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Facebook Marketing: An Hour a Day
Chris Treadaway - 2010
Its ability to target users who have provided real data about themselves and their interests makes Facebook the ideal platform for marketers, and marketers everywhere recognize the importance of Facebook and are eager to successfully tap Facebook's potential. This book shows you how.Quickly get up to speed on today's Facebook conventions and demographics, and then gain an understanding of the various strategic and implementation issues you must consider from start to finish.Guides you through crafting a successful presence on Facebook and takes you through each step for developing an overall marketing strategy Explains each step for setting realistic goals, defining metrics, developing reports, and acquiring corporate buy-in Shows how to execute your strategy while incorporating all of Facebook's relevant features Addresses Facebook's pay-per-click platform, Facebook Connect, and more Packed with tips and tactics not documented anywhere else, the book serves as the ultimate step-by-step guide to developing a winning Facebook marketing campaign.
AngularJS: Up and Running: Enhanced Productivity with Structured Web Apps
Shyam Seshadri - 2014
By the end of the book, you'll understand how to develop a large, maintainable, and performant application with AngularJS.Guided by two engineers who worked on AngularJS at Google, you'll learn the components needed to build data-driven applications, using declarative programming and the Model-view-controller pattern. You'll also learn how to conduct unit tests on each part of your application.Learn how to use controllers for moving data to and from viewsUnderstand when to use AngularJS services instead of controllersCommunicate with the server to store, fetch, and update data asynchronouslyKnow when to use AngularJS filters for converting data and values to different formatsImplement single-page applications, using ngRoute to select views and navigationDive into basic and advanced directives for creating reusable componentsWrite an end-to-end test on a live version of your entire applicationUse best practices, guidelines, and tools throughout the development cycle
Assembly Language Programming And Organization Of The Ibm Pc
Andrew B.C. Yu - 1992
This text includes coverage of I/O control, video/graphics control, text display, and OS/2. Its also illustrates examples of structured programming.
Absolute Beginner's Guide to C
Greg Perry - 1993
This bestseller talks to readers at their level, explaining every aspect of how to get started and learn the C language quickly. Readers also find out where to learn more about C. This book includes tear-out reference card of C functions and statements, a hierarchy chart, and other valuable information. It uses special icons, notes, clues, warnings, and rewards to make understanding easier. And the clear and friendly style presumes no programming knowledge.
What's New in Java 7?
Madhusudhan Konda - 2011
Madhusudhan Konda provides an overview of these, including strings in switch statements, multi-catch exception handling, try-with-resource statements, the new File System API, extensions of the JVM, support for dynamically-typed languages, and the fork and join framework for task parallelism.
Computer Graphics with OpenGL
Donald Hearn - 2003
The text converts all programming code into the C++ language.
Managing Risk and Information Security: Protect to Enable
Malcolm Harkins - 2012
Because almost every aspect of an enterprise is now dependent on technology, the focus of IT security must shift from locking down assets to enabling the business while managing and surviving risk. This compact book discusses business risk from a broader perspective, including privacy and regulatory considerations. It describes the increasing number of threats and vulnerabilities, but also offers strategies for developing solutions. These include discussions of how enterprises can take advantage of new and emerging technologiessuch as social media and the huge proliferation of Internet-enabled deviceswhile minimizing risk. With ApressOpen, content is freely available through multiple online distribution channels and electronic formats with the goal of disseminating professionally edited and technically reviewed content to the worldwide community. Here are some of the responses from reviewers of this exceptional work: Managing Risk and Information Security is a perceptive, balanced, and often thought-provoking exploration of evolving information risk and security challenges within a business context. Harkins clearly connects the needed, but often-overlooked linkage and dialog between the business and technical worlds and offers actionable strategies. The book contains eye-opening security insights that are easily understood, even by the curious layman. Fred Wettling, Bechtel Fellow, IS&T Ethics & Compliance Officer, Bechtel As disruptive technology innovations and escalating cyber threats continue to create enormous information security challenges, Managing Risk and Information Security: Protect to Enable provides a much-needed perspective. This book compels information security professionals to think differently about concepts of risk management in order to be more effective. The specific and practical guidance offers a fast-track formula for developing information security strategies which are lock-step with business priorities. Laura Robinson, Principal, Robinson Insight Chair, Security for Business Innovation Council (SBIC) Program Director, Executive Security Action Forum (ESAF) The mandate of the information security function is being completely rewritten. Unfortunately most heads of security havent picked up on the change, impeding their companies agility and ability to innovate. This book makes the case for why security needs to change, and shows how to get started. It will be regarded as marking the turning point in information security for years to come. Dr. Jeremy Bergsman, Practice Manager, CEB The world we are responsible to protect is changing dramatically and at an accelerating pace. Technology is pervasive in virtually every aspect of our lives. Clouds, virtualization and mobile are redefining computing and they are just the beginning of what is to come. Your security perimeter is defined by wherever your information and people happen to be.
Java Concurrency in Practice
Brian Goetz - 2005
Now this same team provides the best explanation yet of these new features, and of concurrency in general. Concurrency is no longer a subject for advanced users only. Every Java developer should read this book."--Martin BuchholzJDK Concurrency Czar, Sun Microsystems"For the past 30 years, computer performance has been driven by Moore's Law; from now on, it will be driven by Amdahl's Law. Writing code that effectively exploits multiple processors can be very challenging. Java Concurrency in Practice provides you with the concepts and techniques needed to write safe and scalable Java programs for today's--and tomorrow's--systems."--Doron RajwanResearch Scientist, Intel Corp"This is the book you need if you're writing--or designing, or debugging, or maintaining, or contemplating--multithreaded Java programs. If you've ever had to synchronize a method and you weren't sure why, you owe it to yourself and your users to read this book, cover to cover."--Ted NewardAuthor of Effective Enterprise Java"Brian addresses the fundamental issues and complexities of concurrency with uncommon clarity. This book is a must-read for anyone who uses threads and cares about performance."--Kirk PepperdineCTO, JavaPerformanceTuning.com"This book covers a very deep and subtle topic in a very clear and concise way, making it the perfect Java Concurrency reference manual. Each page is filled with the problems (and solutions!) that programmers struggle with every day. Effectively exploiting concurrency is becoming more and more important now that Moore's Law is delivering more cores but not faster cores, and this book will show you how to do it."--Dr. Cliff ClickSenior Software Engineer, Azul Systems"I have a strong interest in concurrency, and have probably written more thread deadlocks and made more synchronization mistakes than most programmers. Brian's book is the most readable on the topic of threading and concurrency in Java, and deals with this difficult subject with a wonderful hands-on approach. This is a book I am recommending to all my readers of The Java Specialists' Newsletter, because it is interesting, useful, and relevant to the problems facing Java developers today."--Dr. Heinz KabutzThe Java Specialists' Newsletter"I've focused a career on simplifying simple problems, but this book ambitiously and effectively works to simplify a complex but critical subject: concurrency. Java Concurrency in Practice is revolutionary in its approach, smooth and easy in style, and timely in its delivery--it's destined to be a very important book."--Bruce TateAuthor of Beyond Java" Java Concurrency in Practice is an invaluable compilation of threading know-how for Java developers. I found reading this book intellectually exciting, in part because it is an excellent introduction to Java's concurrency API, but mostly because it captures in a thorough and accessible way expert knowledge on threading not easily found elsewhere."--Bill VennersAuthor of Inside the Java Virtual MachineThreads are a fundamental part of the Java platform. As multicore processors become the norm, using concurrency effectively becomes essential for building high-performance applications. Java SE 5 and 6 are a huge step forward for the development of concurrent applications, with improvements to the Java Virtual Machine to support high-performance, highly scalable concurrent classes and a rich set of new concurrency building blocks. In Java Concurrency in Practice , the creators of these new facilities explain not only how they work and how to use them, but also the motivation and design patterns behind them.However, developing, testing, and debugging multithreaded programs can still be very difficult; it is all too easy to create concurrent programs that appear to work, but fail when it matters most: in production, under heavy load. Java Concurrency in Practice arms readers with both the theoretical underpinnings and concrete techniques for building reliable, scalable, maintainable concurrent applications. Rather than simply offering an inventory of concurrency APIs and mechanisms, it provides design rules, patterns, and mental models that make it easier to build concurrent programs that are both correct and performant.This book covers:Basic concepts of concurrency and thread safety Techniques for building and composing thread-safe classes Using the concurrency building blocks in java.util.concurrent Performance optimization dos and don'ts Testing concurrent programs Advanced topics such as atomic variables, nonblocking algorithms, and the Java Memory Model
Steve Jobs the Journey is the Reward: The Journey is the Reward
Jeffrey S. Young - 1987
An unvarnished view of an extraordinary man and the multimillion dollar business he built--and lost.
Managing the Software Process
Watts S. Humphrey - 1989
Emphasis is placed on the basic principles and priorities of the software process. Sections are organized in a natural way for managers and professionals to implement improvement activities.
Programming Languages: Design and Implementation
Terrence W. Pratt - 1995
The emphasis throughout is on fundamental concepts--readers learn important ideas, not minor language differences--but several languages are highlighted in sufficient detail to enable readers to write programs that demonstrate the relationship between a source program and its execution behavior--e.g., C, C++, JAVA, ML, LISP, Prolog, Smalltalk, Postscript, HTML, PERL, FORTRAN, Ada, COBOL, BASIC SNOBOL4, PL/I, Pascal. Begins with a background review of programming languages and the underlying hardware that will execute the given program; then covers the underlying grammatical model for programming languages and their compilers (elementary data types, data structures and encapsulation, inheritance, statements, procedure invocation, storage management, distributed processing, and network programming). Includes an advanced chapter on language semantics--program verification, denotational semantics, and the lambda calculus. For computer engineers and others interested in programming language designs.
The Guru's Guide to Transact-Sql
Ken Henderson - 2000
Beginners and intermediate developers will appreciate the comprehensive tutorial that walks step-by-step through building a real client/server database, from concept to deployment and beyond -- and points out key pitfalls to avoid throughout the process. Experienced users will appreciate the book's comprehensive coverage of the Transact-SQL language, from basic to advanced level; detailed ODBC database access information; expert coverage of concurrency control, and more. The book includes thorough, up-to-the-minute guidance on building multi-tier applications; SQL Server performance tuning; and other crucial issues for advanced developers. For all database developers, system administrators, and Web application developers who interact with databases in Microsoft-centric environments.
Journey To Hell: Inside the World's Most Violent Prison System
Donald MacNeil - 2006
The pay was good and the work was easy - or so he thought. Then the truth was revealed: he had to sail to South America to collect one of the biggest shipments of cocaine ever bound for the UK. And to the gangsters who hired him, refusal was not an option.There followed a harrowing journey to Venezuela, where almost £50 million of coke was waiting. But someone had tipped off the authorities. Donald and his fellow crewman were arrested, convicted of drug smuggling and sentenced to six years in the notorious island prison of San Antonio.He soon discovered why Venezuela’s prisons are the most violent in the world, a nightmare gulag where hundreds are killed and thousands maimed every year in riots, vendettas and petty disputes. Thrown into a filthy, over-crowded dormitory known as Pavilion 4, and surrounded by armed gangs, crack addicts, death and disease, he faced a daily fight to survive. Ferocious guards beat prisoners indiscriminately and many cut themselves in “blood strikes” to protest against the scarce food, undrinkable water and lack of medical care. Finally a war broke out between two prison compounds, involving guns, machetes and even grenades.Through it all, and despite witnessing the brutal killing of his friend and mentor, MacNeil clung to the belief that one-day he would be home. Journey To Hell is a harrowing but compelling account of man’s extraordinary will to survive in a world gone mad.
High Performance Browser Networking
Ilya Grigorik - 2013
By understanding what the browser can and cannot do, you’ll be able to make better design decisions and deliver faster web applications to your users.Author Ilya Grigorik—a developer advocate and web performance engineer at Google—starts with the building blocks of TCP and UDP, and then dives into newer technologies such as HTTP 2.0, WebSockets, and WebRTC. This book explains the benefits of these technologies and helps you determine which ones to use for your next application.- Learn how TCP affects the performance of HTTP- Understand why mobile networks are slower than wired networks- Use best practices to address performance bottlenecks in HTTP- Discover how HTTP 2.0 (based on SPDY) will improve networking- Learn how to use Server Sent Events (SSE) for push updates, and WebSockets for XMPP chat- Explore WebRTC for browser-to-browser applications such as P2P video chat- Examine the architecture of a simple app that uses HTTP 2.0, SSE, WebSockets, and WebRTC
Getting Started with SQL: A Hands-On Approach for Beginners
Thomas Nield - 2016
If you're a business or IT professional, this short hands-on guide teaches you how to pull and transform data with SQL in significant ways. You will quickly master the fundamentals of SQL and learn how to create your own databases.Author Thomas Nield provides exercises throughout the book to help you practice your newfound SQL skills at home, without having to use a database server environment. Not only will you learn how to use key SQL statements to find and manipulate your data, but you'll also discover how to efficiently design and manage databases to meet your needs.You'll also learn how to:Explore relational databases, including lightweight and centralized modelsUse SQLite and SQLiteStudio to create lightweight databases in minutesQuery and transform data in meaningful ways by using SELECT, WHERE, GROUP BY, and ORDER BYJoin tables to get a more complete view of your business dataBuild your own tables and centralized databases by using normalized design principlesManage data by learning how to INSERT, DELETE, and UPDATE records