Elite athletes have known this for decades and now science is learning why it s true. In his fascinating new book "How Bad Do You Want It?," coach Matt Fitzgerald examines more than a dozen pivotal races to discover the surprising ways elite athletes strengthen their mental toughness.Fitzgerald puts you into the pulse-pounding action of more than a dozen epic races from running, cycling, triathlon, XTERRA, and rowing with thrilling race reports and revealing post-race interviews with the elites. Their own words reinforce what the research has found: strong mental fitness lets us approach our true physical limits, giving us an edge over physically stronger competitors. Each chapter explores the how and why of an elite athlete s transformative moment, revealing powerful new psychobiological principles you can practice to flex your own mental fitness.The new psychobiological model of endurance performance shows that the most important question in endurance sports is: how bad do you want it? Fitzgerald s fascinating book will forever change how you answer this question and show you how to master the psychology of mind over muscle. These lessons will help you push back your limits and uncover your full potential."How Bad Do You Want It?" reveals new psychobiological findings including: Mental toughness determines how close you can get to your physical limit. Bracing yourself for a tough race or workout can boost performance by 15% or more. Champions have learned how to give more of what they have. The only way to improve performance is by altering how you perceive effort. Choking under pressure is a form of self-consciousness. Your attitude in daily life is the same one you bring to sports. There's no such thing as going as fast as you can only going faster than before. The fastest racecourse is the one with the loudest spectators. Faith in your training is as important as the training itself.Athletes featured in "How Bad Do You Want It?" Sammy Wanjiru, Jenny Simpson, Greg LeMond, Siri Lindley, Willie Stewart, Cadel Evans, Nathan Cohen and Joe Sullivan, Paula Newby-Fraser, Ryan Vail, Thomas Voeckler, Ned Overend, Steve Prefontaine, and last of all John The Penguin Bingham"

    Through her life experiences, struggles, and personal growth, Hilaria has developed a method for using movement and mindfulness to create an unbreakable mind-body connection, an illuminating method that shapes her life.The Living Clearly Method shows how to blend purposeful movement with conscious breath to move through our lives with grace, calm, and positivity. By using Hilaria’s five simple principles—Perspective, Breathing, Grounding, Balance, and Letting Go—you can flow through any situation with the beautiful union of mind, body, and spirit that a yoga practice can create.But learning to honor the body and listen to the soul does not end when you get off the mat. Hilaria believes strongly in finding ways to integrate the five principles into your entire life, so for each step she also shares her own routines that keep her active all the time—from the little motions that engage her body during household chores and the foods that keep her well nourished to the philosophy that grounds her when she’s being pulled in a million directions at once.This book is also packed with practical tools such as timesaving tips, delicious recipes inspired by clean and plant-based eating, mini-workouts that seamlessly integrate into your everyday life, breathing exercises, and customized yoga and meditation routines.The Living Clearly Method teaches you to listen to your body, tune in to your mind, and develop the consciousness to clear your head and find peace in your life. It is a beautiful, intuitive guide for living the healthiest life possible, both inside and out.

    America's #1 health and diet book.

    Olien demonstrates in great detail how to maintain these processes, thereby allowing our bodies to do the rest. He tells us how we can maintain healthy weight, prevent even the most serious of diseases, and feel great. He explains that all of this is possible without any of the restrictive or gimmicky diet plans that never work in the long term.Olien has traveled the world, exploring the health properties of foods that have sustained indigenous cultures for centuries. Putting his research into practice, he has created a unique and proven formula for maximizing our bodies’ potential. He also includes a “How-to-eat” user’s guide with a shopping list, advice on “what to throw away,” a guide to creating a healthy, balanced diet plan, and advice on how to use supplements effectively.Written in Olien’s engaging conversational style, Superlife is a one-of-a-kind comprehensive look at dieting and nutrition, a timeless and essential guide to maintaining the human body and maximizing its potential.

    At its core is the idea that we can strike a healthy balance with the world around us without having to make extreme changes, and without denying ourselves anything.This delightful book, written by Niki Brantmark, founder and curator of the award winning interior design blog, My Scandinavian Home, gives a taste of the philosophy behind Lagom and shows how to include some of the principles into our daily lives. Inspirational and fun ideas to help you achieve balance, well being and a more sustainable existence.The book is divided into three sections. Introducing Lagom to your personal life includes ideas for decluttering your home, conscious buying and embracing ‘slow design’. At work take time to balance your day with a proper lunchbreak and a gadget free Sabbath, while outdoor staycations in remote settings can offer relaxation you never knew possible!Lagom at home and with our families explains the art of simple pleasures – bring a dish entertaining at home, of shared craft activities with our children and less stressed homework time! And finally there’s Lagom in the wider world and the principles of living sustainably – as IKEA have pledged in their Live Lagom campaign -make some small changes like using LED lightbulbs, taking shorter showers and upcycling and you are living a Lagom life,a rewarding but responsible life; not denying yourself or sacrificing what you love, while not taking from the planet more than you need. It’s just the right amount!

    Now, in Head Strong, Asprey shows readers how to biohack their way to a sharper, smarter, faster, more resilient brain.Imagine feeling like your mind is operating at its clearest and sharpest, and being able—possibly for the first time in your life—to do more in less time? What it suddenly became easier to do the very hardest things you do? Or if you could feel 100% confident about your intellect, and never again fear being the person in the room who just isn’t smart enough, or can’t remember something important? How would you treat people if the mood swings, short temper, and food cravings that disrupt your day could simply disappear?In Head Strong, Asprey shows us that all of this is possible—and more. Using his simple lifestyle modifications (or "hacks") to take advantage of how the structure of your brain works, readers will learn how to take their mental performance to the next level. Combining the latest findings in neuroscience and neurobiology with a hacker-inspired "get it done now" perspective, Asprey offers a program structured around key areas of brain performance that will help you:Power the brain with exactly what it needs to perform at its best all day longEliminate the sources of "kryptonite," both nutritional and environmental, that make the brain slower.Supercharge the cellular powerhouses of our brains, the mitochondria, to eliminate cravings and turn up mental focus.Reverse inflammation to perform better right now, then stay sharp and energized well into your golden years.Promote neuron growth to enhance processing speed and reinforce new learning—hotwiring your brain for success.Asprey’s easy to follow, two-week program offers a detailed plan to supercharge brain performance, including: which foods to eat and which ones to avoid, how to incorporate the right kinds of physical activity into your day, a detox protocol for your home and body; meditation and breathing for performance, recommended brain-boosting supplements; and how to adjust the lighting in your home and work space to give your brain the quality light it thrives on.A better brain—and a happier, easier, more productive life—is within reach. You just need to get Head Strong.

    While it's true that we live in an age when we're as obsessed with our bodies as we are with celebrity hairstyles, the reality is that most of us know very little about what chugs, churns, and thumps throughout this miraculous, scientific, and artistic system of anatomy. Yes, you've owned your skin-covered shell for decades, but you probably know more about your cell-phone plan than you do about your own body. When it comes to your longevity and quality of life, understanding your internal systems gives you the power, authority, and ability to live a healthier, younger, and better life. "You: The Owner's Manual" challenges your preconceived notions about how the human body works and ages, then takes you on a tour through all of the highways, back roads, and landmarks inside of you. After taking a quiz that tests your body of knowledge, you'll learn about all of your blood-pumping, food-digesting, and keys-remembering systems and organs.Just as important, you'll get the facts and advice you need to keep your body running long and strong. You'll find out how diseases start and how they affect your body -- as well as advice on how to prevent and beat conditions that threaten your quality of life. Complete with exercise tips, nutritional guidelines, simple lifestyle changes, and alternative approaches, "You: The Owner's Manual" gives you an easy, comprehensive, and life-changing how-to plan for fending off the gremlins of aging. To top it off, you'll also get the great-tasting and calorie-saving Owner's Manual Diet -- a thirty-recipe eating plan that's designedwith only one goal in mind: to help you live a younger life.Welcome to your body. Why don't you come on in and take a look around?

    Our ancestors crossed the Alps in animal skins and colonized the New World in loin cloths. They evaded predators and built civilizations with just their raw brainpower and inner grit. But things have changed and now comfort is king. Today we live in the thrall of constant climate control and exercise only when our office schedules permit. The technologies that we use to make us comfortable are so all-encompassing that they sever the biological link to a changing environment. Now we hate the cold and the heat. We suffer from autoimmune diseases. And many of us are chronically overweight. Most of us don't even realize that natural variation—sweating and shivering—is actually good for us. What Doesn't Kill Us uncovers how just about anyone can reclaim a measure of our species' evolutionary strength by tapping into the things that feel uncomfortable. When we slightly reimagine how our body fits into the world, we can condition ourselves to find resilience in unfamiliar environments. The feeling that something is missing from our daily routines is growing and has spawned a movement. Every year, millions of people forgo traditional gyms and push the limits of human endurance by doing boot camp style workouts in raw conditions. These extreme athletes train in CrossFit boxes, compete in Tough Mudders and challenge themselves in Spartan races. They are connecting with their environment and, whether they realize it or not, are changing their bodies. No one exemplifies this better than Dutch fitness guru Wim Hof, whose remarkable ability to control his body temperature in extreme cold has sparked a whirlwind of scientific study. Because of him, scientists in the United States and Europe are just beginning to understand how cold adaptation might help combat autoimmune diseases and chronic pains and, in some cases, even reverse diabetes. Award winning investigative journalist, Scott Carney dives into the fundamental philosophy at the root of this movement in three interlocking narratives. His own journey culminates in a record bending 28-hour climb up to the snowy peak of Mt. Kilimanjaro wearing nothing but a pair of running shorts and sneakers.

    And it inspired two close friends to get together in Dharamsala for a talk about something very important to them. The friends were His Holiness the Dalai Lama and Archbishop Desmond Tutu. The subject was joy. Both winners of the Nobel Prize, both great spiritual masters and moral leaders of our time, they are also known for being among the most infectiously happy people on the planet.From the beginning the book was envisioned as a three-layer birthday cake: their own stories and teachings about joy, the most recent findings in the science of deep happiness, and the daily practices that anchor their own emotional and spiritual lives. Both the Dalai Lama and Archbishop Tutu have been tested by great personal and national adversity, and here they share their personal stories of struggle and renewal. Now that they are both in their eighties, they especially want to spread the core message that to have joy yourself, you must bring joy to others.Most of all, during that landmark week in Dharamsala, they demonstrated by their own exuberance, compassion, and humor how joy can be transformed from a fleeting emotion into an enduring way of life.

    Stop eating and training like one.Because most nutrition products and training plans are designed for men, it’s no wonder that so many female athletes struggle to reach their full potential. ROAR is a comprehensive, physiology-based nutrition and training guide specifically designed for active women. This book teaches you everything you need to know to adapt your nutrition, hydration, and training to your unique physiology so you can work with, rather than against, your female physiology. Exercise physiologist and nutrition scientist Stacy T. Sims, PhD, shows you how to be your own biohacker to achieve optimum athletic performance.Complete with goal-specific meal plans and nutrient-packed recipes to optimize body composition, ROAR contains personalized nutrition advice for all stages of training and recovery. Customizable meal plans and strengthening exercises come together in a comprehensive plan to build a rock-solid fitness foundation as you build lean muscle where you need it most, strengthen bone, and boost power and endurance. Because women’s physiology changes over time, entire chapters are devoted to staying strong and active through pregnancy and menopause. No matter what your sport is—running, cycling, field sports, triathlons—this book will empower you with the nutrition and fitness knowledge you need to be in the healthiest, fittest, strongest shape of your life.

    Once and for All During an afternoon of baptizing over 800 people, Pastor Rick Warren realized it was time for change. He told his congregation he needed to lose weight and asked if anyone wanted to join him. He thought maybe 200 people would sign up, instead he witnessed a movement unfold as 15,000 people lost over 260,000 pounds in the first year. With assistance from medical and fitness experts, Pastor Rick and thousands of people began a journey to transform their lives. Welcome to The Daniel Plan. Here's the secret sauce: The Daniel Plan is designed to be done in a supportive community relying on God's instruction for living. When it comes to getting healthy, two are always better than one. Our research has revealed that people getting healthy together lose twice as much weight as those who do it alone. God never meant for you to go through life alone and that includes the journey to health. Unlike the thousands of other books on the market, this book is not about a new diet, guilt-driven gym sessions, or shame-driven fasts. The Daniel Plan shows you how the powerful combination of faith, fitness, food, focus, and friends will change your health forever, transforming you in the most head-turning way imaginably---from the inside out.

    Bernstein has traded self-doubt and addiction for a new kind of high. In 2005 she became a student of A Course in Miracles and since then she has been guided to teach  those spiritual principles to the next generation of seekers.

    One indicates happiness, the other tracks how you feel about your body. If you’re like millions of people, the lines do not intersect. But what if they did?This practical, inspirational, and visually lively book shows you how to create a healthier and happier life by treating yourself with compassion rather than shame. It shows the way to a sense of well-being attained by understanding how to love, connect, and care for yourself—and that includes your mind as well as your body.Body Kindness is based on four principles.WHAT YOU DO: the choices you make about food, exercise, sleep, and moreHOW YOU FEEL: befriending your emotions and standing up to the unhelpful voice in your headWHO YOU ARE: goal-setting based on your personal valuesWHERE YOU BELONG: body-loving support from people and communities that help you create a meaningful lifeWith mind and body exercises to keep your energy spiraling up and prompts to help you identify what YOU really want and care about, Body Kindness helps you let go of things you can't control and embrace the things you can by finding the workable, daily steps that fit you best. Think of it as the anti-diet book that leads to a more joyful and meaningful life!

    They are taking part in a visionary approach to weight loss that combines goal setting, nutrition, exercise, motivation, and community that has a proven track record of ten million pounds lost.From the experts who created SparkPeople.com, one of the most successful online weight-loss programs to date, comes The Spark, a ground-breaking book that focuses on what you can do, instead of what you can’t do. The Spark is about transforming your life and your idea of what dieting means.With dozens of photos—including stunning before-and-after shots and easy-to-follow exercise images—this book distills the best of SparkPeople’s medically accepted nutrition and fitness plan and infuses it with a program of personal empowerment. In this book, you’ll discover:·         Secrets of Success—the best habits of SparkPeople’s most successful members ·         A 28-day program that brings together the most effective practices from SparkPeople into an innovative 4-stage plan, available only in this book ·         Dozens of success stories that show the power of this transformational program The Spark delivers inspirational health and weight-loss advice that will surely spark countless lives.

    It helps to make walking for fitness part of your lifestyle and not just a fly-by-night fad. Done the right way walking a minimum of 10,000 steps a day should become a cornerstone of a fit and healthy lifestyle and this book gives a plan to make that happen.Here are just a few things that are covered in this awesome little fitness ebook:- The Origin of the 10,000 Steps Habit- How Far Is 10,000 Steps?- 13 Health Benefits of Step Walking- 4 Walking Items that can help you Get Started- Creating a Walking Plan that REALLY Works- 16 Shortcuts Hacks "Pad" Your Daily Step Count- Make your Own Warm Up and Cool Down Routines- 6 Obstacles That can Derail a Walking Habit (and Their Solutions)- Power Walking: How to Turn 10,000 Steps into a Dynamic Activity- The Importance of Injury Prevention