From the author of Mastering Amazon Ads: An Author's Guide, comes a new book on the art of copywriting for descriptions.A typical description might convert one click in thirty into a new reader. After two years of research and hundreds of descriptions written, the data shows that properly written descriptions can get the job done in ten clicks.Would you rather pay for 10 or 30 clicks to get a conversion?With 40 descriptions across lots of genres, you'll find everything you need to understand and train yourself to write proper copy.* Powerful hooks* Engaging copy* Visually Appealing formatting.

    But within a year she’d developed an intestinal illness so rare she wound up in a medical journal. Janet navigated misdiagnosis, multiple surgeries, and life with a permanent colostomy. Like many female patients her concerns were glossed over by doctors. She was young and insecure, major liabilities in her life as a patient. How would she advocate for low-income people when she couldn’t even advocate for herself? Janet’s model for assertiveness was her friend Beth. She was the kind of friend who’d accompany you to the doctor when you got dysentery in Ecuador, nonchalantly translating the graphic details of your symptoms into Spanish. Throughout Janet’s illness Beth took care of her; then she developed brain cancer and their roles reversed. Eventually Janet recovered, but Beth’s condition worsened. At the age of 38, Beth died. To cope, Janet competed in endurance events, becoming a triathlete with a colostomy pouch. With themes that echo Susannah Cahalan’s 'Brain on Fire' and Gail Caldwell’s 'Let’s Take the Long Way Home', GUTS is a story of resilience for the millions of Americans who manage to thrive while living with a chronic condition, as well as the many who’ve lost a loved one at a young age.

    288) discussion of the strange but dinkum (p. 289) pedigree (p. 224) of the naughty (p. 202), nice (p. 212), and, sometimes, obscene (p. 217) English language. We live in a torrent of words — from radio and television, books and newspapers, and now from the internet. But, as Julian Burnside reminds us in this new edition of the bestselling Wordwatching, words are a source both of pleasure and power, and can be deployed for good or for ill. Some of these essays explore curiosities in odd corners of the language simply to remind us of the extraordinary richness of the English language. Other pieces use small matters of language to illustrate larger processes of cultural borrowing and change. Burnside’s musings remind us that we should not be alarmed at the instability of the language; rather, we should see its wanton borrowings as a source of its strength and vitality. Wordwatching also reminds us of the need to be aware of the misuse of language in the service of sinister purposes — whether political, ideological, social, or personal. An ear well-tuned to the nuances of vocabulary inoculates the hearer against this epidemic of deception. With nine new essays, dealing with subjects as diverse as deadlines, fancy words, the problems with "issue," odd sounds, oxymorons, and the fallacy of "wading in," this revised and expanded edition of Wordwatching is a fascinating demonstration of the power and the pleasure of the English language.

    It sounds obvious, but many people who call themselves writers don't produce enough words in a year to fill a postcard. Other writers churn out thousands of words but never sell their work. This book tackles both problems: it gets you writing, easily and painlessly guiding you through the dreaded "writer's block," and it divulges industry secrets that will help you to raise the quality of your work to a professional level. Writing is a business like any other. Successful writers know the rules and conventions that make their work stand out from the rest of the "slush pile"—rules Stewart Ferris now reveals in How to be a Writer that will help launch your writing career.

    Whether puncturing the lies of politicians, wittily dissecting the English character or telling unpalatable truths about war, Orwell's timeless, uncompromising essays are more relevant, entertaining and essential than ever in today's era of spin.Contents:"Why I Write", first published 1946"The Lion and the Unicorn", first published 1940"A Hanging", first published 1931"Politics and the English Language", first published 1946

    A good one.Step 2: Decide on a setting. Don't be afraid to mix things up.Step 3: Create a heroine—or a hero.Now: Begin.Storytellers Kate Messner and Mark Siegel chronicle the process of becoming a writer in this follow-up to How to Read a Story, guiding young storytellers through the joys and challenges of the writing process. From choosing an idea, to creating a problem for their character to resolve, to coming to The End, this picture book breaks down the writing process.

    The romance arc is made up of its own story beats, and the external plot and theme need to be braided to the romance arc—not the other way around. Told in conversational (and often irreverent) prose, Romancing the Beat can be read like you are sitting down to coffee with romance editor and author Gwen Hayes while she explains story structure. The way she does with her clients. Some of whom are regular inhabitants of the New York Times and USA Today bestseller lists. Romancing the Beat is a recipe, not a rigid system. The beats don’t care if you plot or outline before you write, or if you pants your way through the drafts and do a “beat check” when you’re revising. Pantsers and plotters are both welcome. So sit down, grab a cuppa, and let’s talk about kissing books.

    Part memoir, part master class by one of the bestselling authors of all time, this superb volume is a revealing and practical view of the writer's craft, comprising the basic tools of the trade every writer must have. King's advice is grounded in his vivid memories from childhood through his emergence as a writer, from his struggling early career to his widely reported near-fatal accident in 1999 -- and how the inextricable link between writing and living spurred his recovery. Brilliantly structured, friendly and inspiring, On Writing will empower and entertain everyone who reads it -- fans, writers, and anyone who loves a great story well told.(back cover)

    You should never quit your day job, but your ultimate goal should be to quit your day job. It's an endless, confusing, and often controversial conversation that, despite our bare-it-all culture, still remains taboo. In Scratch, Manjula Martin has gathered interviews and essays from established and rising authors to confront the age-old question: how do creative people make money? As contributors including Jonathan Franzen, Cheryl Strayed, Roxane Gay, Nick Hornby, Susan Orlean, Alexander Chee, Daniel Jose Older, Jennifer Weiner, and Yiyun Li candidly and emotionally discuss money, MFA programs, teaching fellowships, finally getting published, and what success really means to them, Scratch honestly addresses the tensions between writing and money, work and life, literature and commerce. The result is an entertaining and inspiring book that helps readers and writers understand what it's really like to make art in a world that runs on money-and why it matters.

    From ideas to tips to absolute musts, THE EXTROVERTED WRITER builds on Amanda's successful "Thursdays with Amanda" blog posts on ChipMacGregor.com. This easy-to-read guide breaks down the most popular social media sites and online options to give YOU the tools you need to be effective when engaging with your readers. Whether you're new to social media or a longtime pro...whether you have dozens of books under your belt or are still waiting for your first deal, this book is for you. I started reading Amanda's posts on chipmagregor.com about the time my novel was launching. Amanda's understanding of branding and her insight as an agent were extremely helpful to me as I thought about an overall platform strategy. I had no idea what to do about Facebook, and her thoughts helped me refine what I was doing and better connect with my fiction readers. Charity Hawkins, author of The Homeschool Experiment: a novel My twitter following tripled with Amanda's training and after putting her Google search rules into practice, my blog posts are drawing increased traffic and new shares. Reading The Extroverted Writer is like getting down-to-earth advice from your best friend. Your extroverted best friend that knows all the social media answers you need. Finally! Laura Anderson Kurk (laurakurk.com), author of Glass Girl and Perfect Glass Amanda Luedeke, agent at the number one literary agency in the country, MacGregor Literary, Inc., takes you through easy, step by step approaches to growing your online presence and as a result, your audience. Her lessons are straightforward, simple and applicable, no smoke and mirrors or degrees in physics required. From growing your readership on your blog, to pumping up your number of Twitter followers, to utilizing the eye candy of Pinterest to promote your books, she has it all. I recommend this book for all authors; newbies, established and everyone in between. Laura L. Smith, author"

    Born in Sydney to a Samoan mother and Londoner father, Timothy Cahill grew up in the sprawling western suburbs, where cricket and rugby league ruled. It was a long way from his father's beloved West Ham and the English game that transfixed a young Tim with his own unlikely dreams of one day playing professionally.Growing up in the 1980s, life for Tim was about family, football and more football - training, playing and watching it with his brothers. Beginning as the youngest and smallest boy on the field, Tim steadily worked his way through the local club sides with an on-field toughness and intelligence that made the unlikely a possibility.By the time he was a teenager, Tim's parents boldly applied for a bank loan to fund his travels to England. It was an act of faith repaid with a successful trial for Millwall, the storied London club. After 249 appearances and 56 goals and cult-hero status among the fans, he signed for Everton, where he would enjoy a highly successful Premiership and stellar international career - leaving the legacy of becoming one of the most admired and respected Australian sportsmen of all time.With his trademark honesty and candour, Tim reflects on what it takes to make it to the top - the sacrifices, the physical cost, the mental stamina, the uncompromising self-belief, but also the loyalty, the integrity and the generosity. An autobiography that is more than a record of the goals and the games, Tim Cahill's story is a universal reminder of the importance of making your moment count.

    Learn how to:• Write compelling pitch letters • Network with the best in the magazine and newspaper industry• Understand the freelance market and detect its changes• Self-edit and rewrite your work• Manage tight deadlines• Negotiate contracts• Survive the financial ups and downs of the freelance lifeWith plenty of insider advice and tips from the most successful freelance writers and editors in the country, Get a Freelance Life is a must-have resource for turning your freelance gigs into a full-fledged writing career.

    Why, specifically?”“I like to build things.”As of the time of writing, more than ten million copies of E L James’ “Fifty Shades of Grey” have been sold worldwide. Whether you find this notion inspiring or terrifying, there’s no escaping the fact that, as literary events go, “Fifty Shades of Grey” is at least...significant. And books that are...significant...deserve to be subjected to thorough critical and textual analysis. By taking it apart into teeny tiny small pieces and put those pieces under a spiteful and mean-spirited microscope, we may all just learn something about the elusive nature of the bestseller,“Lighter Shades of Grey” is a chapter-by-chapter dissection of “Fifty Shades of Grey”, cataloguing unusual leaps of logic, surprising deductions, exciting exchanges of dialogue, recurrent motifs and stand-out moments, that will allow you to better appreciate / enjoyably ruin for others the “Fifty Shades” experience. It also provides definitive answers to questions such as “How often does Ana say ’oh my’?”, “How often do people’s mouths fall open in surprise?” and “Is Christian Grey a diagnosable psychopath?”Building on the viral hit blog-entry, “Fifty Things That Annoy Me About Fifty Shades Of Grey”, “Lighter Shades of Grey” is the perfect snarky companion to this year’s most inexplicable blockbuster. (Approximately 31,000 words; 30 pictures)

    Based on survey answers from over 700 bloggers, this book contains down to earth, basic information that will help every author understand the book blogger world. Although there are many sources of book reviews, this book will focus specifically on the benefits the online reader world can bring to you and your book.In this book you’ll learn about who book bloggers are and where to find them as well as learn all about these essential promotional tools: The Query The Review The Giveaway The Guest Post The Book Blurb/Cover Graphic Feature The Cover Reveal…and so much more!Discover how to move comfortably in the blogging world, putting your best foot forward. Learn to introduce yourself to coveted reviewers to obtain valuable reviews and promotion of your book.Whether you are a new author or have many titles under your belt, let the award-winning The Author’s Guide to Working with Book Bloggers demystify the promotion of your book.Pick up a copy today!

    It features a collection of 24 essays from the short story writers, many of them prize winners in the toughest short story competitions in the English language. It includes writing exercises, and lists of published stories.