Learn to determine your cost of goods, set prices, identify the competition, and understand the ins and outs of wholesale and retail sales. Explore the various sales venues available, including independent craft fairs, Web sites such as Etsy, and traditional stores, and learn to maximize your visibility and sales in each one. Want to start your own website? Chapin shows you how to style and prop your crafts for photography and explains how the most popular Web marketplaces operate. You’ll find everything you need to turn your talent into profits.

    The introduction gives the reader a candid look into the knitting world of the daughter of America’s first famous knitter and author, Elizabeth Zimmerman. Full of original designs, this book includes instructions and charts for 22 sweaters, three vests, four fitted-arch socks, and three convertible-top mittens, each rendered in four-color fashion photography taken on-site at Meg’s home. A section on techniques includes a glossary of relevant knitting terms, the famous EZ Percentage System, and various ways to cast on, bind off, increase, and decrease.

    There are only a few books written on the subject and most of those focus on 'flat' needle felting on a surface. This book is about sculptural needle felting—creating 3-D animals and figures using the felting needle to sculpt wool.The book shows the techniques and describes how the felting needle works with wool fiber to create felt, while explaining the differences between this art form and other forms of felting. The reader will learn how to hold the needle, what sort of materials to use, and why.There are about 20 complete projects including various birds, bugs, four-legged animals, and people-each one unique and irresistible! Laurie also shows the reader ways to display their felted creations as mobiles, ornaments, or arranged in shadow boxes.

     What if you could start your day out with an excited shout instead of a frustrated sigh? Unfortunately, selling handmade goods online is no longer as simple as throwing together a product listing and waiting for sales to roll in. There are now millions of people with handmade products and they are all eager to build a sustainable income. The Handmade Entrepreneur uses precise methods based on proven marketing techniques to set you above the competition. It teaches you how to create a genuine business you can count on rather than a bundle of shop pages and social media accounts built on a foundation of guesswork. What You Can Expect to Learn from This Book: • How to take DIY pictures that get clicks and sales • How to set up a shop that turns visitors into buyers in under two seconds • How to price your items • How to write titles and descriptions • How to brand your business with DIY techniques • How to rank your pages • How to find targeted audiences • How to build up your list of followers • Where to promote your listings • How to sell without selling • How to form relationships with people who can send you extra sales • How to start a "buzz" about your products • Which tools to incorporate into your business The goal of this book is to free you from having to rely on any third-party website for your sales. Yes, you can take advantage of platforms like Etsy, and you should, but websites come and go, and if all your sales come only from that website, you run into trouble every time there are algorithm changes, a saturation of sellers, or cheaper products to compete with. You are trying to generate sales, which means that you are trying to run a business, which in-turn means that you need a real business plan. Brick and motor stores don't just buy a bunch of goods, throw them in a building, and hope people will come. They plan, study their target market, pick a perfect store location, and prepare to market themselves. Just because you sell online does not mean that you can skip all of these steps. You have billions of products to compete with online and a crowd of shoppers who have an overwhelming number of options before them. You must prepare your storefront, get your products ready, know your audience, and then know how to market to them. Optimizing Your Shop for Sales Dani starts out showing you how to prepare your products with photos that attract clicks and sales. It doesn't just tell you how to do it, though. It SHOWS you. Thanks to the help of many carefully selected Etsy sellers, there are many example photos for each point. In addition to this, the author only shows you DIY photos to prove that you can do it all on your own. Next, Dani discusses how to optimize your shop. She goes through every aspect such as banners, profiles, descriptions, tags, and titles. You will learn how to optimize your pages so that people stay there instead of leaving instantly. This can be done by creating an inviting environment with images and content that buyers can skim through in under two seconds. If buyers can determine that your page is worth staying on in less than two seconds, you have won the battle. Finding Targeted Audiences and Marketing The issue with selling online is finding people who would be interested in your products.

    These pages are grounded in the wisdom and experience gleaned from a long and buzzing career as creative juggernaut Lilla Rogers shares her analysis of leveraging various working styles and ways to keep your art fresh. Artist interviews provide inside details about the best jobs, as well as tips on how to work smart and stay creative. You’ll also find annotated case studies of several successful art jobs, in addition to coloring book pages, hand-drawn charts, and lots of crazy fun.Acquire real-life, professional advice from an artist known for setting the trend with I Just Like to Make Things!

    A must-have book for any quilt or craft library." --Denyse Schmidt (author of Denyse Schmidt Quilts). . . My approach to quilting is an approach for true beginners. I don't like triangles, circles, hexagons, diamonds, rhombuses, or any shape that makes measuring a chore. (Can we stop right here and ponder the word rhombus? Man, that word is hilarious.) In this book, every project is designed using only squares and rectangles. Why just squares and rectangles? Because straight seams are easy to stitch!Craft a modern quilt with independent quilt-maker Boo Davis, whose fun, slightly quirky designs take quilts into new graphic territory. Using only simple shapes like rectangles and squares you'll see robots, skulls, alarm clocks, and owls come to life as fabulous, full-size quilts. With 10 charming quilt patterns, and 15 eye-popping patchwork projects perfect for afternoon or weekend crafting, Dare to Be Square Quilting reinterprets quilt traditions such as basket weave, rail fence, and housetop designs in a bold new way. With advice on color and fabric selection, and an extensive how-to section on quilting, Davis teaches the fastest, simplest, and most reliable methods modern quilting has to offer.Dare to make a quilt that's funny, fabulous, and from the heart . . . Dare to be square!

    The motifs and patterns are spare and graphic, yet softened with organic shapes and imagery drawn from nature. The result is embroidery that evokes a personal feel and conjures a sense of nostalgia. The task of picking just the right palette for an embroidery project can be overwhelming to beginners and experienced stitchers alike. But when you take away that challenge, a whole world of texture and style becomes available. Here Japanese designer Yumiko Higuchi presents embroidery motifs to be stitched using just one or two colors--creating patterns and designs that are more evocative for their form than for a play of colors. Each embroidery design is paired with a simple craft project, transforming the stitched fabric into a functional object, including pouches, pillows, aprons, and more. With beautiful photographs, clear step-by-step instructions, and detailed diagrams, Zakka Embroidery will be an inspiring guide for those new to embroidery and a delightful experience for those experienced with needle and thread.

    A perfect resource for practical projects and encouraging words, 'The Crafter's Companion' is for everyone who loves the world of hand-crafts and anybody who's ever wondered what exactly there is to love about it.

    Using paper templates to guide your pattern, you can expertly fit your quilting shapes together before you even start sewing. All Points Patchwork takes you far beyond traditional hexagons and accommodates triangles, diamonds, octagons, and even curved shapes. Simple instructions for decorating clothing, bedding, and home decor open up astounding possibilities for quilters of all levels.

    Presenting a diverse collection of projects—many inspired by the Japanese zakka aesthetic—such as a travel sewing kit, sewing machine cover, table runner, apron, eco bag, towels, calendar, lap quilt, tote bag, pillowcase, and shoulder bag, all designs are fun, functional, and easy to master. Combining sewing, appliqué, quilting, and patchwork techniques with thoughtful advice on how to select, work with, and care for linen, this colorful handbook is brimming with sophisticated and innovative projects to challenge and inspire both beginning and intermediate sewers and quilters.

    Through clever planning and some simple techniques, the projects in Finish-Free Knits are shaped and joined during knitting— without sacrificing the pockets, buttonbands, shaped collars, and more that is accomplished in most designs by sewing together separate pieces. In addition, learn how to shape armholes, join pieces as you go, use short-rows for shaping, and more.Once these stress-free finishing techniques are learned, you will enjoy the freedom to apply variations of each method in projects beyond the book. With Finish-Free Knits you can avoid the dreaded “Some Assembly Required” phrase forever.

    *Everything the beginner knitter needs to know*Why knit? Why join a knit group? How to start your own knit group*What you'll need to get started on what might turn out to be a lifetime's passion*Step-by-step practical guide teaches how to knit in easy, jargon-free language*Troubleshooting section explains how to avoid the mistakes that you are definitely going to make*20 funky patterns for you to follow

    Sharing her groundbreaking technique for straight-knit socks, Alice Curtis provides step-by-step instructions for 20 original patterns that feature a variety of yarns and an array of motifs ranging from cables to argyle. The possibilities for creative variations are endless, and each pattern can easily be adapted to any size. Get inspired and use your straight needles to knit stylish masterpieces that will keep your feet cozy and warm.

    The "Getting Started" section will give you a great overview and help explain some things for the very beginner. Next, learn some easy stitch patterns in the section "Basic Stitches." When you're ready to try your first project, take a look at the "Potholder Patterns" section, but make sure to read the "Pattern Information & Notes" first for some important stuff that pertains to all the patterns. The ebook is also filled with photos to help you along your way.Why Potholders?Potholders are a great project to work with Tunisian crochet because:• The back/wrong side is hidden between the two layers• Tunisian crochet makes a very thick final product• Working square shapes is easy for the beginnerHave fun, and happy hooking to you!

    Incorporating the finest elements of Scandinavian crafting traditions, inspiration is taken from a range of backgrounds including classic folk art, as well as more contemporary sources. These delightful designs, each with clear step-by-step instructions and beautiful photography, will have you itching to get stitching. Arranged into five chapters, the projects work with a wide variety of fabrics: there are adorable fleece and felt baby bootees finished with French knots, classic embroidered gingham napkins, and a striped machine-embroidered apron. A wide range of techniques are employed, including appliqué, cut work, patchwork, decorative machine stitching, shadow work, and ribbon work. Basic stitches such as herringbone, cross stitch, Danish knots, blanket stitch, and satin stitch are also used to great effect. Simplicity is always at the heart of Clare’s designs, and with step-by-step artworks and such clear instructions, anyone can have a go and will be surprised how quickly beautiful pieces can be made.