As Michael Curtis indicates in his introduction to this edition. Public Opinion qualifies as a classic by virtue of its systematic brilliance and literary grace. The work is divided into eight parts, covering such varied issues as stereotypes, image making, and organized intelligence. The study begins with an analysis of "the world outside and the pictures in our heads, " a leitmotif that starts with issues of censorship and privacy, speed, words, and clarity, and ends with a careful survey of the modern newspaper. The work is a showcase for Lippmann's vast erudition. He easily integrated the historical, psychological, and philosophical literature of his day, and in every instance showed how relevant intellectual formations were to the ordinary operations of everyday life. Public Opinion is of enduring significance for communications scholars, historians, sociologists, and political scientists.

    Feynman's contributions to twentieth-century physics, but few realize how engaged he was with the world around him -- how deeply and thoughtfully he considered the religious, political, and social issues of his day. Now, a wonderful book -- based on a previously unpublished, three-part public lecture he gave at the University of Washington in 1963 -- shows us this other side of Feynman, as he expounds on the inherent conflict between science and religion, people's distrust of politicians, and our universal fascination with flying saucers, faith healing, and mental telepathy. Here we see Feynman in top form: nearly bursting into a Navajo war chant, then pressing for an overhaul of the English language (if you want to know why Johnny can't read, just look at the spelling of "friend"); and, finally, ruminating on the death of his first wife from tuberculosis. This is quintessential Feynman -- reflective, amusing, and ever enlightening.

    . . Stein develops the cartographical metaphor of the title by beginning with the "surface" (ego) of the psyche and exploring successively more complex areas, including complexes, libido thoery, shadow, "anima/us," the self, individuation, and synchronicity. The map soon resembles the multidisciplinary chart of a solar system more than it does a flat map. In each subject area, Stein draws heavily on papers that Jung wrote late in his life, but he sets these in the context of Jung's earlier developing thought. This method allows the author to demonstrate the interconnectedness and coherence of Jung's mature work. -- Choice, 10/15/98Stein could just as aptly have named his introductory guide "Jung's Art of the Soul," for the course the founder of analytical psychology charted also has the intuitive sweep of an artist on an inner journey integrated within a systematic framework of techniques. Though acknowledging Jung's creative, intuitive approach to fathoming the mysteries of the individual and collective human psyche, the author presents a solid case for the basic coherency and empirical underpinnings of the great psychoanalyst's theory-counter to those who viewed him as more of a mystic or philosopher who espoused: "As within, so without." Territory consciously omitted from this psychic map concern his analytic practice and interpretation of culture, history, and religion. Organized like a graduate thesis, all the major concepts that evolved over Jung's lengthy career are lucidly summarized with some contextual details: ego-consciousness, complexes, libido theory, archetypes, persona/shadow, anima/animus, the self, individuation, and synchronicity. While this presentation is eminently more accessible than most Jungian texts-and Stein does preface it with personal remarks about his long-time attraction to Jung-those who seek a sense of Jung's own voice and personal development in his quest for answers to many of life's enigmas will have their appetites whet to explore further. -- From Independent Publisher

    She invites us to explore the paradoxical union of domesticity and sexual desire, and explains what it takes to bring lust home.In her 20 years of clinical experience, Perel has treated hundreds of couples whose home lives are empty of passion. They describe relationships that are open and loving, yet sexually dull. What is going on?In this explosively original book, Perel explains that our cultural penchant for equality, togetherness, and absolute candor is antithetical to erotic desire for both men and women. Sexual excitement doesn't always play by the rules of good citizenship. It is politically incorrect. It thrives on power plays, unfair advantages, and the space between self and other. More exciting, playful, even poetic sex is possible, but first we must kick egalitarian ideals and emotional housekeeping out of our bedrooms.While Mating in Captivity shows why the domestic realm can feel like a cage, Perel's take on bedroom dynamics promises to liberate, enchant, and provoke. Flinging the doors open on erotic life and domesticity, she invites us to put the "X" back in sex.©2006 Esther Perel (P)2006 HarperCollins Publishers

    Those who manipulate this unseen mechanism of society constitute an invisible government which is the true ruling power of our country.”—Edward Bernays, PropagandaA seminal and controversial figure in the history of political thought and public relations, Edward Bernays (1891–1995), pioneered the scientific technique of shaping and manipulating public opinion, which he famously dubbed “engineering of consent.” During World War I, he was an integral part of the U.S. Committee on Public Information (CPI), a powerful propaganda apparatus that was mobilized to package, advertise and sell the war to the American people as one that would “Make the World Safe for Democracy.” The CPI would become the blueprint in which marketing strategies for future wars would be based upon.Bernays applied the techniques he had learned in the CPI and, incorporating some of the ideas of Walter Lipmann, became an outspoken proponent of propaganda as a tool for democratic and corporate manipulation of the population. His 1928 bombshell Propaganda lays out his eerily prescient vision for using propaganda to regiment the collective mind in a variety of areas, including government, politics, art, science and education. To read this book today is to frightfully comprehend what our contemporary institutions of government and business have become in regards to organized manipulation of the masses.This is the first reprint of Propaganda in over 30 years and features an introduction by Mark Crispin Miller, author of The Bush Dyslexicon: Observations on a National Disorder.

    In Quirkology, he navigates the backwaters of human behavior, discovering the tell-tale signs that give away a liar, the secret science behind speed-dating and personal ads, and what a person's sense of humor reveals about the innermost workings of their mind- all along paying tribute to others who have carried out similarly weird and wonderful work. Wiseman's research has involved secretly observing people as they go about their daily business, conducting unusual experiments in art exhibitions and music concerts, and even staging fake seances in allegedly haunted buildings. With thousands of research subjects from all over the world, including enamored couples, unwitting pedestrians, and guileless dinner guests, Wiseman presents a fun, clever, and unexpected picture of the human mind.

    When it comes to markets, the first deadly sin is greed. In this New York Times bestseller, Michael Lewis is our jungle guide through five of the most violent and costly upheavals in recent financial history. With his trademark humor and brilliant anecdotes, Lewis paints the mood and market factors leading up to each event, weaves contemporary accounts to show what people thought was happening at the time, and, with the luxury of hindsight, analyzes what actually happened and what we should have learned from experience. .

    Are we as shallow as we look? Many around the world see us as the great bimbos. Sure, Americans work hard and are energetic, but that is because we are money-hungry and don't know how to relax. But if you probe deeper, you find that we behave the way we do because we live under the spell of paradise. We are the inheritors of a sense of limitless possibilities, raised to think in the future tense and to strive toward the happiness we naturally accept. On Paradise Drive, at once serious and comic, describes this distinct American future-mindedness that shapes our personalities and underlies our beliefs.

    Certainly a landmark in the history of psychoanalysis."--Kenneth RexrothThis volume features two profound essays by one of the English language's most famous and controversial authors. D. H. Lawrence wrote Psychoanalysis and the Unconscious and Fantasia of the Unconscious in the early 1920s, during his most productive period. Initially intended as a response to psychoanalytic criticism of his novel Sons and Lovers, these works progressed into a counterproposal to the Freudian psychoanalytic theory of the unconscious and the incest motive. They also voice Lawrence's concepts of education, marriage, and social and political action."This pseudo-philosophy of mine," explained Lawrence, "was deduced from the novels and poems, not the reverse. The absolute need one has for some sort of satisfactory mental attitude towards oneself and things in general makes one try to abstract some definite conclusions from one's experiences as a writer and as a man." With these two essays, the author articulates his insights into the mental struggle to rationalize and reconcile the polarity that exists between emotional and intellectual identities. Critical to understanding Lawrence's other works, they offer a bold synthesis of literary theory and criticism of Freudian psychology.

    This book explores the realm of human behavior in social situations and the way that we appear to others. Dr. Goffman uses the metaphor of theatrical performance as a framework. Each person in everyday social intercourse presents himself and his activity to others, attempts to guide and control the impressions they form of him, and employs certain techniques in order to sustain his performance, just as an actor presents a character to an audience. The discussions of these social techniques offered here are based upon detailed research and observation of social customs in many regions.

    Senator S. I. Hayakawa discusses the role of language in human life, the many functions of language, and how language—sometimes without our knowing—shapes our thinking in this engaging and highly respected book. Provocative and erudite, it examines the relationship between language and racial and religious prejudice; the nature and dangers of advertising from a linguistic point of view; and, in an additional chapter called “The Empty Eye,” the content, form, and hidden message of television, from situation comedies to news coverage to political advertising.

    One hundred crystal-clear articles explore the Law Code of Hammurabi, the Renaissance, the American Revolution, World War II, and much, much more, bringing the events and people of history to life.As part of DK's award-winning Big Ideas Simply Explained series, The History Book uses infographics and images to explain key ideas and themes. Biographies of key leaders, thinkers, and warriors, from Julius Caesar to Barack Obama, offer insight into their lives and further historical insight into these world-changing episodes.The History Book makes the past 4,000 years of history accessible and provides enlightenment on the forces that shaped the world as we know it today, for students and history buffs alike.Series Overview: Big Ideas Simply Explained series uses creative design and innovative graphics, along with straightforward and engaging writing, to make complex subjects easier to understand. These award-winning books provide just the information needed for students, families, or anyone interested in concise, thought-provoking refreshers on a single subject.Reviews:"[The Big Ideas Simply Explained books] are beautifully illustrated with shadow-like cartoons that break down even the most difficult concepts so they are easier to grasp. These step-by-step diagrams are an incredibly clever learning device to include, especially for visual learners." - Examiner.com"The visual layout promotes browsing with illustrations, pull quotes, and simple mind maps to explain concepts quickly." - Library Journal"Accessible guide to the great thinkers." - School Library Journal"Clever and engaging." - Booklist

    Schott's Original Miscellany

    Whether she’s responding to cheaters or loners, lovers or haters, the depressed or the down-and-out, Havrilesky writes with equal parts grace, humor, and compassion to remind you that even in your darkest moments you’re not alone.

    We know, for example, that there are a few core truths to science of happiness. We know that being kind and altruistic makes us happy, that turning off devices, talking to people, forging relationships, living with meaning and delving into the concerns of others offer our best chance at achieving happiness. But how do we retain happiness? It often slips out of our hands as quickly as we find it. So, when we are exposed to, or learn, good things, how do we continue to burn with them?And more than that, when our world goes dark, when we're overwhelmed by illness or heartbreak, loss or pain, how do we survive, stay alive or even bloom? In the muck and grit of a daily existence full of disappointments and a disturbing lack of control over many of the things that matter most - finite relationships, fragile health, fraying economies, a planet in peril - how do we find, nurture and carry our own inner, living light - a light to ward off the darkness?Absorbing, achingly beautiful, inspiring and deeply moving, Julia Baird has written exactly the book we need for these times.