The Invisible Touch: The Four Keys to Modern Marketing


Harry Beckwith - 2000
    It delivers business wisdom aimed at keeping clients by utilising the keys to modern marketing - price, brand, packaging and relationships.

Christmas Memories: Gifts, Activities, Fads, and Fancies, 1920s-1960s


Susan Waggoner - 2009
    We all have them, locked away in our hearts. But what about the Christmases we weren’t there for? The one our favorite heirloom ornament came from, or the one we know only from a picture of our newlywed parents smiling under the mistletoe?In Christmas Memories, Susan Waggoner, author of STC’s It’s a Wonderful Christmas and Under the Tree, looks at bygone holidays from the perspective of those who lived them. Beginning with “Christmas in the Melting Pot,” which depicts yuletide in the early 1920s, the author presents detailed snapshots that re-create holiday seasons past. She chronicles the gifts, activities, fads, and fancies that made each Christmas unique; indulges in fantasy shopping at yesterday’s prices; shares thoughts from letters, diaries, and magazines of the era; and makes the past pop to life with vibrantperiod art. Readers will revel in the irresistible nostalgia of Christmas Memories.

Pocket Companion for Physical Examination & Health Assessment


Carolyn Jarvis - 1993
    Access full-color pathology photos and illustrations, health history, examination steps for each body system, normal versus abnormal findings, lifespan and cross-cultural considerations, related nursing diagnoses, and summary checklists anytime you need them with this convenient clinical tool.Convenient, color-coded design helps you easily locate the information you need.More than 160 full-color illustrations clearly demonstrate important anatomy and physiology concepts, examination steps, and normal and abnormal findings.Age-specific developmental competencies highlight important considerations for pediatric, pregnant, and aging patients.Cultural competency icons alert you to relevant cultural distinctions you may encounter in the clinical setting.Abnormal findings tables provide fast access to key information on many frequently encountered conditions.Spanish-language translation chart helps you ensure accurate, effective examinations of Spanish-speaking patients.Bedside Assessment of the Hospitalized Patient chapter outlines the pertinent assessment steps specific to this patient population.New abnormal findings photos help you recognize and distinguish between abnormal conditions.Additional new full-color examination technique photos clarify exam steps for eyes, nose, mouth, throat, thorax, heart, neck, peripheral vascular, and pediatric exams. Updated evidence-based practice guidelines throughout the guide reflect the most current research and assessment practices.

Dr. Pestana's Surgery Notes: Top 180 Vignettes for the Surgical Wards


Carlos Pestana - 2013
    But time in the wards is limited, and clerkship covers only a tiny sample of the surgical universe. Dr. Pestana's Surgery Notes, by distinguished surgery instructor Dr. Carlos Pestana, is a proven guide to ensure your surgical knowledge. With a concise, comprehensive review and 180 high-yield surgical vignettes for self-testing, it contains the surgery knowledge you need to excel on the Surgery shelf exam and USMLE Step 2 CK.Features:— Concise high-yield review of core surgery material— 180 vignettes for self-testing— Used by med students for over a decade— Fully up-to-date— Pocket-sized to carry with you in the wards

Mas Oyama's Essential Karate


Masutatsu Oyama - 1979
    More than 1,300 photos make this the world's most complete guidebook.

Rotorcraft Flying Handbook


Federal Aviation Administration - 2000
    Most FAA Knowledge Exams’ questions are taken directly from the information presented in these texts.Written for applicants preparing for the private, commercial, or flight instructor certificate with a helicopter or gyroplane class rating, this guide covers both aeronautical knowledge and skill for operating rotorcraft vehicles. It is also a valuable tool for flight instructors as a teaching aid. This is the Basic Helicopter Handbook (Advisory Circular 61-13B) updated and renamed. This is FAA handbook FAA-H-8083-21.

The Writer's Toolbox: Creative Games and Exercises for Inspiring the 'Write' Side of Your Brain (Writing Prompts, Writer Gifts, Writing Kit Gifts)


Jamie Cat Callan - 2007
    Sixty exercise sticks: First Sentences, Non Sequiturs, and Last Straws will get stories off the ground, 60 cards fuel creative descriptions and four spinner palettes will ignite unexpected plot twists. For any aspiring writer, this kit is the perfect first step on the path to literary greatness!Inspires writers with creative prompts and samplesGets writers in the right headspace to let creativity flowFeatures 60 writing exercises and other creative gamesMake those days and nights of struggling to create writing ideas go away without having to bury yourself in more books with Writer's Toolbox, which makes for the perfect gift for writers.

The Athlete's Book of Home Remedies: 1,001 Doctor-Approved Health Fixes and Injury-Prevention Secrets for a Leaner, Fitter, More Athletic Body!


Jordan Metzl - 2012
    (High schoolathletics alone result in more than 2 million injuries a year!) Now, the hobbled masses have an authoritative guide to healing themselves: The Athletes Book of Home Remedies. This comprehensive guidebook for fitness buffs and sports enthusiasts empowers readers to self-diagnose and self-treat chronic and acute aches and pains—from shin splints and sprains to athlete’sfoot—and provides medically sound advice on preventing injuries. A doctor-designed, get-back-in-shape workout and diet plan accompanies the head-to-toe diagnosticmanual, ensuring that readers will not only come back from injury stronger than ever, but will avoid getting sidelined in the future.

Raising Chickens for Dummies


Kimberly Willis - 2009
    And Raising Chickens For Dummies provides an up-to-date, thorough introduction to all aspects of caring for chickens, including choosing and purchasing chickens, constructing housing, and proper feeding. Raising Chickens For Dummies provides authoritative, detailed information to make raising chickens for eggs, meat, or backyard entertainment that much easier.

Resistance Band Workbook: Illustrated Step-by-Step Guide to Stretching, Strengthening and Rehabilitative Techniques


Karl Knopf - 2013
    Using this simple device, you can: • Increase Strength • Improve Balance • Reduce Lower Back Pain • Rehabilitate Injuries Resistance Band Workbook offers more than 70 safe, effective exercises paired with clear captions and step- by-step photos that can be done practically anywhere, anytime. In addition, special programs will enhance your daily life, whether you’re looking to revamp your physique, elevate your sports performance or simply improve functional fitness.

Functional Behavioral Assessment, Diagnosis, and Treatment: A Complete System for Education and Mental Health Settings


Ennio Cipani - 2007
    I've examined every one and Cipani's is clearly the best. The assessment part is great, and I particularly like the protocol format for interventions. Cipani's text nicely fills a big gap between research and application. Were I teaching a seminar to clinicians, I think the text would be perfect. -- Brian A. Iwata, PhD, University of FloridaProfessionals who work in mental health and educational settings are frequently faced with clients (children, adolescents, adults) who engage in serious problem behaviors. Such behaviors often impact the client's welfare and ability to live, work, and be educated in mainstream environments. Children and adolescents who manifest these behaviors are particularly vulnerable to these disruptions, which can have a far-reaching impact on their development and future prospects.This practical book, written both for clinician/educators and high-level students, creates a function-based behavioral diagnostic classification system, the first of its kind, as well as treatment protocols that fit such a diagnostic system. Heavily practitioner-oriented, the book will address the full range of behaviors - ranging from aggression, self-injury, stereotypic behavior (repetitive body movements), tantrums, and non-compliance - with real life and hypothetical cases to help clinicians think through the full range of treatment options. Unique in moving beyond functional assessment to assessment diagnosis and treatment, this book will be highly useful for mental health clinicians, students of Advanced Behavior Analysis, and special education practitioners among others.Professor Cipani has also prepared extensive ancillary material for use in teaching this book and will make it available to anyone who has adopted it for course use. Instructors who have adopted the title may inquire of Professor Cipani at ennioc26@hotmail.com

Chemistry


John McMurry - 1994
    The text teaches the basics of solving problems using its trademark clear discussions and new art-enhanced format. The text moves students beyond rote quantitative problem solving, encouraging them to visualize and think about a problem before beginning to solve it; it conveys the key concepts being discussed to help students truly understand the chemistry by using unique, proven features. The clean, interesting writing style talks directly to students with a minimum of distractions. Molecular illustrations are abundant and are placed where they are referenced for maximum effectiveness with students. The well-integrated McMurry/Fay media program includes the IRCD, PH GradeAssist, a CW/CD suite and more.

Powerscore LSAT Logical Reasoning Bible]


David M. Killoran - 2014
    This book will provide you with an advanced system for attacking any Logical Reasoning question that you may encounter on the LSAT. The concepts presented in the Logical Reasoning Bible are representative of the techniques covered in PowerScore's live courses and have been consistently proven effective for thousands of our students. The book features and explains a detailed methodology for attacking all aspects of Logic Reasoning problems, including recognizing question types, identifying common reasoning elements and determining their validity, the methods for efficiently and accurately making inferences, and techniques for quickly eliminating answer choices as you solve the questions.

Nursing Diagnosis Handbook: An Evidence-Based Guide to Planning Care


Betty J. Ackley - 1993
    Its step-by-step approach guides you through the process, helping you formulate a nursing diagnosis based on known information and assessment findings; identify the appropriate nursing diagnosis; and create a care plan that includes desired outcomes, interventions, and evidence-based rationales. Nursing Diagnosis Handbook is an essential care planning resource you will turn to again and again throughout your nursing education and career.Provides care plans for every NANDA-I approved nursing diagnosis.Includes examples of and suggested NIC and NOC interventions and outcomes for each care plan.A convenient A-to-Z organization in Sections I and II helps you quickly locate key information.Evidence-based practice information is incorporated throughout.Includes complete coverage of pediatric, geriatric, and multicultural considerations, as well as home care and client/family teaching guidelines for each condition.A Care Plan Constructor on the Evolve website helps you create customized plans of care.Features the most up-to-date 2007-2008 NANDA-I approved nursing diagnoses, including approximately 15 new, 20 revised, and 5 replacement diagnoses.Provides a more detailed explanation of NIC and NOC taxonomies and their use in care planning.Explanations of assessment versus action interventions help guide you to the correct choice of intervention.Covers important information on concept mapping.Patient/Family Teaching sections offer expanded wellness and health promotion information.Clustered wellness nursing diagnoses are quick and easy to locate.Includes the latest evidence-based nursing rationales.

The Naked Voice: A Wholistic Approach to Singing


W. Stephen Smith - 2007
    Stephen Smith invites all singers to improve their vocal technique through his renowned and time-tested wholistic method. Focusing not only on the most important technical, but also on the often overlooked psychological and spiritual elements of learning to sing, his book allows readers to develop their own full and individual identities as singers. With philosophies and techniques drawn from a lifetime of teaching voice, Smith demonstrates how one can reveal the true unique sound of one's own voice by singing with the whole self. The master's method, presented in concrete and comprehensible terms with helpful illustrations, is enhanced by a CD containing exercises performed by singers from Smith's own studio-singers whose talent and training bring them across the country and around the world. The clear and easy style of The Naked Voice welcomes the reader into Smith's teaching studio, and into conversation with Smith himself as he presents the six simple and elegant exercises that form the core of his method. These exercises provide a foundation for free singing, and lead singers through the step-by-step process of mastering the technique. Throughout, Smith speaks sympathetically and encouragingly to the singer in search of an unencumbered and effective approach to the art. The Naked Voice is a must-read for all singers, giving teachers and students, amateurs and professionals, access to the methods and concepts that have earned Smith his reputation as one of the most highly-sought-after vocal instructors in the international arena today.