How can we catch schools that cheat on standardized tests? How does Netflix know which movies you’ll like? What is causing the rising incidence of autism? As best-selling author Charles Wheelan shows us in Naked Statistics, the right data and a few well-chosen statistical tools can help us answer these questions and more.For those who slept through Stats 101, this book is a lifesaver. Wheelan strips away the arcane and technical details and focuses on the underlying intuition that drives statistical analysis. He clarifies key concepts such as inference, correlation, and regression analysis, reveals how biased or careless parties can manipulate or misrepresent data, and shows us how brilliant and creative researchers are exploiting the valuable data from natural experiments to tackle thorny questions.And in Wheelan’s trademark style, there’s not a dull page in sight. You’ll encounter clever Schlitz Beer marketers leveraging basic probability, an International Sausage Festival illuminating the tenets of the central limit theorem, and a head-scratching choice from the famous game show Let’s Make a Deal—and you’ll come away with insights each time. With the wit, accessibility, and sheer fun that turned Naked Economics into a bestseller, Wheelan defies the odds yet again by bringing another essential, formerly unglamorous discipline to life.

    

    Molecular Cell Biology stands out from its peers in this course in that it provides a clear introduction to the techniques and experiments of scientists past and present, not just an "encyclopedia" of information.  This experimental emphasis, together with a solid pedagogical framework in the chapters, provides the clearest, most cutting-edge text available.

    She investigates a specific element of craft - Image, Voice, Character, Setting and Story - from a perspective that crosses various genres.

    The Big Bang Cosmology is explored, looking at its observational successes in explaining the expansion of the Universe, the existence and properties of the cosmic microwave background, and the origin of light elements in the universe. Properties of the very early Universe are also covered, including the motivation for a rapid period of expansion known as cosmological inflation. The third edition brings this established undergraduate textbook up-to-date with the rapidly evolving observational situation. This fully revised edition of a bestseller takes an approach which is grounded in physics with a logical flow of chapters leading the reader from basic ideas of the expansion described by the Friedman equations to some of the more advanced ideas about the early universe. It also incorporates up-to-date results from the Planck mission, which imaged the anisotropies of the Cosmic Microwave Background radiation over the whole sky. The Advanced Topic sections present subjects with more detailed mathematical approaches to give greater depth to discussions. Student problems with hints for solving them and numerical answers are embedded in the chapters to facilitate the reader's understanding and learning. Cosmology is now part of the core in many degree programs. This current, clear and concise introductory text is relevant to a wide range of astronomy programs worldwide and is essential reading for undergraduates and Masters students, as well as anyone starting research in cosmology.

    Written by two of the field's true pioneers, Spacetime Physics can extend and enhance coverage of specialty relativity in the classroom. This thoroughly up-to-date, highly accessible overview covers microgravity, collider accelerators, satellite probes, neutron detectors, radioastronomy, and pulsars.  The chapter on general relativity with new material on gravity waves, black holes, and cosmology.

    It may hide additional dimensions of space other than the familier three we recognize. There might even be another universe adjacent to ours, invisible and unattainable . . . for now.Warped Passages is a brilliantly readable and altogether exhilarating journey that tracks the arc of discovery from early twentieth-century physics to the razor's edge of modern scientific theory. One of the world's leading theoretical physicists, Lisa Randall provides astonishing scientific possibilities that, until recently, were restricted to the realm of science fiction. Unraveling the twisted threads of the most current debates on relativity, quantum mechanics, and gravity, she explores some of the most fundamental questions posed by Nature—taking us into the warped, hidden dimensions underpinning the universe we live in, demystifying the science of the myriad worlds that may exist just beyond our own.

    The new edition is thoroughly updated, including most notably a new chapter on innate immunity, a capstone chapter on immune responses in time and space, and many new focus boxes drawing attention to exciting clinical, evolutionary, or experimental connections that help bring the material to life.See what's in the LaunchPad

    It has been widely praised by a generation of users for its solid and effective pedagogy that addresses the needs of a broad range of teaching and learning styles and environments. Each title is just one component in a comprehensive calculus course program that carefully integrates and coordinates print, media, and technology products for successful teaching and learning.

    It covers the basics of computer programming, including variables and values, functions, conditionals and control flow, program development and debugging. Later chapters cover basic algorithms and data structures.

    Frank Wilczek has played a lead role in establishing the new paradigms. Transcending the clash and mismatch of older ideas about what matter is, and what space is, Wilczek presents here some brilliant and clear syntheses. Space is a dynamic material, the engine of reality; matter is a subtle pattern of disturbance in that material.Extraordinarily readable and authoritative, The Lightness of Being is the first book to unwrap these exciting new ideas for the general public. It explores their implications for basic questions about space, mass, energy, and the longed-for possibility of a fully unified theory of Nature. Along the way, Wilczek presents new perspectives on many strange aspects of our fantastic universe. Pointing toward new directions where the great discoveries in fundamental physics are likely to come, he envisions a new Golden Age in physics.

    The Sociology Book takes on some of humankind's biggest questions: What is society? What makes it tick? Why do we interact in the way that we do with our friends, coworkers, and rivals? The Sociology Book profiles the world's most renowned sociologists and more than 100 of their biggest ideas, including issues of equality, diversity, identity, and human rights; the effects of globalization; the role of institutions; and the rise of urban living in modern societyEasy to navigate and chock-full of key concepts, profiles of major sociological thinkers, and conversation starters galore, this is a must-have, in-a-nutshell guide to some of the most fascinating questions on earth.The Sociology Book is part of the award-winning Big Ideas Simply Explained series, designed to distill big ideas and elusive theories into graspable, memorable concepts, using an approachable graphic treatment and creative typography.

    A light-hearted and informative reminder of all the things that we learnt in school but have since become relegated to the backs of our minds, I Used to Know That features hundreds of important snippets of wisdom, facts, theories, equations, phrases, rules and sayings. A practical guide to turn to when an answer is eluding you, when helping a child with homework or preparing them for the new school year, or maybe just to brush up on trivia for the pub quiz. I Used to Know That covers English Language and Literature, Mathematics, Biology, Chemistry, Physics, History, Geography and General Studies, so never again will you find yourself stumped!

    Updated to reflect all critical new developments in drug action and drug-disease interaction. This is the desert island book of all medical pharmacology - if you can own just one pharmacology book, this is it.

    Bell, a leading figure in mathematics in America for half a century. Men of Mathematics accessibly explains the major mathematics, from the geometry of the Greeks through Newton's calculus and on to the laws of probability, symbolic logic, and the fourth dimension. In addition, the book goes beyond pure mathematics to present a series of engrossing biographies of the great mathematicians -- an extraordinary number of whom lived bizarre or unusual lives. Finally, Men of Mathematics is also a history of ideas, tracing the majestic development of mathematical thought from ancient times to the twentieth century. This enduring work's clear, often humorous way of dealing with complex ideas makes it an ideal book for the non-mathematician.