FIJI Water. Teleflora. The Franklin Mint. Lynda Resnick's marketing triumphs read like an encyclopedia of branding. She is the smartest and hardest-working marketing brain in the business - the kind of marketer who can sell "ice sculptures to Eskimos." But her brilliant ideas aren't simply the result of random inspiration; they're the products of a systematic approach to marketing that any company -- large or small -- can adapt to achieve success. In RUBIES IN THE ORCHARD, she divulges her secrets for creating some of the world's most memorable and iconic brands, and the bull's-eye strategies to sell them.Resnick believes that every company can find "rubies" in its orchard, elements of intrinsic value that consumers will desire. Here, she shows how every successful marketing campaign begins with uncovering these hidden gems, and communicating their value honestly and transparently to the consumer. Through Resnick's behind-the-scenes narrative, we learn the secrets of her extraordinary successes, including: POM Wonderful, the wildly popular 100% pomegranate juice that created an entirely new product category out of a fickle and obscure fruit; and FIJI Water, a fledgling brand she transformed into the #1 premium bottled water in America, with sales that have increased 300% since 2004.A born marketer, Resnick shares tales from a remarkable life, from opening her own ad agency at age 19 to the time she famously overpaid for Jackie Kennedy's pearls at auction, then transformed her "mistake" into tens of millions in sales for the Franklin Mint. Here for the first time, Resnick reveals her systematic approach to breaking through marketplace clutter and consumer cynicism, and creating blockbuster brands with true staying power.

    Whether it’s a memoir of an exciting life, or fictional characters in your head trying to get out. Perhaps you’ve thought it might be cool to write a book, but always believed it was beyond your reach and ability.It’s not.To be more precise, it doesn’t have to be. All you lack is the motivation to get started, the tenacity to stay with it, and the expertise in self publishing to get it finished. I can help you with these things.In this book, I’ll show you some of the rewards that might come your way by becoming an self published, or independent author. I also provide a few tips on how to overcome certain common stumbling blocks.But, this isn’t a how-to book. There are many learned scholars publishing books about the craft of creative writing. This is more of a motivational book, giving you an idea of what you might expect in the trenches, as a mid-level self published author. Whether you’re just thinking about writing or already have several books published, we could all use a little motivation.Who am I? Just an old truck driver, who is now off the road and living the life I’ve always dreamed of, after just two years of writing and self publishing.

    These poor reading habits hold us back, and it’s why so many people don’t enjoy reading. You see, your brain is a lot like Goldilocks. When you read too slow, your mind wanders, you get distracted, and reading feels like a chore. When you try to read too fast, you can't comprehend what you're reading. The key is to read at the right speed using the best reading strategies for your learning type. In this short read, you’ll discover proven strategies to read faster without having to: Practice speed-reading techniques for hours and hours Skim text and risk missing crucial information Read cliff notes or shortened versions of a book This book combines the best lessons from speed reading techniques, neuroscience, and modern technology to allow you to read faster and comprehend more than you ever thought possible—and you can start to see the results today! Say Goodbye to Slow Reading Forever! I was always a slow reader. I could never focus long enough to read an entire book. I often forgot what I had just read, and had to re-read sentences over and over again. Reading was a frustrating, slow, and painful experience, so I tried to make up for my poor reading skills by studying more and working harder. But studying hard will only get you so far when you're using the wrong strategies. I wanted to be able to read more, learn more, and, most importantly, remember more of what I was reading. If you’ve quit reading more books than you can remember because of boredom or frustration, this book will change your life—and every book from now on will be a “quick read” for you. Everything changed when I developed a better way to read entire books very fast… Incredible Reading Results in 7 Days I was able to read four large books in my first week of using these methods. In Read Better Faster: How to Triple Your Reading Speed and Comprehension Without Speed Reading, Skimming, or Skipping you will discover: The exact methods anyone can use to read books faster than you ever imagined Never again struggle to finish a book, no matter how big or complex it is Start reading (and finishing) more books your friends and colleagues recommend to you How to guarantee laser-focused reading so you never have to re-read or forget what you just read How to comprehend and retain everything you read using a method that forces your brain to turn what you read into long-term memory storage How to accelerate your ability to learn more by reading faster and remembering more information than ever before This book is perfect for you if: You need to study for an exam, improve your grades, or do better in school You need to learn new business skills to improve your career or company You want to easily breeze through your favorite fiction books so you can enjoy reading even more You’ve always wanted to read more books but just can’t find the time or struggle to get through a book I encourage you to in

     If you’re tired of the same old sales scripts or if you’ve done away with them all together, I know how you feel because I’ve been there. I was tired of seeing the same B.S.(bad sales) approaches and I wanted something that felt more natural for me. So I started creating my own scripts, for the simple reason that I hated being told, “No.” For me nothing was worse than that feeling of rejection. I was determined to figure out the perfect thing to say in every situation, and how to say it in a way that would cause sellers and buyers to want to say “Yes!” to me every time. This book is the result of that quest. And I’ve broken it in two unique parts so you can spend less time reading it, and more time using the life changing scripts inside. Part 1 will give you the foundation for making the scripts work for you. Not just some of the time, but every time! You’ll master how to inspire sellers to say “YES” to you giving you the magic key to unlock the success you want as a real estate agent. Part 2 Is the actual scripts that allow you to have smooth, choreographed conversations that lead you down the path to more success and more income. included in this section are… Prospecting Scripts for sellers that lead up to the listing appointment. My Unique Listing Presentation Scripts with examples of exactly how to deliver them for maximum impact. The Buyer Scripts that I’ve personally used for years to build my own real estate business from scratch. The Objection Scripts that will show you how to overcome any objection with ease and never be scrambling for words when a client throws you a curveball. In all there are 27 scripts in this book that will show you how to handle any situation, conversation, and objection that might come your way. And each script has been tested, tweaked and perfected. How do I know this? Because I’ve used each and every one of them to close millions of dollars worth of real estate in my nearly 2 decade career. I’ve also taken the time to include things I’ve picked up over my career that will help take you beyond the scripts… How to identify resistance and influence triggers so you can naturally use the right words and phrases that gets more clients saying YES to you. My practice techniques for memorizing and using these scripts to their full impact. You won’t just be pulling words from your memory, you’ll be speaking from the heart so you come across as genuine. The “tiny tweaks” that turn a regular script into something powerful. These seemingly little differences can have a huge impact in the way a prospect or client responds to what you say. The 9 Keys to more powerful conversations that go way beyond just the words you say to a client. I’ve mastered all 9 of these techniques and each one has made a huge difference in how I present myself to clients. The Book of YES is an action guide, not a book of theory. Think of it as YOUR PLAY BOOK for the key conversations you have with sellers and buyers.

    Steve Jobs is one of these.The mythology around the man is so strong that even six years after his death he still dominates online discussion. With his passing, we have lost one of the greatest innovators of our time.Jobs wasn't just a successful businessman, he was a visionary who made it his mission to humanize personal computing, rewriting the rules of user experience design, hardware design and software design. His actions echoed across industry lines: He shook up the music business, provided the vision behind Pixar and forever altered the way we experience computing. Along the way, he built Apple up into one of the most valuable corporations in the world.Quite a run. He will be missed.This book takes a look at his life. From adoption at birth, to his eventual death in 2011 - including his many successes and failures along the way. The aim of this book is to be educational and inspirational with actionable principles you can incorporate into your own life straight from the great man himself. *INCLUDING* Steve Jobs' 10 Principles for a Successful Life Don't wait - get your copy today!

    Drawing from his years of experience as a serial entrepreneur who built and nurtured a number of startups into multi-million-dollar enterprises, bestselling author Om Swami opens up in this book like never before. The Heart of Success is yet another masterpiece from the monk who actually sold his Porsche and picked up a pen for a living. No matter who you are—an entrepreneur or an aspiring one, a management graduate on your first internship or a seasoned manager—by the time you finish reading this book, you will be better equipped to succeed in business and life as well as handle the responsibility that comes with success. With plenty of humor and anecdotes, find out what it takes to be successful, no matter what.OM SWAMI has touched the lives of millions around the world through his bestsellers on spirituality and wellness. An MBA from University of Technology, Sydney, he has built and exited multi-million dollar businesses. An unconventional monk, he’s the brain behind the fastest-growing meditation and kindness movement in the world: Black Lotus. Om Swami writes on his blog, os.me, twice a month, and stays away from all forms of social media.

    10 Volume SetNew Collector’s Edition has all of Robin Sharma’s bestselling titles in one pack.Volume 1 - The Monk Who Sold His Ferrari (With CD)Volume 2 - The Greatness GuideVolume 3 - Leadership WisdomVolume 4 - Who Will Cry When You Die?Volume 5 - MegaLiving: 30 Days To A Perfect LifeVolume 6 - Family WisdomVolume 7 - The Greatness Guide 2Volume 8 - Daily InspirationVolume 9 - Discover Your Destiny Volume 10 - The Secret Letters of the Monk Who Sold His Ferrari

    Phrases from his smash-hit reality shows–“The tribe has spoken” and “You’re fired”–have become part of our cultural lexicon. So how did a British immigrant with very little cash and absolutely no connections become his own entertainment empire? The answers can be found in Jump In!, Burnett’s astounding personal saga. Burnett knows better than anyone that jumping into life with both feet first isn’t always easy–in his pursuit of success, he has taken countless chances and flirted with outrageous failure dozens of times. But in the long run, he notes, the rewards are so much greater for the risk.In his time as a British Army paratrooper, and then behind the scenes of his blockbuster shows, Burnett has learned that delay and fear are the biggest enemies of achievement. In this fascinating book, he uses his television adventures as a springboard to impart invaluable lessons that apply to the business world as well as to everyday life. What qualities do the winners of Survivor and The Apprentice have in common? Where did the losers go wrong? Burnett tells all. Here, too, are incredible stories about the shows and their contestants that have never before been revealed to the public. From the Malaysian pirates who almost invaded the island of Pulau Tiga during the filming of the first Survivor to the gun battle with Somali partisans during the filming of Survivor: Africa, Burnett’s larger-than-life experiences will amaze and enthrall.After years of facing remarkable challenges–both professional and personal–Mark Burnett knows it’s best to trust your gut instincts, recognize what you want, and go for it full-throttle. Jump In! is a must read for those who want to seize the moment, take risks, think big, and achieve their goals.From the Hardcover edition.

    These stories span characters and emotional states with canny details that touch the depths of your soul. Picturing the complexities of love, misery and mystery, the stories try to gnaw your heart like never before.• What does a flower teach us we often fail to see?• “The belly is an ungrateful wretch.” Is it true?• Ever wondered about the sparseness and illusions in life?• Does death put an end to true love?• Have all the ascetics won over their emotions?With the power of simple language, this book transports the readers to a world scarcely thought of in our bustling lives. The allegories maintain an intense rhythm of life prompting the readers to perceive things from a unique angle.“A whole bookful to make you think, cry, think again and move on.”

    Both are about creation, creating ourselves, reimagining the future and, in a very real sense, building the world around us.’ – Jack Delosa, entrepreneur, investor and BRW Young Rich List Member Unwritten presents a startling, revisionist approach to our understanding of entrepreneurship and living a life that aligns with your purpose. Through personal reflection and stories of unconventional wisdom, adversity and success, Jack examines what it means to be great, how we can achieve our life’s best work, shape the world around us for good and leave a legacy far more valuable than wealth alone. Unwritten is a book that will inspire you to grow into your best self and make your life an example for those who want to do the same. Your future is unwritten. Reinvent tomorrow ‘Jack Delosa is a real entrepreneur. In Unwritten, he elegantly uncovers how to build something truly great.’ - Matt RockMan, co-founder of Seek, entrepreneur and investor ‘Jack Delosa is a heady mix of intelligence, passion, humour and humility. In Unwritten, he propels us to be better humans and in doing so de nes the new measure of success.’ - Megan Quinn, co-founder of NET-A-PORTER, non-executive director at UNICEF Australia

    One night, after putting their four children to bed, her husband, Patrick, marvelled that their lives seemed perfectly happy.Just a few hours later, everything changed.One moment Lisa was sleeping beside Patrick, and the next, she was kneeling on the floor beside his unconscious body frantically administering CPR. Patrick had had a massive heart attack and was in a coma, and the doctors were blunt: there was no hope. But for the next two years, Lisa stood by his side and awaited a miracle, while continuing to balance life as a high-powered executive and mother of four.Part leadership guide, part memoir of loss, and part personal empowerment primer on how to achieve your goals no matter what the universe throws at you, Resilience is an inspirational story about how to rise to the top in a man’s world, triumph over adversity, lead a fulfilling life, and live each day with purpose and gratitude.

    Picture a performance under the lights and mentally play the perfect game."Technique, speed and tactical execution are crucial components of winning soccer, but it is mental toughness that marks out the very best players - the ability to play when pressure is highest, the opposition is strongest, and fear is greatest. Top players and coaches understand the importance of sport psychology in soccer but how do you actually train your mind to become the best player you can be?Soccer Tough demystifies this crucial side of the game and offers practical techniques that will enable soccer players of all abilities to actively develop focus, energy, and confidence. Soccer Tough will help banish the fear, mistakes, and mental limits that holds players back. Soccer psychology consultant Dan Abrahams shares the powerful techniques that have helped him develop reserve team players to become international players, and guided youth team players from slumps to first team contracts.Covering the mental triumphs of some of the world's leading players - Soccer Tough will help you become the best player you can be. Soccer Tough is for amateur and professional players of all levels, as well as coaches. This book explores how the best soccer players in the world think and gives the reader step-by-step ways to do the same.

    Many of these stories never made it back home - until now.

    This highly accessible book is aimed at anyone who wants to improve their financial situation, from the financial novice who needs clear basic guidelines on how to deal with money to those who are more financially savvy but want to supplement their knowledge. Covering a range of topics, from saving, investing, debt management, buying a house to blunders to avoid, Become Your Own Financial Advisor provides people of all ages and levels of wealth with practical information on how to improve their finances. And, in the process, proves that financial freedom is possible for everyone.

    In "Banned Mind Control Secrets", author Richard Dotts takes a modern, scientific and coherent look at the science behind the teachings of the greatest spiritual and self-help teachers. If you have always wondered about the existence of the subconscious mind, whether it exists and how you can tap into it in a modern, effective way... or if visualisations and affirmations have failed to produce results for you, then "Banned Mind Control Secrets" brings you the latest evidence from scientific research to uncover the TRUTH behind these techniques.You may be surprised at how much common ground modern cutting-edge scientific research has with the age old practices taught by the great spiritual teachers. Richard Dotts shares his own personal journey, and tells you why there is really nothing separate or different about all the different self-help manifestation techniques taught throughout the ages.This is NOT a book about how to control the minds of others, but rather, how to control your OWN mind to more effectively get and create reality in a way that pleases you.