Single Variable Calculus


James Stewart - 1991
    Stewart's Calculus is successful throughout the world because he explains the material in a way that makes sense to a wide variety of readers. His explanations make ideas come alive, and his problems challenge, to reveal the beauty of calculus. Stewart's examples stand out because they are not just models for problem solving or a means of demonstrating techniques--they also encourage readers to develp an analytic view of the subject. This edition includes new problems, examples, and projects.

A World without Cancer: The Making of a New Cure and the Real Promise of Prevention


Margaret I. Cuomo - 2012
    Margaret I. Cuomo is inspired to seek out new strategies for waging a smarter war on cancer.This year, about 1.6 million new cases of cancer will be diagnosed and more than 1,500 people will die "per day." We've been asked to accept the disappointing strategy to "manage cancer as a chronic disease." We've allowed pharmaceutical companies to position cancer drugs that extend life by just weeks and may cost $100,000 for a single course of treatment as breakthroughs. Where is the bold leadership that will transform our system from treatment to prevention? Have we forgotten the mission of the National Cancer Act of 1971 to "conquer cancer"?Through an analysis of more than 40 years of medical evidence and interviews with the top cancer researchers, drug company executives, and health policy advisers, Dr. Cuomo reveals intriguing answers to these questions. She shows us how all cancer stakeholders--the pharmaceutical industry, the government, physicians, and concerned Americans--can change the way we view and fight cancer in this country.

King Larry: The Life and Ruins of a Billionaire Genius


James D. Scurlock - 2012
    Now, James Scurlock engages, educates, and entertains readers with the captivating story of DHL co-founder and billionaire Larry Hillblom.King Larry begins with an early biography of Larry Lee Hillblom, a mercurial young man who grew up on a peach farm outside of Fresno, California. Hillblom co-founded DHL in 1969 (three years before FedEx), and it became the fastest-growing corporation in history. Hillblom’s expatriate life began in 1981, when he retreated to a small tax haven in the Western Pacific. There he led the resistance to American meddling in the Marianas Islands. Hillblom’s voracious appetite for underage prostitutes is another facet of his unusual story. In 1995, Hillblom’s amoral, thrill-seeking nature caught up to him when his seaplane disappeared off the coast of Anatahan, leaving behind an estate worth billions. Weeks later, five impoverished women and their attorneys came forward to challenge Hillblom’s will in a legal battle for his fortunes that continues to this day. Meticulously researched and thoroughly engaging, King Larry will satisfy fans of such bestsellers as Confessions of an Economic Hit Man and The Accidental Billionaires .

The Science of Marketing: When to Tweet, What to Post, How to Blog, and Other Proven Strategies


Dan Zarrella - 2012
    It uses a combination of marketing, statistical, and psychological research to explain why and, more importantly, how, companies should adapt marketing strategies such as blogging, social media, email marketing, and webinars to achieve maximium results.The book contradicts what the author calls the "unicorns and rainbows" strategy that simply encourages companies to love their customers and hug their followers. Instead, the book offers more substantial, proven tactics and tips gathered through scientific research and techniques.Lists what time of day and what day of the week the most retweets occur Explains why weekends are best for Facebook sharing, which blog posts lead to comments, why early mornings are best for emails, and how to blog to acquire links Describes how to avoid crowding your content The Science of Marketing provides the research and tools to help you make a stronger impact in the digital marketing space.

Cancer and the New Biology of Water


Thomas Cowan - 2019
    The research establishment was trumpeting the discovery of oncogenes, the genes that supposedly cause cancer. As soon as we identified them and treated cancer patients accordingly, cancer would become a thing of the past.Fifty years later it’s clear that the War on Cancer has failed—despite what the cancer industry wants us to believe. New diagnoses have continued to climb; one in three people in the United States can now expect to battle cancer during their lifetime. For the majority of common cancers, the search for oncogenes has not changed the treatment: We’re still treating with the same old triad of removing (surgery), burning out (radiation), or poisoning (chemotherapy).In Cancer and the New Biology of Water, Thomas Cowan, MD, argues that this failure was inevitable because the oncogene theory is incorrect—or at least incomplete—and based on a flawed concept of biology in which DNA controls our cellular function and therefore our health. Instead, Dr. Cowan tells us, the somatic mutations seen in cancer cells are the result of a cellular deterioration that has little to do with oncogenes, DNA, or even the nucleus. The root cause is metabolic dysfunction that deteriorates the structured water that forms the basis of cytoplasmic—and therefore, cellular—health.Despite mainstream medicine’s failure to bring an end to suffering or deliver on its promises, it remains illegal for physicians to prescribe anything other than the “standard of care” for their cancer patients—no matter how dangerous and ineffective that standard may be—and despite the fact that gentler, more effective, and more promising treatments exist. While Dr. Cowan acknowledges that all of these treatments need more research, Cancer and the New Biology of Water is an impassioned plea from a long-time physician that these promising treatments merit our attention and research dollars and that patients have the right to information, options, and medical freedom in matters of their own life and death.

Little Nemo's Wild Sleigh Ride


Roland Urbanek - 2011
    This is one of the three fantastic stories told in ‘Little Nemo’s Christmas Adventure’. Enjoy this exciting tale along with over 30 illustrations based on the classic comic strip originally created by Winsor McCay.

Worried Sick: A Prescription for Health in an Overtreated America


Nortin M. Hadler - 2008
    Although necessary health care should be available to all who need it, he says, the current health-care debate assumes that everyone requires massive amounts of expensive care to stay healthy. Hadler urges that before we commit to paying for whatever pharmaceutical companies and the medical establishment tell us we need, American consumers need to adopt an attitude of skepticism and arm themselves with enough information to make some of their own decisions about what care is truly necessary. Each chapter of Worried Sick is an object lesson regarding the uses and abuses of a particular type of treatment, such as mammography, colorectal screening, statin drugs, or coronary stents. For consumers and medical professionals interested in understanding the scientific basis for Hadler's arguments, each topical chapter has an accompanying source chapter in which Hadler discusses the medical literature and studies that inform his critique. According to Hadler, a major stumbling block to rational health-care policy in the United States is contention over the very concept of what constitutes good health. By learning to distinguish good medical advice from persuasive medical marketing, consumers can make better decisions about their personal health and use that wisdom to inform their perspectives on health-policy issues.

Dangerous Doses: How Counterfeiters Are Contaminating America's Drug Supply


Katherine Eban - 2005
    But by this point in her startling book, Dangerous Doses, readers are already on a first-name basis with the five investigators involved in breaking the case. These five -- drug inspectors, Miami detectives, and a former cop -- had marshaled their forces to protect Floridians from adulterated, expired, or mishandled prescription drugs, and Eban spent two and a half years with them, weaving together her story of drug supply corruption, not merely in Florida but throughout the nation.Americans spend nearly $216 billion to fill over 3 billion prescriptions a year, and most believe that what they ingest, inject, or apply topically travels from the drug maker to their pharmacy through pristine labs and warehouses filled with men in white coats. But Eban discovered a different route, one driven by middlemen: wholesalers who sell diverted, degraded, and expired medicine traded by felons and accompanied by falsified paperwork. The truth is chilling and complex, but Eban's intelligent writing, careful plotting, and dogged reporting make for a suspenseful and shocking read, and she offers a battle-ready road map for combating the problem, including excellent practical advice for consumers. (Fall 2005 Selection)

Fitzpatrick's Color Atlas and Synopsis of Clinical Dermatology


Klaus Wolff - 2005
    The illustrations provide some of the best quality and most varied examples of skin conditions important to any health care pforessional dealing with skin problems.

Thinking in CSS


Aravind Shenoy - 2014
    Instead of wandering through loads of theory, we will understand CSS more practically so that we can design a webpage using CSS. We have used Notepad for the examples in this book. Alternatively, you can also use Notepad++ or any advanced editor. All that you need to do is copy the code and paste it into Notepad. Upon execution, you will get the output as depicted in the screenshots. Screenshots are provided for each sample code. Coding gets better with practice. The examples in this book are compatible with almost every browser. Instead of using the verbatim code, you can modify the code and see the change in the output, thereby understanding the subtle nuances of CSS. By the end of the book, with practice, you can achieve better things and get more acquainted with CSS.

F#ck Content Marketing: Focus on Content Experience to Drive Demand, Revenue & Relationships


Randy Frisch - 2019
    Truly effective companies (and marketers) create content experiences, drawing the customer into an immersive infinite scroll that mirrors the consumer experience of Netflix, Spotify, and other billion-dollar brands.Randy Frisch will push you to rethink how you approach content for complex buyer journeys. The current mindset is all about volume-the more content created, the better. But the reality is that almost 70 percent of content created within an organization is never used, and there's little point investing in content marketing if you're not leveraging the assets you create.In this book, Frisch unpacks the Content Experience Framework, arming your organization to deliver personalized experiences that leverage your content to engage your audiences at scale-as well as identify and ramp up the key players in your organization who need to own this process.

You Can't Send a Duck to Eagle School: And Other Simple Truths of Leadership


Mac Anderson - 2007
    And whatever skills are needed to do the job can be taught and honed into expertise. But no matter how great a manager you are, there are some things you cannot teach: desire, personality and drive.In You Can't Send a Duck to Eagle School, Mac Anderson shares his best lessons learned from more than forty years of leadership experience in a fresh and engaging way. You'll learn how to hire great people, communicate with your team, and create a culture that's successful — and fun. A great resource for any leader, this is one of the best leadership books out there that provides the simple truths of managing teams in a quick, one-hour read. Read it today and put it into action tomorrow.Looking for a team gift, employee gift, or thank you gift for coworkers? You Can't Send a Duck to Eagle School is a great way to say thanks for a job well done, while inspiring your coworkers to develop their own leadership skills.

Our Daily Meds: How the Pharmaceutical Companies Transformed Themselves Into Slick Marketing Machines and Hooked the Nation on Prescription Drugs


Melody Petersen - 2008
    They pitch drugs with video games and soft cuddly toys for children; promote them in churches and subways, at NASCAR races and state fairs. They've become experts at promoting fear of disease, just so they can sell us hope. No question: drugs can save lives. But the relentless marketing that has enriched corporate executives and sent stock prices soaring has come with a dark side. Prescription pills taken as directed by physicians are estimated to kill one American every five minutes. And that figure doesn't reflect the damage done as the overmedicated take to the roads. "Our Daily Meds "connects the dots for the first time to show how corporate salesmanship has triumphed over science inside the biggest pharmaceutical companies and, in turn, how this promotion driven industry has taken over the practice of medicine and is changing American life. It is an ageless story of the battle between good and evil, with potentially life-changing consequences for everyone, not just the 65 percent of Americans who unscrew a prescription cap every day. An industry with the promise to help so many is now leaving a legacy of needless harm. Melody Petersen covered the pharmaceutical beat for "The New York Times "for four years. In 1997, her investigative reporting won a Gerald Loeb Award, one of the highest honors in business journalism. She lives with her husband in Los Angeles. A Finalist for the Helen Bernstein Book Award for Excellence in Journalism

Winning with Accountability: The Secret Language of High-Performing Organizations


Henry J. Evans - 2008
    It is that simple. For over 10 years, Henry Evans has worked with hundreds of organizations around the world, teaching and building accountability. This book offers that same guidance to you, your colleagues and your team to reach new levels of excellence and success. In Winning with Accountability, Henry offers a step-by-step guide to help any organization improve performance by creating a culture of accountability. The strategies in this book are simple, easy to implement...and the results are immediate! It should be required reading for every member of every team. Read, enjoy, and win with accountability!

Churchill: A Study in Greatness


Geoffrey Best - 2001
    Churchill was already recognized as the most diversely gifted man in British politics before, at the ripe old age of 66, he suddenly emerged as a figure of world importance. Becoming Prime Minister on the very day in 1940 that Hitler invaded France and the Low Countries, he braced the British people to continue fighting and even to counterattack the, up to that point, all-victorious Germans. A clever and confident statesman, with an obvious love for the people he served, for years Churchill's character went unchallenged and his inspiring leadership left him above criticism. Recently, however, his record has come under attack. In Churchill: A Study in Greatness, one of Britain's most distinguished historians makes sense of this extraordinary man, and his long, controversial, colorful, contradictory and heroic career.Geoffrey Best illuminates both his strengths and his weaknesses, looking past the many received versions of Churchill, in a biography that balances the private and the public man and offers a clear insight into what made him truly great.