Yet, today, his content has over 350 million views and industry masters universally agree that Aashish has cracked the viral code.In Fast, Cheap and Viral, the ace marketer shares the secrets behind his success - all of them learnt and honed on his journey. This one-stop super-guide to viral video marketing gives you the low-down on:HOW TO GRAB EYEBALLS in a sea of content;HOW TO DRIVE ENGAGEMENT (because views can be bought, but engagement is earned);WHY STORYTELLING BEATS PRODUCTION VALUE and behind-the-scenes tips and tricks;HOW TO BUILD YOUR PERSONAL BRAND and kill job insecurity.For every student, entrepreneur, blogger, marketing manager or leader who dreams of reaching millions on a shoestring budget, this book is the definitive manual on sustainable viral success.

    

    Challenged in school and growing up in a struggling family, Halle looked like every other kid who would leave high school in the 1940s and disappear into a factory.Instead, Halle created one of America’s most respected companies, rose to join the Forbes magazine list of the four hundred richest Americans and serve as the role model for the ordinary Joes who seek out success at Discount Tire Company.Six Tires, No Plan maps Halle’s journey out of poverty and failure and reveals the deceptively simple values that drive success for him, his company and thousands of employees. Key among those principles is Halle’s commitment to passing on his good fortune to the thousands of employees who serve his customers every day. This is Halle’s true passion, and paying it forward to the ordinary guy is a cornerstone of Discount Tire’s ongoing success.Avoiding the spotlight, crediting his employees for the success of the company, Halle demonstrates the incredible power of perseverance and fundamental values to create long-term success. His journey offers a roadmap worth following in both career and life.

    Ed Bolian’s memoir recounts his path from a conversation in high school with Cannonball Run founder, Brock Yates to setting the fastest time ever for driving from New York to Los Angeles. The journey explores goal setting, criminal psychology, and spirituality in the pursuit of finding your true purpose and using what makes you unique to achieve something extraordinary.

    The day his stepfather dies, however, his world will suddenly turn upside down. Even though Shaun grows increasingly suspicious of his stepfather's death, believing that something treacherous has happened to him, no one wants to listen to his fears.Will Shaun manage to unravel the truth behind the enigmatic and shocking death?While Shaun is still haunted by the mysterious loss of his father, he will soon have to confront another daunting obstacle; his stepbrother Clayton's decision to sell the family ranch. Moreover, Shaun is allowed to keep one horse but must leave the ranch, never to return. With nothing to live for and no place to call home, Shaun crosses paths with a horse enthusiast. Little does he know that together they're about to change the rules of horseracing forever... Will Shaun finally have a chance to make his way in the world, or will his hostility toward his stepbrother destroy a chance at a new life and success?With Shaun's move to Prescott and start in horse racing, his life will finally begin to improve. Moreover, a beautiful and sophisticated woman will soon steal his heart. Nonetheless, ghosts from the past continue to pursue him and lead him down a dark path... Will Shaun be able to overcome the lies and deceit that could undermine his chance for a good future? Or will forces beyond his control rob him of his smile once and for all?An action-packed story, featuring complex and fascinating characters, and twists and turns that will take your breath away. A must-read for fans of Western action and romance.

    Why did this happen? Based on extensive research, including transcripts of FBI-wiretap conversations, Fallen Angel is an insightful account of a remarkable man and the extraordinary events surrounding him: this is the real story of Rajat Gupta, an orphaned immigrant from India who managed to reach dizzying heights in the US corporate sector. Although the verdict is out, the mystery remains: several jury members were in tears after delivering the verdict, and nearly everyone who has known Gupta believes he is innocent so what really happened? With its almost thriller-like cast of real-life characters, Fallen Angel is a page-turner that explores the complex layers of this human drama.

    Flip Your Future is for anyone wanting to break free from the nine to five and live the life of their dreams. Whether you're new or experienced in real estate investing, Flip Your Future will teach you everything you need to know about flipping houses to ensure maximum profitability—and security for your future.

    Now you can study at the office, on a plane or even in your car with RMC’s portable and extremely valuable Hot Topics PMP® Exam Flashcards—in hard copy or audio CD format. Over 300 of the most important and difficult to recall PMP® exam-related terms and concepts are now available for study as you drive, fly or take your lunch break. Order them both! This product is aligned with the PMBOK® Guide Third Edition (2005).

    

    Enrollments are on the rise, and their resources are often the envy of every other university department. Law professors are among the highest paid and play key roles as public intellectuals, advisers, and government officials. Yet behind the flourishing facade, law schools are failing abjectly. Recent front-page stories have detailed widespread dubious practices, including false reporting of LSAT and GPA scores, misleading placement reports, and the fundamental failure to prepare graduates to enter the profession.Addressing all these problems and more in a ringing critique is renowned legal scholar Brian Z. Tamanaha. Piece by piece, Tamanaha lays out the how and why of the crisis and the likely consequences if the current trend continues. The out-of-pocket cost of obtaining a law degree at many schools now approaches $200,000. The average law school graduate’s debt is around $100,000—the highest it has ever been—while the legal job market is the worst in decades, with the scarce jobs offering starting salaries well below what is needed to handle such a debt load. At the heart of the problem, Tamanaha argues, are the economic demands and competitive pressures on law schools—driven by competition over U.S. News and World Report ranking. When paired with a lack of regulatory oversight, the work environment of professors, the limited information available to prospective students, and loan-based tuition financing, the result is a system that is fundamentally unsustainable.Growing concern with the crisis in legal education has led to high-profile coverage in the Wall Street Journal and the New York Times, and many observers expect it soon will be the focus of congressional scrutiny. Bringing to the table his years of experience from within the legal academy, Tamanaha has provided the perfect resource for assessing what’s wrong with law schools and figuring out how to fix them.

    This derives directly from the view that the real world is fundamentally unstable and unpredictable (i.e., it’s not a matter of having a better forecasting model). The best response to such a world, therefore, is to have a good grasp of what is currently happening and to respond quickly and flexibly to the evolving situation.My worldview derives from many sources ranging from religious philosophy and long-range history, to Chaos Theory and Network Theory–with many of them integrated under a broad CAS framework. Some of the foreign writers and thinkers who have influenced me include Friedrich Hayek, Joseph Schumpeter, Daniel Kahneman, Lee Kuan Yew, Nassim Taleb, Karl Popper, Charles Darwin, Sun Tzu, Vidiadhar Naipaul and Jane Jacobs, to name a few. The Indian influences are even more varied and range from ancient texts such as the Ramayana, Mahabharata, and Kautilya’s Arthashastra, to more modern thinkers such as Swami Vivekananda and Sri Aurobindo.

    The fiercely devoted one she uses for her best friend, the one of a lover and confidant to her fiancé, and the real one she keeps reserved for looking in the mirror and battling her inner demons. Life is fairly normal for Vixen until her verbally abusive mother reenters her life, dredging up traumatic childhood memories, and bringing a handsome stranger into the mix with her devious antics causing Vixen to reprise her role as caregiver and bread winner.Gino Romano is infamous for many reasons: his notoriety for being one of the youngest king pins in New York City, the cold manner in which he handles business, and the notable political ties he's managed to create along the way through "profit sharing." However, the most prominent thing he's known for is the ice fortress he's built around his heart. Because of his past, Gino keeps women at an arms length, believing it hard to find one who could accept the scarred past he comes with. Until he lays eyes on Vixen.Brought together for all the wrong reasons, Vixen and Gino find a common ground that not only develops into a budding friendship, but sparks a love affair. From the moment they become one they must fight to protect their love from those who plan to destroy it by any means necessary, one of which being the very reason Vixen ran away from home ten years ago in the dead of night.Will the forces determined to see Gino and Vixen destroyed win? Or will their love prevail? Set in a spicy Brooklyn backdrop, A Brooklyn Love Affair brings to life pain, forgiveness, and the never ending possibility of finding love.

    Think of it as the day trading of real estate except it is simpler and has less risk if you learn how the process works. In fact when you learn how to do it the right way, you can minimize your risk substantially. The Real Estate Wholesaling Bible teaches what you need to know to profit from real estate wholesaling without needing a lot of capital or previous experience. This rapidly expanding business is relatively simple, profitable, and perfect for today's real estate market. Plus it's an ideal system for making money even in the toughest real estate markets. All you will need to get started is a computer, an Internet connection, this audiobook, some passion, and a lot of curiosity.- Teaches the mechanics of how to wholesale real estate, including exactly how to find, analyze, finance, and sell wholesale deals like clockwork - Explains how actually to build a business and develop systems that are not dependent on you as the business owner - Shows how to develop a turnkey, systems-dependent business that serves as a vehicle for all the people it touches: the owners, the employees, and the community Many real estate investors' ideas of success focus squarely on profitability. Author Than Merrill believes success happens when your real estate investment business is not only profitable but also gives you the time to enjoy your life and fulfill your passions and dreams.

    Around every corner lies a potential faux pas waiting to happen. But if you've ever struggled for the right response to an unwelcome gift or floundered for conversation at the dinner party from hell, fear not: help is at hand.In Rules for Modern Life, Sir David Tang, resident agony uncle at the Financial Times, delivers a satirical masterclass in navigating the social niceties of modern life. Whether you're unsure of the etiquette of doggy bags or wondering whether a massage room in your second home would be de trop, Sir David has the answer to all your social anxieties - and much more besides.