Book picks similar to
The Linked Photographers' Guide to Online Marketing and Social Media by Lindsay Adler
photography
business
non-fiction
social-media
Exit Ramp: A Short Case Study of the Profitability of Panhandling
David P. Spears II - 2013
During the summer of his senior year at college, while earning a B.A. in Economics and Political Science, David P. Spears spent eighty hours undercover as a panhandler. Systematically recording every transaction at the exit ramp, Spears captured a rarely seen picture of how modern urban charity works.This book is the record of his adventures, part economic research, part investigative journalism. Both the numbers and the stories behind the numbers provide answers to the questions we’ve all been wondering: Who gives more to panhandlers—men or women? What percentage of drivers roll down their windows to donate? And most important of all, how much can a panhandler earn per hour?Get out your bi-weekly pay stub—by the end of this book you’ll know if you make more or less than the guy with the cardboard sign.
Wal-Mart Book of Ethics Abridged Edition
R.A. Wilson - 2012
Why else would you be looking at this book? If you have ever wanted to see behind the front lines of retail, this is the book for you. If you want to validate your own experiences in retail, this is the book for you. If you just want to laugh at humorous things from funny people, this is the book for you. Packed full of true short stories from working in one of these super stores, only one conclusion can be reached in the end: Wal-Mart is the craziest place on Earth!
Real-Time Marketing & PR: How to Instantly Engage Your Market, Connect with Customers, and Create Products That Grow Your Business Now
David Meerman Scott - 2010
"Real time" means news breaks over minutes, not days. It means companies develop (or refine) products or services instantly, based on feedback from customers or events in the marketplace. And it's when businesses see an opportunity and are the first to act on it. In this eye-opening follow-up to The New Rules of Marketing and PR, a BusinessWeek bestseller, David Meerman Scott reveals the proven, practical steps to take your business into the real-time era.Find out how to act and react flexibly as events occur, position your brand in the always-on world of the Web, and avoid embarrassing mistakes and missteps. Real-Time Marketing and PR will also enable you to:Develop a business culture that encourages speed over sloth Read buying signals as people interact with your online information Crowdsource product development, naming, and even marketing materials such as online videos Engage reporters to shape stories as they are being written Command premium prices by delivering products at speed Deploy technology to listen in on millions of online discussions and instantly engage with customers and buyers Scale and media buying power are no longer a decisive advantage. What counts today is speed and agility. While your competitors scramble to adjust, you can seize the initiative, open new channels, and grow your brand. Master Real-Time Marketing and PR today and become the first to act, the first to respond, and the first to win!
No One's the Bitch: A Ten-Step Plan for the Mother and Stepmother Relationship
Jennifer Newcomb Marine - 2009
Whether you just want to create a neutral, “business” partnership with the “other woman” in your life—or actually, gulp, become friends—they show you how to reach your goal through ten powerful steps.
Kindle Fire HD For Dummies
Nancy C. Muir - 2012
This full-color guide will have you blazing through the web, staying entertained with the latest apps and games, watching your favorite TV shows and movies, and, of course, reading magazines, newspapers, and books to indulge all your interests. Whether this is your first tablet or you're upgrading from another device, you'll get to know your Kindle Fire HD and rekindle your love of reading with "Kindle Fire HD For Dummies"!Covers the Kindle Fire HD and original Kindle FireHelps you navigate the interface, customize your settings, get connected, and take advantage of Amazon CloudShows you how to work with the built-in apps and find new ones to to try out from the Amazon AppstoreExplains how to fill your Kindle Fire with cool stuff - from movies and music to videos, photos, apps, e-books, and moreWalks you through using Amazon's incredibly smooth Amazon Silk web browser to find anything you need online and keep in touch with e-mail, Skype, Facebook, and TwitterLight 'er up and unleash the fun with "Kindle Fire HD For Dummies"!
Using Information Technology
Brian K. Williams - 1990
This text is user-focused and has been highly updated including topics, pictures and examples. The Williams text contains less theory and more application to engage students who might be more familiar with technology. Continually published and updated for over 15 years, Using Information Technology was the first text to foresee and define the impact of digital convergence--the fusion of computers and communications. It was also the first text to acknowledge the new priorities imposed by the Internet and World Wide Web and bring discussion of them from late in the course to the beginning. Today, it is directed toward the "Always On" generation that is at ease with digital technology--comfortable with iPhones, MySpace, Facebook, Twitter, Wikipedia, and the blogosphere--but not always savvy about its processes, possibilities, and liabilities. This 8th edition continues to address the two most significant challenges that instructors face in teaching this course: -Trying to make the course interesting and challenging, and -Trying to teach to students with a variety of computer backgrounds. In addition, this text correlates with Simnet Online for full integration of resources within the Computing Concepts course.
Everybody Lies: Big Data, New Data, and What the Internet Can Tell Us About Who We Really Are
Seth Stephens-Davidowitz - 2017
This staggering amount of information—unprecedented in history—can tell us a great deal about who we are—the fears, desires, and behaviors that drive us, and the conscious and unconscious decisions we make. From the profound to the mundane, we can gain astonishing knowledge about the human psyche that less than twenty years ago, seemed unfathomable.Everybody Lies offers fascinating, surprising, and sometimes laugh-out-loud insights into everything from economics to ethics to sports to race to sex, gender and more, all drawn from the world of big data. What percentage of white voters didn’t vote for Barack Obama because he’s black? Does where you go to school effect how successful you are in life? Do parents secretly favor boy children over girls? Do violent films affect the crime rate? Can you beat the stock market? How regularly do we lie about our sex lives and who’s more self-conscious about sex, men or women?Investigating these questions and a host of others, Seth Stephens-Davidowitz offers revelations that can help us understand ourselves and our lives better. Drawing on studies and experiments on how we really live and think, he demonstrates in fascinating and often funny ways the extent to which all the world is indeed a lab. With conclusions ranging from strange-but-true to thought-provoking to disturbing, he explores the power of this digital truth serum and its deeper potential—revealing biases deeply embedded within us, information we can use to change our culture, and the questions we’re afraid to ask that might be essential to our health—both emotional and physical. All of us are touched by big data everyday, and its influence is multiplying. Everybody Lies challenges us to think differently about how we see it and the world.
Cloud Computing for Dummies
Judith Hurwitz - 2009
If you've been put in charge of implementing cloud computing, this straightforward, plain-English guide clears up the confusion and helps you get your plan in place.You'll learn how cloud computing enables you to run a more green IT infrastructure, and access technology-enabled services from the Internet ("in the cloud") without having to understand, manage, or invest in the technology infrastructure that supports them. You'll also find out what you need to consider when implementing a plan, how to handle security issues, and more.Cloud computing is a way for businesses to take advantage of storage and virtual services through the Internet, saving money on infrastructure and support This book provides a clear definition of cloud computing from the utility computing standpoint and also addresses security concerns Offers practical guidance on delivering and managing cloud computing services effectively and efficiently Presents a proactive and pragmatic approach to implementing cloud computing in any organization Helps IT managers and staff understand the benefits and challenges of cloud computing, how to select a service, and what's involved in getting it up and running Highly experienced author team consults and gives presentations on emerging technologies Cloud Computing For Dummies gets straight to the point, providing the practical information you need to know.
The Unofficial Author's Guide To Selling Your Book On Amazon: The Top 5 Cheat Sheet for Self Publishing Authors
Richard McCartney - 2016
This Unofficial Guide unveils many of the hidden secrets to promoting your published book.
How can I get my book into the Hot New Releases? How can I get my book to appear along side the Best Sellers on Amazon? How can I pick the best book category for my book, and why are they hidden from me in Kindle Direct Publishing (KDP)?
I’m now going to show you the answers.
I’m going to tell you what is really going on. This Kindle book is quite literally a cheat sheet, a short cut to your biggest challenge on Amazon: Getting discovered.
Get your copy now!
There Is No Next: NBA Legends on the Legacy of Michael Jordan
Sam Smith - 2014
Armstrong • Marv Albert • Grant Hill • Jerry Colangelo • Bill Cartwright • Jerry Reinsdorf • Johnny Bach • Rod Thorn • Rick Barry • Kevin Loughery • David Axelrod • President Barack Obama • and many more!Written by Sam Smith—author of the New York Times bestseller THE JORDAN RULES and recent inductee into the NBA Hall of Fame—THERE IS NO NEXT assembles a cast of Hall-of-Famers, teammates, opponents, coaches, and others who experienced the ferocious drive and unparalleled greatness that defined Jordan’s career. Packed with previously untold stories and stunning insight into Jordan and his six championships, THERE IS NO NEXT is the last word on why there has never been, and will never be, another Michael Jordan.
Capturing Light: The Heart of Photography
Michael Freeman - 2014
For professional photographers, chasing the light, waiting for it, sometimes helping it, and finally capturing it is a constant preoccupation -- and for some an obsession.Drawing on four decades of doing just this, Michael Freeman takes a simple but practical approach to reacting to, and capturing photography's most important commodity.There are just three sections titled Waiting, Chasing, and Helping: Waiting explains the kinds of lighting that photographers can anticipate and plan for, while Chasing explores the transient, serendipitous light that photographers have to work quickly to exploit. Helping, the final and most technical section, focuses on the skills and techniques for enhancing, reducing, or otherwise controlling light, covering everything from in-the-field shooting choices to technical transformations to post-production.
I DARE YOU
Frazer Brookes - 2019
Some like to call them action steps, I like to call them “dares”. I Dare You was written to give people in the Network Marketing industry a simple, and easy to follow step by step system to grow their followings, increase sales, and build a thriving organisation. If you are wanting to grow your business using social media then you are in the right place at the right time. HOW WILL I DARE YOU HELP YOU? You will learn many things from reading I Dare You, but the key areas are: Discover The Most Effective Posts To Make: highly engaging posts that will get you the attention you need. Learn The Number One Activity To Grow Your Following: using this simple technique you will be inundated with friend requests. Master The Art Of Connecting With Strangers: following this process you will never run out of hot prospects to introduce your product, service or opportunity to. The Blueprint To Turning Strangers Into Friends: this will grow your likeability, credibility, and eventually profitability. Perfect The Closing Process: you will never have to worry about asking the all important question again, once you know this tactic.