Written in a humorous and engaging style, this pocket-sized ready-reckoner is easy to read with the text presented in easily absorbable sections. The author steers the reader through the key principles and practical applications of advocacy, step by step in a clear and logical manner.

    His philosophy directly inspired Napoleon Hill, James Allen, Wallace D. Wattles, and Elbert Hubbard. Today's inspirational leaders, like Tony Robbins, Wayne Dyer, Rhonda Byrne, and Oprah Winfrey, are equally indebted to Emerson. "We are the Builders of Our Fortunes" is the first-ever collection of Emerson's essential writings on success. In these ten essays, Emerson will teach you: How to develop your inner genius; How the power of thought shapes our world; How the universe responds to our every action; Why wealth is a spiritual phenomena; Why economies rise or fall; What defines human greatness; and much more. Includes an introduction by Charles Conrad, who also selected "Emerson's Keys to Success" after each chapter.

    You can't write about any topic and expect it will become a best selling eBook. The truth is the Amazon marketplace is full of fickle readers. Most will only read a specific type of nonfiction book. If you're not writing about these topics then no one is going to buy your book. It's that simple!As an expert on niche research, I know what it takes to find proven, profitable markets. I use four free websites to discover where people are spending money. In my book, I show you these sites. Plus I teach you how to find the right niche that matches your background and personal interests.Generate Hundreds Of Book Ideas and Publish Your 1st, 2nd, and 100th Best-Selling Kindle BookThe key to making a killing on Kindle is to follow a publisher's model. You don't succeed with a single title. Your best best is to locate a hidden niche full of hungry buyers who will buy everything you publish. That's how the top authors really make money with Amazon eBooks.My guide details an additional four websites for exploring any market topic. You won't have to guess what people will buy. Instead you'll do a special type of research to decipher the language they use and locate the problems they encounter on a daily basis. In addition, you'll discover the right way to get hundreds of profitable nonfiction book ideas.Discover 7 Secrets Of Highly Effective Kindle AuthorsYou'll need the right philosophy to win at the Amazon game. I've examined top-selling Kindle authors and discovered they have a specific mindset that leads to hundreds of daily sales. My guide details these 7 "highly effective" secrets and shows how you can adopt these winning habits.Use 5 Different Ways To "Hack" AmazonAll the market research in the world won't matter if you pick the wrong market. The only way to publish a best-selling book is to know if it' something Amazon readers will buy.Fortunately I know the secret to determining the profitability of any nonfiction book idea. Specifically I use five tools to "hack" Amazon's algorithm. You'll learn:1. How to determine the average daily sales of any published title2. The quickest way to find related books in your marketplace3. A simple trick for discovering "hidden" book ideas4. My system for turning an unprofitable idea into a title that readers want5. How to use the top selling charts to find what's currently popular in your market.There is a goldmine of information on Amazon. You just need the right tools to do the digging. With my "5 Amazon Hacks," you'll know...within minutes...if you have a best-selling book idea. Then all you have to do is write and publish your title!Would You Like To Know More?Get started right away and locate those best-selling nonfiction book ideas.Scroll to the top of the page and select the 'buy button' now.

    

    Robert G. Cooper demonstrates why consistent product development is vital to corporate growth and how to maximize your chances of success. Citing the author's most recent research, Winning at New Products showcases innovative practices by industry leaders to present a field-tested game plan for achieving product leadership. Cooper outlines specific strategies for making sound business decisions at every step-from idea generation to launch. This fully updated and expanded edition is an essential resource for product developers around the world. "This is a must read. There's so much new in this book, from how to generate the breakthrough ideas, picking the winners, and driving them to market successfully." -- Philip Kotler, Professor of International Marketing, Northwestern University, Kellogg School of Management

    What is their secret? Are they more gifted than we are? Or is it just that they are very skilled in the art of persuation? That is exactly what it is. They are people who use subtle tricks to convince other people to agree with them. Based on a lifetime of observing opinion-forming by two authors, The Art of Always Being Right shows you the 38 ways that will convince people that you are right. Master them all and success is guaranteed.

    Effective Public Relations has defined public relations theory and practice, schooled its practitioners, and served as a reference for those in the calling for more than five decades. The first edition of Scott M. Cutlip and Allen H. Center's revolutionary book in 1952 made public relations an acceptable subject of academic study. Their ideas and ambitions for the field still serve as beacons leading the field in the 21st century. This updated ninth edition continues the trend of excellence and will introduce yet another generation of practitioners worldwide to this important profession of Public Relations.

    There is nothing more expensive than ignorance -- let The Educated Franchisee serve as your guide for selecting a franchise that meets your needs!The Educated Franchisee will teach you:-- How to find a franchise that is right for you.-- How owning a franchise can create wealth.-- Where to find quality franchisors.-- What qualities franchisors look for in a franchisee.-- How to gather information from franchisees.-- How to make sure the franchise makes money.-- How to confidently select the best franchise advisors.-- The five keys to long-term success as a franchise.

    Covering all of the fundamentals in a straightforward, student-friendly manner, it is ideal for undergraduate- and graduate-level courses across the social sciences and also serves as an indispensable guide for researchers. Striking a balance between specific techniques and the underlying logic of scientific inquiry, this book provides a lucid treatment of the four major approaches to research: experimentation, survey research, field research, and the use of available data. Richly developed examples of empirical research and an emphasis on the research process enable students to better understand the real-world application of research methods. The authors also offer a unique chapter (13) advocating a multiple-methods strategy.

    In Offline, they deliver an eye-opening research-based journey into the world of tech giants, smartphones, social engineering, and subconscious manipulation. This provocative work shows you how digital devices change individuals and communities for better and worse.A must-read if you or your kids use smartphones or tablets and spend time browsing social networks, playing online games or even just browsing sites with news and entertainment.   Learn how to recognize ‘mind hacks’ and avoid the potentially disastrous side-effects of digital pollution. Unplug from the matrix. Learn digital habits that work for you.

    With his friend Bevil Hogg, he founded the Trek Bicycle Corporation in 1976 and then went on to establish the company as one of the leading bicycle companies in the world. He was a man who called his son, John, his best friend. Indeed, they did many great things together: ran the Boston Marathon, followed the Tour de France throughout France, and later ran Trek together. In March 2008, he passed away after complications of heart surgery. The Big Guy touched people’s lives in countless ways, and his passing was deeply emotional for many. Now John (current president of Trek Bicycle) has written a powerful tribute to the incredible life his father led and the ways in which he was an inspiring businessman, leader, and person. Taking readers deep into the history of Trek, John shares how his father taught, trained, and instilled in him the confidence and desire to be a leader. A portrait of a great man, the book culminates with John telling his father on his deathbed of their twenty greatest moments together. This is an intimate portrayal of a father-son relationship filled with poignant experiences and lessons on how to get the most out of life. *** My father was an amazing man and he taught me many of life’s lessons. This book takes you through a great relationship between a father and a son. It takes you through the building of Trek Bicycle, and most importantly it tells the story of how my father and how our family dealt with his fight for life, and ultimately how my father and how our family dealt with his death. Death is a destination that we all share and yet there is so little written about it and so many people are unprepared to deal with it. My father amazed me throughout his life, but he saved his best act for last. The way he dealt with his death is a story that should be of some help to any family facing this most difficult time. —from the preface

     By mastering the Amazon Selling System in this book, you will be able to easily tap into the opportunities on Amazon, and create an additional $1K - $10K a month in passive income. This book will teach you the highly sought after secrets of how to identify highly popular products, and then transform them into your own special brand, which customers will pay a lot of money for. In this book you will learn How to: Identify Desirable Products People Want to Buy. Create a Unique Brand that People will Remember. Find High Quality Product Sources that will Support Your Thriving Amazon Business. Create High Converting Amazon Listings that will Emotionally Compel Customers to Buy Over and Over. Create the Most Profit Possible with the Least Amount of Expense. Test and Validate Your Product to Guarantee your Success. Effectively Manage Your Inventory and Fulfill Orders with Little Effort. Provide Outstanding Customer Satisfaction and Motivate Customers to Buy More. Get Abundant Reviews from Raving Fan Customers. Automate the Process so that You Can Sell Products While You Sleep. Expand Your Amazon Selling Business and Make 6 or 7 Figures a Year. By the time you finish this book, you will have all the tools, resources, and a simple, yet effective system to make an extra $1000 - $10,000 a month. So Get Your Copy Now and Start Making Money on Amazon Today!

    As a business, how can you break that trend and achieve client fidelity? In this book we reveal the secrets behind the framework that will sell and retain your customers. Did you know that less than one percent of all leads become customers? It is a true and shocking stat, but there is a way to stop the waste and flip this around. In this highly anticipated book, we reveal the secrets behind our signature TEAM - Target, Engage, Activate, and Measure - framework to transform your approach to market, increase sales, and retain your ideal customers. Account-Based Marketing (ABM) is the new B2B. It‘s time to challenge the status quo of B2B Marketing and Sales, and transition to what the business arena already expects as the updated B2B model. A transformation like this can only happen through an account-based approach that unites marketing, sales, and customer success teams (go-to-market teams) as #OneTeam. In summary, the TEAM framework coupled with the account-based approach enables your company to focus on the target accounts, engage them in a meaningful way, activate the sales team with top tier accounts proactively, and finally measure success based on business outcomes over vanity metrics. It's time to take the lead and transition your business to ABM. The process is simple when you have the right book - ABM is B2B. What are you waiting for?

    Many owners and CEOs think they have to be involved in every aspect of their business. They spend valuable brainpower on low-priority decisions. Before long, they're overworked and burned out.Instead of doing everything, it's time to focus on the right things.A CEO Only Does Three Things zeroes in on the three pillars of business: culture, people, and numbers. Steeped in twenty-plus years of practical knowledge, training, and consulting with some of the world's largest companies, this indispensable guide shows how to articulate the right culture for your business, hire people with the right mindsets, and inspire your teams to produce optimal results.Hundreds of CEOs have used Taylor's methods to create fulfilled, efficient, professional lives, and you can join them. Learn how to focus on the work you love-and avoid CEO burnout.