It examines the Who, What, Where, When, Why, and How.

Indian Share Market For Beginners


Vipin Kats - 2013
    The book explains in easy manner the various investing avenues that you have, the advantages and disadvantages of each. It gives the overall picture of the Indian market.Here are some of the topics that are covered in the book:• Finding and choosing a broker - Online vs traditional broker• How to invest, how much to invest and investment goals• The difference between mutual funds, index funds, and ETFs• How to make your first tradeQuick and easy to read, this will help you start trading and gives you that basic knowlegde that is required before you select a stock to trade