Book picks similar to
The Bombardier Story: Planes, Trains and Snowmobiles by Larry MacDonald
business
it-wikipedia
non-fiction
nonfiction
I Have the Watch: Becoming a Leader Worth Following
Jon Rennie - 2019
Through seven deployments commanding sailors in the complex and dangerous world of nuclear submarine warfare, Jon Rennie experienced a deep form of leadership. On a sub, there is no escape. No “after work.” No home to commute to. You live and lead side-by-side with the crew, every day. What Rennie didn’t realize was how much his time underwater prepared him to lead global industrial businesses and startups across multiple industries. Becoming a leader worth following begins—and ends—with people. “This book cuts to the heart of the matter of leadership: it’s all about people.” Says Joshua D. Cotton, PhD, Founder and CEO, VetStoreUSA With a special foreword by John Brubaker, Author of Seeds of Success, Rennie lays out a case for becoming a people-centered leader. Leaders have the watch. They are not only accountable for the results of the organization, but they are also responsible for the people who work for them. Leadership is a people business. The actions of a leader will have a deep impact on the lives and careers of the people they are responsible for. Natasha Goldstein, Founder and CEO, The Accountkeepers says, “As the founder of a fast-growing, people-based business, I could not put this book down. Unlike any other book on leadership I’ve read, Jon boils it down to what really matters: how you treat people.” Great leaders know that employees who are respected, appreciated, and are given the chance to grow will go the extra mile for your organization. This book provides real-world leadership wisdom written from a hands-on perspective. If you want to be a more effective leader, this is the one book you should read this year. “Start becoming a better leader today by reading this book.” Says Heather Eason, Founder and CEO, SELECT Power Systems
Over The Top: How The Internet Is (Slowly But Surely) Changing The Television Industry
Alan Wolk - 2015
Given the intricacies of the industry, it's also going to be the most resistant to change. Alan Wolk, an industry veteran and longtime analyst and observer, lays out how the television industry is adapting to the digital era, explaining what's really happening in a tone that will appeal to laypeople and insiders alike. In the first section, Wolk takes us through how the industry works today, focusing on how the various players actually make money and who pays who for what. The next section deals with the changes that are taking place in the industry today–everything from time shifting to binge viewing to cord cutting–and how those changes are starting to create some seismic shifts. In the final section, Wolk reveals his predictions for the future and what the industry will look like in ten years time. Andrew Wallenstein, co-editor-in-chief of Variety says "Alan Wolk is one of the most insightful observers writing about the media business today. There's no better expert to help you navigate the confusing, complicated nexus of TV and the Internet." David Zaslav, President and CEO of Discovery Communications says "Alan Wolk has a deep understanding of the complex nature of television today… this is a fantastic primer of the business and one of the most educated perspectives on the future of our rapidly evolving industry."
Hitting the Sweet Spot: How Consumer Insights Can Inspire Better Marketing and Advertising
Lisa Fortini-Campbell - 2001
Clear and engaging - written by one of the top professionals in consumer insight. The book takes you through the process step by step - from Data to Information to Insight to Inspiration. This book is used worldwide by both students and professionals.
M: Marketing
Dhruv Grewal - 2007
This course is usually the first course taught at the undergraduate level. Marketers understand that even the best products and services will go unsold if they cannot communicate the value to the customer. Understanding this value-based approach is critical for marketing students today, and is at the forefront of this text, setting it apart. This approach is emphasized throughout the text, and demonstrated through the use of the Adding Value boxes found in each chapter. Presents a concise, impactful, and easy to read approach to Principles of Marketing. The text delivers value to both instructor and student through the engaging style and online assignment and assessment options. With monthly updates provided in a newsletter and the dynamic video program, the instructor support provided will bring marketing to life in any class setting.
HTML Fixes for Kindle: Advanced Self Publishing for Kindle Books, or Tips on Tweaking Your App's HTML So Your Ebooks Look Their Best
Aaron Shepard - 2013
Have you ever opened a Kindle book to find that the font started out way too small or way too large? Have you tried to change to a different font while reading and discovered you couldn't? Have you jumped to a new chapter in a Kindle book and seen that the chapter heading lost its formatting? Has a Kindle completely ignored formatting you knew was in the book? According to Amazon, the simplest way to publish your Kindle book is to upload an HTML file you've saved from Microsoft Word or another app. By itself, that method can bring you maybe 80% of the way to a well-formatted, trouble-free ebook. But what about the other 20%? In this follow-up to his bestselling -From Word to Kindle, - Aaron Shepard takes your saved HTML as a starting point and tells how to quickly tweak and tune it to avoid common problems. Assuming no knowledge of HTML, he introduces the basics of the language, then reveals how to use find-and-replace and macros to touch up an entire book in seconds! If you're serious about Kindle publishing and you're technically inclined -- but not a full-fledged geek -- Aaron provides the tips you need to bring your Kindle book to the next level, making it something truly to be proud of. ///////////////////////////////////////////////// Aaron Shepard is a foremost proponent of the new business of profitable self publishing, which he has practiced and helped develop since 1998. He is the author of -Aiming at Amazon, - -POD for Profit, - -Perfect Pages, - and Amazon's #1 and #2 bestselling paid books on Kindle formatting, -From Word to Kindle- and -Pictures on Kindle.- ///////////////////////////////////////////////// CONTENTS Getting Started 1 WORKING WITH HTML HTML and Kindle HTML Export HTML Editing HTML Processing HTML Basics HTML Checking HTML Cleanup HTML Testing 2 HTML FIXES Fixes for Fonts Fixes for Paragraphs Fixes for Headings Fixes for Line Breaking Fixes for Pictures Fixes for Navigation ///////////////////////////////////////////////// SAMPLE Here are some of the things you can accomplish through changes in HTML. * Adjust bookmarks so headings retain proper formatting when jumped to. * Remove settings that stop the user from choosing their own. * Keep fonts from appearing much too small or much too large when the book is opened. * Make sure indents and other spacing stays relative to larger and smaller font sizes. * Avoid line breaks that leave short words dangling at the ends of lines or paragraphs. * Make up for features lost in translation from your word processor, like nonbreaking hyphens. * Stop -ghost hyphens- from appearing in the middle of words. * Keep pages of text from disappearing for some users. * Prevent the Kindle from applying its own defaults in place of your settings.
Twenty-Seven Years in Alaska: True Stories of Adventure in the Alaskan Wilderness
Jennifer Hellings - 2015
From canoe camping next to unnamed lakes, to kayaking in Alaska’s pristine waters, she describes her many encounters with the bears, moose and other animals that make this wilderness their home. With her partner David she helped to build a cabin on a remote piece of property, off the grid and accessible only by boat. Illustrated with the photos she took along the way, her story is sometimes comic, and sometimes tragic, but throughout its pages she speaks with the voice of one who loves nature and the wilderness.
Chunk (Kindle Single)
Brian Donovan - 2015
Chunk follows him along his crazy, overweight journey; from the chubby 10-year old who stole brownies and tricked his parents into thinking he’d lost weight, to the teenage boy who made regular after-school plans to eat entire pies, to the adult man who still hates working out and still loves Cinnabons. It’s a bracingly funny and delightfully uncomfortable collection of essays exploring food, fitness, and the funny things that happen when we try to slim down and grow up. Brian Donovan has written for Late Night with Jimmy Fallon, National Public Radio, and, most recently, ABC’s The Neighbors. His work has also appeared on Chapelle’s Show, Funny or Die, and Off Broadway in New York City. His “Not a Match: My True Tales of Online Dating Disasters” is currently being developed for television. Cover design by Adil Dara.
Life in Strangeways - From Riots to Redemption, My 32 Years Behind Bars
Alan Lord - 2015
He was drawn to trouble like water to a sponge.After experiencing a troubled childhood during which Alan was in and out of children's homes - after being put into care at the tender age of eighteen months old - Alan was a teenager in 1981 when he was sentenced to life in prison for murder during a robbery that had gone badly wrong. He served thirty-two years in various prisons throughout the United Kingdom. This book tells the truth of what goes on behind prison walls and exposes the level of inhumane treatment and brutality that Alan had to endure throughout his thirty-two year journey, during which he never stopped standing up for human rights.Fighting against the degrading prison system of the late twentieth century, Alan helped change the historical humiliating slop out and weekly shower that hundreds of thousands of prisoners had to adhere to throughout the centuries. The battle came at a cost though as it meant more time behind bars, time spent mainly in the segregation unit.Powerfully detailing the way prisoners are treated on a daily basis, Life in Strangeways is a gripping tale that will change the perception of Alan Lord: convicted murderer and riot leader.
Black Knight: Ritchie Blackmore
Jerry Bloom - 2006
Dubbed the 'man in black', guitarist Ritchie Blackmore found fame with Seventies rock giants Deep Purple, then walked away from them to create Rainbow, only to abandon them and form another band in 1997 - Blackmore's Night.
Zombie Economics: A Guide to Personal Finance
Lisa Desjardins - 2011
It's compelling, it's straightforward, and it can change your life. Zombie Economics is for anyone in the midst of financial uncertainty, a place where carelessness and timidity will cost you. From the creeping spread of unpaid bills to the lumbering advance of creditors, Zombie Economics confronts the biggest threats to your personal economy, takes aim, and then takes them down. Specific chapters include: A Basement Full of Ammo Saving yourself by saving money They'll Eat the Fat Ones First Using fitness as a financial asset Shooting Dad in the Head Ending your relationships with the financially infected With simple, easy-to-use techniques for identifying-and eliminating-your financial weak spots, Zombie Economics turns victims into survivors. Watch a Video"
Nightmare in Jonestown: Cult of Death (Singles Classic)
Time Inc. - 2016
December 4, 1978.In an appalling demonstration of the way in which a charismatic leader can bend the minds of his followers with a devilish blend of professed altruism and psychological tyranny, some 900 members of the California-based Peoples Temple died in a self-imposed ritual of mass suicide and murder.The followers of the Rev. Jim Jones, 47, a once respected Indianaborn humanitarian who degenerated into egomania and paranoia, had first ambushed a party of visiting Americans, killing California Congressman Leo Ryan, 53, three newsmen and one defector from their heavily guarded colony at Jones-town. Then, exhorted by their leader, intimidated by armed guards and lulled with sedatives and painkillers, parents and nurses used syringes to squirt a concoction of potassium cyanide and potassium chloride onto the tongues of babies. The adults and older children picked up paper cups and sipped the same deadly poison sweetened by purple Kool-Aid.This story is part of the TIME Classic Coverage Collection from Time Inc. This is a reproduction of a story that appeared in the December 4, 1978 issue of TIME magazine. Time Inc. is one of the world’s most influential media companies – home to 90 iconic brands like People, Sports Illustrated, Time, InStyle, Real Simple, Food & Wine, and Fortune. The Spotlight Stories in this collection aim to provide you with a quick read on a single subject, highlighting our readers’ most popular stories and featuring great reporting from our Time Inc. journalists.
Guinea Pigs: The Essential Guide To Ownership, Care, & Training For Your Pet
Kate H. Pellham - 2015
Pellham **Do you own a guinea pig but don’t know the first thing about how to take proper care of it? Are you considering getting one but want to make sure it’s really the best decision for you? Whatever your situation, this book will teach you everything you need to know to make sure you are making the best possible decisions.Taking care of any pet can be a huge responsibility. That’s why it is so important to do your research and really know what you are getting yourself into before you actually commit to owning any pet. Guinea pigs are no exception to this rule. While they are becoming increasingly more common as household pets, guinea pigs are still somewhat exotic and, as a result, most people don’t really know much about exactly what they need.That’s exactly where this book comes in. If you’ve been browsing the animal shelter or pet websites and can’t resist the adorable furry face of those guinea pigs you’ve seen, read this book before you make an impulse decision you might regret.Learn about:•The 10 different breeds of guinea pig you can own as a pet•The pros & cons of owning a pet guinea pig•The supplies you’ll need to provide a proper home for your new pet (and a rough estimate of how much it will cost)•The basic care you will need to provide for your guinea pig•How to train your guinea pig to do cool & useful tricks•A brief overview of how to breed your pet guinea pig and sell the offspringSo get this book and decide if this adorable little creature is the right addition to your home and then learn how you can be the best guinea pig parent there ever was!>>Purchase or Download This Book Today, Available on Kindle & in Print. <<
Seeking Our Eagle
Karen Charlton - 2012
Written with honesty and humour, this factual book shows how the Charltons shook their family tree until a Regency convict fell out.'Seeking Our Eagle' takes us on a fascinating journey back through three hundred years and the turbulent lives of seven generations of their family. Illustrated with poignant photographs, it shows how the Charltons first became interested in genealogy and gradually uncovered their history. The author reveals how she eventually stumbled across the Northumbrian skeleton in their closet, researched his sorry tale of injustice and turned it into a novel. Illuminating the importance of family in all our lives, 'Seeking our Eagle' is an entertaining and informative read for anyone interested in genealogical research or social history, and for those writing historical fiction.
Without Hope: A Childhood Ruined by the Man she should Trust the Most
Barbara Naughton - 2010
Also for kicks, he took his children out on to the lake and held them under until they were gasping for their lives.
He sexually assaulted Barbara from a young age, often when the rest of the family were in the house. He repeatedly threatened to kill her, and made two very serious attempts. During the final attempt, as he was raping and choking her, Barbara made a vow - if she survived, she would come forward and get justice against her father ...
Without Hope is a powerful and inspiring true story of a girl who finally found the inner strength to escape her brutal childhood.
Planet Earth Strangest Places: Fun Facts and Pictures for Kids
Speedy Publishing - 2015
This will let children know that there is a world out there they do not even know about. This will also make children wonder what goes on in these strange places. Some children will even develop the goal to visit some of these places when they get older. Most children do not know that there are strange places all over the earth.