Fields Cookies... What backward messages on records are really trying to tell you... Frank Sinatra's real age... Why you can't counterfeit a lottery ticket... Barbra Streisand's blue movie... The other Boy Scout rituals... Ingmar Bergman's soap commercials... The formula for Play-Doh... and more.

    this is one of those rare books that will change your beliefs - and in doing so will change your life. tHE ANt AND tHE FERRARI offers readers a clear, navigable path through the big questions that confront us all today. What is the meaning of life? Can we be ethical beings in today's world? Can we know if there is life after death? Is there such a thing as Absolute truth? What caused the Big Bang and why should you care?

    This behavior is very much different from what we humans are used to dealing with in our everyday lives, so naturally this subject is quite hard to comprehend for many. We believed that the best way to introduce the subject reliably is to start at the beginning, presenting the observations, thoughts and conclusions of each of the world’s greatest physicists through their eyes, one at a time. In this way we hope that the reader may take an enjoyable journey through the strange truths of quantum theory and understand why the conclusions of these great minds are what they are. This book starts with the most general view of the world and gradually leads readers to those new, unbelievable but real facts about the very nature of our universe.

    Unlike other texts, it begins with a detailed picture of the atom then builds toward chemistry's frontier, continually demonstrating how to solve problems, think about nature and matter, and visualize chemical concepts in the same ways as working chemists. The new edition incorporates features that extend the book's emphasis on modern techniques and applications while strengthening its problem solving approach. Atkins/Jones is the only book for this course featuring integrated book specific media that provides students with effective study help via a variety of electronic tools. The website at http: //www.whfreeman.com/chemicalprinciples3e has been developed simultaneously with the text and offers a range of tools for problem solving and chemical exploration

    But ask a physicist and there’s no doubt that James Clerk Maxwell will be near the top of the list.  Maxwell, an unassuming Victorian Scotsman, explained how we perceive colour. He uncovered the way gases behave. And, most significantly, he transformed the way physics was undertaken in his explanation of the interaction of electricity and magnetism, revealing the nature of light and laying the groundwork for everything from Einstein’s special relativity to modern electronics.   Along the way, he set up one of the most enduring challenges in physics, one that has taxed the best minds ever since. ‘Maxwell’s demon’ is a tiny but thoroughly disruptive thought experiment that suggests the second law of thermodynamics, the law that governs the flow of time itself, can be broken. This is the story of a groundbreaking scientist, a great contributor to our understanding of the way the world works, and his duplicitous demon.

    Everything around us, including matter, is energy. A deep look into the mysteries of the subatomic world – the particles that make up the atom – provides answers to basic questions about how the universe works. To solve the future of mankind’s energy needs we need to understand the basic building blocks of the universe, including the atom and its parts. By exploring the subatomic world we’ll find more answers to our questions about time, forces like gravity and the matter that surrounds us. More importantly, we’ll find new ways to tap into the energy that exists around us to power our growing needs. In a new branch of particle physics, where tiny particles are thought of as energy waves, we find new answers that may help us in our quest to find alternative energy sources.

    Drawing from Scientific American's "Fact or Fiction" and "Strange But True" columns, we've selected fifty-eight of the most surprising, fascinating, useful, and just plain wacky topics confronted by our writers over the years.

     99.99% of the world’s mysteries are yet to be discovered and/or solved. Why not… It’s time for you to rediscover science? One of the most compelling draws of the sciences for many people is the potential of discovering something that was not known before. Whether someone’s doing it for fame, for fortune, or just for the fun of it, discovering something new, leaving your own personal mark for the rest of humanity’s time in the universe, is a tempting prospect for many. How would you feel about naming a star, and for others to know that you named it? That star would be visible in the sky for the rest of your lifetime, and more than likely for your great-great-great-grandchildren’s lifetimes. Your discovery would be immortalized above for the life of the star. Inside this book you will discover: -String theory and how it came about -Black holes and quantum gravity -If Schrödinger’s Cat is really a cat? -Disagreements between Einstein and Bohr -The double slit experiment Attention! Quantum Physics is NOT for everyone! This book is not for people: -Who doesn’t want to impress their girl with science -Who are not curious about the universe -Who isn’t inspired to name their own science theory If you are ready to learn about quantum physics, Scroll Up And Click On The “BUY NOW” Button Now!

    

    

    To love and loathe the fox is a British condition."The fox is our apex predator, our most beautiful and clever killer. We have witnessed its wild touch, watched it slink by bins at night and been chilled by its high-pitched scream. And yet we long to stroke the tumbling cubs outside their tunnel homes and watch the vixen stalk the cornfield.There is something about foxes. They captivate us like no other species.Exploring a long and sometimes complicated relationship, The Wild Life of the Fox captures our love – and sometimes loathing – of this magnificent creature in vivid detail and lyrical prose.

    When the seventh row of the periodic table of elements was completed in June 2016 with the addition of four final elements—nihonium, moscovium, tennessine, and oganesson—we at last could identify all the ingredients necessary to construct our world.In Elemental, chemist and science educator Tim James provides an informative, entertaining, and quirkily illustrated guide to the table that shows clearly how this abstract and seemingly jumbled graphic is relevant to our day-to-day lives.James tells the story of the periodic table from its ancient Greek roots, when you could count the number of elements humans were aware of on one hand, to the modern alchemists of the twentieth and twenty-first centuries who have used nuclear chemistry and physics to generate new elements and complete the periodic table. In addition to this, he answers questions such as: What is the chemical symbol for a human? What would happen if all of the elements were mixed together? Which liquid can teleport through walls? Why is the medieval dream of transmuting lead into gold now a reality?Whether you're studying the periodic table for the first time or are simply interested in the fundamental building blocks of the universe—from the core of the sun to the networks in your brain—Elemental is the perfect guide.

     During fourteen years, from 1955 to 1969, the Soviet Union and the United States of America were engaged in a dramatic race against each other to conquer space. This period encompassed dramatic victories, humbling defeats, and more than one tragedy. This is a story of human courage and ingenuity at its best and political maneuvering at its worst, of almost unbelievable technological progress undertaken with the object not just of advancing human knowledge but also of proving the superiority of one country over another. Inside you will read about... ✓ From Missiles to Rockets ✓ Russia Takes the Lead ✓ Early American Failures ✓ The First Men in Space ✓ Fatalities on Both Sides ✓ The Moon Landing And much more! The space race culminated in man setting foot upon the moon, but each milestone on the way to that final goal was bitterly contested. Two powerful nations pledged a substantial part of their national resources to beat the other in a scientific and technological race to be the first to achieve new records. In terms of contests between major powers, there has never been anything quite as dramatic, public, and sustained as the space race; it remains one of the most fascinating and engaging episodes of the Cold War.

    How to Fish is a gem of a book that gets to the heart of the passion for angling: that there's more to fishing than catching fish.

    Now an internationally recognized scientist at a top U.S. medical school—one of the leading researchers in the field—sheds light on the extraordinary benefits of these natural health superstars. Thanks to an explosion of research in recent years, one thing is clear: probiotics, the healthy bacteria that inhabit the digestive tract, are the body’s silent partners for good health, optimizing the power of the immune system to fight disease and the “bad” germs we fear. But how do they work? And in the face of factors like stress and poor diet, which decrease their numbers, how do you keep your supply well stocked? Here is an up-to-the-minute, highly accessible guide to probiotics and the foods and supplements that contain and support them—many of which may be in your diet already. Discover:The key role of probiotics and prebiotics in restoring healthy balance to our bodies, improving immune system functioning, and curbing inflammationHow to use probiotic foods and supplements to prevent and relieve allergies, inflammatory bowel disease, irritable bowel syndrome, yeast infections, and the negative side effects of antibiotic useNew evidence that probiotics may help fight asthma, cardiovascular disease, breast and colon cancer, autoimmune diseases, chronic fatigue, fibromyalgia—and even obesityNatural sources of prebiotics, the nutrients that help make the digestive tract more hospitable for probiotic bacteriaThe Probiotics Revolution also includes a step-by-step plan for incorporating the many food sources of probiotics and prebiotics into your diet, a complete buyer’s guide to probiotic supplements, and how to introduce probiotics to your family and children.From the Hardcover edition.