It covers getting launched to running a multi-person shop to retiring comfortably, and is aimed at freelance graphic designers, art directors, illustrators, copywriters.

    These crippling fears are laid to rest through insightful discussions of personal experiences, the struggles of famous artists, and the rewards of producing art that comes from an authentic creative core. Providing sensitive reassurances that these struggles are normal, these essays encourage artists to focus on the development of their crafts and find inspiration to work through self-doubt.

    The key is using, rather than stifling, imagination and intuition. Lee's illustrated, colorful worksheets and step-by-step instructions are playful yet practical, transforming drudgery into joy. They'll enable you to define your vision and nail down plans for funding, marketing, networking, and long-term strategy.Discover how to:* Develop a financial plan with fun and flair * Select your circle of support to get the work done* Clarify your business values and goals * Paint a picture of your business landscape* Understand your competition and what makes you stand out from the crowd* Identify your perfect customers and create a marketing plan to reach them* Map out concrete action steps to bring your Right-Brain Business Plan to life

    Now, in The View From The Studio Door, Orland turns his attention to broader issues that stand to either side of that artistic moment of truth.In a text marked by grace, brevity and humor, Orland argues that when it comes to art making, theory and practice are always intertwined. There are timeless philosophical questions (How do we make sense of the world?) that address the very nature of art making, as well as gritty real-world questions (Is there art after graduation?) that artists encounter the moment they’re off the starting blocks and producing work on a regular basis.Simply put, this is a book of practical philosophy. As a teacher and working artist himself, Orland brings authentic insight and encouragement to all those who face the challenge of making art in an uncertain world. The breadth of material covered is reflected in chapters that include Making Sense of the World, Art & Society, The Education of the Artist, Surviving Graduation, Making Art That Matters, The Artistic Community, and more.The View From The Studio Door is the perfect companion piece to Art & Fear, and will appeal to a similar (and already-established) audience of students, working artists, teachers and professionals. For students’ benefit, The View is also modestly priced, with wide page margins for easy note-taking and annotation.

    It gives you simple, yet effective techniques for creating relentless demand and endless leads. It includes more than 200 proven marketing strategies for attracting new clients, earning more referrals, and building profitable, long-lasting professional relationships. If you want to take your service business to the next level, start here and "Book Yourself Solid.

     In an incredibly entertaining and inspiring narrative that draws on countless stories from their work at IDEO, the Stanford d.school, and with many of the world's top companies, David and Tom Kelley identify the principles and strategies that will allow us to tap into our creative potential in our work lives, and in our personal lives, and allow us to innovate in terms of how we approach and solve problems.  It is a book that will help each of us be more productive and successful in our lives and in our careers.

    - Quick, easy approach and a wealth of case studies give readers a crash course in the difference between good and bad branding. - Tons of tips and real-world advice plus a new branding dictionary help readers turn brand strategy into brand design and execution.

    Invaluable for students, arts professionals and other aspiring writers, the book first navigates readers through the key elements of style and content, from the aims and structure of a piece to its tone and language. Brimming with practical tips that range across the complete spectrum of art-writing, the second part of the book is organized around its specific forms, including academic essays; press releases and news articles; texts for auction and exhibition catalogues, gallery guides and wall labels; op-ed journalism and exhibition reviews; and writing for websites and blogs.In counseling the reader against common pitfalls—such as jargon and poor structure—Gilda Williams points instead to the power of close looking and research, showing how to deploy language effectively; how to develop new ideas; and how to construct compelling texts. More than 30 illustrations throughout support closely analysed case studies of the best writing, in Source Texts by 64 authors, including Claire Bishop, Thomas Crow, T.J. Demos, Okwui Enwezor, Dave Hickey, John Kelsey, Chris Kraus, Rosalind Krauss, Stuart Morgan, Hito Steyerl, and Adam Szymczyk.Supplemented by a general bibliography, advice on the use and misuse of grammar, and tips on how to construct your own contemporary art library, How to Write About Contemporary Art is the essential handbook for all those interested in communicating about the art of today.

    It is an inexhaustible mine of anecdotes, quotations, images, curious facts and useless information, oddities, serious science, jokes and memories, all concerned with the interplay between the verbal and the visual, and the limitless resources of the human mind. Loosely arranged in 72 chapters, all this material is presented in a wonderfully inventive series of pages that are themselves masterly demonstrations of the expressive use of type, space, color and imagery.This book does not set out to teach lessons, but it is full of wisdom and insight collected from all over the world. Describing himself as a visual jackdaw, master designer Alan Fletcher has distilled a lifetime of experience and reflection into a brilliantly witty and inimitable exploration of such subjects as perception, color, pattern, proportion, paradox, illusion, language, alphabets, words, letters, ideas, creativity, culture, style, aesthetics and value.The Art of Looking Sideways is the ultimate guide to visual awareness, a magical compilation that will entertain and inspire all those who enjoy the interplay between word and image, and who relish the odd and the unexpected.

    We're rebelling against technology that's too complicated, DVD players with too many menus, and software accompanied by 75-megabyte "read me" manuals. The iPod's clean gadgetry has made simplicity hip. But sometimes we find ourselves caught up in the simplicity paradox: we want something that's simple and easy to use, but also does all the complex things we might ever want it to do. In The Laws of Simplicity, John Maeda offers ten laws for balancing simplicity and complexity in business, technology, and design—guidelines for needing less and actually getting more.Maeda—a professor in MIT's Media Lab and a world-renowned graphic designer—explores the question of how we can redefine the notion of "improved" so that it doesn't always mean something more, something added on.Maeda's first law of simplicity is "Reduce." It's not necessarily beneficial to add technology features just because we can. And the features that we do have must be organized (Law 2) in a sensible hierarchy so users aren't distracted by features and functions they don't need. But simplicity is not less just for the sake of less. Skip ahead to Law 9: "Failure: Accept the fact that some things can never be made simple." Maeda's concise guide to simplicity in the digital age shows us how this idea can be a cornerstone of organizations and their products—how it can drive both business and technology. We can learn to simplify without sacrificing comfort and meaning, and we can achieve the balance described in Law 10. This law, which Maeda calls "The One," tells us: "Simplicity is about subtracting the obvious, and adding the meaningful."

     Maria Brophy has dedicated 20 years of her life to researching the specific strategies that successful artists follow. After applying these strategies to her husband Drew Brophy’s career, Maria grew his art sales to multiple six-figures yearly. In ART MONEY SUCCESS, Maria tells personal stories of her own business deals, successes and failures, while sharing non-conventional wisdom that will explode your art sales. With the exercises and worksheets included, you can apply the insights to your own business for immediate results. The tools inside will help you: • Connect with your right buyers • Increase your $$$ income today • Sell art easily and negotiate nicely • License your art and get paid multiple times for one artwork • Implement powerful money and business practices • Trust your own creative intuition There are worksheets in the book, designed to help you get immediate results as you work through it. Free, printable downloads of the worksheets are available in an ART, MONEY & SUCCESS Companion Workbook at Maria Brophy's site. The worksheets are designed to be used alongside the Kindle Version of the book, so that you can write with "pen on paper" as you follow along through each lesson. If you are interested in generating more money and success from your art, then ART, MONEY & SUCCESS is for you! Find buyers, get paid fairly, negotiate nicely, deal with copycats and sell more art.

    Rather than focus on art techniques that build skills or overcome creative blocks through playful activities or writing, this guide walks the artist through exercises designed to develop the personal qualities critical to being an artist in the world, such as courage, the ability to look and see, and connection to the true creative self. This is a hands-on, experiential action book designed to get the reader creating art and exploring a variety of possibilities for being an artist. According to the teachings of this handbook, engagement with art is less about end results or products and more about the self-awareness and competence that frees the artist to seek out and create work that is vital. This is a rigorous programme that allows artists of any skill level to deepen their creative habits and be the best artists possible.

    To be creative, you need to engage in the art-making process. When you are in the flow, you shift out of the future and into the present, making connections, generating variations and surrendering to the process. Keys to Drawing With Imagination is a course for artists in how to take something, do something to it, and make something new.Best-selling author Bert Dodson, author of the best-selling Keys to Drawing, is back with fun techniques and mind-stretching strategies to get you drawing better and more imaginatively than you ever have before. In every section, he offers you basic guidelines that help you channel your creative energies in the right direction. Before you know it, you'll lose yourself in the process, enjoying the experience as you create something gratifying and worthwhile.The subjects covered in this hands-on book are as vast as the imagination itself. Through 36 exercises and 13 step-by-step demonstrations, you'll explore how to:- Take your doodling from mindless to masterful - Create your own reality by crumbling, melting or breaking objects - Flip the familiar on its ear to create something utterly original - Experiment with visual paradox and metaphor - Tell vivid stories through the details in your drawings - Play with patterns to create captivating compositions - Build your drawings by borrowing ideas from different cultures - Develop a theme in your workAlong the way, Dodson offers you priceless advice on the creative process culled from his 60 years of drawing and teaching. For additional inspiration and encouragement, he even includes the work of well-known artists. So what are you waiting for? Grab this book and start drawing! You'll be amazed at what you can create.

    In the Company of Women profiles over 100 of these influential and creative women from all ages, races, backgrounds, and industries. Chock-full of practical, inspirational advice for those looking to forge their own paths, these interviews detail the keys to success (for example, going with your gut; maintaining meaningful and lasting relationships), highlight the importance of everyday rituals (meditating; creating a daily to-do list), and dispense advice for the next generation of women entrepreneurs and makers (stay true to what you believe in; have patience). The book is rounded out with hundreds of lush, original photographs of the women in their work spaces.

    No longer! This chunky blockbuster of a book is chock-full of solutions for overcoming all manner of artistic impediment. The blogger behind The Jealous Curator interviews 50 successful international artists working in different mediums and mines their insights on how to conquer self-doubt, stay motivated, and get new ideas to flow. Each artist offers a tried-and-true exercise—from road trips to 30-day challenges to cataloging the medicine cabinet— that will kick-start the creative process. Abundantly visual with more than 300 images showcasing these artists' resulting work, Creative Block is a vital ally to students, artists, and creative professionals.