Starving to Successful | The Fine Artist's Guide to Getting Into Galleries and Selling More Art


J. Jason Horejs - 2009
    Written by J. Jason Horejs, owner of Xanadu Gallery in Scottsdale, AZ, Starving to Successful will give you pragmatic advice and concrete, actionable steps you can begin implementing immediately to become more successful in marketing your work to galleries.Gain insight into what a gallery owner is thinking as he or she reviews your portfolio. Understand why the most common approaches artists make to galleries are largely ineffective. Learn what most artists fail to do in preparing their work for sale.Starving to Successful will change the way you look at the artist/gallery relationship, and will set your art career on a new path.About the AuthorArt flows through Xanadu Gallery owner J. Jason Horejs veins. Second generation in the art business, (Horejs father is a nationally recognized oil painter John Horejs) Horejs life has always been filled with art. Though not interested in pursuing a life as an artist, Horejs fell in love with the business side of art at an early age. At age 12, the future gallery owner was employed by his father building custom canvas stretchers.In 1991, at the age of 17, Horejs began working for Legacy Gallery in Scottsdale, AZ, where he learned the gallery business from the ground up. Horejs handled logistics, shipping and installation, eventually working into a sales position at the western art gallery. Horejs worked in the gallery s Scottsdale and Jackson Hole, WY, locations.In 2001, Jason and his wife, Carrie, opened Xanadu Gallery in Scottsdale. In spite of opening on September 11th into a completely changed art world, Horejs built the gallery into a successful venture, showing dozens of artists and selling to collectors from around the world, including major municipal and private collections.In 2008, Horejs developed a series of art marketing workshops designed to help artists better understand the gallery business and better prepare themselves to approach galleries. This series of workshops has helped hundreds of artists get organized to show and sell their work through galleries."I discovered," says Horejs, "there was very little information out there for the aspiring professional artist regarding the business side of art, especially in terms of the crucial relationship between the artists and the fine art gallery. Even artists who have graduated with master s degrees leave school having never heard a word about how to approach galleries."Horejs observes that artists approaching his gallery are making many of the same mistakes, not because their work isn t gallery-ready, but simply because they don t have a clear idea of how to proceed. Horejs designed his workshops working closely with his parents and other artists who have learned the ropes of working with galleries by trial and error. The clear-headed advice the gallery owner gives is designed to give the artists concrete steps they can take to prepare their work, research galleries and approach galleries for representation.

Realistic Abstracts: Painting Abstracts Based on What You See


Kees van Aalst - 2010
    Shows how to create abstract paintings within the rules of realism through a list of tools and materials, lessons on applying traditional elements to abstract art, and projects with instructions and color illustrations.

Fast Sketching Techniques


David Rankin - 2000
    A telling gesture. A unique posture. When you're struck by am image or impression you want to use in your art, you must record it - quickly! - before it's gone.But what's an artist to do when there's no time for a carefully rendered drawing or even a good photo? Some quick field sketching, that's what!This book will revolutionize the way you sketch. David Rankin reveals the simple secrets to creating quick, impressionistic field sketches from life - and how to work with them once you're back in the studio. With the tools and methods described here, you'll be surprised how easy it is to draw rapid visuals of landscapes, animals, figures, crowds, any subject.So the next time you're taken by a sudden, fleeting inspiration, you can capture it. And make the most of it in your art.

Color and Light: A Guide for the Realist Painter


James Gurney - 2010
    This art instruction book will accompany the acclaimed Imaginative Realism: How to Paint What Doesn't Exist.James Gurney, New York Times best-selling author and artist of the Dinotopia series, follows Imaginative Realism with his second art-instruction book, Color and Light: A Guide for the Realist Painter. A researched study on two of art's most fundamental themes, Color and Light bridges the gap between abstract theory and practical knowledge. Beginning with a survey of underappreciated masters who perfected the use of color and light, the book examines how light reveals form, the properties of color and pigments, and the wide variety of atmospheric effects. Gurney cuts though the confusing and contradictory dogma about color, testing it in the light of science and observation. A glossary, pigment index, and bibliography complete what will ultimately become an indispensable tool for any artist.This book is the second in a series based on his blog, gurneyjourney.com. His first in the series, Imaginative Realism, was widely acclaimed in the fantastical art world, and was ranked the #1 Bestseller on the Amazon list for art instruction."James Gurney's new book, Color and Light, cleverly bridges the gap between artistic observation and scientific explanation. Not only does he eloquently describe all the effects of color and light an artist might encounter, but he thrills us with his striking paintings in the process." --Armand Cabrera, Artist

Keys to Drawing


Bert Dodson - 1985
    Anyone who can hold a pencil can learn to draw.In this book, Bert Dodson shares his complete drawing system--fifty-five "keys" that you can use to render any subject with confidence, even if you're a beginner.These keys, along with dozens of practice exercises, will help you draw like an artist in no time.You'll learn how to:Restore, focus, map, and intensifyFree your hand action, then learn to control itConvey the illusions of light, depth, and textureStimulate your imagination through "creative play"

Time To Tangle with Colors


Marie Browning - 2011
    Anyone who can hold a pen can create a Zentangle®.  Created by Rick Roberts & Maria Thomas for people who need to relax, Zentangle® here is brought to a whole new level with rich colors!

Gardenista: The Definitive Guide to Stylish Outdoor Spaces


Michelle Slatalla - 2016
    The team behind the inspirational design sites Gardenista.com and Remodelista.com presents an all-in-one manual for making your outdoor space as welcoming as your living room. Tour personality-filled gardens around the world and re-create the looks with no-fail planting palettes. Find hundreds of design tips and easy DIYs, editors’ picks of 100 classic (and stylish) objects, a landscaping primer with tips from pros, over 200 resources, and so much more.

Shojo Fashion Manga Art School, Year 2: Draw Modern Looks


Irene Flores - 2012
    Loaded with techniques and tips from an exciting young artist and writer with a fresh style, this book includes great step-by-step instruction from initial lines to black-and white inked illustration to finished art in color.

Alla Prima: Everything I Know about Painting


Richard Schmid - 1998
    This must have book offers to painters the wisdom and technical savvy of a lifetime. Writing as an acknowledged master, Richard Schmid leads his reader gracefully through the fundamentals and subtleties of painting technique with refreshing clarity, authority and deep affection to all who strive for self-expression, regardless of skill level.

Sketch with Asia: Manga Style Art, Tips and Tutorials


Asia Ladowska - 2019
    Asia blends her experience in hyper-realism with her passion for Manga, creating a style she is well-loved and recognised for.In this book she shares more of her art and behind the scenes information, along with numerous tips and tutorials for any budding Manga artist.This is a detailed look at her processes from drawing expressions, to colouring hair.

Hand to Earth Andy Goldsworth Scuplture 1976-1990


Terry Friedman - 1991
    Here nearly 200 illustrations--over 100 in color--make a fascinating collection.

How to Draw Lifelike Portraits from Photographs


Lee Hammond - 1995
    After you've got the basics down, you'll learn how to use the same techniques to portray every feature of the human face. You'll also discover how to figure out what the features of your photographed model really look like so you can draw them from different angles. Then Hammond shows you how to put all those features together to create a lifelike portrait that truly captures the individuality of your subject.After you've completed these easy-to-do drawing exercises, you'll soon be turning the memories frozen in your old snapshots into warm, beautiful works of art.

The Artist's Complete Guide to Figure Drawing: A Contemporary Master Reveals the Secrets of Drawing the Human Form


Anthony Ryder - 1999
    In other words, to observe and draw what we actually see, rather than what we think we see. When it comes to drawing the human figure, this means letting go of learned ideas and expectation of what the figure should look like. It means carefully observing the interplay of form and light, shape and line, that combine to create the actual appearance of human form. In The Artist's Complete Guide to Figure Drawing, amateur and experienced artists alike are guided toward this new way of seeing and drawing the figure with a three-step drawing method.The book's progressive course starts with the block-in, an exercise in seeing and establishing the figure's shape. It then build to the contour, a refined line drawing that represents the figure's silhouette. The last step is tonal work on the inside of the contour, when light and shadow are shaped to create the illusion of form. Separate chapters explore topics critical to the method: gesture, which expresses a sense of living energy to the figure; light, which largely determines how we see the model; and form, which conveys the figure's volume and mass. Examples, step-by-steps, and special "tips" offer helpful hints and practical guidance throughout.Lavishly illustrated with the author's stunning artwork, The Artist's Complete Guide to Figure Drawing combines solid instruction with thoughtful meditations on the art of drawing, to both instruct and inspire artists of all levels.

Print Liberation: The Screen Printing Primer


Jamie Dillon - 2008
    Even if you're starting out in a scary basement or in the tiny bathroom in your cramped apartment with a $40 budget, Print Liberation will show you everything you need to know to get started. And if you're already in a rented studio with a few bucks to spend, this book can help you turn screen printing into your personal art or business.Seriously, this is a completely comprehensive how-to guide. You'll start by learning the history of the craft accompanied by graphic illustrations. Then, step-by-step photographs walk you through the ins and outs of all the main screen-printing techniques, including printing on dimensional surfaces, such as walls and goats (although the latter is not recommended). You'll even find advice about how to turn screen printing into a money-making venture, either by selling your work through galleries or by offering your services locally to make posters, T-shirts and anything else people might need.You can do it. Your imagination is your only limitation.

An Introduction to Acrylics (DK Art School)


Ray Campbell Smith - 1993
    But every volume of The DK Art School gives the reader the precise information needed to create a delightful work of art.