It was to her utter surprise that this middle-aged, out-of-shape mother found herself on the starting line of a triathlon.In Women Who Tri, DiFabio explores the triathlon phenomenon that has gripped her town and swept the nation.Her memoir is both inspiring and informative as it explores the popularity, psychology, subculture, and transformative power of triathlons among -ordinary- women. Set in a small New Jersey town that now hosts America's largest women-only triathlon club, Women Who Tri weaves together the insights of a psychologist, the research of a journalist, and the deep insecurities of a daunted newbie.DiFabio shares her journey from nervous newcomer to triathlon finisher as she investigates one of the world's most challenging and inspiring sports. She profiles women who have overcome challenges to become athletes and tri for themselves and to help others. Women Who Tri will entertain, enlighten, and inspire any triathlon enthusiast, from tri-addicts to the tri-curious.

    It also includes tips from elite runners on such subjects as motivation, consistency, log books, and running partners. Finally, the book describes strategies for how to change from a sedentary person to a runner, how to build the mental strength needed for distance running, and what to expect on race day.

    The best marketers concentrate on what they have to give. The way people consume media is changing, fast. Laptops, tablets, and smartphones keep us constantly connected to the web. This represents a huge opportunity for savvy marketers. The only problem: the old methods are no longer working. New media demands new advertising. Facebook is the single most effective platform for marketing in the Internet era, and Nicholas Kusmich is the best Facebook marketer in the world. In GIVE, he will show you what differentiates Facebook from traditional advertising and explain why it’s so important to promote your business in a way that’s congruent with the norms of social media. He’ll take you through a four-step process to pinpoint your market, master your message, create a magnet, and build a mechanism that both collects and helps you retain and develop those relationships. When used well, Nic’s Facebook advertising strategies can send your return on investment through the roof. In GIVE, you’ll find the tools you need to share your authentic voice with the people who want to hear it and turn their attention into satisfying, meaningful sales.

    In Men's Health Ultimate Dumbbell Guide, Myatt Murphy, a fitness expert and longtime contributor to Men's Health, shows readers how to use dumbbells to develop just about every part of their bodies.For anyone who believes that dumbbells can be used only for arms and shoulders, Myatt Murphy proves them wrong. Featuring 200 photographs, Men's Health Ultimate Dumbbell Exercises demonstrates how to perform a total body workout and get maximum results. There are exercises here—lunges, squats, dead lifts, curls, shrugs, kickbacks, presses, and more—that develop abs, arms, chest, legs, and shoulders, along with innovative new ways to get the most of this versatile piece of strength-training equipment.With instructions for creating literally thousands of dumbbell exercises for the novice to advanced lifter, Men's Health Ultimate Dumbbell Exercises will be an indispensable addition to any home gym.

    Jailhouse Strong offers functional strength training with a workout system that is based on the training habits cultivated behind bars. Through interviews with personalities ranging from a former Mr. Olympia, who started lifting behind bars, to a co-founder of the Crips Street gang, Jailhouse Strong describes the workouts prisoners use to become lean and powerful. Jailhouse Strong includes programs for lifting, bodyweight movements, and conditioning with unarmed combat techniques. The workouts require minimal cost, equipment, time, and space and they can be done at home, in a hotel, or just about anywhere. Whether you are doing 10–25 or working 9-5, Jailhouse Strong can fit into your schedule because Jailhouse Strong provides the fitness habits that are crucial for getting strong and for maintaining a level of emotional balance amidst the volatile reality found on both sides of prison walls.

    Revolutionary new science shows that you can build and maintain your best body ever--and outlive, outwit, and outlast men half your age—if you tap into the special powers of you in your prime.That's why we've created Your Best Body at 40+, your step-by-step guide to meaningful and lasting changes that will sculpt your body and prepare you for the prime of your life.Looking and feeling 10 years younger is within your grasp! Here's what you can expect to gain in as little as 4 weeks:• You will build muscle and lose up to 15 pounds of flab. We'll tell you why it's easier now than ever!• You will strip away stress and reduce your risk for age-related health problems. High cholesterol, diabetes, high blood pressure--they're preventable, even reversible, say our experts!• You will look trimmer in your face and waist within 12 days! Just get to know the 10 foods you should eat every day.• You will feel energetic and athletic, and you'll look better than you did in your 30s. All it will cost you is 20 to 30 minutes a day!• You will have the best sex of your life, and more of it! Discover the secret sexual powers of the 40+ male body and how to unleash yours!• You will be happier, achieve greater success, and sleep more restfully than you ever imagined! Employ the mind-centering breathing trick before every important moment.Packed with tons of useful advice; no-gym, no-crunches workouts; tasty recipes with fat-fighting superfoods; plus a troubleshooter's reference guide to body maintenance and repair, Your Best Body at 40+ is the ultimate handbook for reinventing your life.

    Here’s why: In the 1960s hunger was going global. Asia was wracked by famine, Latin America was hungry, and Africa was about to face the Sahel drought and massive starvation.Worse still, almost half the world’s 3 billion people were under the age of 30. Billions of babies were about to be born into a planet unable to feed them.Then a miracle occurred: the productivity of wheat doubled, tripled and in some places quadrupled. It happened in almost 100 countries all at once.Soon thereafter, the productivity of rice, corn and other cereals followed suit.Borlaug worked only with wheat but he set the trend toward making cereal crops efficient in using land, sunlight, growing time, and inputs, not to mention immune to major diseases.Nowadays his influence can be seen worldwide: Most crop plants have gotten shorter. No longer shoulder-high, wheat is now waist high or knee high. No longer 12 feet tall, corn is now head-high. That is the most visible part of the Borlaug legacy. And it’s why 7 billion people are eating on the same land that half a century ago could not feed half that number.This farm kid from Iowa achieved all this under difficult conditions in a hungry country: Mexico. He did it with dedication and with conventional plant breeding. He gave his seeds away freely to all who asked. He trained young people from almost every wheat-growing nation, including the U.S. and Canada, and sent them home with seeds of his most advanced research lines. That is why food production soared so quickly and global famine was averted. Borlaug’s students – widely known as Wheat Apostles – were pre-positioned and pre-programmed to make the most of his latest and most productive seeds.Norman Borlaug is an Indiana Jones of our time. He was bold and adventurous and faced down difficulty (sometimes danger) his whole life. He is a great role model for humanitarian achievement.Our Daily Bread tells the Borlaug story in lively style. It has been called The World's First Cereal Thriller. The author worked with Borlaug and recorded the behind-the-scenes dramas that have not been made public until now.

    Addictions to smartphones, sex, games, social media, gambling, money, but most of all to alcohol and drugs. The words 'addict' and 'addiction' are loaded with baggage. Not just in Australia, but the world over, addicts are considered to be sub-human, if not alien. This book aims to reclaim their dignity. It aims to rescue the word 'addiction' from its kidnappers and restore its humanity. It offers personal accounts from inspirational people who have found themselves in the grips of such addictions, and their amazing stories of survival. At the Ted Noffs Foundation, Matt Noffs and Kieran Palmer spend their lives working with young people who have serious and often debilitating drug addictions. This book shares the tools they use every day. It offers insights into why addiction takes place and why it's a natural part of being human. It journeys across the spectrum of addictive behaviors, from social media to drugs like heroin. It questions the assumptions and begins to debunk the myth that all addiction is identical and predictable. Addiction is something that could affect any of us. This is a book that everyone should read.

    Learn not just what to do, but why it matters- and in simple terms. Presented here is the exercise foundation to preventing the most common biomechanical dysfunctions that we all may face. Whether young or old or somewhere in between- the information in this book will help you physically function better now and throughout your life.

    For centuries they have practiced techniques that allow them to run hundreds of miles without rest and chase down anything from a deer to an Olympic marathoner while enjoying every mile of it. Their superhuman talent is matched by uncanny health and serenity, leaving the Tarahumara immune to the diseases and strife that plague modern existence. With the help of Caballo Blanco, a mysterious loner who lives among the tribe, the author was able not only to uncover the secrets of the Tarahumara but also to find his own inner ultra-athlete, as he trained for the challenge of a lifetime: a fifty-mile race through the heart of Tarahumara country pitting the tribe against an odd band of Americans, including a star ultramarathoner, a beautiful young surfer, and a barefoot wonder.With a sharp wit and wild exuberance, McDougall takes us from the high-tech science labs at Harvard to the sun-baked valleys and freezing peaks across North America, where ever-growing numbers of ultrarunners are pushing their bodies to the limit, and, finally, to the climactic race in the Copper Canyons. Born to Run is that rare book that will not only engage your mind but inspire your body when you realize that the secret to happiness is right at your feet, and that you, indeed all of us, were born to run.

    John had no special genetic gifts and no interest in drugging up; plus, he had to keep the training routine and the accompanying diet very simple as well as extremely effective. Enter SUPER SQUATS, and six weeks later, the 150-pound, somewhat shaky version of John Doe had been replaced by a 180-pound fire breather who knew he could walk through walls, because he'd just done it. SUPER SQUATS is the definitive book on the classic 20-rep squat routine . . . it's been around for almost 75 years and it's the system that turns scarecrows into musclemen. Whether you're trying to outgrow your size small shirts or are hunting for a win at World's Strongest Man, here's the winning recipe when it comes to bulking up. 112 pp.

     The 30 Day Abs Challenge focuses on the fundamentals of power generation and core stability without the use of any equipment. These core based workouts strengthen your entire midline and core for an overall increase in any athletic performance. As a result this program will help you develop a nice set of abs. This book provides 30 days of abdominally focused workouts that can be performed by themselves or in conjunction to your daily workout routine for advance users.

    Kick-start your metabolism into high gear with Bob Greene's revolutionary new exercise and health program!

    Ideal for runners, personal trainers, coaches, and students, The Complete Running and Marathon Book features detailed anatomical artworks, user friendly step-by-step sequences, advice on optimum techniques and injury prevention, as well as guidance on running psychology.

    The 100 Workouts Book is for everyone who wants to stay active, get fit, build muscle tone and/or shed extra weight in the home environment without acquiring any extra equipment. Be in complete control of your fitness. No more worrying about the right equipment, the right attire, finding a gym, or finding the space or time to exercise. The 100 no-equipment fitness routines in this jumbo A4-size workout book will let you:Exercise on your terms Get fit with the time you have Have fun while getting fitter Stop worrying about the gym culture Find a routine to do whether you are an absolute beginner or someone already fit Different workouts will ensure that your muscles don't get used to the same regime, giving you more in return, and also help you stay active and not get bored with the same routine. Some of the workouts are more challenging and some are easier than others so you will never get bored. All have three different levels you can try them at, so there is always something to aim for.Easy-to-follow visual routines guide you through the workout, as you go from one exercise to the next, in an easier fashion than in a video. Just follow the routine and have fun! You don't have to work through the entire book; you can pick the workouts you like most or randomly select one and make it a workout of the day. Ideally you want to do 3-4 workouts per week.