Scale: The Universal Laws of Growth, Innovation, Sustainability, and the Pace of Life in Organisms, Cities, Economies, and Companies


Geoffrey B. West - 2017
    The term “complexity” can be misleading, however, because what makes West’s discoveries so beautiful is that he has found an underlying simplicity that unites the seemingly complex and diverse phenomena of living systems, including our bodies, our cities and our businesses. Fascinated by issues of aging and mortality, West applied the rigor of a physicist to the biological question of why we live as long as we do and no longer. The result was astonishing, and changed science, creating a new understanding of energy use and metabolism: West found that despite the riotous diversity in the sizes of mammals, they are all, to a large degree, scaled versions of each other. If you know the size of a mammal, you can use scaling laws to learn everything from how much food it eats per day, what its heart-rate is, how long it will take to mature, its lifespan, and so on. Furthermore, the efficiency of the mammal’s circulatory systems scales up precisely based on weight: if you compare a mouse, a human and an elephant on a logarithmic graph, you find with every doubling of average weight, a species gets 25% more efficient—and lives 25% longer. This speaks to everything from how long we can expect to live to how many hours of sleep we need. Fundamentally, he has proven, the issue has to do with the fractal geometry of the networks that supply energy and remove waste from the organism's body. West's work has been game-changing for biologists, but then he made the even bolder move of exploring his work's applicability to cities. Cities, too, are constellations of networks and laws of scalability relate with eerie precision to them. For every doubling in a city's size, the city needs 15% less road, electrical wire, and gas stations to support the same population. More amazingly, for every doubling in size, cities produce 15% more patents and more wealth, as well as 15% more crime and disease. This broad pattern lays the groundwork for a new science of cities. Recently, West has applied his revolutionary work on cities and biological life to the business world. This investigation has led to powerful insights into why some companies thrive while others fail. The implications of these discoveries are far-reaching, and are just beginning to be explored. Scale is a thrilling scientific adventure story about the elemental natural laws that bind us together in simple but profound ways. Through the brilliant mind of Geoffrey West, we can envision how cities, companies and biological life alike are dancing to the same simple, powerful tune, however diverse and unrelated they are to each other.From the Hardcover edition.

Emergency! Crisis on the Flight Deck


Stanley Stewart - 1989
    This book offers a unique insight into how crews responded to crisis and what really happened.

Bottled Lightning: Superbatteries, Electric Cars, and the New Lithium Economy


Seth Fletcher - 2011
    Chances are you've got some lithium on your person right now. But aside from powering a mobile twenty first-century lifestyle, the third element on the periodic table may also hold the key to an environmentally sustainable, oil-independent future. From electric cars to a "smart" power grid that can actually store electricity, letting us harness the powers of the sun and the wind and use them when we need them, lithium—a metal half as dense as water, created in the first minutes after the Big Bang and found primarily in some of the most uninhabitable places on earth—is the key to setting us on a path toward a low-carbon energy future. It's also shifting the geopolitical chessboard in profound ways.In Bottled Lightning, the science reporter Seth Fletcher takes us on a fascinating journey, from the salt flats of Bolivia to the labs of MIT and Stanford, from the turmoil at GM to cutting-edge lithium-ion battery start-ups, introducing us to the key players and ideas in an industry with the power to reshape the world. Lithium is the thread that ties together many key stories of our time: the environmental movement; the American auto industry, staking its revival on the electrification of cars and trucks; the struggle between first-world countries in need of natural resources and the impoverished countries where those resources are found; and the overwhelming popularity of the portable, Internet-connected gadgets that are changing the way we communicate. With nearly limitless possibilities, the promise of lithium offers new hope to a foundering American economy desperately searching for a green-tech boom to revive it.

Damn Yankees: Twenty-Four Major League Writers on the World's Most Loved (and Hated) Team


Rob Fleder - 2012
    Love them or hate them, they cannot be ignored by anyone who professes to be a fan of the great game of baseball.With Damn Yankees, Rob Fleder, former Executive Editor for Sports Illustrated magazine, offers a timeless collection of original essays by some of the most prominent contemporary writers in America—from Pete Dexter to Jane Leavy, from Roy Blount Jr. to Colum McCann—each piece focusing on one uniquely colorful subject: the fanatically adored/resoundingly despised “Bronx Bombers.”Funny, moving, provocative, insightful appreciations and detractions—from Babe Ruth to Mickey Mantle to Derek Jeter—Damn Yankees offers twenty-four fascinating takes on the most storied franchise of baseball’s Major Leagues.

The Little Book of Philosophy: An Introduction to the Key Thinkers and Theories You Need to Know


Rachel Poulton - 2019
    Including accessible primers on: • The early Ancient Greek philosophers and the ‘big three’: Socrates, Plato and Aristotle • Key schools of philosophy and their impact on modern life • Insights into the main questions philosophers have explored over the years: Who am I? What is the meaning of life? Do I have free will? • Practical applications for the theories of Descartes, Kant, Wollstonecraft, Marx, Nietzsche and many more. This illuminating little book will introduce you to the key thinkers, themes and theories you need to know to understand how human ideas have sculpted the world we live in and the way we think today.

The Thumpin': How Rahm Emanuel and the Democrats Learned to Be Ruthless and Ended the Republican Revolution


Naftali Bendavid - 2007
    The Thumpin’ is the story of that historic victory and the man at the center on whom Democratic hopes hinged: Congressman Rahm Emanuel, head of the Democratic Congressional Campaign Committee (DCCC). Chicago Tribune reporter Naftali Bendavid had exclusive access to Emanuel and the DCCC in the year and a half leading up to the elections and ended up with the story of a lifetime, the thrilling blow-by-blow account of how Emanuel remade the campaign in his own ferocious image. Responsible for everything from handpicking Congressional candidates to raising money for attack ads, Emanuel, a talented ballet dancer better known in Washington for his extraordinary intensity and his inexhaustible torrents of profanity, threw out the playbook on the way Democrats run elections.Instead of rallying the base, Rahm sought moderate-to-conservative candidates who could attract more traditional voters. Instead of getting caught in the Democrats’ endless arguments about their positions, he went on the attack, personally vilifying Republicans from Tom DeLay to Christopher Shays. And instead of abiding by the gentlemen’s agreements of good-old-boy Washington, he broke them, attacking his counterpart in the Republican party and challenging Howard Dean, the chairman of his own party. In 2005, no one believed victory was within the Democrats’ grasp. But as the months passed, Republicans were caught in wave after wave of scandal, support for the war in Iraq steadily declined, and the president’s poll numbers plummeted. And in Emanuel, the Democrats finally had a killer, a ruthless closer like Karl Rove or Lee Atwater, poised to seize the advantage and deliver what President Bush would call “a thumpin.’”Taking its cues from classic political page-turners like Showdown at Gucci Gulch and documentaries like The War Room, The Thumpin’ takes us inside the key races and the national strategy-making that moved the Democrats from forecasted gains of three seats in 2005 to a sweeping gain of thirty seats when the votes were finally counted. Through this masterful account of Rahm’s rout, Bendavid shows how the lessons the Democrats learned in 2006—to fight for every vote, to abandon litmus tests, and to take no prisoners—will be crucial to the party’s future electoral success, and shape the political course the nation will take in the twenty-first century.From the Hardcover edition.

How To Build Your Successful Online Teaching Business (Online Entrepreneurship Book 1)


Vladimir Raykov - 2016
     Do you want to turn your passion into passive income streams? Yes, you can get paid and do, teach what you love! Do you want to build an online teaching business with little to no investment up front? Do you want to become an entrepreneur? Do you want to work from home? If you’ve answered “yes” to even one of these questions then reading this eBook may turn out to be the best decision you’ve made this year!The ultimate purpose of this training (eBook, PDF files, 3 in-depth video sessions) is to teach you how to create products for your online teaching in a form of video courses. Howdy,My name is Vladimir Raykov.I’m a best-selling online instructor teaching over 12000 students and 20 online courses. I’m also the creator of STEP-BY-STEP TO YOUR FIRST 1000 STUDENTS program. During the last year, I’ve been gathering the best techniques for creating an online course and I’ve put them into this free training that is intended especially for beginners. I will completely reveal the exact 3-Step System for producing high-quality courses that I used to reach 5 figures for my online teaching business, doing it part-time and without spending money on advertising.HERE IS JUST A FRACTION OF WHAT YOU WILL LEARN FROM MY EBOOK AND FREE VIDEO TRAINING• Top 7 reasons why you should create an online course that generates income.• Top 7 (costly) mistakes beginner online instructors make and how to avoid them.• The 3-Step System for producing online courses with the velocity of light.• The top 4 mega-niches which are responsible for over 80% of the revenue generated by online instructors.• How to structure and organize your course. More specifically, how to make an outline for your course and the most effective internal structure of ALL your lectures.• All the tools (software) you will need to create products for your online teaching business of an utmost quality.• 6 Steps of a lecture creation.• The exact technical specifications for your video lectures.• The microphone I use to record crystal clear audio files.• How to get a professionally designed thumbnail for your course for free.• How to write a winning title for your course – basic copywriting skills part 1.• How to write a winning description for your course – basic copywriting skills part 2.• The best platforms to launch your course as a self-published instructor and their business models. • And much, much more!THE BEST PART• You don’t need to have a website.• You don’t have to pay for advertising.• You don’t have to FILM yourself. • You don’t have to be a technical savvy.• You don’t have to worry about video hosting. • You don’t have to have a higher academic degree.

Mobsters, Madams Murder in Steubenville, Ohio: The Story of Little Chicago


Susan M. Guy - 2014
    The white slave trade was rampant, and along with all the vice crimes, murders became a weekly occurrence. Law enforcement seemed to turn a blind eye, and cries of political corruption were heard in the state capital. This scenario replayed itself over and over again during the past century as mobsters and madams ruled and murders plagued the city and county at an alarming rate.

The Yacht Rock Book: The Oral History of the Soft, Smooth Sounds of the 70s and 80s


Greg Prato - 2018
    Can you imagine being a struggling musician back then? It must take an incredible amount of restraint to play that gently.’ —Actor/comedian Fred Armisen, from his foreword to this book Just what is ‘yacht rock,’ you ask? Perhaps the easiest description is music that would not sound out of place being played while carousing aboard a yacht back in the good old days. But these songs were also some of the top pop gems of the 1970s and '80s. And while some associate yacht rock’s biggest songs with one-hit wonder artists, several of rock’s most renowned artists fall under this category, too - including Fleetwood Mac, the Eagles, Steely Dan, Hall & Oates, The Doobie Brothers, Toto, and more. Yacht rock seemed to have become extinct by the early twenty-first century … until a comedic video series, simply titled Yacht Rock, went viral and introduced captain’s hats and blazers to a whole new generation - as well as the emergence of a popular cover band, the Yacht Rock Revue, and of course, Jimmy Fallon’s on-air admiration of all things yacht rock. Now, yacht rock is one of the most celebrated ‘yesteryear’ styles of pop music, and has resonated with a new generation of musicians (including the Fred Armisen/Bill Hader-led Blue Jean Committee and soul/funk/electronica crossover act Thundercat). But despite all the hoopla, there has never been a book that told the entire story of the genre. Until now. Featuring interviews with many of the heavy hitters of the genre, including John Oates, Kenny Loggins, and Don Felder, The Yacht Rock Book leaves no sail unturned. This is the definitive story of the yacht rock’s creation, rise, chart-smashing success, fall, and stunning rebirth.

The Giants of The Polo Grounds: The Glorious Times of Baseball's New York Giants (Revised Expanded Edition)


Noel Hynd - 1988
     The Giants of The Polo Grounds is the definitive work on baseball’s New York Giants and their tenure in New York City. An “Editor’s Choice” of The New York Times when it was first published more than 20 years ago, the book was also a Spitball Magazine nominee for the Best Baseball Book of the year. Author Noel Hynd, a former contributor to Sports Illustrated, has now created a new edition that maintains all the previous text, but expands the work to more than 600 pages from the original 375. Included this time are more stories about McGraw, Ott, Durocher and Mays and their opponents, plus more on the men and women from other sports and various fields of entertainment who also were ‘giants’ of the Polo Grounds: from boxers Jack Dempsey and Sugar Ray Robinson to entertainers Annie Oakley and Tallulah Bankhead to football’s Red Grange and soccer’s Béla Guttmann. The Giants of The Polo Grounds is the story of a famous team, a renowned ball park, an invincible spirit and America’s most vibrant city from the 1880’s to the 1950’s. The new edition is packed with remarkable anecdotes about Broadway, New York politics, good guys and bad guys who made the Giants' era in New York unique and memorable. The new edition, practically the equivalent of two volumes, also features more than 100 photos and illustrations, most of them new, some rarely seen. Critical Praise for The Giants of The Polo Grounds “A compelling and comprehensive history of an extraordinary ball club.” -New York Times “Grandly digressive! The owners, stars like Mathewson and Mays, various eccentric players are all here in this vivid history by Sports Illustrated contributor Hynd.” - Publishers’ Weekly “Fans of all ages will treasure the crazy quilt text for its stylish recall of the game’s summer roots.” -Kirkus Library Journal “Just plain enjoyable as baseball is supposed to be.” - The Pennsylvania Gazette Think of it as a grand slam into the center field bleachers in the bottom of the 9th!

Secrets of the Oak Woodlands: Plants and Animals Among California's Oaks


Kate Marianchild - 2014
    Yet, while common, oak woodlands are anything but ordinary. In a book rich in illustration and suffused with wonder, author Kate Marianchild combines extensive research and years of personal experience to explore some of the marvelous plants and animals that the oak woodlands nurture. Acorn woodpeckers unite in marriages of up to ten mates and raise their young cooperatively. Ground squirrels roll in rattlesnake skins to hide their scent from hungry snakes. Manzanita's rust-colored, paper-thin bark peels away in time for the summer solstice, exposing sinuous contours that are cool to the touch even on the hottest day. Conveying up-to-the-minute scientific findings with a storyteller's skill, Marianchild introduces us to a host of remarkable creatures in a world close by, a world that rustles, hums, and sings with the sounds of wild things.

Heart: An American Medical Odyssey


Dick Cheney - 2013
    Jonathan Reiner, share the story of Cheney’s thirty-five-year battle with heart disease—providing insight into the incredible medical breakthroughs that have changed cardiac care over the last four decades. For as long as he has served at the highest levels of business and government, Vice President Dick Cheney has also been one of the world’s most prominent heart patients. Now, for the first time ever, Cheney, together with his longtime cardiologist, Jonathan Reiner, MD, shares the very personal story of his courageous thirty-five-year battle with heart disease, from his first heart attack in 1978 to the heart transplant he received in 2012.In 1978, when Cheney suffered his first heart attack, he received essentially the same treatment President Eisenhower had had in 1955. Since then, cardiac medicine has been revolutionized, and Cheney has benefitted from nearly every medical breakthrough. At each juncture, when Cheney faced a new health challenge, the technology was one step ahead of his disease. Cheney’s story is in many ways the story of the evolution of modern cardiac care.Heart is the riveting, singular memoir of both doctor and patient. Like no US politician has before him, Cheney opens up about his health struggles, sharing harrowing, never-before-told stories about the challenges he faced during a perilous time in our nation’s history. Dr. Reiner provides his perspective on Cheney’s case and also gives readers a fascinating glimpse into his own education as a doctor and the history of our understanding of the human heart. He masterfully chronicles the important discoveries, radical innovations, and cutting-edge science that have changed the face of medicine and saved countless lives.Powerfully braiding science with story and the personal with the political, Heart is a sweeping, inspiring, and ultimately optimistic book that will give hope to the millions of Americans affected by heart disease.

Clevenger Gold: The True Story of Murder and Unfound Treasure


S.E. Swapp - 2016
    Once the old, cantankerous Sam Clevenger and his wife, Charlotte, hired Frank Willson and John Johnson to help with the move, their fate took a dark turn. These true events were documented by journalists through the 1887 trial and well into the 1900s, and stories have been told of Sam’s unfound treasure for nearly 130 years. But, this is the first detailed, documented, and vetted account of their bizarre and fascinating tale.

Crushed: An Amazing True Story of Determination and Survival


Kathryn Mann - 2013
    Crushed and left with broken ribs, a punctured lung, and compression fractures in his chest, spine, and pelvis, Bob pushed his arms forward, dug his fingers into the freezing mud and dragged his mostly paralyzed body forward. Saturated to the skin in freezing rain, far from help, and with the night fast approaching, Bob refused to give up.This includes photographs, documentation, and inspirational verses.This amazing true story was featured on the It's a Miracle series hosted by Richard Thomas. It aired on PAX Television as Chain Reaction in 1999.

Paco: The cat who meowed in space


Homer Hickam - 2012
    But when Paco was struck down by a disease that left him unable to walk, Hickam was faced with a terrible decision, let his beloved cat live in misery or put him to sleep. Before that decision could be made, the space mission Hickam was working on needed to be rescued and there was only one sure way to save it: Paco's magic meow! This is a true story of the space age that is also a delightful tale of the love between an engineer and his cat.