This course is usually the first course taught at the undergraduate level. Marketers understand that even the best products and services will go unsold if they cannot communicate the value to the customer. Understanding this value-based approach is critical for marketing students today, and is at the forefront of this text, setting it apart. This approach is emphasized throughout the text, and demonstrated through the use of the Adding Value boxes found in each chapter. Presents a concise, impactful, and easy to read approach to Principles of Marketing. The text delivers value to both instructor and student through the engaging style and online assignment and assessment options. With monthly updates provided in a newsletter and the dynamic video program, the instructor support provided will bring marketing to life in any class setting.

    Combining tools, core principles, and plenty of humor, The Agile Samurai gives you the tools and the attitude to deliver something of value every week, and make rolling software into production a non-event. You’ll see how agile software delivery really works and how to help your team get agile fast, while having fun along the way.

    Two leaders in the requirements community have teamed up to deliver a contemporary set of practices covering the full range of requirements development and management activities on software projects. Describes practical, effective, field-tested techniques for managing the requirements engineering process from end to end. Provides examples demonstrating how requirements "good practices" can lead to fewer change requests, higher customer satisfaction, and lower development costs. Fully updated with contemporary examples and many new practices and techniques. Describes how to apply effective requirements practices to agile projects and numerous other special project situations. Targeted to business analysts, developers, project managers, and other software project stakeholders who have a general understanding of the software development process. Shares the insights gleaned from the authors' extensive experience delivering hundreds of software-requirements training courses, presentations, and webinars.New chapters are included on specifying data requirements, writing high-quality functional requirements, and requirements reuse. Considerable depth has been added on business requirements, elicitation techniques, and nonfunctional requirements. In addition, new chapters recommend effective requirements practices for various special project situations, including enhancement and replacement, packaged solutions, outsourced, business process automation, analytics and reporting, and embedded and other real-time systems projects.

    Based on SAP ERP 6.0, this new edition of the best-selling book is a comprehensive reference to the ins and outs of Materials Management in SAP, with new real-world, practical examples to help you grasp the information quickly and efficiently. You’ll learn everything you need to know, from goods receipt and invoice verification to balance sheet valuation and the material ledger. Materials Management Processes and Concepts Discover the various concepts of materials management and how they can be used to help your business run smoothly. Materials Management Configuration Learn specific configuration details to help you optimize your MM implementation. Comprehensive Coverage of Key Concepts Master the various elements of SAP ERP, including material master data, vendor master data, purchase requisitions, request for quotations, inventory management, and much more. Real-World Scenarios and Examples Use the expert advice and examples throughout to help you with your own MM processes. Third Edition, Updated and Expanded This book is updated to include new content on the release strategy for purchasing, special procurement keys, split valuation, pricing conditions in purchasing, taxes in MM, as well as screenshots for the latest GUI and new appendices.Highlights• Material Master Data • Vendor Master Data • Purchasing Information Data • Release Strategy for Purchasing • Split Valuation • Material Master Records • Purchase Requisitions • Requests for Quotations • External Services Management • Inventory Management • Goods Issue • Taxes in MM

    The Department of Justice’s endeavors to capture him on video surveillance likewise came up empty, because he rarely left his modest row house at 2230 Ocean Pkwy., in Brooklyn, New York. He was silent and reclusive to a fault. And by the time the public got their first look at him in 1970 (following an arrest on a trumped-up charge that was never prosecuted) he was already the most powerful mafia boss in the country, controlling a crew of 800 mafiosi, who oversaw nearly 50 criminal and legitimate businesses, which netted his crime family over $1 billion in annual revenue. Yet few even knew his name, let alone his story. Now, for the first time ever, the true story of Carlo Gambino is told in full, gory detail. Gambino: The Rise, A Novel Based on a True Story, unveils the intricate machinations of Gambino’s ascent, from poor, immigrant stowaway, to billionaire boss of America’s most deadly and elite crime family. On this journey, we meet such celebrity hoods as Charlie “Lucky” Luciano, Al “Scarface” Capone, Meyer Lansky, Vito Genovese, and Albert “The Mad Hatter” Anastasia… all of whom became pawns on Gambino’s Machiavellian chess set. Gambino’s story is a rags to riches tail of the bloodiest kind, which explores the dichotomies of family, wealth, and power within the mafia environment. With its careful scrutiny of mob business and brutality, Gambino: The Rise will undoubtedly draw comparisons to Mario Puzo’s timeless classic, The Godfather. But this is to be expected, especially when Puzo’s fictional crime patriarch, Vito Corleone, was based on none other than Carlo Gambino. Gambino: The Rise is a historical novel for the ages that will leave readers shell-shocked with every flip of the page, until its earth-shattering and climactic end.

    Despite her harsh and abusive upbringing, she worked hard and studied harder. With an IQ of 252. she's a certified genius and is working towards her Masters's Degree in Computer Engineering and Computer Science at Stanford University.When tough times hit and she's desperate for money, she steals $5 Million from an offshore bank account. Little did she know she was stealing from the most ruthless Mafia Boss in the world: Dante Vino.

    But the cosmos has something different in store... From Chapter One: THE ARRIVAL "I didn’t even really see it. I felt it and there was a flash of brilliant green and blue light. But I had no idea what was going on. All I knew was that something had entered my room before I could get the window closed, the force of it knocking me to the floor." "It was standing there, no taller than my knee. It was green, with little pointy ears and a little face. I didn’t even know whether it was a he or a she. It just stood there, shaking its head back and forth and examining the wreckage that must’ve been a spaceship of sorts, though it looked no bigger than a toy truck." This is book one in this serialized story that’s ideal for kids ages 9-12. These books are the perfect thing to listen to and read right before bedtime, or when you just have a few spare moments. Each book will be approximately 7500 words, with the audiobook clocking in at about 35 - 40 minutes. Audiobooks, used in tandem with a text, are a great way to increase your child’s reading fluency, vocabulary and word acquisition, and comprehension! Book Tags: Fantasy stories for kids 4-8, bedtime stories children’s values books, Bedtime stories for kids ages 4-8, Bedtime stories for kids ages 3-8, stories for girls ages 4-8, short books for kids 4-8, short books for girls 4-8, Kindle Unlimited Books For Kids, kids books, children's books bedtime stories for kids, bedtime storybook collection, bedtime storybook, kids stories, bedtime stories for children, bedtime reading, free childrens books, Children's books, short stories, kids stories, stories for kids, stories for children, kids ebooks, short stories, bedtime stories, kids stories, stories for kids, short stories for kids, short stories, stories for kids, jokes, kids stories, childrens stories, kids books, childrens books, books for kids, bedtime stories, kids books, ebooks, books for kids, jokes, kids, hilarious, children, kid, kids books, childrens books, childrens book, kids book about animals, elementary, kids book, books for kids, childrens book, book, kindle book, kindle ebook, comedy, kindle unlimited, kindle unlimited books for kids, kindle unlimited books for children, humor, early reader, beginning reader, kids comedy, bedtime stories, free ebooks, ebooks free, stories for kids, preschool, ages 3-5, ages 6-8, ages 9-12, preteen, beginning readers, beginner reading, kids stories, children stories

    They've come up with a plan to lure the criminal out of hiding, but everything goes terribly wrong during the mission when each agent becomes compromised and sent to the principal's office. The worst part is that Nolan himself has been labeled as the cheater! Now the only way he can clear his name is to find the real cheater, but with the entire school hunting after him, it's not going to be so easy. Join Nolan as he unravels the mystery with a jaw dropping twist at the end.6th Grade Spy is a 7500 word exciting mystery that's entertaining for kids and adults (who never grew up).

    TCP/IP Protocol Suite teaches students and professionals, with no prior knowledge of TCP/IP, everything they need to know about the subject. This comprehensive book uses hundreds of figures to make technical concepts easy to grasp, as well as many examples, which help tie the material to the real-world. The second edition of TCP/IP Protocol Suite has been fully updated to include all of the recent technology changes in the field. Many new chapters have been added such as one on Mobile IP, Multimedia and Internet, Network Security, and IP over ATM. Additionally, out-of-date material has been overhauled to reflect recent changes in technology.

    The point in human history when we begin to enhance our own intelligence with the intelligent technology we're creating. As humanity merges with its machines, will we forget what it means to be human? Meet Haalee, the artificial intelligence charged with taking humanity on the road to the singularity. But will the future turn out the way she expects? Dawn of the Singularity is the intelligent, action-packed science fiction thriller you've been waiting for. From award-winning and best-selling scifi author David Simpson, get ready for the mystery, the thrills, and the adventure of the future to come.

    If you're executign strategy and want to know how the Web is changing business, this is the book you need.

    More than four dozen architects -- including Neal Ford, Michael Nygard, and Bill de hOra -- offer advice for communicating with stakeholders, eliminating complexity, empowering developers, and many more practical lessons they've learned from years of experience. Among the 97 principles in this book, you'll find useful advice such as:Don't Put Your Resume Ahead of the Requirements (Nitin Borwankar) Chances Are, Your Biggest Problem Isn't Technical (Mark Ramm) Communication Is King; Clarity and Leadership, Its Humble Servants (Mark Richards) Simplicity Before Generality, Use Before Reuse (Kevlin Henney) For the End User, the Interface Is the System (Vinayak Hegde) It's Never Too Early to Think About Performance (Rebecca Parsons) To be successful as a software architect, you need to master both business and technology. This book tells you what top software architects think is important and how they approach a project. If you want to enhance your career, 97 Things Every Software Architect Should Know is essential reading.

    Rapid expansion into habitable worlds brings immense prosperity and a new age of exploration unlike any humanity has seen. WAR Conflicts over control of the colonial worlds spawn a massive, generation-long war among humans. Under a shaky armistice, humanity has just begun to crawl out of the shadows of destruction, but suspicion and bitter hostility run deep. INVASION On a rocky, desolate planet, a small band of gold prospectors find themselves making a discovery they never expected—valuable and powerful relics of the galaxy's deep past. The prospectors also discover a hostile alien species, ruthless beings who do not tolerate humans and wipe them out on sight. Humanity's first contact with intelligent aliens becomes a war for survival. The invasion has begun...but the beginning of the invasion is also the beginning of the resistance. "Resistance is a terrific space opera adventure. It combines mystery, heart-pounding action, and a good dose of humor. It's Aliens meets Tremors. I can't wait to read the sequel." -Daniel Arenson, USA Today bestselling author of the Earthrise series

    This book will guide you how easy it is to build and play and let your creativity show. Enhance your knowledge with the tips and tricks that you can discover. Be mindful and grab a copy now!

    But what do we really know about the design process? What leads to effective, elegant designs? The Design of Design addresses these questions. These new essays by Fred Brooks contain extraordinary insights for designers in every discipline. Brooks pinpoints constants inherent in all design projects and uncovers processes and patterns likely to lead to excellence. Drawing on conversations with dozens of exceptional designers, as well as his own experiences in several design domains, Brooks observes that bold design decisions lead to better outcomes. The author tracks the evolution of the design process, treats collaborative and distributed design, and illuminates what makes a truly great designer. He examines the nuts and bolts of design processes, including budget constraints of many kinds, aesthetics, design empiricism, and tools, and grounds this discussion in his own real-world examples--case studies ranging from home construction to IBM's Operating System/360. Throughout, Brooks reveals keys to success that every designer, design project manager, and design researcher should know.