Book picks similar to
The Other Guy Blinked: How Pepsi Won the Cola Wars by Roger Enrico
business
non-fiction
nonfiction
memoir
Beat the Forex Dealer: An Insider's Look Into Trading Today's Foreign Exchange Market
Agustin Silvani - 2008
It is one of egos and money, where millions of dollars are won and lost every day and phones are routinely thrown across hectic trading desks. This palpable excitement has led to the explosion of the retail FX market, which has unfortunately spawned a new breed of authors and gurus more than happy to provide misleading and often downright fraudulent information by promising traders riches while making forex trading 'easy'. Well I'll let you in on a little secret: there is nothing easy about trading currencies. If you don't believe me then stop by Warren Buffet's office and ask him how he could lose $850m betting on the dollar or ask George Soros why his short yen bets cost him $600m not once but twice in 1994. What's wrong with these guys, don't they read FX books? In reality, the average client's trading approach combined with the unscrupulous practices of some brokers make spot FX trading more akin to the games found on the Vegas strip than to anything seen on Wall St. The FX market is littered with the remains of day traders and genius 'systems, ' and to survive in the long-run traders have to realize that they are playing a game where the cards are clearly stacked against them. Have you ever had your stop hit at a price that turned out to be the low/high for the day? Bad luck perhaps? Maybe. What if it happens more than once? Do you ever feel like the market is out to get you? Well guess what, in this Zero Sum game it absolutely is. Covering the day-to-day mechanics of the FX market and the unsavoury dealings going on, Beat the Forex Dealer offers traders the market-proven trading techniques needed to side-step dealer traps and develop winning trading methods. Learn from an industry insider the truth behind dirty dealer practices including: stop-hunting, price shading, trading against clients and 'no dealing desk' realities. Detailing the dealer-inspired trading techniques developed by MIGFX Inc, consistently ranked among the world's leading currency trading firms, the book helps turn average traders into winning traders; and in a market with a 90% loss rate winning traders are in fact quite rare! More than just a simple manual, Beat the Forex Dealer brings to life the excitement of the FX market by delivering insights into some of the greatest trading triumphs and highlighting legendary disasters; all written in an easy to read style. Make no mistake about it there is a lot of money to be made in currency trading, you just have to know where to look. Sidestepping simple dealer traps is one way of improving your daily p&l, but it is surely not the only one. Successful trading comes down to taking care of the details, which means skipping the theoretical stuff and providing only up-to-date, real-life examples while sharing the FX trading tips that have proved so profitable over the years. By stripping away the theory and getting down to the core of trading, you too will find yourself on the way to beating the forex dealer!
How to Find a Profitable Blog Topic Idea (Better Blog Booklets)
Steve Scott - 2013
That's what happens to many bloggers. They work hard and create great content, but there's no way their blog will succeed. Why? Because they failed to research their blog topic ahead of time. In "How to Find a Profitable Blog Topic Idea" you'll learn a proven formula for locating a winning idea that merges YOUR personal passion with something that will actually make money. Start Your Blogging Journey... Finding a great niche is one of the first steps you'll take as a blogger. That's why it's important to get it right. Everything you do online depends on locating a topic that actually has profit potential. Fortunately, it's not hard to research a blog niche. Really, it's a simple process that anyone can do - even if you don't have computer experience. Follow the Six-Step Plan for Starting a Blog "How to Find a Profitable Blog Topic Idea" provides a step-by-step strategy that can be applied TODAY. Here's what's covered: Learn the 3 B's of Demonstrating Authority Complete the Four-Step Plan for Identifying Your Passion Use Four Tools to Find a "Hook" for Your Blog Follow the Seven-Step Plan to Determine the Profit Potential of ANY Market Ask Five Simple Questions to Finalize Your Blog Decision Learn How to Make LOTS of Mistakes and Still Succeed as a Blogger It's not hard to find a great blog idea. Just follow this blueprint and you can do it today. Would You Like To Know More? Download now and locate that perfect blog idea.
The Everything Store: Jeff Bezos and the Age of Amazon
Brad Stone - 2013
But its visionary founder, Jeff Bezos, wasn't content with being a bookseller. He wanted Amazon to become the everything store, offering limitless selection and seductive convenience at disruptively low prices. To do so, he developed a corporate culture of relentless ambition and secrecy that's never been cracked. Until now. Brad Stone enjoyed unprecedented access to current and former Amazon employees and Bezos family members, giving readers the first in-depth, fly-on-the-wall account of life at Amazon. Compared to tech's other elite innovators--Jobs, Gates, Zuckerberg--Bezos is a private man. But he stands out for his restless pursuit of new markets, leading Amazon into risky new ventures like the Kindle and cloud computing, and transforming retail in the same way Henry Ford revolutionized manufacturing.The Everything Store will be the revealing, definitive biography of the company that placed one of the first and largest bets on the Internet and forever changed the way we shop and read.
99% True: Almost a National Bestseller
Paul McGowan - 2019
From his not-so-innocent youth growing up in the shadow of Disneyland and summer evenings in the innocent 1950s, to his dope-smoking, snake-eating, draft-dodging, loony-bin misadventure through Europe, to his struggles to build a thriving enterprise from a stack of dusty albums—see how the CEO of a worldwide company took fifty years to become an overnight success.Unlike Paul, you may never get picked up by the Secret Service or carry the shame of bankruptcy, but you just might see yourself in his repeated failures or in his refusal to let life keep him down. You'll laugh and you'll cry as Paul describes the struggle of finding his place in a community you never knew existed. Through it all, you'll discover what Paul did: life's detours offer the best opportunities to find your way.
Good for the Money: My Fight to Pay Back America
Robert Benmosche - 2016
It was the peg upon which the nation hung its ire and resentment during the financial crisis: the pinnacle of Wall Street arrogance and greed. When Bob Benmosche climbed aboard as CEO, it was widely assumed that he would go down with his ship. In mere months, he turned things around, pulling AIG from the brink of financial collapse and restoring its profitability. Before three years were up, AIG had fully repaid its staggering debt to the U.S. government - with interest.Good for the Money is an unyielding leader's memoir of a career spent fixing companies through thoughtful, unconventional strategy. With his brash, no-holds-barred approach to the job, Benmosche restored AIG's employee morale and good name. His is a story of perseverance, told with refreshing irreverence in unpretentious terms.Called "an American hero" by Andrew Ross Sorkin, author of Too Big to Fail, Benmosche was a self-made man who never forgot what life is like for the nation's 99-percent; again and again, he pushed back against obstinate colleagues to salvage American jobs and industry. Good for the Money affords you a front-row seat for Benmosche's heated battles with major players from Geithner to Obama to Cuomo, and offers incomparable lessons in leadership from the legendary CEO who changed the way Wall Street does business.
Steve Jobs' Life By Design: Lessons to be Learned from His Last Lecture
George Beahm - 2014
They witnessed history: Jobs' 22-minute prepared speech subsequently reached 26 million online viewers worldwide. It is by far the most popular commencement address in history, framed with "three stories" that succinctly summed up the most important lessons Jobs learned in life. Life-changing lessons, he explained, can only be connected when looking back, which he had done in preparation for his talk.Steve Jobs' Life by Design starts with Jobs' own words in the text of his talk and expands outward from there. In the address, Jobs gave us the dots, but he didn't have the luxury of time to connect them. So much about his life, his viewpoint, and his personal and business philosophies were mentioned but not explained. We know what he said, but what actually did he mean? What can we learn from him?This book connects those dots. We see Jobs' life and career through his own eyes, in context, and in proper perspective. His process of looking back illuminated his life—and by doing so, he serves as an inspiration to illuminate our lives as well.
President Barack Obama: The Kindle Singles Interview (Kindle Single)
David Blum - 2013
"There was not that window into the lifestyles of the rich and famous," the President said. "Kids weren’t monitoring everyday what Kim Kardashian was wearing, or where Kanye West was going on vacation, and thinking that somehow that was the mark of success." He addressed the jobs issue from a personal perspective, reflecting on how his own life might have been different had he not experienced success in politics. "I could picture myself being a good teacher," the President mused. <br> <br>In the interview, which took place on July 30, 2013, at an Amazon facility in Chattanooga, Tennessee, Obama discussed the increasing need for government programs that can actually make a difference. Sticking close to his standard message, he spoke frankly about the increasing polarization of American politics since the Great Recession and Republican Party intransigence over his agenda. On a personal note, he reflected that he and First Lady Michelle Obama are constantly reminding their daughters of the “slightly unreal environment that they’re in,” as children of privilege in a world constrained by unemployment and recession.<br> <br>The interview was conducted by David Blum. Blum works for Amazon as the editor of Kindle Singles. He began his career as a staff reporter for The Wall Street Journal, and has been the editor-in-chief of The Village Voice, the New York Press and 02138 Magazine. He was previously a writer and editor at The New York Times Magazine, and a contributing editor at New York and Esquire magazines. He has written two books: "Flash in the Pan: The Life and Death of an American Restaurant" (1992), and "Tick...Tick...Tick...: The Long Life & Turbulent Times of 60 Minutes" (2004). He received his B.A. degree in English literature at the University of Chicago.<br> <br>Cover design by Adil Dara Kim/Official White House Photo
Coco Chanel: A Life from Beginning to End
Hourly History - 2020
She changed the way women thought about fashion and themselves; her dresses were meant to free women of the corset and allow them to move freely and elegantly. At the dawn of a new century, Chanel stood for a new type of woman.Chanel worked her way up from living in an orphanage to dining with royalty. She personified her own designs. Always independent, she never married, took on lovers as she pleased, and never apologized. A century after Coco Chanel opened her first small shop in Paris, her designs still define luxury.Discover a plethora of topics such asAn Orphaned GirlCoco Takes on ParisChanel No. 5The Crash of 1929Chanel during World War II: The Nazi SpyExile and ReturnAnd much more!
The Hippie Guide to Climbing the Corporate Ladder & Other Mountains: How JanSport Makes It Happen
Skip Yowell - 2007
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How a Foreign Chocolate won Indian Hearts: The Cadbury Story (Rupa Quick Reads)
Anisha Motwani - 2017
The remarkable story of the brand that was able to pull off the near-impossible challenge of integrating itself into the food habits of a nation strongly habituated to eating indigenous sweets is recounted here. It is a behind-the-scenes look at the Cadbury Dairy Milk journey in India over the last six decades.
Don't Shoot! I'm the Guitar Man
Buzzy Martin - 2007
This is the story of lifelong musician Buzzy Martin, music teacher to the hardened criminals inside the walls of San Quentin Prison-and what he learned, note by incredible note.
Casino Moscow: A Tale of Greed and Adventure on Capitalism's Wildest Frontier
Matthew Brzezinski - 2001
Into this free-market maelstrom stepped rookie Wall Street Journal reporter Matthew Brzezinski, who was immediately pulled into the mad world of Russian capitalism -- where corrupt bankers and fast-talking American carpetbaggers presided over the biggest boom and bust in financial history. Brzezinski's adventures take him from the solid-gold bathroom fixtures of Moscow's elite, to the last stop on the Trans-Siberian railway, where poverty-stricken citizens must buy water by the pail from the local crime lord, and back to civilization, to stumble into a drunken birthday bash for an ultra-nationalist politico. It's an irreverent, lurid, and hilarious account of one man's tumultuous trek through a capitalist market gone haywire -- and a nation whose uncertain future is marked by boundless hope and foreboding despair.
The Life and Times of Call the Midwife: The Official Companion to Season One and Two
Heidi Thomas - 2012
Discover the hidden secrets of the nurses and nuns of Nonnatus House and delve deeper into the historical context of the series with chapters detailing birth, health, faith, fashion, beauty, street life and food. From the team who brought you The World of Downton Abbey, high production values and attention to detail will create the ultimate and beautifully packaged gift purchase this Christmas that no fan of the show could bare to be without.
The Poem That Changed America: "Howl" Fifty Years Later
Jason Shinder - 2006
The original edition cost seventy-five cents, but there was something priceless about its eponymous piece. Although it gave a voice to the new generation that came of age in the conservative years following World War II, the poem also conferred a strange, subversive power that continues to exert its influence to this day. Ginsberg went on to become one of the most eminent and celebrated writers of the second half of the twentieth century, and "Howl" became the critical axis of the worldwide literary, cultural, and political movement that would be known as the Beat generation.The year 2006 marks the fiftieth anniversary of the publication of "Howl," and The Poem That Changed America will celebrate and shed new light on this profound cultural work. With new essays by many of today's most distinguished writers, including Frank Bidart, Andrei Codrescu, Vivian Gornick, Phillip Lopate, Daphne Merkin, Rick Moody, Robert Pinsky, and Luc Sante, The Poem That Changed America reveals the pioneering influence of "Howl" down through the decades and its powerful resonance today.