The Culture Code: An Ingenious Way to Understand Why People Around the World Buy and Live as They Do


Clotaire Rapaille - 2006
    His groundbreaking revelations shed light not just on business but on the way every human being acts and lives around the world. Rapaille’s breakthrough notion is that we acquire a silent system of Codes as we grow up within our culture. These Codes—the Culture Code—are what make us American, or German, or French, and they invisibly shape how we behave in our personal lives, even when we are completely unaware of our motives. What’s more, we can learn to crack the Codes that guide our actions and achieve new understanding of why we do the things we do. Rapaille has used the Culture Code to help Chrysler build the PT Cruiser—the most successful American car launch in recent memory. He has used it to help Procter & Gamble design its advertising campaign for Folger’s coffee – one of the longest-lasting and most successful campaigns in the annals of advertising. He has used it to help companies as diverse as GE, AT&T, Boeing, Honda, Kellogg, and L’Oréal improve their bottom line at home and overseas. And now, in The Culture Code, he uses it to reveal why Americans act distinctly like Americans, and what makes us different from the world around us. In The Culture Code, Dr. Rapaille decodes two dozen of our most fundamental archetypes—ranging from sex to money to health to America itself—to give us “a new set of glasses” with which to view our actions and motivations. Why are we so often disillusioned by love? Why is fat a solution rather than a problem? Why do we reject the notion of perfection? Why is fast food in our lives to stay? The answers are in the Codes. Understanding the Codes gives us unprecedented freedom over our lives. It lets us do business in dramatically new ways. And it finally explains why people around the world really are different, and reveals the hidden clues to understanding us all.

An Inconvenient Book: Real Solutions to the World's Biggest Problems


Glenn BeckCarol Lynne - 2007
    The solutions to these problems aren't convenient, but radio and TV host Glenn Beck doesn't care about being convenient.

How I Raised Myself From Failure to Success in Selling


Frank Bettger - 1947
    Whether you are selling houses or mutual funds, advertisements or ideas—or anything else—this book is for you.When Frank Bettger was twenty-nine he was a failed insurance salesman. By the time he was forty he owned a country estate and could have retired. What are the selling secrets that turned Bettger’s life around from defeat to unparalleled success and fame as one of the highest paid salesmen in America? The answer is inside How I Raised Myself from Failure to Success in Selling. Bettger reveals his personal experiences and explains the foolproof principles that he developed and perfected. He shares instructive anecdotes and step-by-step guidelines on how to develop the style, spirit, and presence of a winning salesperson. No matter what you sell, you will be more efficient and profitable—and more valuable to your company—when you apply Bettger’s keen insights on: • The power of enthusiasm • How to conquer fear • The key word for turning a skeptical client into an enthusiastic buyer • The quickest way to win confidence • Seven golden rules for closing a sale

The Covenant: One Nation Under God - America's Sacred and Immutable Connection to Ancient Israel


Timothy Ballard - 2012
    THE COVENANT: America's Sacred and Immutable Connection to Ancient Israel is an extraordinary work bringing to light the profound connection between America and the Promises made to the ancient House of Israel. To be clear, this book is not about America's tie to the modern State of Israel (the tribe of Judah gathering since 1948) but rather, the text harks back to 743 B.C. to the Northern Kingdom of ancient Israel and the Ten Tribes who were scattered into the "Northlands" of Western Europe, Great Britain and Scandinavia, who carried in their blood line the right to invoke "the Promises made to the Fathers." Every freedom-loving patriot in modern times (in every nation of the world) has already been inspired by the blessings emanating from the "just and holy principles" upon which America was founded. Could it be that America was designed to be much more than just a political entity and that her founders understood and endeavored to teach the rising generations what it would take to preserve those blessings forever?While as a nation we have breached the Covenant in many instances and suffered as a result, this book is written to leave all without excuse. We have within our grasp the freedom to choose to honor or to violate the terms of the Covenant and surely as a nation, we will live or die by the consequences of that choice.

Deciding the Next Decider: The 2008 Presidential Race in Rhyme


Calvin Trillin - 2008
    And it carries through to the vote that made Barack Obama the forty-fourth president of the United States.

The Income Tax: Root of All Evil


Frank Chodorov - 1954
    For the Amendment gives to the Federal Government first claim upon the earnings of the individual, and so infringes his natural right to own what he produces.With its graduated-tax provision, the Income Tax Amendment is a replica of that clause in the Communist Manifesto which provides for the confiscation of all property through the use of just such a tax.Not only is the individual citizen's liberty partitioned by the Amendment, but the several states are deprived of their Constitutional sovereignty, and the central Federal Government is overstrengthened at their expense. This growth of centralized power is a development which generations of Americans fought stubbornly to prevent.And the Federal Government, by the very nature of government itself, increases its "needs" in accordance with its means of revenue. Reduce Federal income, argues Frank Chodorov, and Federal "needs" will automatically be reduced.The author takes a forthright stand as he defines the immoral nature of income taxation and the fallacy of using to "level off" society. And finally he outlines what can be done to repeal the Income Tax Amendment, bearing in mind the Federal Government's legitimate need for revenue.

Our Lost Declaration: America's Fight Against Tyranny from King George to the Deep State


Mike Lee - 2019
    As a result, we have lost touch with much of what makes our country so special: the distinctly American belief in the dignity of every human soul.Our nation was born in an act of rebellion against an all-powerful government. In Our Lost Declaration, Senator Mike Lee tells the dramatic, little-known stories of the offenses committed by the British crown against its own subjects. From London's attempts to shut down colonial legislatures to hauling John Hancock before a court without a jury, the abuses of a strong central government were felt far and wide. They spurred our Founders to risk their lives in defense of their rights, and their efforts established a vision of political freedom that would change the course of history.Lee shares new insights into the personalities who shaped that vision, such as: * Thomas Paine, a populist radical who nearly died making his voyage from Great Britain to the colonies before writing his revolutionary pamphlet, Common Sense.* Edmund Randolph, who defied his Loyalist family and served in the Virginia convention that voted for independence* Thomas Jefferson, who persevered through a debilitating health crisis to pen the document that would officially begin the American experiment.Senator Lee makes vividly clear how many abuses of federal power today are rooted in neglect of the Declaration, including federal overreach that corrupts state legislatures, the judicial system, and even international trade. By rediscovering the Declaration, we can remind our leaders in Washington D.C. that they serve us--not the other way around.

Tightrope: Americans Reaching for Hope


Nicholas D. Kristof - 2020
    About one-quarter of the children on Kristof's old school bus died in adulthood from drugs, alcohol, suicide, or reckless accidents. And while these particular stories unfolded in one corner of the country, they are representative of many places the authors write about, ranging from the Dakotas and Oklahoma to New York and Virginia. But here too are stories about resurgence, among them: Annette Dove, who has devoted her life to helping the teenagers of Pine Bluff, Arkansas, as they navigate the chaotic reality of growing up poor; Daniel McDowell, of Baltimore, whose tale of opioid addiction and recovery suggests that there are viable ways to solve our nation's drug epidemic. Taken together, these accounts provide a picture of working-class families needlessly but profoundly damaged as a result of decades of policy mistakes. With their superb, nuanced reportage, Kristof and WuDunn have given us a book that is both riveting and impossible to ignore.

Do Not Ask What Good We Do: Inside the U.S. House of Representatives


Robert Draper - 2012
    House of Representatives—a large, often unruly body of men and women elected every other year from 435 distinct microcosms of America—has achieved renown as “the people’s House,” the world’s most democratic institution, and an acute Rorschach of biennial public passions. In the midterm election year 2010, recession-battered Americans expressed their discontent with a simultaneously overreaching and underperforming government by turning the formerly Democratically controlled House over to the Republicans. Among the new GOP majority were eighty-seven freshmen, many of them political novices with Tea Party backing who pledged a more open, responsive, and fiscally thrifty House. What the 112th Congress instead achieved was a public standing so low—a ghastly 9 percent approval rating— that, as its longest-serving member, John Dingell, would dryly remark, “I think pedophiles would do better.” What happened? Robert Draper explores this question just as he examined the Bush White House in his 2007 New York Times bestselling book Dead Certain: The Presidency of George W. Bush—by burrowing deeply inside the subject, gaining cooperation of the major players, and producing a colorful, unsparingly detailed, but evenhanded narrative of how the House of Representatives became a house of ill repute. Draper’s cast of characters spans the full spectrum of political experience and ideologies—from the Democrat Dingell, a congressman since 1955 (though elbowed out of power by the party’s House leader, Nancy Pelosi), to Allen West, a black Republican Tea Party sensation, former Army lieutenant colonel, and political neophyte with a talent for equal opportunity offending. While unspooling the boisterous, at times tragic, and ultimately infuriating story of the 112th Congress, Draper provides unforgettable portraits of Gabrielle Giffords, the earnest young Arizona congresswoman who was gunned down by a madman at the beginning of the legislative session; Anthony Weiner, the Democrats’ clown prince and self-made media star until the New Yorker self-immolated in a sex scandal; the strong-willed Pelosi and her beleaguered if phlegmatic Republican counterpart, House Speaker John Boehner; the affable majority whip, Kevin McCarthy, tasked with instilling team spirit in the iconoclastic freshmen; and most of all, the previously unknown new members who succeeded in shoving Boehner’s Republican Conference to the far right and thereby bringing the nation, more than once, to the brink of governmental shutdown or economic default. In this lively work of political narrative, Draper synthesizes some of the most talked-about breaking news of the day with the real story of what happened behind the scenes. This book is a timely and masterfully told parable of dysfunction that may well serve as Exhibit A of how Americans lost faith in their democratic institutions. *** “Congress will rise June 1st, as most of us expect. Rejoice when that event is ascertained. If we should finish and leave the world right side up, it will be happy. Do not ask what good we do: that is not a fair question, in these days of faction.” —Congressman Fisher Ames, May 30, 1796 In Do Not Ask What Good We Do, Robert Draper captures the prophetic sentiment uttered by Fisher Ames over two centuries ago. As he did in writing about President George W. Bush in Dead Certain, Draper provides an insider’s book like no one else can—this time, inside the U.S. House of Representatives. Because of the bitterly divided political atmosphere we live in, because of the combative nature of this Congress, this literary window on the backstage machinations of the House is both captivating and timely—revealing the House in full, from the process of how laws are made (and in this case, not made) to the most eye-popping cast of lawmakers Washington has ever seen.

That Used to Be Us: How America Fell Behind in the World It Invented and How We Can Come Back


Thomas L. Friedman - 2011
    We face four major challenges on which our future depends, and we are failing to meet them—and if we delay any longer, soon it will be too late for us to pass along the American dream to future generations. In That Used to Be Us, Thomas L. Friedman, one of our most influential columnists, and Michael Mandelbaum, one of our leading foreign policy thinkers, offer both a wake-up call and a call to collective action. They analyze the four challenges we face—globalization, the revolution in information technology, the nation's chronic deficits, and our pattern of excessive energy consumption—and spell out what we need to do now to sustain the American dream and preserve American power in the world. They explain how the end of the Cold War blinded the nation to the need to address these issues seriously, and how China's educational successes, industrial might, and technological prowess remind us of the ways in which "that used to be us." They explain how the paralysis of our political system and the erosion of key American values have made it impossible for us to carry out the policies the country urgently needs. And yet Friedman and Mandelbaum believe that the recovery of American greatness is within reach. They show how America's history, when properly understood, offers a five-part formula for prosperity that will enable us to cope successfully with the challenges we face. They offer vivid profiles of individuals who have not lost sight of the American habits of bold thought and dramatic action. They propose a clear way out of the trap into which the country has fallen, a way that includes the rediscovery of some of our most vital traditions and the creation of a new thirdparty movement to galvanize the country. That Used to Be Us is both a searching exploration of the American condition today and a rousing manifesto for American renewal.

The Book of Gutsy Women: Favorite Stories of Courage and Resilience


Hillary Rodham Clinton - 2019
    "Go ahead, ask your question," her father urged, nudging her forward. She smiled shyly and said, "You're my hero. Who's yours?" Many people - especially girls - have asked us that same question over the years. It's one of our favourite topics.HILLARY: Growing up, I knew hardly any women who worked outside the home. So I looked to my mother, my teachers, and the pages of Life magazine for inspiration. After learning that Amelia Earhart kept a scrapbook with newspaper articles about successful women in male-dominated jobs, I started a scrapbook of my own. Long after I stopped clipping articles, I continued to seek out stories of women who seemed to be redefining what was possible.CHELSEA: This book is the continuation of a conversation the two of us have been having since I was little. For me, too, my mom was a hero; so were my grandmothers. My early teachers were also women. But I grew up in a world very different from theirs. My pediatrician was a woman, and so was the first mayor of Little Rock who I remember from my childhood. Most of my close friends' moms worked outside the home as nurses, doctors, teachers, professors, and in business. And women were going into space and breaking records here on Earth.Ensuring the rights and opportunities of women and girls remains a big piece of the unfinished business of the twenty-first century. While there's a lot of work to do, we know that throughout history and around the globe women have overcome the toughest resistance imaginable to win victories that have made progress possible for all of us. That is the achievement of each of the women in this book.So how did they do it? The answers are as unique as the women themselves. Civil rights activist Dorothy Height, LGBTQ trailblazer Edie Windsor, and swimmer Diana Nyad kept pushing forward, no matter what. Writers like Rachel Carson and Chimamanda Ngozi Adichie named something no one had dared talk about before. Historian Mary Beard used wit to open doors that were once closed, and Wangari Maathai, who sparked a movement to plant trees, understood the power of role modeling. Harriet Tubman and Malala Yousafzai looked fear in the face and persevered. Nearly every single one of these women was fiercely optimistic - they had faith that their actions could make a difference. And they were right.To us, they are all gutsy women - leaders with the courage to stand up to the status quo, ask hard questions, and get the job done. So in the moments when the long haul seems awfully long, we hope you will draw strength from these stories. We do. Because if history shows one thing, it's that the world needs gutsy women.

The Jackrabbit Factor: Why You Can


Leslie Householder - 2005
    The old cover is orange with black silhouettes of: people on a path, a man, and a rabbit. Please contact the publisher directly at www.ThoughtsAlive.com/contact-us if you want to be sure you receive the NEW cover.The Award-winning Best Seller that will Inspire You to Dream Bigger than EverRichard is at the end of his financial rope and disappears into the woods behind his home. Where has he gone, and what is required of Felicity before she can find him? Unlock with Richard the secret behind the voice of inspiration and find out for yourself how truly dependable and ingenious your own inner voice can be.Whether used as an introduction to success principles or as a tool to help seasoned success hunters look at their own journey in a new light, The Jackrabbit Factor disrupts the default future. With the new perspective this story provides, every goal becomes easier to achieve. This story entertains as it inspires.

Supreme Conflict: The Inside Story of the Struggle for Control of the United States Supreme Court


Jan Crawford Greenburg - 2007
    From the series of Republican nominations that proved deeply frustrating to conservatives to the decades of bruising battles that led to the rise of Justices Roberts and Alito, this is the authoritative story of the conservative effort to shift the direction of the high court—a revelatory look at one of the central fronts of America's culture wars by one of the most widely respected experts on the subject.

Bowling Alone: The Collapse and Revival of American Community


Robert D. Putnam - 2000
    This seemingly small phenomenon symbolizes a significant social change that Robert Putnam has identified in this brilliant volume, which The Economist hailed as "a prodigious achievement."Drawing on vast new data that reveal Americans' changing behavior, Putnam shows how we have become increasingly disconnected from one another and how social structures--whether they be PTA, church, or political parties--have disintegrated. Until the publication of this groundbreaking work, no one had so deftly diagnosed the harm that these broken bonds have wreaked on our physical and civic health, nor had anyone exalted their fundamental power in creating a society that is happy, healthy, and safe.Like defining works from the past, such as The Lonely Crowd and The Affluent Society, and like the works of C. Wright Mills and Betty Friedan, Putnam's Bowling Alone has identified a central crisis at the heart of our society and suggests what we can do.

13 Hours: The Inside Account of What Really Happened In Benghazi


Mitchell Zuckoff - 2014
    13 Hours presents, for the first time ever, the true account of the events of September 11, 2012, when terrorists attacked the US State Department Special Mission Compound and a nearby CIA station called the Annex in Benghazi, Libya. A team of six American security operators fought to repel the attackers and protect the Americans stationed there. Those men went beyond the call of duty, performing extraordinary acts of courage and heroism, to avert tragedy on a much larger scale. This is their personal account, never before told, of what happened during the thirteen hours of that now-infamous attack. 13 Hours sets the record straight on what happened during a night that has been shrouded in mystery and controversy. Written by New York Times bestselling author Mitchell Zuckoff, this riveting book takes readers into the action-packed story of heroes who laid their lives on the line for one another, for their countrymen, and for their country. 13 Hours is a stunning, eye-opening, and intense book--but most importantly, it is the truth. The story of what happened to these men--and what they accomplished--is unforgettable.