HBR's 10 Must Reads on AI, Analytics, and the New Machine Age (with bonus article "Why Every Company Needs an Augmented Reality Strategy" by Michael E. Porter and James E. Heppelmann)


Harvard Business Review - 2018
    Is your company ready?If you read nothing else on how intelligent machines are revolutionizing business, read these 10 articles. We've combed through hundreds of Harvard Business Review articles and selected the most important ones to help you understand how these technologies work together, how to adopt them, and why your strategy can't ignore them. In this book you'll learn how: Data science, driven by artificial intelligence and machine learning, is yielding unprecedented business insights Blockchain has the potential to restructure the economy Drones and driverless vehicles are becoming essential tools 3-D printing is making new business models possible Augmented reality is transforming retail and manufacturing Smart speakers are redefining the rules of marketing Humans and machines are working together to reach new levels of productivity This collection of articles includes "Artificial Intelligence for the Real World," by Thomas H. Davenport and Rajeev Ronanki; "Stitch Fix's CEO on Selling Personal Style to the Mass Market," by Katrina Lake; "Algorithms Need Managers, Too," by Michael Luca, Jon Kleinberg, and Sendhil Mullainathan; "Marketing in the Age of Alexa," by Niraj Dawar; "Why Every Organization Needs an Augmented Reality Strategy," by Michael E. Porter and James E. Heppelmann; "Drones Go to Work," by Chris Anderson; "The Truth About Blockchain," by Marco Iansiti and Karim R. Lakhani; "The 3-D Printing Playbook," by Richard A. D’Aveni; "Collaborative Intelligence: Humans and AI Are Joining Forces," by H. James Wilson and Paul R. Daugherty; "When Your Boss Wears Metal Pants," by Walter Frick; and "Managing Our Hub Economy," by Marco Iansiti and Karim R. Lakhani.

Tomorrow Now: Envisioning the Next Fifty Years


Bruce Sterling - 2002
    Like all of the most interesting futurists, Sterling isn t just talking about machines and biochemistry: what he really cares about are the interstices of technology with culture and human history. -Kurt Andersen, author of Turn of the Century Visionary author Bruce Sterling views the future like no other writer. In his first nonfiction book since his classic The Hacker Crackdown, Sterling describes the world our children might be living in over the next fifty years and what to expect next in culture, geopolitics, and business. Time calls Bruce Sterling one of America s best-known science fiction writers and perhaps the sharpest observer of our media-choked culture working today in any genre. Tomorrow Now is, as Sterling wryly describes it, an ambitious, sprawling effort in thundering futurist punditry, in the pulsing vein of the futurists I ve read and admired over the years: H. G. Wells, Arthur C. Clarke, and Alvin Toffler; Lewis Mumford, Reyner Banham, Peter Drucker, and Michael Dertouzos. This book asks the future two questions: What does it mean? and How does it feel? Taking a cue from one of William Shakespeare s greatest soliloquies, Sterling devotes one chapter to each of the seven stages of humanity: birth, school, love, war, politics, business, and old age. As our children progress through Sterling s Shakespearean life cycle, they will encounter new products; new weapons; new crimes; new moral conundrums, such as cloning and genetic alteration; and new political movements, which will augur the way wars of the future will be fought. Here are some of the author s predictions: Human clone babies will grow into the bitterest and surliest adolescents ever. Microbes will be more important than the family farm. Consumer items will look more and more like cuddly, squeezable pets. Tomorrow s kids will learn more from randomly clicking the Internet than they ever will from their textbooks. Enemy governments will be nice to you and will badly want your tourist money, but global outlaws will scheme to kill you, loudly and publicly, on their Jihad TVs. The future of politics is blandness punctuated with insanity. The future of activism belongs to a sophisticated, urbane global network that can make money the Disney World version of Al Qaeda. Tomorrow Now will change the way you think about the future and our place in it."

Why Nations Go to War


John G. Stoessinger - 1978
    Stoessinger, is built around ten case studies, culminating in the new wars that ushered in the twenty-first century: Iraq, Afghanistan, and the wars between Arabs and Israelis in Gaza and in Lebanon. The distinguishing feature of the book remains the author's emphasis on the pivotal role of the personalities of leaders who take their nations, or their following, across the threshold into war.

Red Team: How to Succeed By Thinking Like the Enemy


Micah Zenko - 2015
    The concept is as old as the Devil's Advocate, the eleventh-century Vatican official charged with discrediting candidates for sainthood. Today, red teams are used widely in both the public and the private sector by those seeking to better understand the interests, intentions, and capabilities of institutional rivals. In the right circumstances, red teams can yield impressive results, giving businesses an edge over their competition, poking holes in vital intelligence estimates, and troubleshooting dangerous military missions long before boots are on the ground. But not all red teams are created equal; indeed, some cause more damage than they prevent. Drawing on a fascinating range of case studies, Red Team shows not only how to create and empower red teams, but also what to do with the information they produce. In this vivid, deeply-informed account, national security expert Micah Zenko provides the definitive book on this important strategy -- full of vital insights for decision makers of all kinds.

Sonic Boom: Globalization at Mach Speed


Gregg Easterbrook - 2009
    So what comes next? Growth will resume. But economic uncertainty will worsen, making what comes next not just a boom but a nerve-shattering SONIC BOOM. Gregg Easterbrook - who "writes nothing that is not brilliant" ("Chicago Tribune") - is a fount of unconventional wisdom, and over time, he is almost always proven right. Throughout 2008 and 2009, as the global economy was contracting and the experts were panicking, Easterbrook worked on a book saying prosperity is about to make its next big leap. Will he be right again? SONIC BOOM: Globalization at Mach Speed presents three basic insights. First, if you don't like globalization, brace yourself, because globalization has barely started. Easterbrook contends the world is about to become "far "more globally linked. Second, the next wave of global change will be primarily positive: economic prosperity, knowledge and freedom will increase more in the next 50 years than in all of human history to this point. But before you celebrate, Easterbrook further warns that the next phase of global change is going to drive us crazy. Most things will be good for most people - but nothing will seem certain for anyone. Each SONIC BOOM chapter is based on examples of cities around the world - in the United States, Europe, Russia, China, South America - that represent a significant Sonic Boom trend. With a terrific sense of humor, pitch-perfect reporting and clear, elegant prose, Easterbrook explains why economic recovery is on the horizon but why the next phase of global change will also give everyone one hell of a headache. "Forbes" calls Easterbrook "the best writer on complex topics in the United States" and SONIC BOOM will show you why.

Smarter Than Us: The Rise of Machine Intelligence


Stuart Armstrong - 2014
    The power of an artificial intelligence (AI) comes from its intelligence, not physical strength and laser guns. Humans steer the future not because we're the strongest or the fastest but because we're the smartest. When machines become smarter than humans, we'll be handing them the steering wheel. What promises—and perils—will these powerful machines present? Stuart Armstrong’s new book navigates these questions with clarity and wit.Can we instruct AIs to steer the future as we desire? What goals should we program into them? It turns out this question is difficult to answer! Philosophers have tried for thousands of years to define an ideal world, but there remains no consensus. The prospect of goal-driven, smarter-than-human AI gives moral philosophy a new urgency. The future could be filled with joy, art, compassion, and beings living worthwhile and wonderful lives—but only if we’re able to precisely define what a "good" world is, and skilled enough to describe it perfectly to a computer program.AIs, like computers, will do what we say—which is not necessarily what we mean. Such precision requires encoding the entire system of human values for an AI: explaining them to a mind that is alien to us, defining every ambiguous term, clarifying every edge case. Moreover, our values are fragile: in some cases, if we mis-define a single piece of the puzzle—say, consciousness—we end up with roughly 0% of the value we intended to reap, instead of 99% of the value.Though an understanding of the problem is only beginning to spread, researchers from fields ranging from philosophy to computer science to economics are working together to conceive and test solutions. Are we up to the challenge?A mathematician by training, Armstrong is a Research Fellow at the Future of Humanity Institute (FHI) at Oxford University. His research focuses on formal decision theory, the risks and possibilities of AI, the long term potential for intelligent life (and the difficulties of predicting this), and anthropic (self-locating) probability. Armstrong wrote Smarter Than Us at the request of the Machine Intelligence Research Institute, a non-profit organization studying the theoretical underpinnings of artificial superintelligence.

@War: The Rise of the Military-Internet Complex


Shane Harris - 2014
    In fact, as @WAR shows, U.S. hackers were crucial to our victory in Iraq. Shane Harris delves into the frontlines of America’s new cyber war. As recent revelations have shown, government agencies are joining with tech giants like Google and Facebook to collect vast amounts of information. The military has also formed a new alliance with tech and finance companies to patrol cyberspace, and Harris offers a deeper glimpse into this partnership than we have ever seen before. Finally, Harris explains what the new cybersecurity regime means for all of us, who spend our daily lives bound to the Internet — and are vulnerable to its dangers.

The Weapon Wizards: How Israel Became a High-Tech Military Superpower


Yaakov Katz - 2017
    The Weapon Wizards shows how this tiny nation of 8 million learned to adapt to the changes in warfare and in the defense industry and become the new prototype of a 21st century superpower, not in size, but rather in innovation and efficiency—and as a result of its long war experience. Sitting on the front lines of how wars are fought in the 21st century, Israel has developed in its arms trade new weapons and retrofitted old ones so they remain effective, relevant, and deadly on a constantly-changing battlefield. While other countries begin to prepare for these challenges, they are looking to Israel—and specifically its weapons—for guidance. Israel is, in effect, a laboratory for the rest of the world. How did Israel do it? And what are the military and geopolitical implications of these developments? These are some of the key questions Yaakov Katz and Amir Bohbot address. Drawing on a vast amount of research, and unparalleled access to the Israeli defense establishment, this book is a report directly from the front lines.

Everybody Lies: Big Data, New Data, and What the Internet Can Tell Us About Who We Really Are


Seth Stephens-Davidowitz - 2017
    This staggering amount of information—unprecedented in history—can tell us a great deal about who we are—the fears, desires, and behaviors that drive us, and the conscious and unconscious decisions we make. From the profound to the mundane, we can gain astonishing knowledge about the human psyche that less than twenty years ago, seemed unfathomable.Everybody Lies offers fascinating, surprising, and sometimes laugh-out-loud insights into everything from economics to ethics to sports to race to sex, gender and more, all drawn from the world of big data. What percentage of white voters didn’t vote for Barack Obama because he’s black? Does where you go to school effect how successful you are in life? Do parents secretly favor boy children over girls? Do violent films affect the crime rate? Can you beat the stock market? How regularly do we lie about our sex lives and who’s more self-conscious about sex, men or women?Investigating these questions and a host of others, Seth Stephens-Davidowitz offers revelations that can help us understand ourselves and our lives better. Drawing on studies and experiments on how we really live and think, he demonstrates in fascinating and often funny ways the extent to which all the world is indeed a lab. With conclusions ranging from strange-but-true to thought-provoking to disturbing, he explores the power of this digital truth serum and its deeper potential—revealing biases deeply embedded within us, information we can use to change our culture, and the questions we’re afraid to ask that might be essential to our health—both emotional and physical. All of us are touched by big data everyday, and its influence is multiplying. Everybody Lies challenges us to think differently about how we see it and the world.

The Absent Superpower: The Shale Revolution and a World Without America


Peter Zeihan - 2017
    Terrorism spills out of the Middle East into Europe. Russia, Iran, Saudi Arabia, China and Japan vie to see who can be most aggressive. Financial breakdown in Asia and Europe guts growth, challenging hard-won political stability.Yet for the Americans, these changes are fantastic. Alone among the world's powers, only the United States is geographically wealthy, demographically robust, and energy secure. That last piece -- American energy security -- is rapidly emerging as the most critical piece of the global picture.The American shale revolution does more than sever the largest of the remaining ties that bind America's fate to the wider world. It re-industrializes the United States, accelerates the global order's breakdown, and triggers a series of wide ranging military conflicts that will shape the next two decades. The common theme? Just as the global economy tips into chaos, just as global energy becomes dangerous, just as the world really needs the Americans to be engaged, the United States will be...absent.In 2014's The Accidental Superpower, geopolitical strategist Peter Zeihan made the case that geographic, demographic and energy trends were unravelling the global system. Zeihan takes the story a step further in The Absent Superpower, mapping out the threats and opportunities as the world descends into Disorder.

War from the Ground Up: Twenty-First Century Combat as Politics


Emile Simpson - 2012
    'War From The Ground Up' offers a distinctive perspective in its consideration of the concept of contemporary warfare.

The End of Major Combat Operations


Nick McDonell - 2010
    Traveling to Baghdad and then to Mosul with the 1st Cavalry Division, McDonell offers an unforgettable look at the way things stand now—at the translators stranded in a country that doesn’t look kindly on their cooperation, at the infantrymen struggling to make something out of the soft counterinsurgency missions they call chai-ops, at the commanders inured to American journalists and Iraqi officials both—and what the so-called “end of major combat operations” means for where they’re going.

Inside Cyber Warfare: Mapping the Cyber Underworld


Jeffrey Carr - 2009
    You'll learn how sophisticated hackers working on behalf of states or organized crime patiently play a high-stakes game that could target anyone, regardless of affiliation or nationality.Inside Cyber Warfare goes beyond the headlines of attention-grabbing DDoS attacks and takes a deep look inside multiple cyber-conflicts that occurred from 2002 through summer 2009.Learn how cyber attacks are waged in open conflicts, including recent hostilities between Russia and Georgia, and Israel and PalestineDiscover why Twitter, Facebook, LiveJournal, Vkontakte, and other sites on the social web are mined by the intelligence services of many nationsRead about China's commitment to penetrate the networks of its technologically superior adversaries as a matter of national survivalFind out why many attacks originate from servers in the United States, and who's responsibleLearn how hackers are "weaponizing" malware to attack vulnerabilities at the application level

The Woman Who Smashed Codes: A True Story of Love, Spies, and the Unlikely Heroine who Outwitted America's Enemies


Jason Fagone - 2017
    The tycoon had close ties to the U.S. government, and he soon asked Elizebeth to apply her language skills to an exciting new venture: code-breaking. There she met the man who would become her husband, groundbreaking cryptologist William Friedman. In The Woman Who Smashed Codes, Jason Fagone chronicles the life of Elizebeth Smith who played an integral role in our nation's history for forty years. After World War I, Smith used her talents to catch gangsters and smugglers during Prohibition, then accepted a covert mission to discover and expose Nazi spy rings that were spreading like wildfire across South America, advancing ever closer to the United States. As World War II raged, Elizebeth fought a highly classified battle of wits against Hitler's Reich, cracking multiple versions of the Enigma machine used by German spies. Meanwhile, inside an Army vault in Washington, William worked furiously to break Purple, the Japanese version of Enigma--and eventually succeeded, at a terrible cost to his personal life.Fagone unveils America's code-breaking history through the prism of Smith's life, bringing into focus the unforgettable events and colorful personalities that would help shape modern intelligence.

The Space Barons: Elon Musk, Jeff Bezos, and the Quest to Colonize the Cosmos


Christian Davenport - 2018
    Nearly a half-century after Neil Armstrong walked on the moon, these Space Barons-most notably Elon Musk and Jeff Bezos, along with Richard Branson and Paul Allen-are using Silicon Valley-style innovation to dramatically lower the cost of space travel, and send humans even further than NASA has gone. These entrepreneurs have founded some of the biggest brands in the world-Amazon, Microsoft, Virgin, Tesla, PayPal-and upended industry after industry. Now they are pursuing the biggest disruption of all: space. Based on years of reporting and exclusive interviews with all four billionaires, this authoritative account is a dramatic tale of risk and high adventure, the birth of a new Space Age, fueled by some of the world's richest men as they struggle to end governments' monopoly on the cosmos. The Space Barons is also a story of rivalry-hard-charging startups warring with established contractors, and the personal clashes of the leaders of this new space movement, particularly Musk and Bezos, as they aim for the moon and Mars and beyond.