Perfect for the numerous historic and artistic sights, friendly people, great cuisine, and stunning views - this is the ideal guide to explore Naples and the surrounding regions.

    In a world saturated with marketing messages, making your offering relevant is your biggest challenge. Dentsu's Cross Switch model meets it head on.The Dentsu Way shares proven tactics for getting your message to consumers and creating scenarios to move them through calibrated Contact Points to meet whatever specific goal you set.This game-changing book:Explains Dentsu's 110-year history and unique service structure, as well as its broad range of business fieldsIntroduces ten case studies of successful campaigns, which have won international advertising awards at events such as the Cannes Lions International Advertising Festival and ADFESTProvides nine of Dentsu's newest original tools and analysis methodsGain broader, more meaningful customer involvement and penetrate more deeply than ever into your market by following the Dentsu Way.

    This pocket-size guide is divided by area with restaurant reviews for each, as well as recommendations for hotels, bars, and places to shop. Rely on dozens of Top 10 lists, from the Top 10 museums to the Top 10 events and festivals, hikes, and more. There's even a list of the Top 10 things to avoid.You'll find the insider knowledge you need to explore this city with DK Eyewitness Travel Guide: Top 10 Budapest and its pull-out map.

    In this book, the author explains how Aikido is both the spirit of love and the study of that spirit. In unique and incisive language, Ueshiba discusses the arcane aspects of Aikido's aims and techniques, as well as the central importance of breathing, ki (chi), and Aikido's relationship to the spirit and body - these form the very essence of Aikido.He goes on to consider the virtues of this revered martial art, urging the reader to link to the universe through Aikido, and ultimately to unify the divine and human. He also explains the essence of Takemusu aiki (valorous force of procreation and harmony), and Misogi (the ritual of purifying oneself).The book includes many rare photos of the author - on both his techniques and his everyday life. Also included are his twenty-five doka (spiritual Japanese-style poems) in Japanese, English, and Romanization. The introduction was written by his grandson, Moriteru Ueshiba, the present Aikido Doshu.

    This book fills the gaps left by others.The late Master Masatoshi Nakayama, chief instructor of the Japan Karate Association, left this book as a testament. It reveals his great experience as a karate competitor and teacher, describing and illustrating in detail all the correct movements involved in the particular block, punch, or kick you want to perfect, as well as instructions--on combining blocking techniques with decisive counterattacks. Also included is a glossary of all Japanese karate terms and a guide to their pronunciation.Because of the lightning speed of karate techniques, normal camera work often fails to record the action accurately. For this reason, many of the photo sequences found in Dynamic Karate were taken using a stroboscope with a flash time of 1/10,000 of a second, enabling you to follow each movement as it is actually performed.

    It is one of the most popular historical destinations in the United States. Most visitors tour the field by following the National Park Service's suggested auto tour. The standard tour, however, skips crucial monuments, markers, battle actions, town sites, hospital locations, and other hidden historical gems that should be experienced by everyone. These serious oversights are fully rectified in The Complete Gettysburg Guide, penned by noted Gettysburg historian J. David Petruzzi and illustrated with the lavish, full-color photography and maps (70) of Civil War cartographer Steven Stanley.Complete, detailed, and up-to-date, The Complete Gettysburg Guide: Walking and Driving Tours of the Battlefield, Town, Cemeteries, Field Hospital Sites, and other Topics of Historical Interest includes:- Detailed driving and walking tours of the entire battlefield (including obscure sites that even veteran visitors miss or never hear about);- A tour of every identified field hospital site for both armies;- Tours of the National Cemetery and the town's Evergreen Cemetery;- A tour of the town of Gettysburg, including sites of historical interest before and after the battle;- Outlying battlefields including the June 26, 1863 skirmish site, East Cavalry Field, South Cavalry Field, Hunterstown, Hanover, and Fairfield;- And a special tour of the various rock carvings on the battlefield, many of which were created by returning veterans and pre-date most of the monuments.Every student of Gettysburg, novice and expert alike, will want to learn from, enjoy, and treasure The Complete Gettysburg Guide. No visitor to Gettysburg will want to be without it.

    Well-known destinations such as Point Reyes National Seashore, Mount Diablo State Park, Mount Tamalpais State Park, and many other more obscure jewels of the Bay Area park system are just a short drive from the heart of San Francisco. Completely updated and including five new hikes, 60 Hikes Within 60 Miles: San Francisco guides readers to a splendid assortment of trails in the Bay Area's nine counties (a population of over 6 million people). Expertly drawn trail maps and trail profiles complement the detailed trail descriptions and useful at-a-glance information.

    Not only was it the first decisive victory for British troops against the Japanese, more significantly, it demonstrated how the Japanese could be defeated. The lessons learned in this tiny and otherwise insignificant corner of the Far East, set up the campaign in Burma that would follow, as General Slim’s Fourteenth Army finally turned defeat into victory.It is an amazing and thrilling story: more gripping than that of Rorke’s Drift, with a more justifiable enemy, and with every bit as many moments of extreme heroism. In this fifteen-day battle of terrifying violence, there was incredible human drama: bloody-hand-to-hand fighting, daring airborne drops, valiant attempts to break the siege, increasingly desperate and suicidal charges by the Japanese, repeated breakthroughs that needed counter-attacking, tragedy, black humour and the ultimate triumph of the defenders.

    In The Essence of Karate, Funakoshi creates, in his own words, a narrative of modern karate. He explains the philosophical and spiritual underpinnings and includes memories of his own training, as well as recollections of other karate masters and the history of the martial art. He also discusses the importance of winning without fighting, and the reason why many great martial artists improve with age.The preface has been contributed by Hirokazu Kanazawa, President of the Shotokan Karate-do International Federation (and Funakoshi's disciple). He fondly writes of his memories of Gichin Funakoshi during his youth and what he learned from the master. In the afterword, the founder's great-nephew, Gisho Funakoshi, shares previously unknown personal anecdotes about his "Uncle Funakoshi."

    Readers will learn essential skills like how to haggle, exchange currencies, cross the street, decipher menus, say useful phrases in Chinese, and more. The guide comes complete with survival tips on etiquette, a map, and resource lists. Don’t leave home for China without it!Veteran travelers Qin and Larry Herzberg are Chinese language and culture professors at Calvin College in Michigan.

    

    From his humble beginnings as a son of Korean immigrants living in a shack in southwest Japan, to his aim to become No. 1 in the world as CEO of one of Japan’s largest Internet companies, Inoue richly details Son’s inspiring journey and the challenges he faced along the way. Told from the viewpoint of those who know him best—relatives, friends and business partners from around the world—the story reveals the truth about “rising Son,” the man who made “Information Revolution – Happiness for Everyone” his life’s mission.Son was born in 1957 as a third generation Korean resident in Japan’s Saga Prefecture. He entered one of the Prefecture’s most prestigious high schools, attending for just the first semester before dropping out to venture to the US. He was only 16 years old. In the US, he acquired high school graduate equivalency in just three weeks through accelerated study and then entered the University of California, Berkeley. As a college student, he earned his first million dollars for the invention of an automatic voice translator. Then he came back to Japan to found SoftBank. Continuously realizing his aspirations, he made SoftBank into a multibillion dollar enterprise. He attributes his success to making decisions with extraordinary speed and by leveraging his friendships with innovators, including his close friend Steve Jobs. “I will create a self-sustaining enterprise that lasts over 300 years.” Such bold statements have garnered Son attention from all over the world. But who is the real Masayoshi Son? The author Atsuo Inoue has covered Son’s career closely as a journalist and his insightful observations vividly paints an intimate portrait of the charismatic business revolutionary, who blends cool rational thought with fiery passion and genius. “I’ve never seen such a comprehensive account of my life.”–Masayoshi Son, Chairman & CEO of SoftBank Corp. Atsuo Inoue is a Japanese writer and translator. He established his reputation by depicting figures vividly and in depth through penetrating insight. He is regarded as an expert on works covering America and has authored Political Sex Appeal – U.S. President and Hollywood, published by Shincho Shinsho, 2008 Michelle Obama – An American Story by David Colbert, 2009 (Japanese translation)Making it Happen: the New 30 Year Vision of Masayoshi Son, published by Jitsugyo no Nihon Sha, 2010How Wonderful, Frank Capra, published by Shueisha Shinsho, 2011Fragments: Poems, Intimate Notes, Letters of Marilyn Monroe, published by Seigensha Art Publishing, 2012 (Japanese translation)

    For over 70 years, Aokigahara, Japan has been a source of mystery for both investigators and paranormal researchers. This beautiful stretch of unkempt woodland, while maintaining the illusion of beauty, harbours a secret which few people are willing to acknowledge. Aokigahara, known to many as the Sea of Trees, is the suicide capital of Japan. Every year, hundreds of people visit the forest with no intention of ever leaving. People who no longer wish to be a part of this world find solace in the isolation of Aokigahara, and willingly take their own lives against its backdrop of chaotic forestry. However, the legend of Aokigahara goes a lot further that simply being alluring scenery for suicide. Its lore is rooted in ancient legend, literature and a historical association with death. Its impact on Japanese culture has been so prominent that Japanese officials rarely acknowledge the forest’s existence in an effort to disassociate it from its macabre infamy. But despite this, Aokigahara’s prominence in not just Japanese culture, but world over, cannot be understated.

    The planet is on the brink of destruction and Haru must finally face the evil Lucia once and for all.   Haru’s only hope is to enter Endless and fight Lucia on his own turf, but even Haru can’t destroy Endless on his own.  Only Elie’s Etherion is powerful enough to stop Endless and save the planet.  Haru is perfectly willing to sacrifice his own life in order to conquer the forces of evil, but Elie refuses to unleash Etherion until Haru is out of harm’s way.  The future of all humanity hangs in the balance and time is running out.  Will Elie launch Etherion in time to save the human race?  Find out in the final volume of Rave Master!

    In the Pacific, Japan's soldiers had seemed unstoppable. However, the tide was about to turn.On Sunday, 6 September 1942, Japanese land forces suffered their first conclusive defeat at the hands of the Allies. At Milne Bay in Papua New Guinea, a predominantly Australian force - including 75 Squadron (fresh from their action in 44 Days) - fought for two weeks to successfully defend a vital airstrip against a determined Japanese invasion. The victorious Australian army units were crucially supported by two locally-based squadrons of RAAF Kittyhawks.The Battle for Milne Bay and victory for the Allies was a significant turning point in the Pacific War, but while it received worldwide publicity at the time, it has since been largely forgotten... It deserves to be remembered. Michael Veitch, actor, presenter and critically acclaimed author, brings to life the incredible exploits and tragic sacrifices of these Australian heroes in another fast-paced and thrilling tale.