But what Adrian Hanauer, Paul Allen, Drew Carey, and Joe Roth did when they started the Seattle Sounders FC was no joke. They meticulously planned the launch of the Major League Soccer (MLS) franchise with an eye toward some lofty goals. Then they stood back in amazement as they rocketed far beyond those goals buoyed by a team that ignored its “expansion” label and a fan base that wildly embraced them. Through interviews with key executives, athletes and fans, author Mike Gastineau tells the story leading up to the launch of Sounders FC, the MLS expansion franchise whose seemingly overnight success has captured the attention of the Seattle sports community, sports and entertainment executives, soccer followers across the country and the national news media. In Sounders FC Authentic Masterpiece, readers will learn: * How a money-losing soccer club rocketed from the ranks of the minor leagues to Major League Soccer drawing sell-outs and regularly topping 50,000 fans per match. * The unique relationships between the eclectic group of seasoned sports executives, Hollywood celebrities and bar room soccer fans who came together to build a sports culture that validated Major League Soccer in Seattle and across the country. * The personalities of the players and coaches who took different paths to the team and turned their diversity into a winning team starting on opening night. Gastineau communicates to readers the entire history of events that led to the Sounders FC launch beginning with the role soccer fans played in securing a professional football stadium for the Seattle Seahawks. Also emphasized in the book are the soccer fans, bar owners and soccer subculture that existed in Seattle and was waiting to be acknowledge by mainstream professional sports leaders and media. The book also details how that soccer subculture directly impacted one of the biggest deals in MLS history, the signing of superstar Clint Dempsey in 2013. This is a story of sports, business, culture, timing, and luck. It demonstrates how powerful business people were able to check their egos and embrace their customers all for the sake of the fans, the city, and a soccer culture desperate to embrace a sports team that treated them with respect.

     'Extremely well written. Compelling, accurate, insightful and brilliant in the way it captures the New Zealand way. - John Hart, former All Blacks coach.With a better winning record than any other sports team in history, they stand head and shoulders above their nearest rugby rivals, and go to the 2019 World Cup as back-to-back World Champions. How did a country of just 4.8 million people conquer the world?Peter Bills, who has reported on international rugby for more than 40 years, was given exclusive access to all the key figures in New Zealand rugby as he set out to understand the secrets behind the All Blacks success. From Steve Hansen to Beauden Barrett, Richie McCaw to the late Sir Colin Meads, Peter Bills talked at length with over 90 people, both in New Zealand and around the world, with intimate knowledge of what makes the All Blacks tick.This is a story of the first settlers, and the 'Originals' who forged the All Blacks legacy, right through to modern times. It draws heavily on the contributions made by all New Zealanders: players, coaches, officials, supporters and those who have worn the most recognized jersey in the world. Intrinsically, The Jersey goes to the heart of the All Blacks success. It is also an epic story of not just a rugby team but a nation, whose identities are inextricably linked. Additionally, it debates a question, terrifying for any of their opponents. Could the All Blacks get even better?

     Throughout that journey, the Spanish journalists Lu Martín and Pol Ballús have been embedded with the club, reporting this inside account of how a phenomenal team was constructed: from the recruitment of Guardiola himself, to the backroom staff that provide the platform for his team and the superstar players that have set a new standard in British football. No other sportswriter has had this kind of access to Guardiola and his team during their three seasons in Manchester. The result is exclusive, in-depth interviews and profiles of every key figure at City, and the inside stories on the decisions that have shaped the team, including the defensive transformation that saw Guardiola change his goalkeeper and full-backs ahead of his record-breaking 100-point season of 2017-18; the dinner date with Sergio Agüero that changed the course of the City striker's career; and close-ups on every big game in the thrilling finale to the 2018-19 title race.

    It's all a long way from his childhood, growing up in a terraced house in post-war Accrington, Lancashire. But cricket has taken him all over the globe, and he has experienced everything from excruciating agony Down Under to the Bollywood glamour of the IPL - he's even risked it all to cross the Pennines into Yorkshire.  In Around the World in 80 Pints, Bumble relives some of the most exciting and remarkable periods in his life, showing how his travels have opened up new and exciting avenues for him. The book is packed full of brilliant stories from famous Ashes matches and Roses clashes, sharing the commentary box with Ian Botham and Shane Warne, and much else besides - all told in his idiosyncratic style that has won him so many fans the world over. His previous autobiography, Last in the Tin Bath, was a huge bestseller, and this one is sure to appeal to anyone who shares Bumble's unquenchable love for cricket - and life!

    Sort of. As the back-up for several legendary goalies, he saw everything - except much playing time. In this book, McLennan looks back on his career, from breaking into the NHL, to working with the legends, to life on the road and in the league.

    One cool new sneaker. For a company like Nike, the combination can equal millions of dollars in profits. That's why the shoe companies are engaged in a frantic full-court press to find and sign the next generation of hoop stars -- before the competition does. The result: America's playgrounds, high schools, and junior high schools have become corporate battlegrounds for the hearts, minds, and feet of young athletes. This shocking expose shows how money is driving the amateur basketball world, even attempting to control coaches, teams, and whole universities -- and how young men and women with a little talent and a dream are being tempted to sacrifice their future for glittering promises and a new pair of shoes.

    YOU.You've got a problem.You've got a product that's not first in its class.It's not even second.You've got to find a way to market that product.What Are You Going To Do?You're going to read this book, that's what.Let's face it. There comes a time in the life of every business when a product or service does not sell up to expectations.Maybe your product is outmoded. Or hasn't been positioned correctly. Or is competing in a crowded market. Whatever the reason, Ice to the Eskimos is dedicated to helping you reclaim that lost ground. It's about taking a product or service and turning it into a winner. If you've got a product that is not the best in its field, then you will love Ice to the Eskimos. Take the principles Jon Spoelstra writes about and run hard with them—you'll be amazed by the results.Written by the former president of the hapless New Jersey Nets, Jon Spoelstra is the man responsible for tripling that team's lagging revenues in just three years and increasing the season-ticket holders base by 250 percent. This guy knows what he's talking about. What everyone else had seen as a lost cause, Spoelstra saw as an outstanding opportunity to reawaken a tired and beaten product to achieve unprecedented profitability.Not just for sports marketers, this lively, entertaining book successfully makes the jump from sports to whatever your product may be. The techniques Spoelstra perfected while working for teams in the NHL and NBA—from innovative packaging to image overhaul—apply to any product in any company. The numerous winning examples are sure to make Ice to the Eskimos a must-read for anyone with a product or service to sell.Ice to the Eskimos is sure to be an instant marketing classic. It will show millions of readers how to market their product...sometimes even after they've given up hope. By using the powerful techniques in this book, you too can learn to achieve the impossible and market ice to the Eskimos.

    Delving into the unknown can also create an element of self-doubt that fills your mind right off the bat. That coupled with an overwhelming task of choosing and gathering curriculum, creating lesson plans, organizing supplies, and teaching multiple grade levels can be quite disheartening.Don't worry! Homeschooling 101 is a step by step practical guide that will help you to get started, and continue on in your homeschooling journey. It is designed to help guide you through all of the steps to getting started, choosing and gathering curriculum, creating effective lesson plans, scheduling your day, organizing your home, staying the course and more! It even includes helpful homeschooling forms!

    . . a group-dynamic philosophy with lessons for golf and beyond.”With only three wins in twenty-five years for the United States Ryder Cup team, 2008 captain Paul Azinger employed a management style that focused on building strong relationships among the players. The resulting team won with the largest U.S. margin of victory in almost three decades.In Cracking the Code, Azinger and management consultant Ron Braund share the team-building philosophy that helped win the Ryder Cup and can work for you.

    Brown teases common threads in the complex world of organized religion from the tangled mass of religious misdirection. An earnest search for truth, this text unveils both the corruptions and commonalities of Judaism, Christianity, and Islam to fill the current void of intellectual discourse on the subject. For those readers who are intrigued but skeptical of organized religion, especially strict, literal interpretation of the Bible, this book articulates many of the questions readers have about religion, and poses others of its own. It provides a comprehensive, historically based analysis of documents, traditions and institutions. The central theme is to examine Judaism, Christianity, and Islam for truth in revelation, and trace the chain of revelation to its logical conclusion. Solicitous and precise, this text captures the essence of what it means to be a person of God.

    World famous wrestling diva Tammy Lynn “Sunny” Sytch has written a tell-all autobiography that follows her into the ring and on the road, through her romantic relationships, domestic abuse, her battle with cancer, incarceration, getting sober and the release of her adult film with Vivid Entertainment.

    Book by Jenkins, Dan

    

    Returning to the USA, he pursued even more intense study, becoming a live in apprentice to a Japanese Jujutsu and Aikido master. This is a recollection of a life changing journey, the lessons learned by living in a dojo, and his introduction to the art of Brazilian Jiu Jitsu.

    J. Barnes shows you how to maximize your martial arts speed using his exclusive Speed Loop training system. Based on proven concepts of martial arts masters, such as Bruce Lee, Speed Training for Martial Arts contains advanced training methods to help you develop superior speed and reflexes for competition and self-defense. Your martial arts training should emphasize the complete and total development of the Speed Loop if you want world-class speed and reflexes. Speed Training for Martial Arts will show you how to isolate, transform, maximize, and integrate every component of the Speed Loop including: Visual Reflexes; Tactile Reflexes; Auditory Reflexes; Adaptation Speed; Initiation Speed; Movement Speed; Alteration Speed; and Hampering Speed.