Google's AdWords platform enables you to create pay-per-click advertisements that appear as 'sponsored links' when someone searches for content related to your product or service. You bid for the position to place your ad, and you only pay when someone clicks. It's that simple. If used correctly, AdWords can garner higher targeted traffic, which in turn will increase your conversion rates and profits. So, AdWords will definitely help your business, but you have no idea how to utilize them. What should you do? Take a couple of hours to read this book. Google AdWords for Beginners is designed to teach you the fundamentals of AdWords, how it works, why it works, and the proven techniques that you can use to make it work for you and your business. Additionally, this book details an eight-step blueprint that has consistently delivered positive results for companies. Upon completion, you'll be armed with the knowledge to launch profitable campaigns or drastically improve an existing one.

    In November 1917 during low level bombing and strafing attacks, he was shot down three times by ground fire. He spent eight months at the front and accumulated 222 hours of flight time in Sopwith Pups and Camels during a staggering 118 patrols; being engaged in combat 56 times. He lived to retire from the RAF as an Air Vice-Marshal in 1946. Author of three books, this is by far his best. Lee puts you in the cockpit in a riveting account of life as a fighter pilot at the front. At turns humorous and dramatic, this thoughtful, enlightening, true account is a classic to be ranked with 'Winged Victory' by W. V. Yeates, also published by Grub Street.

    Joel Struthers recounts the dangers and demands of military life, from the rigours of recruitment and operational training in the rugged mountains of France, to face-to-face combat in the grasslands of some of Africa’s most troubled nations.Told through the eyes of a soldier, and interspersed with humorous anecdotes, Appel is a fascinating story that debunks myths about the French Foreign Legion and shows it more accurately as a professional arm of the French military. Struthers provides insight into the rigorous discipline that the Legion instills in its young recruits, – who trade their identities as individuals for a life of adventure and a role in a unified fighting force whose motto is “Honour and Loyalty. ”Foreword by Col. Benoit Desmeulles, former commanding officer of the Legions 2e Régiment Étranger Parachutistes.

    In fact, the mysteries surrounding her fate often overshadows her accomplishments as a pilot and author. Who was this high-flying woman who lived as if she were invincible but understood she was anything but? Here, from historian Nancy Nahra, is her inspiring story.

     Are you ready to potty train your child quickly and with success? This best-selling book is the answer. Becky Mansfield, child development expert at YourModernFamily.com shows you exactly how to do it successfully. It is the only complete guide to potty training that you will need. You can train your child earlier and faster than you thought possible! In this book, you will learn... *Signs of readiness *The secret to potty training in three days *What to do when they won't poop on the potty *How to handle regression *What to do when your child is not at home *Should you use charts and rewards? *What is the best way to potty train a boy? *How to potty train at night You will not be going back and forth between diapers, pull-ups and underwear anymore. This book has been marked as the best potty training book by multiple speakers around the world. It has been read by tens of thousands of parents and they all say one thing: It is the only guide you will need for potty training success. It is filled with all of the information and tools that you need to start potty training and complete it in three days. As a bonus, this second edition book has an added chapter to teach parents how to potty train a special needs child. Parents all over the world are having success with this system and now you can, too!

    All of Sergeant John Burford's missions with F Company, 58th Infantry were deep in hostile territory. As leader of a six-man LRRP team, he found the enemy, staged ambushes, called in precision strikes, and rescued downed pilots. The lives of the entire team depended on his leadership and their combined skill and guts. A single mistake—a moment of panic—could mean death for everyone.Whether describing ambushes in the dreaded A Shau Valley or popping smoke to call in artillery only yards away from his position, Burford demonstrates the stuff the LRRPs are made of—the bravery, daring, and sheer guts that make the LRRPs true heroes. . . .

    The claims of the 10:1 victory-loss ratio achieved by the US Air Force fighter pilots flying the North American F-86 Sabre against their communist adversaries, amongst other such fabrications, went unchallenged until the end of the Cold War, when Soviet records of the conflict were finally opened. From that point onwards, a very different story began to emerge. Far from decisive American victories over an unsophisticated opponent, the aerial battles of the Korean War were, at least in the early years, evenly matched affairs, fought to an approximate 1:1 victory-loss ratio. Though the Soviet victories declined over the following years, this had more to do with home politics than American tactics.Regardless of the accuracy of claims and wartime propaganda, one fact stands clear: in the battle for air supremacy over Korea, the US Air Force denied to its opponents the opportunity to intervene over the battlefield. In the face of overwhelming enemy manpower superiority, this allowed the United Nations forces to hold the line in Korea until an armistice that protected South Korea could be put into effectIn addition to the aerial combat over MiG Alley, this title covers the full range of US Air Force activities over Korea, including the failed strategic bombing campaign and the escalating nuclear threat. Incorporating first-hand accounts from those involved, both US and Russian, this new history of the US Air Force in Korea reveals the full story of this bitter struggle in the Eastern skies.

    British morale was low. The sinking of the Bismarck was a matter of life and death. But before the British could engage her, they had to find her. The British Admiralty received a report that two large German warships had been seen steaming northward through the Kattegat, between Denmark and Sweden. Six days later the shattered hulk of the Bismarck turned bottom up and disappeared beneath the waves a few hundred miles from Brest. In those six days an awe-inspiring drama played itself out. The history of this terrible chase is a story of ups and downs, hopes and anxieties, bitter disappointment and miraculous recovery — a marvellous picture of naval action. In addition the battle is illuminated by comments on strategy and tactics that every reader can appreciate. Praise for Russell Grenfell: "Captain Grenfell has both the background and literary ability to bring the whole dramatic story brilliantly alive" - San Francisco Chronicle "A remarkably lucid account" - Time Magazine "Thoroughly rewarding" - New York Times "Full of dramatic interest" - Times Literary Supplement Russell Grenfell (1892-1954) was promoted to Lieutenant a few years after he first went to sea. Having served on battleships, he was appointed to command destroyers. Prior to his retirement, he served as senior commander at the Royal Naval Staff College in Greenwich. Grenfell authored many naval books, including Main Fleet to Singapore, Nelson the Sailor and Unconditional Hatred.

    Buffington, tells of his personal adventure into the world of aviation to achieve a professional airline pilot career. He provides riveting details of daily operations within the aviation industry, and the struggles flight crew members face to maintain their lifestyles.Buckle your seatbelt and prepare for an eye-opening, turbulent ride into the world of aviation from the pilot's seat. From student pilot at age 15, to flight instructor, to nighttime cargo pilot, and finally to first officer aboard the ATR 42 and ATR 72 turboprop airliners, island hopping across the Caribbean, Buffington relates his personal experiences. He explains why recent accidents, like Colgan Air Flight 3407, in Buffalo, NY, and Comair Flight 5191, in Lexington, KY, can occur.My personal experiences as an airline pilot and as acting first officer aboard US Airways Flight 1549 that ditched into the Hudson River, I recommend Squawk 7700 for anyone interested in an aviation career, and mandatory reading for those who fly on our national airline system. - Jeff Skiles, First Officer US Airways Flight 1549A few more reviews...An honest, inside look at the aviation industry from someone who lived it.- A.S., Former regional airline captainI finished your book a few weeks ago...I could not put it down. It was like I was living it all right beside you. I ached in agony while reading about some of your experiences, and then thinking about how you are probably the most naturally blessed pilot with great flying abilities that I ever flew with.- K.S., American Airlines First OfficerI have just finished reading your book. I read it cover to cover in two days! Thanks for an exciting and informative story! I am impressed by the openness with which you describe your personal story....anyway, thanks again for "the book that was missing" and the best of luck to you. I will spread the word of your book among my aviation friends."-Tom P., Commercial Pilot, Danderyd, SwedenThe industry has changed much since I flew in the hay day of the airline boom. 1963 -> 1993 - retired TWA, 30 years. This young lad has written a solid tale about how things have changed in today's airline career. Outstanding book about an often overlooked niche of the aviation industry - The 1st 10 years. Sacrifices abound and soul searching within, I look back at my own sacrifice, for each of us was created to die, and within, Peter is a lad of integrity, nicely done.- TARPAAlthough two decades separate his trials and tribulations from mine to obtain federal licensing permitting us to fly commercially in an effort to build the experience necessary become employed by a major airline, the insufferable challenges remain unchanged. Peter’s descriptions of the existence of dangerously poor maintenance and unscrupulous pressure to ignore Federal Aviation Regulations at entry level air freight and air taxi charter operations were chillingly reminiscent of my experiences in the 1970s. The actions, or perhaps more accurately reactions, taken by Congress to supplant the “invisible hand” with a “visible hammer” only validate the voracity of Peter’s accounts of his experiences while attempting to pursue a career as a professional pilot. Television shows such as the PBS series Flying Cheap very adroitly lift Peter’s words from the pages of his book, and provide audio visual validation to his experiences. Squawk 7700 provides the reader with an excellent insight as to the coming shortage of qualified pilots this country will experience during the second decade of the 21st century.

    The novel draws on the author’s trademark staples of humor and wit, supplying readers with honest and at times, shockingly embarrassing tales. The novel provides a been-there-done-that perspective, offering the insights of one who has spent much of her life dealing with the issues she details.Whitney Cummings presents “I’m Fine…And Other Lies” with a strikingly witty and self-deprecating tone, reflecting on her past mistakes and presenting them for the reader to learn and benefit from. Praised for its sincerity and humorous quality, this book aims to entertain as much as it aims to comfort.A Brief Look Inside:EVERY GOOD BOOK CONTAINS A WORLD FAR DEEPER than the surface of its pages. The characters and their world come alive, and the characters and its world still live on. Conversation Starters is peppered with questions designed to bring us beneath the surface of the page and invite us into the world that lives on.These questions can be used to...Create Hours of Conversation:• Promote an atmosphere of discussion for groups• Foster a deeper understanding of the book• Assist in the study of the book, either individually or corporately• Explore unseen realms of the book as never seen beforeDisclaimer: This book you are about to enjoy is an independent resource meant to supplement the original book. If you have not yet read the original book, we encourage doing before purchasing this unofficial Conversation Starters.

    Hasey was the first American citizen to shed his blood to free France from the oppression of the Nazi Regime. For his actions he became the first American to receive France’s highest World War II honor and become a Companion of the Ordre de la Libération. But why was Hasey fighting for France and why was he spilling his blood for the cause of the French people? John F. Hasey’s remarkable memoir Yankee Figher is a brilliant account of his life in Europe in the late 1930s and through the beginning of the Second World War. Yet, Hasey’s first taste of conflict was not during that terrible global war, as in 1939 he joined the Iroquois Ambulance Corps, with other young Americans, to assist the Finns during the Russo-Finnish War. When Hitler’s forces launched their attacks upon Western Europe Hasey immediately signed up with De Gaulle’s Free French Forces and headed to the Middle East to fight for France. The value of his contribution to France’s war effort can be demonstrated in these comments from his citations: “He has the qualities of a man, of a soldier, and of a leader. He has won a place in the hearts of his comrades. Loved and respected by them, as well as by his leaders, Lieutenant John Hasey is the perfect type of foreigner, for whom the love of France is not vain words.” “In the Battle of the Enghiahat … his Captain and First Lieutenant being wounded, he remained the only officer valid. His absolute indifference to danger inspired and galvanized his men.” “During the siege of Massawa, he led his platoon with magnificent bravery in an assault upon enemy positions, which he captured along with a large number of prisoners.” This book is essential reading for anyone interested in the fascinating story of one man’s fight to preserve freedom in the early years of the Second World War and the much less well known Russo-Finnish War. “A young American reports on his part, as ambulance man and then as a fighter for de Gaulle, in the campaigns of Finland, Ethiopia and Syria. An unpretentious yet revealing book.” Foreign Affairs After the events of Yankee Fighter: The Story of an American in the Free French Foreign Legion John F. Hasey worked as a liaison between de Gaulle and Eisenhower. In August 1943, he became an aide-de-camp on the staff of General Marie Pierre Koenig, and remained with Koenig during his term as military Governor of Paris, August 1944. After the war he worked for the CIA and passed away in 2005. Joseph F. Dinneen was co-author of the book and worked as a journalist for the Boston Globe, he passed away in 1964. Yankee Fighter: The Story of an American in the Free French Foreign Legion was first published in 1942.

    Army's 173rd Airborne Brigade posted to northeastern Afghanistan's Kunar Province. Battle Company, the best within the Brigade, was assigned the toughest Area of Operations. It was called the Korengal Valley. During their 15-month tour, Battle Company saw more combat than any unit since Vietnam. Raw and unapologetic, To Quell The Korengal is a first-hand account of life on the front lines. Written by a grunt on the ground, it is rife with gun fights, grueling foot patrols, a villainous Company Commander, the austere routines of the American Soldier, and the kind of humor only a war could love. Though equally appealing to combat-hardened readers, the story is told in a manner any civilian can comprehend. It was the author's wish that the book could serve as a bridge of understanding for a veteran's wife or mom, or anyone curious about the conflict and sacrifices of our nation's troops.

    She fell through the net of the care system and reached out for friendship, only to be consumed by an escalating spiral of abuse. This harrowing and truly shocking story captures in vivid detail how gangs of men were able to ply a child with drink and drugs, then rape her and pass her around their associates with no one seemingly able to step in and prevent it. Cassie was lost in a world of appalling degradation for years before a local policeman and caring social worker became instrumental in helping her to escape and rebuild her life. In 2016, the largest case of child sexual exploitation ever brought to trial at that time in the UK resulted in the conviction of 17 men. Since Cassie's abusers were jailed, child safeguarding policies have improved so that vulnerable children like Cassie should never again fall through the net and become prey.

    By sharing his own moments of anger, frustration, loneliness and loss, Derren reveals how it's possible to find consolation and compassion in our most challenging times.A Book of Secrets is a profound and practical guide to finding value in sadness and strength from what life throws at us - it is from the difficulty of life that we find meaning and grow.

    A family of five held hostage in their home. A frantic police manhunt across the snowbound Derbyshire moors. Just one survivor. The definitive account of the terrifying 1977 Pottery Cottage murders that shocked Britain. For three days, escaped prisoner Billy Hughes played macabre psychological games with Gill Moran and her family, keeping them in separate rooms of their home while secretly murdering them one by one. On several occasions Hughes ordered Gill and her husband, Richard, to leave the house for provisions, confident that they would return without betraying him in order to protect their loved ones. Blizzards hampered the desperate police search, but they learned where the dangerous convict was hiding and closed in on the cottage. A high-speed car chase on icy roads ended with a crash and the killer being shot as he swung a newly sharpened axe at his final victim. This was Britain's first instance of police officers committing 'justifiable homicide' against an escapee. The story of these terrible events is told here by Carol Ann Lee and Peter Howse, the former Chief Inspector who saved Gill Moran's life more than 40 years ago. Peter's professional role has permitted access to witness statements, crime-scene photographs and police reports. Peter Howse and Carol Ann Lee have made use of these, along with fresh interviews with many of those directly involved, to tell a fast-paced and truly shocking story with great insight and empathy.