Heads in Beds gives insight into achieving best results by demystifing many misconceptions about marketing. Focusing on the practical side of managing hospitality and tourism marketing, this text includes several topics not covered anywhere else--marketing to travel agents, COOP marketing with wholesalers, and loyalty marketing. It provides readers with solid advice and strong direction. Heads In Beds is a book written for practitioners by a practitioner. So whether you are just starting a new job, a general manager, sales and marketing director, or a seasoned veteran looking for methods to increase your yield, the material in this book will help you manage the marketing function and generate better results. Other relevant job titles include: VPs and Directors of promotions, sales, destinations, and tourism, as well as hotel operators or innkeepers.

    

    Regularly updated to maintain current legislation and market information, this text provides the best foundation possible for aspiring real estate professionals! Text Features: Expanded key sections Chapter summaries with key point reviews, end-of-chapter quizzes, and sample exams with answer rationales Math FAQs Glossary with page references and terms used in everyday professional practice List of relevant web links Unlock even more study tools and test builder at www.modernrealestatepractice.com/18e.

    Whether you're carving evil messages into your coworker's banana peel or telling your kids that, yes, raisins are actually dehydrated people, there's a certain, sinister-yet-fun draw to really messing with people. In Perhaps I’ve Said Too Much (the much anticipated follow-up to the heralded, award-winning Things Go Wrong For Me), Rodney Lacroix gives the reader some insight on what it's like to live the prankster life. No one is safe, including Rodney himself as not all of his antics go entirely as planned. Join him as he spins some yarns, gives you some new ideas and lets you relive the catastrophic consequences of jokes gone terribly wrong. Complete with original hand-drawn artwork and graphics, one-two punch Brain Nuggets, and the ever-popular Draw Something Files, Perhaps will not disappoint.* (Assumes you are an immature child who enjoys potty humor and making fart noises with your armpits.)

    The author takes a fresh and updated look at a tragedy beyond compare, asking, “How could it happen?"

    very Good Books

    Anselmi covers the bands and musicians that have impacted those styles most―Black Sabbath, Candlemass, Melvins, Eyehategod, Godflesh, Neurosis, Saint Vitus, and many others―while diving into the cultural doom that has spawned such music, from the bombing of Birmingham and hurricane devastation of New Orleans to glaring economic inequality, industrial alienation, climate change, and widespread addiction. Along the way, Anselmi interweaves the musical experiences that have led him to proudly identify as one of the doomed.

    From Gary to Greatness. In his first book in 14 years, the living pop-icon gives an exclusive insight into his private photo archive. My World contains lots of never before seen photographs of Jackson, from 1980 to 2006. Jackson also opens up the doors to his work as the world's most brillant artist (2002 American Music Awards: Artist of the Century) by publishing his hand-written lyrics to his world-famous smash hits Billie Jean, Bad, Black or White, and Smooth Criminal. Moreover the book features personal thoughts and rarely seen lyrics by Jackson along with the high quality pictures of Jackson's dance, stage shows, private life, and public appearances that show the true genius and achievements of music's biggest icon: Michael Jackson.

    Integrating the ancient teachings of Tibetan Buddhism into the everyday grind, A Spiritual Renegade’s Guide to the Good Life presents a fresh take on our quest for a joyful existence. Each chapter includes an action plan designed to elicit true happiness and forge a clear path toward fulfillment. You’ll learn how to: • transform problems into opportunities; • set yourself free from fear and anxiety; • unburden yourself of past resentment; • create an action plan for true happiness. Further explore the concepts of a spiritual renegade lifestyle through Microsoft Tags within this book, which link to online videos of Lama Marut discussing each of his concepts firsthand. This book is bound to disrupt your suffering, disturb your dissatisfaction, and elicit a deep-seated contentment. Happiness is in your hands.

    With The Three Commitments, Pema Chödrön brings her unique blend of insight and gentle instruction to guide practitioners through each of these thresholds as they seek the source of true happiness. As Pema explains, suffering arises when we resist the law of impermanence—the fact that everything we know, including ourselves, will one day die. Here she provides teachings and practices for fully embracing life’s ephemeral nature, using these three traditional monastic vows, or commitments. The Pratimoksha vows—how we can find personal liberation through the inner work of letting go • The Bodhisattva vows—the way of genuine and compassionate service to others• The Tantric vows—how to accept impermanence with true equanimity and touch the underlying stillness from which all worldly forms ariseIn the past, initiates took their vows when entering the secluded world of the monastery. Today, laypeople are also embracing these commitments as a way to deepen their practice while fully participating in everyday life.Through her practical instruction and accessible interpretation of ancient wisdom, Pema Chödrön helps listeners discover how each of these sacred vows is not a burden or restriction, but a guiding beacon on the path to liberation.

     Short and stocky, sporting thick glasses prone to fogging, Eddie was nobody’s athletic ideal. Through struggle, sacrifice, even near-starvation—this British plasterer made his dream a reality: competing in the 1988 Olympic Games in Calgary. Here, in his own words, is Eddie’s story—from the schoolboy stunts that developed his physical courage, to the menial labor that paid for training, to the qualifying jumps that had millions around the world glued to their television sets to watch him. Eddie the Eagle is the tale of an ordinary man’s extraordinary journey above and beyond expectations . . . a journey that rocketed this ultimate underdog to an Olympic legend.

    T. Suzuki was the author of more than a hundred works on the subject in both Japanese and English, and was most instrumental in bringing the teachings of Zen Buddhism to the attention of the Western world. Written in a lively, accessible, and straightforward manner, An Introduction to Zen Buddhism is illuminating for the serious student and layperson alike. Suzuki provides a complete vision of Zen, which emphasizes self-understanding and enlightenment through many systems of philosophy, psychology, and ethics. With a foreword by the renowned psychiatrist Dr. Carl Jung, this volume has been generally acknowledged a classic introduction to the subject for many years. It provides, along with Suzuki’s Essays and Manual of Zen Buddhism, a framework for living a balanced and fulfilled existence through Zen.

    The world of golf is at a crossroads. As tech­nological innovations displace traditional philosophies, the golfing community has splintered into two deeply combative factions: the old-school teachers and players who believe in feel, artistry, and imagination, and the technical minded who want to remake the game around data. In Golf’s Holy War, Brett Cyrgalis takes readers inside the heated battle playing out from weekend hackers to PGA Tour pros. At the Titleist Performance Institute in Oceanside, California, golfers clad in full-body sensors target weaknesses in their biomechanics, while others take part in mental exercises designed to test their brain’s psychological resilience. Meanwhile, coaches like Michael Hebron purge golfers of all technical infor­mation, tapping into the power of intuitive physical learning by playing rudimentary games. From historic St. Andrews to manicured Augusta, experimental com­munes in California to corporatized conferences in Orlando, William James to Ben Hogan to theoretical physics, the factions of the spiritual and technical push to redefine the boundaries of the game. And yet what does it say that Tiger Woods has orchestrated one of the greatest comebacks in sports history without the aid of a formal coach? But Golf’s Holy War is more than just a book about golf—it’s a story about modern life and how we are torn between resisting and embracing the changes brought about by the advancements of science and technology. It’s also an exploration of historical legacies, the enriching bonds of education, and the many interpretations of reality.

    Written by Soto Zen priest Zenju Earthlyn Manuel and organized in an easy-to-use Question and Answer format, this brief book answers the many common questions people have about Buddhism, everything from who was Buddha to why do monks, nuns, and priests shave their heads.Manuel, who was been involved in Buddhist practice for over twenty years, after an L.A. upbringing in an African-American Christian church, intertwines throughout the book her personal experiences as one of the first African-American Zen priests. Her life in the Sangha, her teaching in local communities, and her travels around the world meeting other Buddhist practitioners enliven her answers to the most fundamental questions about Buddhist practice. She writes, "Had I not opened myself to the many teachings from the earth, such as Buddha's wisdom, it would have been nearly impossible to survive the fires of my soul." Included are about 20 illustrations by the author in charcoal-and-pencil style.

    The authors are pop culture experts and lifelong Beatles aficionados whose enlightening commentary sheds new light on the subject. The book is profusely illustrated with great photos of the band at work and play, and all of the memorable album cover art that has come to represent a generation. Appendices include a complete song list, discography, videography, and bibliography, making it a one-stop source of Beatles facts and figures.