As we enter the year 2000, zero is once again making its presence felt. Nothing itself, it makes possible a myriad of calculations. Indeed, without zero mathematicsas we know it would not exist. And without mathematics our understanding of the universe would be vastly impoverished. But where did this nothing, this hollow circle, come from? Who created it? And what, exactly, does it mean? Robert Kaplan's The Nothing That Is: A Natural History of Zero begins as a mystery story, taking us back to Sumerian times, and then to Greece and India, piecing together the way the idea of a symbol for nothing evolved. Kaplan shows us just how handicapped our ancestors were in trying to figurelarge sums without the aid of the zero. (Try multiplying CLXIV by XXIV). Remarkably, even the Greeks, mathematically brilliant as they were, didn't have a zero--or did they? We follow the trail to the East where, a millennium or two ago, Indian mathematicians took another crucial step. By treatingzero for the first time like any other number, instead of a unique symbol, they allowed huge new leaps forward in computation, and also in our understanding of how mathematics itself works. In the Middle Ages, this mathematical knowledge swept across western Europe via Arab traders. At first it was called dangerous Saracen magic and considered the Devil's work, but it wasn't long before merchants and bankers saw how handy this magic was, and used it to develop tools likedouble-entry bookkeeping. Zero quickly became an essential part of increasingly sophisticated equations, and with the invention of calculus, one could say it was a linchpin of the scientific revolution. And now even deeper layers of this thing that is nothing are coming to light: our computers speakonly in zeros and ones, and modern mathematics shows that zero alone can be made to generate everything.Robert Kaplan serves up all this history with immense zest and humor; his writing is full of anecdotes and asides, and quotations from Shakespeare to Wallace Stevens extend the book's context far beyond the scope of scientific specialists. For Kaplan, the history of zero is a lens for looking notonly into the evolution of mathematics but into very nature of human thought. He points out how the history of mathematics is a process of recursive abstraction: how once a symbol is created to represent an idea, that symbol itself gives rise to new operations that in turn lead to new ideas. Thebeauty of mathematics is that even though we invent it, we seem to be discovering something that already exists.The joy of that discovery shines from Kaplan's pages, as he ranges from Archimedes to Einstein, making fascinating connections between mathematical insights from every age and culture. A tour de force of science history, The Nothing That Is takes us through the hollow circle that leads to infinity.

    Its broad appeal lies in its interactive environment with hundreds of built-in functions for technical computation, graphics, and animation. In addition, it provides easy extensibility with its own high-level programming language. Enhanced by fun and appealing illustrations, Getting Started with MATLAB 7: A Quick Introduction for Scientists and Engineers employs a casual, accessible writing style that shows users how to enjoy using MATLAB.

    Its enable us to sense, measure, and understand aspects of our existence in ways never before possible. The Human Face of Big Data captures, in glorious photographs and moving essays, an extraordinary revolution sweeping, almost invisibly, through business, academia, government, healthcare, and everyday life. It's already enabling us to provide a healthier life for our children. To provide our seniors with independence while keeping them safe. To help us conserve precious resources like water and energy. To alert us to tiny changes in our health, weeks or years before we develop a life-threatening illness. To peer into our own individual genetic makeup. To create new forms of life.  And soon, as many predict, to re-engineer our own species. And we've barely scratched the surface . . . Over the past decade, Rick Smolan and Jennifer Erwitt, co-founders of Against All Odds Productions, have produced a series of ambitious global projects in collaboration with hundreds of the world's leading photographers, writers, and graphic designers. Their Day in the Life projects were credited for creating a mass market for large-format illustrated books (rare was the coffee table book without one).  Today their projects aim at sparking global conversations about emerging topics ranging from the Internet (24 Hours in Cyberspace), to Microprocessors (One Digital Day), to how the human race is learning to heal itself, (The Power to Heal) to the global water crisis (Blue Planet Run). This year Smolan and Erwitt dispatched photographers and writers in every corner of the globe to explore the world of “Big Data” and to determine if it truly does, as many in the field claim, represent a brand new toolset for humanity, helping address the biggest challenges facing our species. The book features 10 essays by noted writers:Introduction: OCEANS OF DATA by Dan GardnerChapter 1: REFLECTIONS IN A DIGITAL MIRROR by Juan Enriquez, CEO, BiotechnomomyChapter 2: OUR DATA OURSELVES by Kate Green, the EconomistChapter 3: QUANTIFYING MYSELF by AJ Jacobs, EsquireChapter 4: DARK DATA by Marc Goodman, Future Crime InstituteChapter 5:  THE SENTIENT SENSOR MESH by Susan Karlin, Fast CompanyChapter 6: TAKING THE PULSE OF THE PLANET by Esther Dyson, EDventureChapter 7: CITIZEN SCIENCE by Gareth Cook, the Boston GlobeChapter 8: A DEMOGRAPH OF ONE by Michael Malone, Forbes magazineChapter 9: THE ART OF DATA by Aaron Koblin, Google Artist in ResidenceChapter 10: DATA DRIVEN by Jonathan Harris, Cowbird The book will also feature stunning info graphics from NIGEL HOLMES.1) GOOGLING GOOGLE: all the ways Google uses Data to help humanity2) DATA IS THE NEW OIL3) THE WORLD ACCORDING TO TWITTER4) AUCTIONING EYEBALLS: The world of Internet advertising5) FACEBOOK: A Billion Friends

    Hofstadter's collection of quirky essays is unified by its primary concern: to examine the way people perceive and think.

    This guide also helps you understand the many data-mining techniques in use today.Based on an MBA course Provost has taught at New York University over the past ten years, Data Science for Business provides examples of real-world business problems to illustrate these principles. You’ll not only learn how to improve communication between business stakeholders and data scientists, but also how participate intelligently in your company’s data science projects. You’ll also discover how to think data-analytically, and fully appreciate how data science methods can support business decision-making.Understand how data science fits in your organization—and how you can use it for competitive advantageTreat data as a business asset that requires careful investment if you’re to gain real valueApproach business problems data-analytically, using the data-mining process to gather good data in the most appropriate wayLearn general concepts for actually extracting knowledge from dataApply data science principles when interviewing data science job candidates

    But its myriad occurrences in art, nature, and science have been a source of speculation and wonder for thousands of years. Divine Proportion draws upon both religion and science to tell the story of Phi and to explore its manifestations in such diverse places as the structure of the inner ear, the spiral of a hurricane, the majesty of the Parthenon, and the elusive perfection of the Mona Lisa. A universal key to harmony, regeneration, and balance, Phi is at the heart of a tantalizing story begun on clay tablets in ancient Babylon, and which will continue to be written for centuries to come.

    With this long-awaited revision, the authors continue to present the theory in a concise and straightforward manner, now with an eye out for the practical applications. They have revised this book to make it more accessible to today's students, including the addition of more material on writing proofs, more figures and pictures to convey ideas, side-boxes to highlight other interesting material, and a less formal writing style. Exercises at the end of each chapter, including some new, easier exercises, help readers confirm and enhance their understanding of the material. *NEW! Completely rewritten to be less formal, providing more accessibility to todays students. *NEW! Increased usage of figures and pictures to help convey ideas. *NEW! More detail and intuition provided for definitions and proofs. *NEW! Provides special side-boxes to present supplemental material that may be of interest to readers. *NEW! Includes more exercises, including many at a lower level. *NEW! Presents program-like notation for PDAs and Turing machines. *NEW! Increas

    Pays special attention to such topics of modern interest as nonlinear oscillators, central force motion, collisions in CMCS, and horizontal wind circulation. For physicists and astronomers.

    

    No less miraculous, the fundamental laws of the universe can be written in the language of advanced mathematics.Searching for these laws, physicists have found themselves developing ambitious mathematical ideas without experiment as their guide. In The Universe Speaks in Numbers, Graham Farmelo demonstrates how today's greatest scientific minds are working in a tradition that dates back to Newton. He takes us on an adventure from the Enlightenment, through the breakthroughs of Einstein and Dirac, to the contemporary physicists and mathematicians who are shedding fascinating light on each other's disciplines. As Farmelo shows, this blossoming relationship between mathematics and physics is responsible for huge, redefining advances in our understanding of reality, space and time. Always lively, vivid and authoritative, Farmelo guides the reader through the most thrilling and controversial developments in contemporary thought. LISTEN TO THE ACCOMPANYING PODCAST featuring interviews with leading scientists at www.grahamfarmelo.com 'A superbly written, riveting book. In elegant prose, and using virtually no equations, Farmelo describes the ongoing quest of great thinkers to understand the bedrock nature of reality' Martin Rees, Astronomer Royal, Emeritus Professor of Cosmology and Astrophysics at the University of Cambridge'I am overcome with admiration for this book's range and profundity ... An amazing achievement' Michael Frayn, award-winning writer of Copenhagen 'Masterful ... a riveting account of one of the greatest stories of our time' Nima Arkani-Hamed, Professor at the Institute of Advanced Study, Princeton

    The gold standard for attaining security is cryptography because it provides the most reliable tools for storing or transmitting digital information. Written by Niels Ferguson, lead cryptographer for Counterpane, Bruce Schneier's security company, and Bruce Schneier himself, this is the much anticipated follow-up book to Schneier's seminal encyclopedic reference, Applied Cryptography, Second Edition (0-471-11709-9), which has sold more than 150,000 copies. Niels Ferguson (Amsterdam, Netherlands) is a cryptographic engineer and consultant at Counterpane Internet Security. He has extensive experience in the creation and design of security algorithms, protocols, and multinational security infrastructures. Previously, Ferguson was a cryptographer for DigiCash and CWI. At CWI he developed the first generation of off-line payment protocols. He has published numerous scientific papers. Bruce Schneier (Minneapolis, MN) is Founder and Chief Technical Officer at Counterpane Internet Security, a managed-security monitoring company. He is also the author of Secrets and Lies: Digital Security in a Networked World (0-471-25311-1).

    In this Very Short Introduction, Peter M. Higgins, a renowned popular-science writer, unravels the world of numbers, demonstrating its richness and providing an overview of all the number types that feature in modern science and mathematics. Indeed, Higgins paints a crystal-clear picture of the number world, showing how the modern number system matured over many centuries, and introducing key concepts such as integers, fractions, real and imaginary numbers, and complex numbers. Higgins sheds light on such fascinating topics as the series of primes, describing how primes are now used to encrypt confidential data on the internet. He also explores the infinite nature of number collections and explains how the so-called real numbers knit together to form the continuum of the number line. Written in the fashion of Higgins' highly popular science paperbacks, Numbers accurately explains the nature of numbers and how so-called complex numbers and number systems are used in calculations that arise in real problems.

    . . full of intellectual treats and tricks, of whimsy and deep scientific philosophy. It is highbrow entertainment at its best, a teasing challenge to all who aspire to think about the universe." — New York Herald TribuneOne of the world's foremost nuclear physicists (celebrated for his theory of radioactive decay, among other accomplishments), George Gamow possessed the unique ability of making the world of science accessible to the general reader.He brings that ability to bear in this delightful expedition through the problems, pleasures, and puzzles of modern science. Among the topics scrutinized with the author's celebrated good humor and pedagogical prowess are the macrocosm and the microcosm, theory of numbers, relativity of space and time, entropy, genes, atomic structure, nuclear fission, and the origin of the solar system.In the pages of this book readers grapple with such crucial matters as whether it is possible to bend space, why a rocket shrinks, the "end of the world problem," excursions into the fourth dimension, and a host of other tantalizing topics for the scientifically curious. Brimming with amusing anecdotes and provocative problems, One Two Three . . . Infinity also includes over 120 delightful pen-and-ink illustrations by the author, adding another dimension of good-natured charm to these wide-ranging explorations.Whatever your level of scientific expertise, chances are you'll derive a great deal of pleasure, stimulation, and information from this unusual and imaginative book. It belongs in the library of anyone curious about the wonders of the scientific universe. "In One Two Three . . . Infinity, as in his other books, George Gamow succeeds where others fail because of his remarkable ability to combine technical accuracy, choice of material, dignity of expression, and readability." — Saturday Review of Literature

    If your job requires you to manage and analyze all kinds of data, turn to Head First Data Analysis, where you'll quickly learn how to collect and organize data, sort the distractions from the truth, find meaningful patterns, draw conclusions, predict the future, and present your findings to others. Whether you're a product developer researching the market viability of a new product or service, a marketing manager gauging or predicting the effectiveness of a campaign, a salesperson who needs data to support product presentations, or a lone entrepreneur responsible for all of these data-intensive functions and more, the unique approach in Head First Data Analysis is by far the most efficient way to learn what you need to know to convert raw data into a vital business tool. You'll learn how to:Determine which data sources to use for collecting information Assess data quality and distinguish signal from noise Build basic data models to illuminate patterns, and assimilate new information into the models Cope with ambiguous information Design experiments to test hypotheses and draw conclusions Use segmentation to organize your data within discrete market groups Visualize data distributions to reveal new relationships and persuade others Predict the future with sampling and probability models Clean your data to make it useful Communicate the results of your analysis to your audience Using the latest research in cognitive science and learning theory to craft a multi-sensory learning experience, Head First Data Analysis uses a visually rich format designed for the way your brain works, not a text-heavy approach that puts you to sleep.

    Edited by the Sustainability Institute’s Diana Wright, this essential primer brings systems thinking out of the realm of computers and equations and into the tangible world, showing readers how to develop the systems-thinking skills that thought leaders across the globe consider critical for 21st-century life.Some of the biggest problems facing the world—war, hunger, poverty, and environmental degradation—are essentially system failures. They cannot be solved by fixing one piece in isolation from the others, because even seemingly minor details have enormous power to undermine the best efforts of too-narrow thinking.While readers will learn the conceptual tools and methods of systems thinking, the heart of the book is grander than methodology. Donella Meadows was known as much for nurturing positive outcomes as she was for delving into the science behind global dilemmas. She reminds readers to pay attention to what is important, not just what is quantifiable, to stay humble, and to stay a learner.In a world growing ever more complicated, crowded, and interdependent, Thinking in Systems helps readers avoid confusion and helplessness, the first step toward finding proactive and effective solutions.