"Social Media Explained" explores the fundamental strategies and answers the biggest questions every business professional needs to answer before diving into a social media initiative! The is the must-have guide for understanding the sociological and psychological drivers that make social media marketing work.

    Not the space where I sleep or the walls that surround me, but instead, the people that surround me. The ones that make me feel like me. Like I don't need to hide. My brothers, my best friend. It's a small bubble, sure, but one I'm damn happy with. I might be a little lost at times-I mean, who isn't?-but I always know where to go when I need to find myself. It's safe, comfortable, familiar. My home.Until he falls into my lap. No, literally. Into my lap. That beer I spent the last of my money on? Gone. All over me. Damnit. I'm wet, and I'm...oh.Oh dear God.Tall and broad. That surfer hair and those sparkly blue eyes. Cheeky grin and southern drawl that makes a girl wanna drool. All those rippling, tattooed muscles. Oh, yes.Mitchell Hudson, baseball superstar, you may fall into my lap any day, kind sir.Except then he starts making a home inside my heart, and that vital organ? Well, I'm not sure we're ready for what he has to offer. His home is tied to a place thousands of miles away, and mine? Well...mine's right here.The man hits more homeruns than I can count, and that's exactly what I'm afraid he's going to do: run home, and take a piece of my heart with him when he goes.** You do not need to know anything about baseball or even really like the sport to read this story. But if you like athletic men who like to throw their strength and alpha sides (and their women) around, this might be the story for you! **

    I think she's a leader in this space." -Tony Robbins, world-renowned speaker and entrepreneur Amber Mac wants to be your friend. She may be a tech-savvy webpreneur, the popular host of TV shows and video podcasts, and an in-demand consultant and speaker, but if you ask Amber Mac about her strategy for success, she'll tell you she's just trying to be a good friend. When it comes to social media-whether it's Facebook or Twitter or the latest video blog-the tools evolve quickly, the rules change rapidly, and the technology feels more and more complex. But making social media work for your company doesn't have to be complicated or expensive. In this compact yet thorough guide, Mac shows you how to effectively harness the online world to grow your business. The secret: think of your audience as your friends and then treat them that way. The Power Friending approach is all about developing real relationships based on mutual respect and support. While you may never meet some of your online friends face-to-face, they still expect you to follow the established norms of friendship: be authentic, reach out, listen. And don't lie to your friends. These same rules apply when building a strong brand online. Whether you're a blogger, a small company, a well-known global enterprise, or an aspiring queen of the Internet, Mac shows how to make the most of social networking tools, including: -Targeting the right networks -Feeding and seeding a community -Authentically engaging with customers and fans -Managing your online friendships on a daily basis and on a budget This isn't a book of abstract theories or complicated strategies. Mac writes from personal experience: she built a huge fan base through social networking. She also draws on real-life and up-to-date examples to give you the information you really need in order to establish and maintain credibility and meaningful relationships online.

    But they’re real, they’re honest, and hopefully they’ll make you feel a little less alone." -Ashley Dun

    This book provides actionable steps to help shop owners engage the Etsy community in authentic ways that attract buyers and generate sales. The best Etsy shops stand out among the sea of sellers and draw loyal customer bases, but how they’ve done it isn’t—and shouldn't be—a secret. In these pages, top Etsy sellers share the tools that have helped them, the changes they made that yielded positive results, and their best advice for achieving and sustaining a successful Etsy shop. Beyond sellers’ words of wisdom, this book offers a roadmap all sellers can follow in order to: • Choose keywords and tags to drive traffic to your shop • Photograph your products for maximum appeal • Create a unique shop that stands out • Write winning product descriptions • Price your goods appropriately • Market your products effectively on social media platforms • Maintain lasting relationships with your customers • Diversify your product offerings

    Instead he got investigative journalist Carrie Davenport. His hatred of journalists runs deep, but she's going to get herself killed. So he'll do what he must to keep her safe and his conscience clear.Carrie Davenport didn't look for trouble but it always found her. This time it came in the form of a human trafficking ring involving D.C.'s most powerful. And she could expose it all and turn it into the biggest story she’s ever written. Or get herself killed. And Peter Mercer seems hellbent on preventing her from doing either.When he shows up at Club Exposure, she thinks he's following her again. Turns out they have more in common than either realizes.

    Until they reject you…Luna is sick of being an outcast. As the illegitimate daughter of a high-ranking official and her mother gone, she’s never felt wanted.Finding her fated mate was supposed to change everything. She’s known for six years that she and Marnet are mates, and tonight at the MoonMate ceremony, it’s time for him to stop acting like a playboy alpha and claim her as his.Only he does the exact opposite and humiliates her publicly with his brutal rejection. Then Luna is taken by Remus, another alpha whose clan launches a surprise attack during the ceremony. He’s captured all the other alphas except one—Marnet.Now Luna has a choice. Lead the enemy to Marnet or protect her mate. Remus treats her better than Marnet ever did, but Luna is convinced Remus is only using her to get what he wants. Marnet is still her mate.Although it wouldn’t be the first time she’s been wrong about love…

     In YouTube Black Book, Christopher shares how he launched these channels and shows you how to turn a passion for creating YouTube videos into a profitable business. YouTube Black Book offers you a glimpse behind the scenes. Christopher shares his journey with complete transparency so you can emulate his success and avoid his failures. This book focuses on the big pictures strategy of what it really means to create a successful YouTube channel. From setting goals and developing your initial idea to strategies to get more views, YouTube Black Book covers all the bases. Christopher Sharpe is the producer and director of the popular YouTube Channels Hilah Cooking and Yoga With Adriene. He is YouTube Certified in Audience Development and blogs about internet video at christophersharpe.com.

    Gaitskill is uniquely attuned to the moment.' Sunday Times'Gaitskill achieves a superb feat. She distils the suffering, anger, reactivity, danger and social recalibration of the #MeToo movement into an extremely potent, intelligent and nuanced account.' Sarah Hall, Guardian'I don't know why I behaved the way I did, and I kept doing it; he kept doing it. And though I might once have easily brushed it away, suddenly I could not. Nor could I confront him. The conversation moved too quickly.'This is Pleasure is an extraordinary work by one of the world's finest writers, and achieves more in 15,000 words than most full-length novels. Following the unravelling of the life of a male publisher undone by allegations of sexual impropriety and harassment, and the female friend who tries to understand, and explain, his actions, it looks unflinchingly at our present moment and rejects moral certainties to show us that there are many sides to every story.Mary Gaitskill has spent her whole career mining the complexity of human relationships on both an individual and societal scale with wisdom and grace. Here her insights are more piercing and timely than ever.

    

    And with this rapidly evolving technology come powerful ways to track what’s working, what’s not, and how to get the maximum impact for your brand in a shrinking economy. Media and brand expert Antony Young explores how today’s most innovative marketers are integrating the latest media tools into a comprehensive strategy to grow their brands and are getting unprecedented results. He explores:• the future of advertising in traditional media and how to judge  the investment’s value in today’s results-driven marketing  world• how to get the maximum impact out of digital media,    including online searches, social media, and mobile phones• the importance of employing non-traditional media vehicles,   such as marketing, PR, branded entertainment, and product   placement.

    He fell in lust when he saw the big, bold, beautiful woman walking down the street. He’s been waiting for the right moment to approach her, but when he saw her in distress, he had no choice but to make his presence known. Makhi finds it amusing that she had no idea he happens to be one of the richest men in the country. Makhi and his brothers, Malik, Maclin, and Mikael, share everything and they’ve set their sights on Emerald. They have a proposition for her, but will she accept?Emerald ChambersEmerald is having a streak of bad luck. Not only did her old car breakdown; she was passed over for a promotion at work. She’s a single mother attending college to make a better life for her fifteen-month-old toddler. Her daughter’s father, who she later learned was married, disappeared after his wife filed for divorce. Emerald’s life consists only of her daughter, work, and school, which are the three most important things to her. After leaving work on a Friday evening, her week from hell got worse, and she’s about to lose her mind until a knight in shining armor comes to her rescue. Warning: This book contains graphic language, explicit sex scenes, BDSM, and other content some readers might find triggering. Read at your own risk.

    The book includes three core chapters from the original bestseller that focus on market research, marketing, and spreading word-of-mouth among your best customers. Sure, you already know that customers are writing about your products on blogs or talking about your brand on Twitter and Facebook. Now, turn that interest into opportunity and profit. In these economic times, marketers like you are increasing their investment in social technologies, while cutting back on more traditional expenses. Why? Because they work—no matter the economic climate. Marketing in the Groundswell shows you how you can build social applications, measure their results, and use the social technology movement to your company's advantage.

    Unbeknownst to her, the use of magic reveals her location to the Qroes, a sadistic association intent on stealing the powers of individuals like her. With her ability far too new to control, she is caught, beaten, and thrown into a cell.She believes the metal lock has sealed her fate... until a winged boy appears outside her cell in the dead of night, whisking her away to Soratia—a world ruled by magic and roamed by griffin-human hybrids. To Lucianne, Soratia soon becomes home.When the Qroes land their hands on the Soratia’s most powerful asset, shattering the tranquility that had rested over the land, Lucianne takes it upon herself to stop them from wreaking more havoc onto her new home. But her powers are unreliable, and as more and more teens her age keep disappearing into the enemy’s clutches, Lucianne must make a decision: go after the enemy and risk death, or run away and hide, leaving thousands of lives to perish.