It is also recommended for students studying btech, be, and other professional courses related to machine design. The book is systematic and is presented in clear and simple language. The syllabus of the book is in line with the course at nmims. It is good reference book for students of other colleges too. The book explains the life cycle of engineering design, with respect to machines beginning from identifying a problem, defining it in relatively simpler terms, considering the environment in which it operates, and finding a solution to solve problems or improvise methods. It includes more than 30 chapters like shafts, levers, chain drives, power screws, flywheel, springs, clutches, brakes, welding joints, pressure vessels, spur gears, internal combustion engine parts, bevel gears, pipes and pipe joints, worms gears, columns and struts, riveted joints, keys and coupling, and more. S chand publishing is the publisher of a textbook of machine design, and it was published in 2005. This 25th revised edition book is available in paperback. Key features: this is a multi-coloured edition with pictures, illustrations, diagrams, and graphics to support the concepts explained. About the authorsj k gupta and r s khurmi have authored the book. Dr r s khurmi worked as a professor in delhi university, and now he writes books on engineering. J k gupta is also a technical writer, and writes mostly in collaboration with r s khurmi. They have their individual authored books as well like strength of material, life and work of ramesh chunder dutta c. I. E, and history of sirsa town. Some of the books that have been authored by both of them are refrigeration tables with chart, textbook of refrigeration and airconditioning (m. E.

    As Bravo's style mentor and Chair of the Fashion Design Department at Parsons The New School for Design, Tim delivers advice in a frank, witty, and authoritative manner that delights audiences.Now readers can benefit from Tim's considerable fashion wisdom in Tim Gunn: A Guide to Quality, Taste & Style. He discusses every aspect of creating and maintaining your personal style: how to dress for various occasions, how to shop (from designer to chain to vintage stores), how to pick a fashion mentor, how to improve your posture, find the perfect fit, and more. He'll challenge every reader-whether a seasoned fashionista or a style neophyte-to "make it work!"

    Photos throughout, including three 16-page color inserts.

    Here, in one indispensible volume, are Nina’s ultimate rules of style to help you uncover your own signature look.

    Style and minimalism blogger Anuschka Rees presents a fascinatingly strategic, prescriptive approach to identifying, refining, and expressing personal style and building the ideal wardrobe to match it, with style and shopping strategies that women can use every day. Including beautiful full-color fashion photography, infographics, and activities, The Curated Closet is a useful guide covering everything women need to know to fully realize their individual style and create their perfect functional and beautiful wardrobe.

    You need to communicate in a way that always enchants your audience and you need to retain that focus in an increasingly noisy world. In Brand Brilliance, bestselling author and branding expert Fiona Humberstone will take you on a comprehensive journey. She will help you to define your dream clients, refine your message and up your marketing game. This book will bring substance and clarity to your brand, bring into focus the things that really matter and enable you to communicate with flair and intention"--Provided by publisher.

    To give an accurate impression of what is in a designer's mind it is vital to have complete mastery of the rules of figure drawing. Here, realism and anatomical precision are the chief values, whereas for costume and fashion, stylization and exaggeration are ways of adding individuality and verve to a plate, and of focusing attention on specific elements. FIGURE DRAWING FOR FASHION DESIGN offers a concise, topic by topic guide to acquiring and perfecting these skills, concentrating on the female form. The coverage provided means that this book is ideal both for those who want to apply themselves professionally to fashion design, and for all enthusiasts of drawing the human body.

    Willful. Charming. Blunt. Grace Coddington’s extraordinary talent and fierce dedication to her work as creative director of Vogue have made her an international icon. Known through much of her career only to those behind the scenes, she might have remained fashion’s best-kept secret were it not for The September Issue, the acclaimed 2009 documentary that turned publicity-averse Grace into a sudden, reluctant celebrity. Grace’s palpable engagement with her work brought a rare insight into the passion that produces many of the magazine’s most memorable shoots.   With the witty, forthright voice that has endeared her to her colleagues and peers for more than forty years, Grace now creatively directs the reader through the storied narrative of her life so far. Evoking the time when models had to tote their own bags and props to shoots, Grace describes her early career as a model, working with such world-class photographers as David Bailey and Norman Parkinson, before she stepped behind the camera to become a fashion editor at British Vogue in the late 1960s. Here she began creating the fantasy “travelogues” that would become her trademark. In 1988 she joined American Vogue, where her breathtakingly romantic and imaginative fashion features, a sampling of which appear in this book, have become instant classics.   Delightfully underscored by Grace’s pen-and-ink illustrations, Grace will introduce readers to the colorful designers, hairstylists, makeup artists, photographers, models, and celebrities with whom Grace has created her signature images. Grace reveals her private world with equal candor—the car accident that almost derailed her modeling career, her two marriages, the untimely death of her sister, Rosemary, her friendship with Harper’s Bazaar editor-in-chief Liz Tilberis, and her thirty-year romance with Didier Malige. Finally, Grace describes her abiding relationship with Anna Wintour, and the evolving mastery by which she has come to define the height of fashion.  NAMED ONE OF THE BEST BOOKS OF THE YEAR BY FINANCIAL TIMES“If Wintour is the Pope . . . Coddington is Michelangelo, trying to paint a fresh version of the Sistine Chapel twelve times a year.”—Time

    Her clothes fit her body perfectly, her use of color is compelling, her shoes are to die for, and her accessories make her whole outfit pop with panache. Is she a fashion-industry insider? A millionaire? If she's smart, chances are she's a value vixen who's learned which styles best fit her figure, how to navigate the sales rack, and how to put together a look that's fashionably fabulous. With Style on a Shoestring as your guide, you willl learn how to have a great cents of style-without breaking the bank. This book teaches you the skills to give yourself a complete makeover, including:How to make a $5 thrift-store find look like a $500 designer dealGetting wardrobe wreckers out of your closet and reworking the frocks you already haveFinding the right denim, bra, tops-even the dreaded bathing suit--for your bodyWhat time, day, and month to pounce on the best bargainsWhich colors minimize figure flaws and showcase the good stuff

    Thomas, the style and cultural reporter for Newsweek, takes a hard-hitting look at the world of new luxury, and argues that globalization and corporate greed have ensured that old-time manufacturing has bowed to sweatshops and wild profits to produce mediocre merchandise.

    She invented modern clothing for women: at the height of the Belle Époque, she stripped women of their corsets and feathers, bobbed their hair, put them in bathing suits, and sent them out to get tanned in the sun. She introduced slacks, costume jewelry, and the exquisitely comfortable suit. She made the first couture perfume—No. 5—which remains the most popular scent ever created. In this beautiful volume, the glorious life of the incomparable Coco Chanel shines again through hundreds of illustrations and the lively prose of Edmonde Charles-Roux, her official biographer and close friend. Chanel knew and collaborated with the likes of Picasso, Diaghilev, Stravinsky, Cocteau, Jean Renoir, and Visconti—even as she matched their modernist innovations by liberating women from the prison of 19th-century fashion and introducing a whole new concept of elegance. The staggering collection of photographs amassed by the author over decades of friendship with Chanel sheds new light on one of the great stories of the modern age.  “A model pictorial biography.” ~ New York Times “This Chanel biography is as elegantly turned out as its subject.” ~ The Washington Post “This lavish photo tome brings depth to Chanel’s sleek façade while revealing the fascinating woman behind it.” ~ W “Edmonde Charles-Roux (is) one of (Chanel’s) best biographers.” ~ The New Yorker “There have been many books about Chanel, but this is the great classic.” ~ Art of the Times “This beautiful volume contains hundreds of photographs and lively prose by its author, Edmonde Charles-Roux.” ~ American Salon “Provides insight into the development of her sense of style and underscores the timelessness of her vision.” ~ Veranda

    From blonde to ginger, the brown that changed the way battles were fought to the white that protected against the plague, Picasso's blue period to the charcoal on the cave walls at Lascaux, acid yellow to kelly green, and from scarlet women to imperial purple, these surprising stories run like a bright thread throughout history.In this book, Kassia St. Clair has turned her lifelong obsession with colors and where they come from (whether Van Gogh's chrome yellow sunflowers or punk's fluorescent pink) into a unique study of human civilization. Across fashion and politics, art and war, the secret lives of color tell the vivid story of our culture.

    With over three million Instagram fans, Aimee Song knows a thing or two about taking the perfect Instagram photo. And Instagram is so much more than a platform for pretty pictures. It’s the fastest-growing social media network with an engaged community, a major marketing tool for brands, a place where Beyoncé drops her albums, and a hub where products can be bought with a simple double tap. Including everything from fashion, travel, food, décor, and more, Aimee includes insider tips on curating a gorgeous feed and growing an audience. In this ultimate how-to Instagram guide, you’ll learn: · How to brighten, sharpen, and filter your photos· The best apps and filters· How to prop and style food and fashion photos· Ways to craft your voice and story on Instagram· How to gain more Instagram followers· Secrets behind building a top Instagram brand· How to transform an Instagram hobby into a successful business· Tips for driving revenue based on your following Capture Your Style will empower you to become your own master mobile photographer, whether you’re looking to launch an e-commerce business or simply sharing a gorgeous meal with your friends, turning even the most mundane moment into Instagold. This is a must-have reference for anyone interested in the ins and outs of stylish personal branding.

    His now-famous and much-loved blog, thesartorialist.com, is his showcase for the wonderful and varied sartorial tastes of real people across the globe. This book is a beautiful anthology of Scott?s favorite images, accompanied by his insightful commentary. It includes photographs of well-known fashion figures alongside people encountered on the street whose personal style and taste demand a closer look. From the streets of New York to the parks of Florence, from Stockholm to Paris, from London to Moscow and Milan, these are the men and women who have inspired Scott and the many diverse and fashionable readers of his blog. After fifteen years in the fashion business, Scott Schuman felt a growing disconnect between what he saw on the runways and in magazines, and what real people were wearing. The Sartorialist was his attempt to redress the balance. Since its beginning, the blog has become hugely admired and influential in the fashion industry and beyond. Thesartorialist.com is consistently named one of the top blogs in the world. A self-taught photographer, Schuman shoots for publications including French Vogue, American GQ, Fantastic Man and Elle, and a growing list of advertising clients. Scott has also shown his work at the New York photo gallery The Danziger Projects and appeared in the GAP Style Icon campaign in the fall of 2008. He has been named the number one fashion photography trend by American Photo magazine, as well as one of Time magazine?s top 100 design influencers.

    The impression given to the viewer depends on whether the fashion design drawings are good. Contemporary Fashion Illustration Techniques thoroughly describes the basics of fashion illustration, and covers the latest trends such as vivid images, sprightly movement, and garment material texture. After all, fashion drawing is not simply about sketching a body and face; only when you accurately reproduce the garments and their colors can the designs truly come to life.