Guerrilla Publishing: Dangerously Effective Writing and Book Marketing Strategies


Derek Murphy - 2017
    Even worse, the publishing industry is full of predatory promotion services that don't work, or use old-school tactics that do nothing to sell books. Eager authors, frustrated by lack of sales, then resort to spammy tactics that give self-publishers a bad name. In Book Marketing is Dead I wrote that what passes for book marketing these days is virtually useless, but I didn't provide a way forward. I wanted to show that there was a more effective way to sell books, so I built a platform from scratch, grew a list of over 50K subscribers, got 1000+ book reviews, and sold over 20K books in less than a year. I even made some money (enough to rent a castle for Nanowrimo). I'm still doing a lot wrong, but I've proven that:  You CAN make a living with your writing  Book marketing isn't hard if you do it right  SELL MORE BOOKS WITH LESS MARKETINGThis book is a crash course on some of the more creative book marketing strategies I've discovered in my first year of publishing fiction. It will provide simple, actionable steps to publishing a high quality book quickly, doing only as much marketing as is necessary to launch your book like a rockstar, and keep it selling enough to support you while you write more books. I only mention the things I actually use, that I know work, and ignore all the other things that don't get results. We'll discuss:  how to write books readers love  self-publishing without getting ripped off  how to get hundreds of book reviews  paid advertising and release strategies  pricing and pre-orders  book giveaways for rapid listbuilding  how to target your audience  viral exposure and press coverage  setting up automated funnels so you spend less time promoting  marketing hacks so good they should be illegal  and how to reach your first $1000 on Kindle  LAUNCH BIG EVEN IF YOU'RE STARTING SMALL "Guerrilla" is a style of warfare intended to surprise and harass enemies. It can also mean using unconventional and usually inexpensive means to generate interest or raise concern among the public. That's basically how I'll use it: book marketing strategies from the trenches to help you win the publishing war. However, instead of "surprise and harass" I will focus on "surprise and delight." First you need to show up and get in front of the right people. Then you need to surprise and delight them. You need to be remarkable enough to be noticed. Few authors are using these strategies (yet) so it's relatively easy to outrank your competition, get more visibility and reach new readers. FREE BONUS WORKBOOK This book is mostly theory and ideas, and links to a lot of external resources, but I've recently finished a companion workbook that goes into more detail and gives exact, step-by-step plans to follow. For a limited time, this book includes access to the 67-page PDF.

How to Thrive in the Virtual Workplace: Simple and Effective Tips for Successful, Productive, and Empowered Remote Work


Robert Glazer - 2021
    

How to Write a Book This Weekend, Even If You Flunked English Like I Did


Vic Johnson - 2013
    And he gives you step-by-step detail of everything he did, including the resources he uses to turn out content-rich books in no time at all. How To Write a Book This Weekend is a perfect strategy for first-time book writers who have been discouraged by the thought of pounding out words for months at a time. You'll learn:Where to find idea "factories" that allow you to "crowdsource" the hottest trending topics.Where to find idea "factories" that allow you to "crowdsource" the hottest trending topics.The little-known secrets used by a 19th century Russian immigrant to sell over 100 million print books.The "can't fail" method of choosing a title that makes your book irresistible to prospective buyers.A "backdoor" Google code that will instantly reveal a treasure trove of valuable research material for your book.The magic method that eliminates writers block and produces top quality content in a fraction of the time of other methods.Please note: This method has had proven success on many occasions when applied to non-fiction books. It may or may not be useful for fiction writers.

Mastering Minimalism: Eight Steps To A Life Of Less Stuff And More Freedom


Emily Josephine - 2017
    This book will help make the journey of learning how to be a minimalist much less difficult – even enjoyable – for you. Wannabe minimalists often have not only hundreds, if not thousands, of material goods to declutter, but also a plethora of mainstream mindsets that make navigating their way toward voluntary simplicity a rough and rocky path. I wrote this book to ease that navigation process for newbies. I also wrote it to help intermediate Minimalists who want to dive deeper into the journey, to overcome the obstacles that are holding them back. The steps and tips are those that my husband and I used to begin the journey toward Minimalism, and the ones we continue to use to remain on the path. The book begins by briefly addressing what Minimalism truly is (as opposed to what religious minimalist gurus have made many people think it is). It continues by explaining the benefits of becoming a minimalist. The rest of the book, the bulk of it, describes the steps you need to take in order to master Minimalism; that is, to overcome the insidious materialistic mindset of the modern age and to integrate the philosophy into your soul so completely that it becomes as easy as breathing. The first step toward simple living is one you likely won’t hear about in any other book on the subject. Then, you will be asked to consider two major paradigm shifts that will completely change the way you look at material goods. The remaining steps are more practical and hands-on, enabling you to take instant action on your desire to join the minimalist movement. If you are looking at becoming a minimalist, or you have already begun moving toward it but need some encouragement to “fight the good fight,” read this book. It will help.

Be the Gateway: A Practical Guide to Sharing Your Creative Work and Engaging an Audience


Dan Blank - 2017
    They follow “best practices” in marketing that never seem to pan out, don’t produce results, and make them feel lost and oftentimes, frustrated. Be the Gateway offers a powerful way to have an impact. If you want to share your voice and inspire people with your writing, art, craft, or creative idea, you have to be the gateway for them. Instead of throwing “products” out into the marketplace, you open them up to a new way of looking at the world, of knowing themselves, and connecting with others. You unlock new experiences for them -- not just through what you create, but through the unique way you share it with the world. Too often we think about the creative process as separate from the marketing process. Instead, view them as the same. Replace the inclination to “promote” with the desire to share and engage. How and why you create is a story — and your best asset to truly engage people. Be the Gateway shows you how to use that gift with joy and with confidence.

Ask More, Get More: How to Earn More, Save More, and Live More... Just by Asking


Michael Alden - 2014
    I’m an average guy who learned how to “ask more” to “get more” out of life. The strategies and techniques I outline in this book can help you get just about anything—a better job, a new house, or a great vacation—faster and more consistently if you’re willing to follow my advice.

The Plot Whisperer: Secrets of Story Structure Any Writer Can Master


Martha Alderson - 2011
    Trouble is, plot is where most writers fall down--but you don't have to be one of them. With this book, you'll learn how to create stories that build suspense, reveal character, and engage readers--one scene at a time.Celebrated writing teacher and author Martha Alderson has devised a plotting system that's as innovative as it is easy to implement. With her foolproof blueprint, you'll learn to devise a successful storyline for any genre. She shows how to:Use the power of the Universal StoryCreate plot lines and subplots that work togetherEffectively use a scene tracker for maximum impactInsert energetic markers at the right points in your storyShow character transformation at the book's climaxThis is the ultimate guide for you to write page-turners that sell!

Cheat Sheet: Master Getting Things Done...In 2 Minutes - The Practical Summary of David Allen's Best Selling Book


2 Minute Insight - 2014
     To get the book's methods to work for you in real life, research shows it takes an average of 66 days of consistent practice for a new skill to become a habit. Cheat Sheet: Master Getting Things Done ...In 2 Minutes... is a fast reference tool that captures this organizational system in a concise, step-by-step format that help you embed the concepts while providing rapid refresher when you need it most. It is designed for: 1.) The busy individual familiar with the system and serious about habit change 2.) The newcomer who values time spent on EXECUTION, not reading. Key Benefits: • Excellent compact summary of the basic principles of the Get Things Done system in a fast, convenient format. • Saves you precious time from re-reading the book to re-absorb, remember and categorize concepts. We did all the work for you. • Contains illustrated work flow map to follow during THE critical 2 hour weekly review.
 • Keep the topic relevant and in front of you for times you fall off the program. More than just a book summary, pull up this organization tool to coach you through the entire process. Life just got easier as you cross off tasks after task; achieve multiple goals and milestones, all the while functioning with a clear mind and a sense of relaxed control. 





 This reference summary is designed to be purchased along side the reviewed title Getting Things Done: The Art of Stress Free Productivity.

Don't Reply All: 18 Email Tactics That Help You Write Better Emails and Improve Communication with Your Team


Hassan Osman - 2015
    You'll get research-based guidelines for improving the way you communicate with your team members. Here is a partial list of what's covered:  -How to use the "3Ws" to clearly assign tasks in emails and get things done. -Four recommendations to help you create powerful subject lines to ensure that your emails are read. -How to use "If...then..." statements in your messages to improve clarity, increase accountability, and reduce the amount of follow-ups. -Tips to show you how to format your email so readers will easily be able to see the most important parts of your message.  -How to list questions and present options instead of asking open-ended queries to reduce back & forth emails.  -How to improve your email open-rate by using the "Delay Delivery" feature to schedule your emails in advance.  Here's what's included in the book:Tactic #1: Assign Tasks in an Email Using the "3Ws"Tactic #2: Write the Perfect Subject LineTactic #3: TL;DR - Write Emails That are Five Sentences or LessTactic #4: Break Long Emails into Two PartsTactic #5: Make Your Emails ScannableTactic #6: Show Instead of Tell by Attaching ScreenshotsTactic #7: Spell Out Time Zones, Dates, and AcronymsTactic #8: Use "If...then..." StatementsTactic #9: Present Options Instead of Asking Open-Ended Questions Tactic #10: Re-Read Your Email Once for a Content CheckTactic #11: Save Drafts of Repetitive EmailsTactic #12: Write It Now, Send It Later Using Delay DeliveryTactic #13: Don't Reply All (Unless You Absolutely Have To)Tactic #14: Reply to Questions InlineTactic #15: Reply Immediately to Time-Sensitive EmailsTactic #16: Read the Latest Email on a Thread Before RespondingTactic #17: Write the Perfect Out-of-Office (OOO) Auto ReplyTactic #18: Share the Rules of Email Ahead of Time Free Bonus As a free bonus for purchasing this book, you'll get a downloadable cheat sheet (a PDF file) that summarizes the content on one single page. You'll also get a PowerPoint presentation (a PPT file) that also summarizes the tactics in the book, but in more detail so you can share the deck with your team.

The Fringe Hours: Making Time for You


Jessica N. Turner - 2015
    And if you go days, weeks, or even months in this cycle, you begin to feel like you have lost a bit of yourself.While life is busy with a litany of must-dos--work, child-rearing, keeping house, grocery shopping, laundry and on and on--women do not have to push their own needs aside. Yet this is often what happens. There's just no time, right? Wrong.In this practical and liberating book, Jessica Turner empowers women to take back pockets of time "they already have "in their day in order to practice self-care and do the things they love.Turner uses her own experiences and those of women across the country to teach readers how to balance their many responsibilities while still taking time to invest in themselves. She also addresses barriers to this lifestyle, such as comparison and guilt, and demonstrates how eliminating these feelings and making changes to one's schedule will make the reader a better wife, mother, and friend.Perfect for any woman who is doing everything for everyone--except herself--"The Fringe Hours" is ideal for both individuals and small group use.

Dot Journaling: A Practical Guide: How to Start and Keep the Planner, To-Do List, and Diary That’ll Actually Help You Get Your Life Together


Rachel Wilkerson Miller - 2017
    You decide how simple or elaborate your journal will be, and what goes in there:- Lists of your to-dos, to-don’ts, and more- Symbols that will make those lists efficient and effective- Spreads to plan your day, week, month, or year- Trackers for your habits and goals (think health, money, travel)- Accoutrements such as washi tape, book darts, and more!

The First Five Pages: A Writer's Guide To Staying Out of the Rejection Pile


Noah Lukeman - 2000
    If an editor or agent (or reader) loses interest after a page or two, you've lost him or her completely, even if the middle of your novel is brilliant and the ending phenomenal. Noah Lukeman, an agent in Manhattan, has taken this advice and created a book that examines just what this means, and I have to tell you, it's one of the best I've read. I've written (and seen published) pretty close to a dozen novels in as many years -- some are still to be published and will be out shortly; others are already out of print after four years. But I wish I had read Lukeman's book, The First Five Pages, when I began writing fiction. I'm glad I did now. It has helped, immediately. I'm already embarrassed about some of the goofs I made in my writing -- and I've been revising recent prose with his advice in mind. First off, Lukeman is a literary agent who once was an editor, and his editorial eye is sharp. If every novelist and short story writer in this country had Lukeman as an editor, we'd have a lot more readable prose out there. He writes: Many writers spend the majority of their time devising their plot. What they don't seem to understand is that if their execution -- if their prose -- isn't up to par, their plot may not even be considered.This bears repeating, because in all the books I've read on writing, this is an element that is most often forgotten in the rush to come up with snappy ideas and sharp plot progressions. You can always send a hero on a journey, after all, but if no reader wants to follow him, you've wasted your time. In a tone that can be a bit professorial at times, Lukeman brings what prose is -- and how it reads to others -- into sharp focus. He deals with dialogue, style, and, most importantly, sound. Sound. How does prose sound? It must have rhythm, its own kind of music, in order to draw the reader into the fictive dream. Lukeman's tips and pointers are genuinely helpful, and even important with regard to the sound of the prose itself. Lukeman also brings in on-target exercises for writers of prose and the wonderful advice for novelists to read poetry -- and often. Those first five pages are crucial, for all concerned. But forget the editor and agent and reader. They are important for you, the writer, because they determine the sharpness of your focus, the completeness of your vision, the confidence you, as a writer, need to plunge into a three- or four- or five-hundred-page story. The First Five Pages should be on every writer's shelf. This is the real thing.P#151;Douglas Clegg Douglas Clegg is the author of numerous novels and stories, including The Halloween Man and the collection The Nightmare Chronicles. In addition, Clegg is the author of the world's first publisher-sponsored Internet email novel, Naomi.

No-Fail Habits


Michael Hyatt - 2020
    Our work follows us home, even on weekends and vacations.The result is stress, burnout, and strained relationships. Ironically, burning the candle at both ends makes work quality suffer too.Days full of busyness, where you go to bed wondering where all the time went and why so little got done, is primarily the product of habit. One action triggering another that fills every moment of the day, crowding out anything that's not an emergency.It's automated overwork. And when a person succumbs to the stress and leaves for greener pastures, this “burnout pattern” follows them around from one job to the next.But there's good news . . .Self-automation can become your advantage as well.And it's all laid out in the newest book from Michael Hyatt & Company, No-Fail Habits.No-Fail Habits reveals how you can permanently drop habits that don't serve you.You'll also discover how to identify negative triggers and replace them with actions, habits, and rituals that free your time and give you the mental space for deep work—the fertile soil of accomplishment.No-Fail Habits is the blueprint for leveraging habits to build a life of success at work and in your personal life. No-Fail Habits will help you achieve more than you ever thought possible.

Get Started in Writing Young Adult Fiction


Juliet Mushens - 2015
    It will help you understand how the genre works, the big do's and don't's - as well as giving you the inspiration and motivation you actually need to write. Written by a leading literary agent who knows what it takes to make it in this market, this book will give you the advice and tips you need to stand out. An essential book for anyone hoping to emulate the success and addictive qualities that characterize books like The Hunger Games, Twilight, Divergent and The Fault in Our Stars.

How Your Book Sells Itself


Bethany Atazadeh - 2019
    It can seem impossible. How do you know if you’re focusing on the right marketing tactics? How do you know which strategy will work for you? What if you’re missing something?We’re here to help! Bethany Atazadeh and Mandi Lynn have each successfully marketed multiple novels and want to help you discover the best marketing tactics for YOU—starting with the book itself.Your book is your MOST powerful marketing tool.In these pages, we’ll walk through the ten fundamental aspects of your book that can make or break sales, and help you get them right! We’ll discuss genre, covers, titles, blurbs, formatting, editors, taglines, keywords, categories, how to develop a marketing mindset, and how to choose the right marketing strategies for you. This book is PACKED with information to help you succeed. Get your copy now!From indie authors Bethany Atazadeh and Mandi Lynn, please enjoy the first book in this new series, Marketing for Authors.