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India's Ancient Past
R.S. Sharma - 2005
This is a volume meant for all those who want a masterly, lucid, yet eminently readable introduction to, and overview of, India's early history by one of the master-scholars of Indian history---be it students, tourists, or the interested lay reader.
Training and Racing with a Power Meter
Hunter Allen - 2006
No training tool can unlock as much speed and endurance as a power meter--for those who understand how to interpret their data. A power meter displays and records exactly how much energy a cyclist expends, which lends unprecedented insight into that rider's abilities and fitness. With the proper baseline data, a cyclist can use a power meter to determine race strategy, pacing, and tactics."Training and Racing with a Power Meter" makes it possible to exploit the incredible usefulness of the power meter by explaining how to profile strengths and weaknesses, measure fitness and fatigue, optimize workouts, time race readiness, and race using power. This new edition: Enables athletes to predict future performance and time peak formIntroduces fatigue profiling, a new testing method to pinpoint weaknessesIncludes two training plans to raise functional threshold power and time peaks for race dayOffers 75 power-based workouts tuned for specific training goalsThis updated edition also includes new case studies, a full chapter on triathlon training and racing, and improved 2-color charts and tables throughout."Training and Racing with a Power Meter," will continue to be the definitive guide to the most important training tool ever developed for endurance sports.
The Second Brain: A Groundbreaking New Understanding of Nervous Disorders of the Stomach and Intestine
Michael D. Gershon - 1998
hopeful news [for those] suffering from functional bowel disease.” — New York Times Book ReviewDr. Gershon’s groundbreaking book fills the gap between what you need to know—and what your doctor has time to tell you.Dr. Michael Gershon has devoted his career to understanding the human bowel (the stomach, esophagus, small intestine, and colon). His thirty years of research have led to an extraordinary rediscovery: nerve cells in the gut that act as a brain. This "second brain" can control our gut all by itself. Our two brains—the one in our head and the one in our bowel—must cooperate. If they do not, then there is chaos in the gut and misery in the head—everything from "butterflies" to cramps, from diarrhea to constipation. Dr. Gershon's work has led to radical new understandings about a wide range of gastrointestinal problems including gastroenteritis, nervous stomach, and irritable bowel syndrome.The Second Brain represents a quantum leap in medical knowledge and is already benefiting patients whose symptoms were previously dismissed as neurotic or "it's all in your head."
Cult of the Luxury Brand: Inside Asia's Love Affair with Luxury
Radha Chadha - 2006
TheCult of the Luxury Brand illuminates the mysterious inner workings of Asia’s love affair with luxury for business professionals and intrigued consumers alike.
Fire of Heaven Trilogy
Bill Myers - 1999
Meticulously researched, this is more than a last-days thriller. It is a passionate, convicting, and moving portrait of the character and heart of Christ.In book one, Blood of Heaven, death-row inmate Michael Coleman serves as the guinea pig in a genetic experiment involving the blood of Christ. The results are astounding. But behind the scenes, a monstrous plot emerges that only Coleman and accomplice Katherine Lyon can stop.In Threshold, Brandon Martus, troubled possessor of an uncanny gift, becomes the subject of a paranormal research project. But when the experiment goes awry, Brandon and scientist Sarah Weintraub are plunged headlong into a terrifying supernatural conflict . . . and a destiny neither of them could have envisioned.In Fire of Heaven, Brandon and Sarah, joined in marriage, become living examples of Christ and his church. Accepting their identity as the two witnesses of Revelation, they are purified through fiery trials that show them the incalculable depths of God's love. And as hellish forces make their bid for world dominion, Brandon and Sarah must proclaim that love to an apostate church . . . and judgment on a rebellious planet.This riveting volume will keep your reading lamp on past midnight. But to say that Bill Myers has given us a gripping, masterfully crafted tale is to tell only half the story. Fire of Heaven Trilogy is a portrait of Christ's burning love, and a message of encouragement--and warning--to his bride, the church.
SQL for Dummies
Allen G. Taylor - 1997
Get an insider's tour of databases and client-server systems so you can understand the local customs. Then work your way up to sophisticated commands and statements, and check out the coverage of SQL-related products, such as Microsoft SQL server. You'll be able to communicate with your database like a native speaker in no time! Inside, find helpful advice on how to Get a complete overview of SQL components, such as Data Definition Language, Data Manipulation Language, and Data Control Language Use SQL to transfer and retrieve information on the Internet and intranets Uncover fundamental SQL commands and data types Extract data from many different data sources by using ODBC Master the basics of creating tables, views, schemas, and indexes for easy data access Manage databases by using SQL server Access a database over the Internet Get tips for making advanced queries
History Of Medieval India
Satish Chandra - 2007
History of Medieval India studies this interesting period in Indian history when the land underwent drastic changes and was deeply influenced by the invading armies, religious movements, and the vicissitudes of the changing political, economic and cultural scene. To tell the history of a land spanning the geographical dimensions and the political divisions of the Indian subcontinent is in itself a formidable task. Satish Chandra executes this difficult mission withthe eye of an enquirer and the pen of a scholar.
Economics
David K.H. Begg - 1994
Economics surveys the latest ideas and issues – such as the role of regulation in banking, the consequences of globalization and monetary union, and the efficacy of our current economic models. This coverage, combined with a rich array of pedagogical features, encourages students to explore our economic past and present, and to think critically about where this might lead us in the future.
Living Yoga: Creating a Life Practice
Christy Turlington - 2002
This healing art balances the mind with the body, incorporating physical strength with mental fitness to reach a place of deep, lasting peace, harmony, and happiness. Christy Turlington discovered yoga at the age of 18 and has been a serious practitioner for 15 years. Lavishly illustrated and suited for practitioners of all levels, Living Yoga explores the eight tenets of yoga, including the various postures. Christy shows readers how to meditate and how to plan one's home according to vastu principles, and provides the names of yoga schools across the country. The book also includes beautiful photos of Christy in positions from basic to advanced. She discusses how to incorporate yoga into your everyday life-no matter how busy you are-and how yoga has made her own life more peaceful through stressful times and events.
Emotional Branding: The New Paradigm for Connecting Brands to People
Marc Gobé - 2001
The “10 Commandments of Emotional Branding” have become a new benchmark for marketing and creative professionals, emotional branding has become a coined term by many top industry experts to express the new dynamic that exists now between brands and people. The emergence of social media, consumer empowerment and interaction were all clearly predicted in this book 10 years ago around the new concept of a consumer democracy. In this updated edition, Marc Gobé covers how social media helped elect Barack Obama to the White House, how the idea behind Twitter is transforming our civilization, and why new generations are re-inventing business, commerce, and management as we know it by leveraging the power of the web. In studying the role of women as "shoppers in chief, "and defining the need to look at the marketplace by recognizing differences in origins, cultures, and choices, Emotional Branding foresaw the break up of mass media to more targeted and culturally sensitive modes of communications. As the first marketing book ever to study the role of the LGBTQ community as powerful influencers for many brands, Emotional Branding opened the door to a renewed sensitivity toward traditional research that privilege individuality and the power of the margins to be at the center of any marketing strategy. A whole segment in the book looks at the role of the senses in branding and design. The opportunity that exists in understanding how we feel about a brand determines how much we want to buy. By exploring the 5 senses, Emotional Branding shows how some brands have built up their businesses by engaging in a sensory interaction with their consumers. Emotional Branding explores how effective consumer interaction needs to be about senses and feelings, emotions and sentiments. Not unlike the Greek culture that used philosophy, poetry, music, and the art of discussion and debate to stimulate the imagination, the concept of emotional branding establishes the forum in which people can convene and push the limits of their creativity. Through poetry the Greeks invented mathematics, the basis of science, sculpture, and drama. Unless we focus on humanizing the branding process we will lose the powerful emotional connection people have with brands. Critics hailed Emotional Branding as a breakthrough and a fresh approach to building brands. Design in this book is considered a new media, the web a place where people will share information and communicate, architecture a part of the brand building process, and people as the most powerful element of any branding strategy. Most importantly, it emphasizes the need to transcend the traditional language of marketing--from one based on statistics and data to a visually compelling new form of communication that fosters creativity and innovation.
The Dynamics of Entrepreneurial Development and Management
Vasant Desai - 2009
Introduction UNIT 1: ENTREPRENEUR UNIT 2: ENTREPRENEURSHIP UNIT 3: ENTREPRENEURSHIP DEVELOPMENT UNIT 4: PROJECTS MANAGEMENT UNIT 5: FINANCIAL ANALYSIS UNIT 6: BUDGET AND PLANNING UNIT 7: SOURCES OF FINANCE UNIT 8: QUALITY STANDARDS UNIT 9: MARKETING UNIT 10: SETTING UP A SMALL ENTERPRISE UNIT 11: PROBLEMS UNIT 12: PROJECT WORK
Diary of a Wimpy Kid: Book Set #1-6 + DIY
Jeff Kinney - 2011
School property has been damaged and Greg is the prime suspect. But the crazy thing is, he's innocent! Or at least sort of. Dog Days Greg's mom has a vision of 'family togetherness' that really doesn't sound a whole lot of fun. But there's a brand-new addition to the Heffley family to contend with and it looks like Greg might be outnumbered. It could be a real dog of a summer... The Ugly Truth Greg Heffley navigates his way through family and school life with his best friend, Rowley. The Last Straw Greg's dad, Frank, is on a mission - a mission to make this wimpy kid, well, less wimpy. All manner of 'manly' physical activities are planned, but Greg just about manages to find a way out of them. That is until military academy is mentioned and Greg realizes Do-It-Yourself Book Allows you to draw your own Wimpy-Kid-style cartoons, fill in facts and lists, check out the full-colour comics inside and even write your own Wimpy Kid journal, just like Greg. Rodrick RulesIt's a brand-new year and Greg is keen to put the humiliating events of last summer firmly behind him. But someone knows everything - someone whose job it is to most definitely not keep anything embarrassing of Greg's private - his big brother, Rodrick. Diary of a Wimpy Kid Greg Heffley finds himself in a new year and school where undersize weaklings share the corridors with kids who are taller and meaner. Desperate to prove his maturity, Greg is happy to have his sidekick, Rowley, along for the ride. But when Rowley's star starts to rise,
Essential Organic Chemistry - The Perfect book for JEE Main & Advanced
Ranjeet Shahi - 2013
•Practice exercises are given at the end of chapter included conceptual questions & multiple choice questions with hints, answer & solutions. •Multiple choice questions with single correct and more the one correct answers, Comprehension based questions, Assertion-Reason, Matching Type questions, etc. •Every reaction is explained mechanistically for subject understanding. •Solutions are given at the end of every chapter for clear the concepts.
Mary King: The Autobiography
Mary King - 2009
In her two Caveliers—Call Again Cavalier and Imperial Cavalier—she has two of the very best event horses in the world. Mary Kings's success in the world of eventing has been hard won. She does not come from a privileged background. Her first pony was the ancient "cast off" from the local vicar's children—and success with this pony gave her an iron will to succeed. To support herself in the early days she had a variety of unglamorous jobs—including butcher delivery rounds and cleaning out toilets in the local campsite. Her talent was apparent from very early on and she first competed at Badminton in 1985, had her first win there on King William in 1992, and had her second on Star Appeal in 2000. Just when everything seemed to be going well she suffered a terrible fall in 2001 and broke her neck but she was back competing at the very top level the following year. Mary King's story is fascinating and inspiring for anyone with an interest in equestrian sports.
Marketing Metrics: 50+ Metrics Every Executive Should Master
Paul W. Farris - 2006
In Marketing Metrics, four leading researchers and consultants systematically introduce today's most powerful marketing metrics. The authors show how to use a "dashboard" of metrics to view market dynamics from various perspectives, maximize accuracy, and "triangulate" to optimal solutions. Their comprehensive coverage includes measurements of promotional strategy, advertising, and distribution; customer perceptions; market share; competitors' power; margins and profits; products and portfolios; customer profitability; sales forces and channels; pricing strategies; and more. You'll learn how and when to apply each metric, and understand tradeoffs and nuances that are critical to using them successfully. The authors also demonstrate how to use marketing metrics as leading indicators, identifying crucial new opportunities and challenges. For clarity and simplicity all calculations can be performed by hand, or with basic spreadsheet techniques. In coming years, few marketers will rise to senior executive levels without deep fluency in marketing metrics. This book is the fastest, easiest way to gain that fluency.