Book picks similar to
The Reputation Playbook: A Winning Formula to Help Ceos Protect Corporate Reputation in the Digital Economy by Jennifer Janson
business
sales-marketing
business-competitive-advantage
knit-business
Bless You Boys: Diary of the Detroit Tigers' 1984 Season
Sparky Anderson - 1984
Sparky Anderson, the Tigers' colorful manager and 1984 American League Manager of the Year, tells all in this, his day-by-day diary of the making of a championship ball club.
Schiit Happened: The Story of the World's Most Improbable Start-Up
Jason Stoddard - 2014
From afar, it looks like they did it with ease...but the truth is much more complicated."--InnerFidelityFor everyone who didn't win the venture capital lottery,or everyone who wasn't born with a trust fund,for everyone who doesn't have rich relatives...This is the story of how real start-ups work. This is how to turn a dream into a multimillion dollar business—without selling out, without spending a mint on marketing, and without losing your sense of humor.Meet Schiit Audio, a company born in a garage that went on to change the face of high-end personal audio—challenging the idea that everything must be made in China, rejecting old ideas about advertising and social awareness, and forging our own unforgettable brand. This is our (improbable) story.Here’s to your own stories—and your success!
Principles of Marketing
Philip Kotler - 1980
The 11th edition of this text continues to build on four major marketing themes: building and managing profitable customer relationships, building and managing strong brands to create brand equity, harnessing new marketing technologies in the digital age, and marketing in a socially responsible way around the globe.
Marketing In Less Than 1000 Words (Reactor15 Briefings)
Rob Burns - 2012
In under 1000 words we explain the major principles of successful marketing - the absolute most important things you must understand to market your business successfully and find more customers. Each chapter is less than 70 words long. This is a book so short that everybody can make the time to read it.
Tell Your Time: How To Manage Your Schedule So You Can Live Free
Amy Lynn Andrews - 2011
A book about time management shouldn't take long to read and implement. There shouldn't be a lot of fluff and filler. This one is specifically designed to help you identify what's most important in your life, set meaningful goals and develop a workable schedule so nothing of value falls through the cracks...all within a few hours.
Do Fly: Find Your Way. Make a Living. Be Your Best Self
Gavin Strange - 2016
Sounds simple, doesn't it? But the reality can be quite different. Whether you're just starting out or simply ready to head in a new direction, you're going to need some help turning your natural skills into success-seeking missiles of radness.On hand is Gavin Strange, a creative working by night under the name of JamFactory and, by day, at Aardman Animations – the Academy Award-winning studio behind Wallace & Gromit and Shaun the Sheep.With advice, encouragement and a reminder that life's too short to not pursue your passion, whatever your age or position – from school leaver or graduate just starting out to CEO ready to head in a new direction, Do Fly will inspire you to:Change your perspective and revamp your mindsetDevelop creative side projectsStay optimistic and resilientDiscover skills and passions you never knew you had!Do Fly is your all-in-one guide, ticket and passport to a new destination. Are you ready for take off?
Little Old Dog Sanctuary - Happily Ever After
Hope Morgan - 2014
They only accept dogs from high kill, rural shelters. There are thousands of sad books about animal cruelty, abuse and abandonment culminating with an emphasis on blame, shame and guilt. This is not one of those books. Find out why. Read it today. “Dog lovers, this is a great book and one you will enjoy.” – Mile High Dog Magazine
Confessions of an Air Ambulance Doctor
Tony Bleetman - 2013
The first of its kind to carry doctors and surgeons who can take the hospital to the patient. Drug addicts, lorry crashes, open-heart surgery, stab wounds, headless chickens, mating llamas, and strip routines - it's all in a day's work for emergency doctor Tony Bleetman and his team.Whether they are landing in the middle of the M1 or at a maximum security jail, Tony and his crew Helimed 999 are the first on the scene in the most critical of emergencies.This gripping read will make you laugh, cry and marvel at the wonders of life (and death) in equal measure.
It's Your Move: My Million Dollar Method for Taking Risks with Confidence and Succeeding at Work and Life
Josh Altman - 2015
He worked for it. He figured it out. He failed. He learned. He wrote his own script.The key to his success? Confidence—informed, intelligent, calculated confidence. Calculated confidence means training yourself in your chosen field, knowing it so well that you can trust your gut instincts to guide you towards the best possible option. When key opportunities present themselves, you are ready to seize them.In It’s Your Move, one of the stars of Bravo’s hit TV series Million Dollar Listing Los Angeles shares invaluable and street-smart strategies for how to build your confidence, establish your reputation, master the knowledge you need to succeed, take the right risks, and course correct when you make a mistake. Drawing on his experiences negotiating multi-million dollar deals and offering impeccable service to his celebrity and high-profile clients, Altman shows you all the right moves to help you become better, stronger and more effective—whatever your profession or ambitions.
Crime Squad: Life and Death on London's Front Line
Mike Pannett - 2016
“Crime Squad takes readers on an unforgettable ride as Mike, an innocent lad from the Yorkshire Dales, learns to grow up fast and stay alive on the mean streets of London.” Weebly “A great read… gave a great feel of policing in the 80's and 90's in London, particularly with the change in drug culture and guns.” Netgalley “Well-written and informative, giving an insight into the workings of the police force in London in 1980s. Recommended.” Wendy Rhodes - Reviewer “A rollercoaster read of life on the front line.” Sir Hugh Orde OBE QPM “An accurate and fascinating picture of police work at the sharp end.” Detective Superintendent John Jones (rtd) “Gripping from first to last.” Andy Trotter OBE QPM London 1988: PC Mike Pannett, fresh out of training school, had suspected life in the Metropolitan Police was going to be a bit different from rural North Yorkshire, but the 23-year-old had no idea by just how much. Sent south of the river to Battersea, then top of London’s crime league tables, Mike was thrown straight into the deep end – during his first drugs raid he ended up staring down the wrong end of a double-barrelled shotgun. Mike’s arrival in London coincided with the explosion in crack cocaine use. In the early 1990s, Yardies – criminal gangs from Jamaica and the USA - flooded into the capital, starting in Battersea, where they brought all manner of guns with them, along with a live-fast die-young attitude. Rivals were ruthlessly eliminated and whole neighbourhoods fell under the control of drug gangs. Mike and his police colleagues fought back with extraordinary valour and inventiveness and with the support of the local community they started to turn the tide – but then came the unthinkable crime: the murder in 1993 of PC Patrick Dunne, one of Mike’s colleagues, by Gary Nelson, aka ‘Tyson’, a criminal the national press described as ‘the most dangerous man ever to walk to the streets of Britain.’ Mike was drawn into the long and exceptionally dangerous hunt for Nelson that would go on to cost the life of another police officer. Crime Squad takes readers on an unforgettable ride as Mike, an innocent lad from the Yorkshire Dales, learns to grow up fast and stay alive on the mean streets of London.
The Radical Leap Re-Energized: Doing What You Love in the Service of People Who Love What You Do
Steve Farber - 2011
It's a novel told in Steve Farber's humorous, poignant, and original voice that takes the reader on a deep exploration of the qualities and practices of real, or Extreme Leadership, and how to apply them in daily life. Part One, The Radical Leap, explores the leadership elements of Love, Energy, Audacity, and Proof; Part Two, The Radical Edge, takes the discussion deeper into innovation, personal clarity and guidelines for changing the world. It sets a new standard for what it means to really lead in today's business world and beyond. Rejuvenate and revitalize with Farber’s amazing The Radical Leap Re-Energized. It is timeless, universal, and extremely useful—and it will catapult you to success!” –Marshall Goldsmith – author of the New York Times bestsellers, MOJO and What Got You Here Won’t Get You ThereToday’s world demands a different leader: one who has the heart and courage to change it for the better. If you’re ready to be one of them, read this phenomenal book and succeed.” –Darren Hardy, publisher SUCCESS magazine, bestselling author The Compound Effect Steve Farber’s work is even more important and more useful today than when it first appeared on the scene.” –Tom Peters, International bestselling author of In Search of Excellence With his strikingly original voice and unparalleled storytelling ability, Steve Farber brings us The Radical Leap Re-Energized. This edgy leadership parable not only entertains and inspires, it teaches us how to become great leaders and change the world in the bargain. We wholeheartedly encourage you to take the LEAP!” –Jim Kouzes and Barry Posner, authors of the bestselling The Leadership Challenge and Credibility If you want to lead as big as you dream, Farber can take you to the extreme. This book is your path to soaring success.” –Tim Sanders, former Chief Solutions Officer at Yahoo! & author of Today We Are Rich Steve Farber’s books are as easy and enjoyable to read as they are insightful. This volume will be a great addition to any leader’s library.” –Patrick Lencioni, president, The Table Group; author, The Five Dysfunctions of a Team The Radical Leap Re-Energized is a clarion call for 21st century leaders and those who aspire to be. The LEAP will stay with me and will be required reading for leaders in my organization” –Tony Uphoff, CEO, UBM TechWeb Steve Farber has captured the heart of leadership in this wonderful book. If you’d really love to make a difference in this world, read it and apply its lessons to your life and business.” –Rita Davenport, former President, Arbonne International There are two types of well-written leadership books: GOOD ones that you read once and pass along to a few friends, or GREAT ones that you read over and over and give to as many people as you can. The Radical Leap Re-Energized is one of the GREAT ones, and it is a total game-changer.” –Tommy Spaulding, author of the New York Times bestseller, It’s Not Just Who You Know Steve Farber’s masterwork, The Radical Leap Re-Energized, is an inspired opus on what it means to be a leader of substance and significance. You’ll find yourself coming back to it again and again.” –Michael E. Ventling, Global CFO, Ernst & Young A brilliantly captivating book, vibrant and audacious, and an absolute joy to read. Every bit as engaging as Steve Farber himself.” –Sally Hogshead, speaker and author of Fascinate: Your 7 Triggers to Persuasion and Captivation Steve Farber leaps again. I was into it the first time. This time, I’m leaping with him!” –Chris Brogan, President Human Business Works I have read most leadership books in print. None have resonated more than this one. It is timeless, relevant and energizing and should be required reading for all business leaders of the 21st century.” –Pamela Slim, author, Escape from Cubicle Nation: From Corporate Prisoner to Thriving Entrepreneur I’ve read the original Radical Leap over a dozen times, and year after year, experience after experience, I have found that the concepts hold fast and true. The Radical Leap Re-Energized kick-starts and expands the experience to the next level. This really is a masterpiece.” –Burton M. Goldfield, President and CEO, TriNet
The Customer Success Professional's Handbook: How to Thrive in One of the World's Fastest Growing Careers—While Driving Growth For Your Company
Ashvin Vaidyanathan - 2020
As the subscription model has spread from the cloud and SaaS to more sectors of the economy, that pivotal role will only grow in importance. That’s because if you want to compete and thrive in this new environment, you need to put the customer at the center of your strategy. You need to recognize you’re no longer selling just a product. You’re selling an outcome. Customer Success Managers (CSM) are committed to capturing and delivering those outcomes by listening to their customers, understanding their needs, and adapting products and services to drive success. Although several existing resources address the customer success imperative, there is no authoritative instruction manual for the CSM profession—until now. The Customer Success Professional’s Handbook is the definitive reference book for CSMs and similar roles in the field. This practical, first-of-its-kind manual fills a significant gap in professional customer success literature, providing the knowledge every CSM needs to succeed—from the practitioner level all the way to senior leadership. The authors—acknowledged experts in building, training, and managing Customer Success teams—offer real-world guidance and practical advice for aspiring and experienced CSMs alike. The handbook is written by practioners for practioners. An indispensable resource for front-line Customer Success Managers, this much-needed book: Demonstrates how to build, implement, and manage a Customer Success team Helps new CSMs develop their skills and proficiency to be more employable and grow in their careers Provides clear guidance for managers on how to hire a stellar CSM Presents practical tactics needed to drive revenue growth during renewal, expansion, and customer advocacy opportunities Explains proven methods and strategies for mentoring CSMs throughout their careers Offers valuable insights from Gainsight, the Customer Success Company, and the broader customer success community with more than a dozen of the industry’s most respected leaders contributing their perspectives Currently, with over 70,000 open positions, Customer Success Manager in one of the fastest-growing jobs in the world. The Customer Success Professional’s Handbook: How to Thrive in One of the World's Fastest Growing Careers—While Driving Growth For Your Company will prove to be your go-to manual throughout every stage of your CSM career.
Zane - The Guardian Angel
Joann I. Martin-Sowles - 2013
Yet, it was an honor Zane had not wished for.On Laney’s nineteenth birthday, Zane fell with the mission to keep her safe, but he was never given that opportunity...In this Brookehaven Vampires novella, you will step into the mind of Laney’s guardian angel, get a glimpse of his life before the fall, and see what our world looks like from his point of view.
The Kimball Group Reader: Relentlessly Practical Tools for Data Warehousing and Business Intelligence
Ralph Kimball - 2010
Recognized and respected throughout the world as the most influential leaders in the data warehousing industry, Ralph Kimball and the Kimball Group have written articles covering more than 250 topics that define the field of data warehousing. For the first time, the Kimball Group's incomparable advice, design tips, and best practices have been gathered in this remarkable collection of articles, which spans a decade of data warehousing innovation.Each group of articles is introduced with original commentaries that explain their role in the overall lifecycle methodology developed by the Kimball Group. These practical, hands-on articles are fully updated to reflect current practices and terminology and cover the complete lifecycle--including project planning, requirements gathering, dimensional modeling, ETL, and business intelligence and analytics.This easily referenced collection is nothing less than vital if you are involved with data warehousing or business intelligence in any capacity.
Unbothered: Break Down the Boulders Between You and Your True Potential
Angela Rummans - 2019
Perform a flawless Level 10 gymnastics routine? Easy. Jump fourteen feet in the air using a spindly fiberglass pole? Please. Turn two hundred dollars into a six-figure business? Piece of cake. Live in a house with sixteen strangers, surrounded by cameras? Uh . . . With a wry sense of humor and fearless attitude, Angela Rummans takes us on a journey from top-tier athlete to reality TV star and self-made businesswoman in this tell-all memoir. Along the way, she shares powerful lessons of how to get back up when life knocks you down. Throughout the book, Angela rips the band-aid off her most painful moments and tells life where to stick those lemons. From her highest highs—competing in pole vault at the Olympic level, building a business from scratch and finding her soulmate—to the lowest lows, she shows how it is truly possible to reinvent yourself as many times as you want.